Rightpoint
- Company typePrivate
- Founded2013
- HeadquartersChicago, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
Rightpoint firmographics
Firmographics- Name
- Rightpoint
- Legal name
- Rightpoint
- Website
- https://rightpoint.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Rightpoint industry classification
Industry- Product category
- Digital Experience Consulting
- NAICS
- Management Consulting Services (54161), Computer Systems Design Services (541512), Other Management Consulting Services (541618)
- SIC
- Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Business Process & Digital Transformation Consulting (BPAEAAAD)
Keywords
Where Rightpoint is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Markets served
Rightpoint business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Professional Services: Rightpoint generates revenue through consulting and professional services for enterprise digital transformation engagements, including experience design, strategy, and technology implementation services delivered through Genpact's global delivery model.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Rightpoint product offering
Product offeringCore offering
Rightpoint is an experience transformation consultancy that delivers enterprise digital and customer experience transformation services through six core offerings: Agentic Experience, Digital Workspace, Experience Advisory, Intelligent Content, Omnichannel Experience, and Personalization & Experimentation. The firm combines design, strategy, and technology implementation, delivered through deep partnerships with Adobe, Microsoft, Optimizely, and Sitecore as part of Genpact's Experience practice.
Product overview
Rightpoint, now fully integrated into the Genpact brand, is an experience transformation consultancy offering a portfolio of six core service offerings: Agentic Experience (AI-powered autonomous experiences), Digital Workspace (employee productivity solutions), Experience Advisory (strategic consulting), Intelligent Content (content management), Omnichannel Experience (cross-channel integration), and Personalization & Experimentation (testing and optimization). These offerings span design, strategy, and technology—focused on enterprise transformation across both employee and customer experiences. Rightpoint delivers impact through deep technology partnerships with Adobe, Microsoft, Optimizely, and Sitecore.
Differentiator
Problem solved
Functional benefit
Products and services
- Agentic Experience AI-powered experience transformation service that leverages autonomous agents to deliver intelligent, self-directed customer and employee experiences across digital channels. Targeted at enterprise clients seeking AI-driven CX transformation.
- Digital Workspace Enterprise digital workplace solutions focused on improving employee productivity, collaboration, and engagement through modern technology implementations. Targeted at enterprise organizations modernizing their employee experience.
- Experience Advisory Strategic consulting services providing insight-led guidance on experience transformation, helping organizations define and execute their customer and employee experience strategies. Targeted at enterprise clients undertaking major CX/EX strategy initiatives.
- Intelligent Content Content management and delivery solutions enabling organizations to create, manage, and distribute personalized content at scale across multiple channels and touchpoints. Targeted at enterprise clients using platforms such as Adobe and Sitecore.
- Omnichannel Experience Integrated cross-channel experience design and implementation services ensuring consistent, seamless customer journeys across web, mobile, social, and physical touchpoints. Targeted at enterprise clients seeking unified cross-channel CX.
- Personalization & Experimentation Data-driven personalization and A/B testing services that enable organizations to deliver tailored experiences and optimize conversion through continuous experimentation. Targeted at enterprise clients using platforms such as Optimizely.
Quantifiable outcome
- Faster transformation execution through combined Rightpoint experience expertise with Genpact global capabilities
Companies that use Rightpoint
Customer profileSegments1 record
Ideal customer profiles1 record
Rightpoint technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
Rightpoint partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- AdobecoreRightpoint is a technology partner building Add-on applications for Adobe GenStudio for Performance Marketing. The partnership enables enterprise customers to integrate compliance tools, digital asset management, translation services, and workflow platforms into content creation workflows. Rightpoint joins other partners including IntelligenceBank, Lithero, Saifr, Stensul, PwC, and IPG (Acxiom) in building Add-on applications for regulated industries.
- Hoodoo DigitalcoreGenpact expanded Rightpoint by acquiring Hoodoo Digital, a digital experience consultancy specializing in Adobe solutions. The acquisition enhances Rightpoint's capabilities to manage content, commerce, and marketing operations for clients, supporting digital transformation efforts. This strengthens Rightpoint's Adobe practice and expands capabilities in experience consulting.
- MicrosoftcoreRightpoint maintains a deep partnership with Microsoft as part of Genpact's partner ecosystem for enterprise transformation, delivering digital workspace and experience solutions leveraging Microsoft technologies.
- OptimizelycoreRightpoint partners with Optimizely as a solution implementation partner, delivering digital experience and experimentation platform implementations for enterprise clients.
- SitecorecoreRightpoint partners with Sitecore for content management and digital experience platform implementations, helping enterprise clients manage content, commerce, and marketing operations.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Rightpoint competitors and assessment
Company assessmentBroad incumbents
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Rightpoint social profiles
Digital presenceRightpoint financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rightpoint leadership team
Management profileNumber of profiles
Profiles6 records
Rightpoint subsidiaries and ownership
Company hierarchySubsidiaries1 record
Rightpoint funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rightpoint M&A and investment
M&A and investmentM&A5 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rightpoint
What does Rightpoint do?
Rightpoint is an experience transformation consultancy that delivers enterprise digital and customer experience transformation services through six core offerings: Agentic Experience, Digital Workspace, Experience Advisory, Intelligent Content, Omnichannel Experience, and Personalization & Experimentation. The firm combines design, strategy, and technology implementation, delivered through deep partnerships with Adobe, Microsoft, Optimizely, and Sitecore as part of Genpact's Experience practice.
Is Rightpoint a public or private company?
Rightpoint is a private company. It is classified as corporate owned and is currently operating.
When was Rightpoint founded?
Rightpoint was founded in 2013. It employs 251 to 500 people.
Where is Rightpoint based?
Rightpoint is headquartered in Chicago, United States, in the North America region.
How does Rightpoint make money?
One revenue line is on record: professional Services.
Who are Rightpoint's main competitors?
Genpact is listed as a broad incumbent.
Does Rightpoint have an API?
No public API is recorded for Rightpoint.
What industry is Rightpoint in?
Rightpoint's product category is Digital Experience Consulting. Its primary akta.pro industry code is BPAEAAAD, Business Process & Digital Transformation Consulting. Its NAICS code is 54161 and its SIC code is 8742.