CourtAvenue

What CourtAvenue does

CourtAvenue is an independent digital transformation agency group founded in 2020 by ex-WPP executives Dan Khabie, Kenny Tomlin, and Michael Stich, operating as a collective of specialist companies from a San Diego headquarters with 250+ employees across 16 office locations in North America, LATAM and Europe. The firm sells integrated, AOR-style engagements — including embedded teams, project-based delivery, assessments and managed services — to enterprise and Fortune 500 clients across automotive (Kia), CPG and retail (Clorox, General Mills, Amazon, Floor & Decor), telecommunications (AT&T), healthcare (Elanco, RxSense, United Healthcare, BMC), technology (Epson), sports (FIBA) and government/tourism (Choose Chicago). Service practices span AI Products & Services, Digital Transformation, Commerce, MarTech and Data, Media, and Experiential, supported by division brands Modifly (performance media), Gigantic Playground (experiential technology), and acquired brands Botscrew (conversational AI) and GTX Solutions (data and MarTech consultancy). Pricing is quote-based, project-based, or retainer — no public tiers.

The technical core is an AI-native operating model in which AI is embedded into every workflow from requirements gathering to QA and documentation, supported by proprietary tools: UpLift (5-step digital shelf optimization), LightRaft (commerce data lake), Catapult (GenAI content versioning), and Wayfound (AI content scoring for LLM-era discovery). CourtAvenue is a certified Adobe implementation partner and an Optimizely partner, with cloud-agnostic deployment across Azure, AWS, Google Cloud, Salesforce and ServiceNow, and claimed compliance under SOC 2 Type 2, HIPAA, GDPR and CCPA. The firm reports client outcomes of 30-50% faster time-to-market, 20-40% lower delivery costs, and an 86 client NPS versus a 40 industry average. It does not sell a standalone product or API — revenue is generated entirely through professional services engagements.

Growth has been aggressive: 65% year-over-year revenue growth from 2024 to 2025, Adweek's #1 Fastest Growing Agency in America (2023), #58 on the Inc. 5000 (2024), two completed acquisitions (Botscrew majority stake February 2025, GTX Solutions March 2026), a Chicago hub announced for 2026, and recent senior leadership additions including a President/CGO, an Executive Director-Martech, and a CEO for Modifly.

Name

CourtAvenue

Legal name

CourtAvenue

Website

http://www.courtavenue.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

51–100 employees

Short description

CourtAvenue is an AI-native, independent digital transformation agency founded in 2020 that sells integrated AOR-style engagements to Fortune 500 enterprise brands across automotive, CPG, healthcare, telecom, retail and technology, delivering commerce, MarTech, media, AI and experiential services through proprietary tools and acquired specialist firms.

Ownership category

akta.pro rank

Product category

Digital Marketing and Advertising Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Sweepstakes, Contests & Giveaway Administration (BPAFAMAD)

akta.pro secondary industry

Customer Retention, Win-Back & Churn Reduction Programs (MPAAAIAH)

Keywords

• Digital transformation services
• Marketing agency services
• Commerce marketing solutions
• AI implementation services
• MarTech consulting

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices16 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Professional Services: Project-based delivery, embedded teams, assessments and roadmaps, and managed services for digital transformation, MarTech implementation, AI solutions, and commerce services
2. Integrated Agency Services: Full-service offerings across AI, CX, commerce, MarTech, media, and experiential with integrated AOR model connecting brand building and performance marketing

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

CourtAvenue is an independent digital transformation and creative technology agency that fuses AI, digital innovation, commerce, and creative technology to deliver integrated marketing services, MarTech implementations, commerce optimization, performance media, experiential experiences, and AI solutions to enterprise brands. Engagements span project-based delivery, embedded teams, assessments and roadmaps, and managed services, executed through an AI-native operating model and proprietary methodologies (UpLift, LightRaft, Catapult, Wayfound).

Product overview

CourtAvenue is an independent digital transformation agency founded in 2020, recognized by AdWeek as the Fastest Growing Agency in America. The company operates as a unified collective of specialist companies that fuse AI, digital innovation, commerce, and creative technology to accelerate measurable growth for enterprise clients. The portfolio includes proprietary methodologies and platforms (UpLift for content optimization, LightRaft for commerce data management, Modifly for performance media, Gigantic Playground for experiential technology, BotsCrew for conversational AI, and GTX Solutions for enterprise data consulting) alongside six core service practices covering AI Products & Services, Digital Transformation, Commerce, MarTech & Data, Media, and Experiential. The model integrates strategy, CX, technology, creative, and data to deliver coordinated experiences across commerce ecosystems, digital platforms, media networks, and AI-driven environments.

Differentiator

Problem solved

Functional benefit

Brands

• Modifly: Performance media division offering media strategy, activation, social, influencer, SEO, performance creative, and media data and analytics services.
• Gigantic Playground
• Botscrew
• GTX Solutions

Products and services

• UpLift A proprietary 5-step digital shelf optimization process combining shopper research, SEO intelligence, and AI-powered creative validation to build content that performs before launch. Used for enterprise CPG and retail clients to optimize product content across marketplace ecosystems.
• LightRaft A commerce-centric and client-specific data lake that streamlines connections between sales, retail media, digital media, and digital shelf data sets, enabling full data ownership, BI capabilities, and AI readiness.
• Catapult Generative AI-powered content versioning tool that develops, optimizes, and scales best-in-class content at speed for hundreds of SKUs, built on consumer insights from UpLift.
• Wayfound AI-powered content scoring methodology for commerce measurement that helps brands win in the age of AI discovery, replacing outdated digital shelf measurement frameworks.
• Modifly CourtAvenue's performance media division offering proprietary targeting methodologies, rapid creative iteration, and transparent performance reporting tied to business outcomes.
• Gigantic Playground Experiential and creative technology subsidiary that creates immersive brand experiences connecting physical and digital environments through AI, dynamic motion graphics, and immersive mixed reality.
• Botscrew Ukrainian AI-chatbot developer providing conversational AI solutions that deliver seamless, human-like interactions for enterprise clients. Operates as a CourtAvenue majority-owned subsidiary following the January 2025 acquisition.
• GTX Solutions Data and marketing technology consultancy specializing in customer data platforms and enterprise data management, acquired by CourtAvenue in March 2026 to enhance enterprise data and AI capabilities.
• AI Products & Services End-to-end AI solutions from strategy to deployment including generative AI applications, LLM fine-tuning, AI agent development, RAG systems, and compliance-ready enterprise AI infrastructures. Designed for enterprise clients across industries.
• Digital Transformation Human-centered digital transformation solving complex challenges by combining data, research, and design to build high-performing digital ecosystems across enterprise platforms.
• Commerce Services End-to-end commerce marketing strategy, digital shelf optimization, and performance marketing helping brands win across Amazon, Walmart, Target, and emerging marketplaces and AI ecosystems.
• MarTech and Data Modernization of legacy digital infrastructure, deployment of composable architectures, and integration of personalization, predictive analytics, and automated journey optimization so the experience layer works as one connected system.
• Media Services Performance media planning and activation aligning data, targeting precision, creative iteration, and attribution to drive measurable ROI with transparency and accountability.
• Experiential Services Immersive brand experiences connecting physical and digital environments through AI, dynamic motion graphics, and mixed reality for retail, entertainment, events, and workplace applications.

Quantifiable outcome

• 30-50% faster time-to-market, 20-40% lower delivery costs
• +13 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability14 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core.

• GTX SolutionscoreStrategic or Co-development Partner · 30 March 2026CourtAvenue acquired GTX Solutions, a data and marketing technology consultancy, to enhance enterprise data and AI capabilities. The deal, structured as a mix of cash and stock, integrates GTX's expertise in customer data platforms and enterprise data management into CourtAvenue's broader platform to meet increasing client demand for AI-driven marketing solutions.
• AdobecoreImplementation/ SI/ Consulting PartnerCourtAvenue is a certified Adobe implementation partner specializing in Edge Delivery Services, Commerce as a Cloud Service, AEM migrations, and testing/experimentation programs. AI-native operating model delivers 30-50% faster time-to-market and 20-40% lower delivery costs for Adobe implementations.
• OptimizelycoreImplementation/ SI/ Consulting PartnerCourtAvenue is an Optimizely partner specializing in Opal activation, experimentation program design, content operations transformation, and platform implementation. Partners share measurement obsession and AI-native operating philosophy.
• AI Cloud ProviderscoreTechnology or IntegrationCourtAvenue works with Azure, AWS, Google Cloud and hybrid architectures. Also integrates with enterprise systems including Salesforce, ServiceNow, Adobe, and custom APIs. Cloud-agnostic approach ensures AI solutions feel native to existing infrastructure.

Scale indicators17 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Tinuiti: Independent performance media agency of similar size and enterprise focus, with comparable retail media, digital shelf and commerce capabilities overlapping CourtAvenue's Modifly division.
• DEPT: Global digital agency of comparable scale (1,000+ headcount, multiple AI and commerce practices), serving Fortune 500 enterprise brands with integrated digital transformation, commerce and engineering capabilities. Closely aligned to CourtAvenue's collective-structure, multi-practice model and enterprise GTM motion.
• MediaMonks (Monks): S4 Capital-owned digital-first agency offering integrated production, media, content and commerce services. Comparable AI-enabled operating model and enterprise GTM targeting Fortune 500 brands.
• Bounteous: Digital commerce agency focused on enterprise MarTech implementations (Adobe, Optimizely partner), aligning closely with CourtAvenue's MarTech and commerce practices and partner certifications.
• R/GA: Long-standing digital transformation and creative technology agency (now IPG-owned) with similar enterprise client base, integrated design+engineering model and category expertise in commerce, brand experience and emerging tech. Robyn Freye's prior R/GA tenure confirms direct talent overlap with CourtAvenue.
• Huge: Digital transformation agency (now Omnicom-owned) with comparable enterprise focus across digital experience, commerce and data. CourtAvenue's full-stack capabilities from strategy through execution mirror Huge's positioning and customer set.
• Code and Theory: Independent digital transformation network of similar size (~1,000+ employees) with enterprise GTM across commerce, content and platform engineering. Comparable collective-style structure to CourtAvenue with proprietary tools and Fortune 500 references.
• Valtech: Global digital transformation agency with similar commerce, MarTech and data practices serving enterprise brands. Overlaps CourtAvenue on Adobe/CMS implementations and data-driven commerce work.

Broad incumbents

• Globant: Large public digital and AI transformation services firm with deep enterprise footprint and significant AI engineering bench. Adjacent rather than direct competitor, but increasingly a substitute for integrated agency-of-record engagements.
• Stagwell: Publicly-traded holding company of marketing and communications agencies (Stagwell Global). Competes for the same CMO budgets and talent pool as CourtAvenue; Robyn Freye's prior role as Stagwell NA CGO underscores the talent overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/36016241

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CourtAvenue