Microsoft ScaleUp Tel Aviv
Microsoft ScaleUp Tel Aviv is the Israel site of Microsoft for Startups, providing early-stage cloud startups with up to $150,000 in Azure credits, AI tools, and enterprise go-to-market support.
- Company typePublic
- Founded2024
- HeadquartersTel Aviv, Israel
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Microsoft ScaleUp Tel Aviv does
Microsoft ScaleUp Tel Aviv is a regional operating site of Microsoft for Startups, the corporate startup-acceleration program run by Microsoft Corporation (NASDAQ: MSFT). The program provides qualified early-stage and growth-stage startups with access to Microsoft Azure cloud infrastructure, AI models, developer tools, and up to $150,000 in Azure credits, alongside technical guidance and go-to-market resources. Its stated purpose is to accelerate the growth of cloud-based startups and route them into Microsoft's commercial ecosystem, including co-selling through the Pegasus program and listing on Microsoft Marketplace.
The underlying technology stack is Azure, with program-specific offerings including AI services, enterprise-grade security and compliance, developer tooling (Visual Studio, GitHub, etc.), and integrations with Microsoft Learn and the Microsoft Tech Community. The Tel Aviv site sits within Microsoft's global accelerator network, alongside peers such as the Redmond-based headquarters, and is staffed by 51–100 personnel per firmographic data. Notable alumni/featured startups include Haut.AI, Snorkel AI, Pinecone, Weights & Biases, D-ID, Triomics, and TruLite Health — spanning AI/ML, healthcare, cybersecurity, and data infrastructure.
Commercially, Microsoft ScaleUp Tel Aviv is not a standalone revenue-generating entity; it functions as a customer-acquisition and ecosystem-development engine for Microsoft's Azure and AI franchises. The economic model is indirect: Microsoft underwrites startup cloud costs in exchange for Azure consumption, marketplace listings, co-sell revenue, and long-term enterprise lock-in. Revenue mechanics operate at the Microsoft Corporation level (usage-based Azure consumption and marketplace commissions), with no program-level revenue disclosure.
Microsoft ScaleUp Tel Aviv firmographics
Firmographics- Name
- Microsoft ScaleUp Tel Aviv
- Legal name
- Microsoft Corporation
- Website
- https://startups.microsoft.com
- Company type
- Public
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Microsoft ScaleUp Tel Aviv is the Israel site of Microsoft for Startups, providing early-stage cloud startups with up to $150,000 in Azure credits, AI tools, and enterprise go-to-market support.
- Ownership category
- akta.pro rank
Microsoft ScaleUp Tel Aviv industry classification
Industry- Product category
- Startup Accelerator Program
- NAICS
- Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Training (611420)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Corporate Accelerators & Startup Programs (FSANAHAD)
- akta.pro secondary industry
- Cloud Computing & Infrastructure (AWS/Azure/GCP, Virtualization) (EDABAFAB)
Keywords
Where Microsoft ScaleUp Tel Aviv is headquartered
LocationHeadquarters
- HQ city
- Tel Aviv
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
Microsoft ScaleUp Tel Aviv business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Azure Cloud Services: Revenue generated from startups and companies consuming Azure compute, storage, AI, and other cloud services. Usage-based consumption model where customers pay for resources consumed.
- Microsoft Marketplace: Marketplace commission or transaction fees from startups selling their solutions through Microsoft's commercial marketplace.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Microsoft for Startups Program Benefits |
Go-to-market motion5 records
Distribution channels4 records
Marketing channels7 records
Microsoft ScaleUp Tel Aviv product offering
Product offeringCore offering
Microsoft ScaleUp Tel Aviv runs the Israel chapter of Microsoft for Startups, an accelerator program that gives qualified cloud startups up to $150,000 in Azure credits, access to AI models and developer tools, technical guidance, and go-to-market support including co-selling and Microsoft Marketplace listing. The program connects participating startups to Microsoft's global enterprise customer network and enterprise-grade security infrastructure.
Product overview
Microsoft for Startups is a single, unified startup support program. It provides startups with access to cutting-edge AI models, Azure cloud infrastructure, and development tools, combined with up to $150,000 in credits, technical guidance, and connection to Microsoft's enterprise customer network for go-to-market acceleration.
Differentiator
Problem solved
Functional benefit
Brands
- Microsoft Pegasus: Specialty program for startups
- Azure
- Microsoft Copilot
Products and services
- Microsoft for Startups A global startup support program that provides qualified cloud startups with up to $150,000 in Azure credits, access to cutting-edge AI models, developer tools, technical resources, and go-to-market support including co-selling opportunities and Microsoft Marketplace listing.
- Microsoft Pegasus Program
Quantifiable outcome
- Startups can receive up to $150,000 in Azure credits
- +1 more outcomes
Companies that use Microsoft ScaleUp Tel Aviv
Customer profileNamed customers20 records
Segments3 records
Ideal customer profiles3 records
Microsoft ScaleUp Tel Aviv technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Microsoft ScaleUp Tel Aviv partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- South Africa's Higher Education DepartmentcoreMicrosoft and South Africa's Higher Education Department signed a Memorandum of Understanding (MoU) to collaborate on AI and digital skills development. The initiative focuses on TVET (Technical and Vocational Education and Training) colleges and digital literacy. Program components include a one-year AI engineering program, leadership training, and digital literacy courses. The initiative has a planned duration of three years and aims to bridge the digital skills gap in South Africa.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Microsoft ScaleUp Tel Aviv competitors and assessment
Company assessmentDirect peers
- AWS Activate: Amazon's startup support program offering AWS credits, technical training, and go-to-market support to early-stage startups. Directly comparable to Microsoft for Startups as a hyperscaler-led accelerator program competing for the same cloud-native founder audience.
- Google for Startups: Google's global startup program offering Google Cloud credits, AI/ML tooling access, mentorship, and connections to Google enterprise customers and investors. Directly competes with Microsoft ScaleUp for AI and cloud-native founders.
- NVIDIA Inception: NVIDIA's corporate accelerator for AI and GPU-accelerated startups, providing hardware credits, technical support, and go-to-market access. Directly comparable as a corporate-led program targeting the same AI/ML startup segment.
- Oracle for Startups: Oracle's corporate accelerator offering cloud credits, technical resources, and enterprise go-to-market support to early-stage companies. Closely comparable hyperscaler-driven startup program.
- Salesforce Ventures Startups: Salesforce's combined venture and startup program offering credits, AppExchange listing, and access to Salesforce's enterprise customer base. Comparable corporate accelerator with similar enterprise go-to-market focus.
- HubSpot for Startups: HubSpot's startup program offering software credits, education, and go-to-market resources for early-stage companies. Comparable corporate-led accelerator model with credit-based benefits.
- Atlassian for Startups: Atlassian's startup program offering cloud credits and technical support to early-stage companies building on its collaboration platform. Comparable corporate accelerator structure.
Others
- Y Combinator: The leading investor-operated startup accelerator offering seed funding, mentorship, and demo day exposure. Adjacent peer rather than direct competitor because YC is equity-driven and not a corporate ecosystem program.
- Techstars: Global investor-operated accelerator network with mentorship-driven programs and equity investment. Operates a different model (investor-led) than Microsoft's corporate accelerator but serves a similar early-stage founder audience.
- Antler: Global early-stage investor and accelerator backing founders from day zero with capital and mentorship. Comparable founder-development focus but investor-operated rather than corporate-led.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Microsoft ScaleUp Tel Aviv social profiles
Digital presenceMicrosoft ScaleUp Tel Aviv financial estimates
Financial estimateRevenue estimate
Valuation estimate
Microsoft ScaleUp Tel Aviv leadership team
Management profileNumber of profiles
Profiles4 records
Microsoft ScaleUp Tel Aviv funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Microsoft ScaleUp Tel Aviv M&A and investment
M&A and investmentM&A
Investments110 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Microsoft ScaleUp Tel Aviv
What does Microsoft ScaleUp Tel Aviv do?
Microsoft ScaleUp Tel Aviv runs the Israel chapter of Microsoft for Startups, an accelerator program that gives qualified cloud startups up to $150,000 in Azure credits, access to AI models and developer tools, technical guidance, and go-to-market support including co-selling and Microsoft Marketplace listing. The program connects participating startups to Microsoft's global enterprise customer network and enterprise-grade security infrastructure.
Is Microsoft ScaleUp Tel Aviv a public or private company?
Microsoft ScaleUp Tel Aviv is a public company. It is classified as public and is currently operating.
When was Microsoft ScaleUp Tel Aviv founded?
Microsoft ScaleUp Tel Aviv was founded in 2024. It employs 51 to 100 people.
Where is Microsoft ScaleUp Tel Aviv based?
Microsoft ScaleUp Tel Aviv is headquartered in Tel Aviv, Israel, in the Middle East region.
How does Microsoft ScaleUp Tel Aviv make money?
Two revenue lines are on record. Azure Cloud Services are the primary driver. The others are microsoft Marketplace.
Who are Microsoft ScaleUp Tel Aviv's main competitors?
Direct peers on record are AWS Activate, Google for Startups, NVIDIA Inception, Oracle for Startups, Salesforce Ventures Startups, HubSpot for Startups and Atlassian for Startups. Others are Y Combinator, Techstars and Antler.
Does Microsoft ScaleUp Tel Aviv have an API?
No public API is recorded for Microsoft ScaleUp Tel Aviv.
What industry is Microsoft ScaleUp Tel Aviv in?
Microsoft ScaleUp Tel Aviv's product category is Startup Accelerator Program. Its primary akta.pro industry code is FSANAHAD, Corporate Accelerators & Startup Programs, with a secondary code of EDABAFAB, Cloud Computing & Infrastructure (AWS/Azure/GCP, Virtualization). Its NAICS code is 54151 and its SIC code is 7373.