AM Public Relations

Public Relations Servicesampublicrelations.com

AM Public Relations is a woman-owned boutique PR agency founded in 2017 in Orlando, Florida, specializing in strategic communications, media relations, and content marketing for healthcare and technology clients. The firm operates a selective roster model anchored by its proprietary Connective PR™ and StoryConnect™ methodologies.

Company typePrivate
Founded2017
HeadquartersWinter Park, United States
Headcount1–10
GTM typeB2B
OfferingServices

AM Public Relations firmographics

Firmographics

Name: AM Public Relations
Legal name: AM Public Relations
Website: https://ampublicrelations.com
Company type: Private
Founded year: 2017
Operating status: Operating
Headcount range: 1–10 employees
Short description: AM Public Relations is a woman-owned boutique PR agency founded in 2017 in Orlando, Florida, specializing in strategic communications, media relations, and content marketing for healthcare and technology clients. The firm operates a selective roster model anchored by its proprietary Connective PR™ and StoryConnect™ methodologies.
Ownership category
akta.pro rank

AM Public Relations industry classification

Industry

Product category: Public Relations Services
NAICS: Public Relations Agencies (541820), Public Relations Agencies (54182), Advertising, Public Relations, and Related Services (5418)
SIC: Services-Advertising Agencies (7311), Services-Advertising (7310)
akta.pro primary industry: Healthcare & Life Sciences PR (BPAFADAJ)
akta.pro secondary industries: Technology & B2B PR (BPAFADAI), Product & Brand PR (Consumer & B2B) (BPAFADAH), Media Relations & Press Office Services (BPAFADAF)

Keywords

Public relations services
Media relations
Strategic communications
Investor relations
Content marketing

Where AM Public Relations is headquartered

Location

Headquarters

HQ city: Winter Park
HQ country: United States
HQ region: North America

Offices1 record

Markets served

AM Public Relations business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Marketing or Sales, Operations

Revenue model

PR Agency Services: Professional services revenue from strategic communications, media relations, content marketing, and PR consulting engagements with healthcare and technology clients. The agency operates on a boutique, selective client roster model.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

AM Public Relations product offering

Product offering

Core offering

AM Public Relations is a boutique PR agency that delivers strategic communications, media relations, analyst relations, investor relations, influencer/KOL engagement, content creation, paid media, and social media marketing to healthcare, biotech, medtech, AI/B2B tech, aerospace, education, and climate tech companies. Service delivery is guided by the firm's proprietary Connective PR™ methodology and StoryConnect™ storytelling framework. The firm also licenses its methodology externally through the PR Breakthrough Bootcamp course on Thinkific.

Product overview

AM Public Relations is a boutique PR agency offering a comprehensive suite of communications services centered around its proprietary Connective PR™ methodology, which integrates earned, owned, and paid storytelling strategies. The agency's service portfolio includes Media Relations, Analyst Relations, Investor Relations, Influencer & KOL Relations, Awards/Speaking/Events, Content, Paid Media, Social Media & Marketing, and Strategic Communications & Brand Positioning. Supporting these client-facing services is the StoryConnect™ narrative development framework. The agency also offers a standalone educational product, the PR Breakthrough Bootcamp, available through Thinkific for organizations seeking to implement media relations independently.

Differentiator

Problem solved

Functional benefit

Brands

Connective PR™: The agency's proprietary PR methodology that blends earned and paid strategies to amplify messaging, combining media relations, content marketing, and social media.
StoryConnect™

Products and services

Connective PR™ Engagement The firm's flagship, methodology-driven strategic communications engagement for clients, structured around the proprietary Connective PR™ approach and sold to healthcare, biotech, medtech, AI/B2B tech, aerospace, education, and climate tech organizations.
Media Relations Securing earned media coverage in trade, business, and consumer press for client announcements, product launches, funding rounds, and thought-leadership initiatives.
Analyst Relations Engagement with industry analysts (e.g., Gartner, Forrester) to support client positioning in B2B technology and adjacent categories.
Investor Relations Communications support for funding announcements, earnings narratives, and investor-facing messaging for venture-backed and growth-stage clients.
Influencer & KOL Relations Engagement with influencers and key opinion leaders to amplify client narratives across relevant audiences and channels.
Awards, Speaking & Events Securing industry award nominations, speaking opportunities, and event placements to build client visibility and credibility.
Content Creation Development of editorial-grade content including blog posts, bylined articles, press releases, and thought-leadership assets.
Paid Media Planning and execution of paid media campaigns to amplify client narratives beyond earned media coverage.
Social Media & Marketing Management of social media channels and supporting digital marketing programs to extend client reach and engagement.
Strategic Communications & Brand Positioning High-level strategic communications counsel and brand positioning work that frames how clients are perceived by media, analysts, investors, and customers.
StoryConnect™ Storytelling Framework The proprietary storytelling framework used to build and connect client narratives across channels and audiences.
PR Breakthrough Bootcamp An online, self-paced training course available on the Thinkific platform that teaches the firm's Connective PR™ methodology to individual PR and communications professionals.

Quantifiable outcome

LinkedIn Sponsored Content campaign grew page impressions by 150%+
+3 more outcomes

Companies that use AM Public Relations

Customer profile

Named customers6 records

Segments6 records

Ideal customer profiles4 records

AM Public Relations technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

AM Public Relations partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

GlobalSTLminorStrategic or Co-development PartnerAshley Moore, Founder & CEO of AM PR, serves as an advisor to GlobalSTL, an innovation hub for global healthcare brands. This advisory role provides strategic guidance on communications and market positioning for international healthcare technology companies seeking to enter or expand in the U.S. market.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

AM Public Relations competitors and assessment

Company assessment

Direct peers

Inkhouse: Integrated PR and content marketing agency serving technology and healthcare innovators. Comparable in tech/health vertical focus, integrated earned/owned/paid approach, and boutique-style senior engagement model.
Jarrard Inc. Boutique healthcare-focused PR and change communications firm serving health systems, health tech, and provider organizations. Directly comparable to AM PR in vertical specialization (healthcare/regulated), boutique scale, and senior-team engagement model.
ReviveHealth: Healthcare-focused marketing and PR agency serving providers, payers, and health technology companies. Closely comparable in vertical specialization, audience focus, and integrated earned/paid media approach mirroring AM PR's Connective PR™ methodology.
PAN Communications: B2B tech and healthcare PR agency serving technology and life sciences clients. Directly comparable in B2B/tech and healthcare vertical focus, integrated content and media relations services, and similar client profile of growth-stage companies.
Walker Sands: B2B marketing and PR agency with strong technology and healthcare practice areas. Comparable in tech vertical specialization, integrated PR/content/paid media approach, and serving growth-stage and enterprise B2B clients.
LaunchSquad: Boutique PR and communications agency specializing in technology, health tech, and consumer innovation. Comparable in boutique scale, tech/health vertical focus, and senior-team engagement model serving venture-backed growth companies.
Gregory FCA: Tech and consumer PR firm serving technology, healthcare, and financial services clients. Comparable in B2B tech and healthcare vertical coverage, integrated media relations, content, and social services for growth-stage companies.
SPAG (a FINN Partners company): Healthcare and consumer health communications specialist agency. Directly comparable in healthcare vertical specialization and serving pharma, MedTech, and health innovation clients with regulated-industry communications expertise.

Broad incumbents

Finn Partners: Large global PR and integrated marketing agency with a substantial healthcare and technology practice. Overlaps significantly with AM PR in healthcare/tech verticals and service mix, but operates at much greater scale and geographic breadth.
Edelman: Largest global PR firm with deep healthcare, technology, and B2B practices. Overlaps with AM PR's vertical focus and integrated communications services but operates at vastly greater scale across global markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

AM Public Relations financial estimates

Financial estimate

Revenue estimate

Valuation estimate

AM Public Relations leadership team

Management profile

Number of profiles

Profiles5 records

AM Public Relations funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

AM Public Relations M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AM Public Relations

What does AM Public Relations do?

Is AM Public Relations a public or private company?

AM Public Relations is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was AM Public Relations founded?

AM Public Relations was founded in 2017. It employs 1 to 10 people.

Where is AM Public Relations based?

AM Public Relations is headquartered in Winter Park, United States, in the North America region.

How does AM Public Relations make money?

One revenue line is on record: PR Agency Services.

Who are AM Public Relations's main competitors?

Direct peers on record are Inkhouse, Jarrard Inc., ReviveHealth, PAN Communications, Walker Sands, LaunchSquad, Gregory FCA and SPAG (a FINN Partners company). Broad incumbents are Finn Partners and Edelman.

Does AM Public Relations have an API?

No public API is recorded for AM Public Relations.

What industry is AM Public Relations in?

AM Public Relations's product category is Public Relations Services. Its primary akta.pro industry code is BPAFADAJ, Healthcare & Life Sciences PR, with a secondary code of BPAFADAI, Technology & B2B PR. Its NAICS code is 541820 and its SIC code is 7311.