Think Big Analytics
Think Big Analytics is a San Mateo-based software directory and comparison platform that curates rankings across Sales, Marketing, Analytics, ERP, AI, IT, and DLT business software categories for businesses seeking software recommendations.
- Company typePrivate
- Founded2010
- HeadquartersMountain View, United States
- Headcount51–100
- GTM typeB2B
- OfferingDigital Commerce or Content
What Think Big Analytics does
Think Big Analytics operates a software directory and comparison platform at thinkbiganalytics.com, headquartered in San Mateo, California. The platform curates rankings and informational content across seven top-level business software categories — Sales, Marketing, Analytics, ERP, AI, IT, and DLT — with documented sub-categories such as Lead Generation, CRM, Big Data Analytics, Machine Learning, and ETL Tools. Its most concretely populated content is the "Best Lead Generation software of 2022" page, which ranks ten third-party SaaS products (Convertful, Lusha, ClickFunnels, CallRail, Clearbit, AWeber, FormAssembly, Velocify, ZoomInfo, Unbounce) with logo, rating percentages, and product page links. The platform itself does not appear to be a software product — it is an informational comparison site accessible via organic web traffic, with social media presence limited to Instagram, Twitter/X, and Facebook. Several category sub-pages (Electronic Signature, CRM) currently return runtime errors, and the firmographics profile lists 51-100 employees with a founding year of 2010, though the leadership disclosures (Chuck Palmer as VP Sales, William Kornfeld as Director of Software Development) correspond to the historical data science consulting entity rather than the current directory operation.
The business model is not explicitly disclosed: no pricing, no subscriptions, no API, no SDK, and no named paying customers are documented in the source data. Total disclosed funding across two early rounds in 2012 ($1.2M led by Signatures Capital) and 2013 ($3M from WI Harper Group) totals approximately $4.2M, with no subsequent capital raises on record. The company is privately held with no identified parent entity, no subsidiaries, no patents or trademarks, no certifications, no partnerships, and no awards disclosed. The company is registered as a for-profit private entity operating in the USA, with operating geographies limited to North America and no global footprint claim. The leadership page exists but contains no executive disclosures; the contact surface is limited to a careers page and a contact form, with no evidence of active hiring momentum.
Think Big Analytics firmographics
Firmographics- Name
- Think Big Analytics
- Legal name
- Think Big Analytics
- Website
- https://thinkbiganalytics.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Think Big Analytics is a San Mateo-based software directory and comparison platform that curates rankings across Sales, Marketing, Analytics, ERP, AI, IT, and DLT business software categories for businesses seeking software recommendations.
- Ownership category
- akta.pro rank
Think Big Analytics industry classification
Industry- Product category
- Software Comparison Platform
- NAICS
- Directory and Mailing List Publishers (51314), Web Search Portals and All Other Information Services (519290)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Recommendation & Discovery Engines (content/product) (BPAMAAAG)
Keywords
Where Think Big Analytics is headquartered
LocationHeadquarters
- HQ city
- Mountain View
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Think Big Analytics business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Marketing channels1 record
Think Big Analytics product offering
Product offeringCore offering
Think Big Analytics operates a software directory and review platform that publishes curated rankings of business software solutions across categories such as Sales, Marketing, Analytics, ERP, AI, IT, and DLT. Each category page lists ranked products (e.g., the 2022 Lead Generation software list with entries such as Convertful, Lusha, ClickFunnels, CallRail, Clearbit, AWeber, FormAssembly, Velocify, ZoomInfo, and Unbounce) along with rating percentages, logos, and dedicated product pages for visitor comparison.
Product overview
Think Big Analytics is a software directory and review platform that provides curated rankings and information for business software solutions across multiple categories. The platform features a Lead Generation software category (2022 edition) with 10 ranked products including Convertful, Lusha, ClickFunnels, CallRail, Clearbit, AWeber, FormAssembly, Velocify, ZoomInfo, and Unbounce. Each product listing includes a logo, rating percentage, and product page. The company is headquartered in San Mateo, CA.
Differentiator
Problem solved
Functional benefit
Products and services
- Think Big Analytics Software Directory Platform An online software directory and review platform that publishes curated rankings, rating percentages, logos, and dedicated product pages for third-party business software across Sales, Marketing, Analytics, ERP, AI, IT, and DLT categories. Targets businesses evaluating and selecting software tools.
Companies that use Think Big Analytics
Customer profileSegments1 record
Ideal customer profiles1 record
Think Big Analytics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Think Big Analytics partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
Think Big Analytics competitors and assessment
Company assessmentDirect peers
- G2: Largest software marketplace and review platform, covering the same Sales, Marketing, Analytics, ERP, and AI categories. Directly comparable as a peer review and software comparison destination for B2B buyers.
- Capterra: Gartner-owned software directory and review site covering overlapping categories (CRM, Marketing, ERP, Analytics). Operates the same lead-generation-for-vendors business model as Think Big Analytics.
- GetApp: Software discovery and comparison platform owned by Gartner, focused on SMB buyers across categories like Marketing, Sales, and Analytics — directly overlapping with Think Big Analytics' coverage.
- Software Advice: Gartner-owned software comparison and advisory site helping businesses select software across categories including CRM, ERP, Marketing, and BI — directly comparable in model and audience.
- TrustRadius: B2B software review platform featuring verified buyer reviews, ratings, and comparison content across technology categories that overlap with Think Big Analytics' verticals.
- PeerSpot: Tech buyers' review and comparison platform with peer-driven reviews across enterprise software categories; comparable as a software discovery and lead-generation destination.
- Crozdesk: Software discovery and comparison platform covering business categories similar to Think Big Analytics, helping buyers shortlist tools through reviews and feature comparisons.
- SourceForge: Long-running software directory and review platform covering business and developer tools across multiple categories, with similar listings-and-reviews model to Think Big Analytics.
Broad incumbents
- Gartner Peer Insights: Enterprise-focused software review platform from Gartner, covering overlapping software categories but with a more enterprise/research-buyer orientation and backed by Gartner's broader analyst ecosystem.
Emerging players
- Top10.com: Software comparison and ranking site that publishes category top-10 lists similar to Think Big Analytics' format; smaller scale and narrower category depth but comparable discovery-and-ranking model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Think Big Analytics social profiles
Digital presenceThink Big Analytics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Think Big Analytics leadership team
Management profileNumber of profiles
Profiles2 records
Think Big Analytics funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Think Big Analytics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Think Big Analytics
What does Think Big Analytics do?
Think Big Analytics operates a software directory and review platform that publishes curated rankings of business software solutions across categories such as Sales, Marketing, Analytics, ERP, AI, IT, and DLT. Each category page lists ranked products (e.g., the 2022 Lead Generation software list with entries such as Convertful, Lusha, ClickFunnels, CallRail, Clearbit, AWeber, FormAssembly, Velocify, ZoomInfo, and Unbounce) along with rating percentages, logos, and dedicated product pages for visitor comparison.
Is Think Big Analytics a public or private company?
Think Big Analytics is a private company. It is classified as venture growth investor backed and is currently operating.
When was Think Big Analytics founded?
Think Big Analytics was founded in 2010. It employs 51 to 100 people.
Where is Think Big Analytics based?
Think Big Analytics is headquartered in Mountain View, United States, in the North America region.
Who are Think Big Analytics's main competitors?
Direct peers on record are G2, Capterra, GetApp, Software Advice, TrustRadius, PeerSpot, Crozdesk and SourceForge. Gartner Peer Insights is listed as a broad incumbent. Top10.com is listed as an emerging player.
Does Think Big Analytics have an API?
No public API is recorded for Think Big Analytics.
What industry is Think Big Analytics in?
Think Big Analytics's product category is Software Comparison Platform. Its primary akta.pro industry code is BPAMAAAG, Recommendation & Discovery Engines (content/product). Its NAICS code is 51314 and its SIC code is 7372.