TVBS
TVBS is a privately held Taiwanese multimedia group operating TV channels, digital platforms, YouTube, mobile apps, and an international licensing business, serving mass Taiwanese audiences with news, entertainment, lifestyle, and original drama content.
- Company typePrivate
- Founded1993
- HeadquartersTaipei, Taiwan
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What TVBS does
TVBS is Taiwan's first privately owned satellite television station, founded in 1993 and operating today as Liann Yee Media Inc. (聯利媒體股份有限公司), a privately held, 100% Taiwanese-owned multimedia group headquartered in Taipei's Neihu District. The company operates a multi-channel broadcast portfolio — TVBS News (channel 55), TVBS entertainment (channel 56), TVBS Asia satellite, and TVBS精采台 on MOD — alongside an extensive digital ecosystem that includes a flagship news website ranked #1 in Taiwan by usage rate, 23+ YouTube channels generating over 200 million monthly views, branded mobile applications, and digital-first programs. TVBS produces long-running lifestyle, entertainment, and news IP (女人我最大, 食尚玩家, 健康2.0, FOCUS全球新聞, 看板人物) and award-winning original dramas via its wholly-owned subsidiary Fantastic Production. The company became 100% Taiwanese-owned in 2016 when local investors acquired the remaining 47% stake from Hong Kong's TVB; Chen Wen-chi (founder of VIA Technologies) chairs the company since 2019.
The business operates four primary revenue streams: television and digital advertising across its owned channels and platforms; program copyright licensing to overseas markets including Singapore, Malaysia, and Hong Kong; digital content monetization including e-commerce integration through program-specific apps and IP brand merchandise; and event marketing, sponsorships, and ESG campaign partnerships with brands such as 7-Eleven, Estée Lauder, and government entities. Distribution extends internationally via Singapore's three major telecom platforms (since August 2023), Malaysia's Astro satellite (since 2020), and Taiwan's only ENEX membership providing news exchange access to 50 countries. The company holds wholly-owned subsidiaries in drama production (Fantastic Production) and health/biotech products (Liann Li Technologies), plus entertainment management (StarVision Entertainment).
TVBS is currently executing an enterprise-wide AI transformation built on OpenAI certification (surpassing 10 billion Tokens in November 2025), with deployed applications including real-time AI translation for international news coverage, an industry-first interactive AI Virtual Artist, AI-assisted news production, and audience data infrastructure via mParticle integration. Strategic partnerships signed through 2025 include MOUs with Mediacorp Singapore, The Korea Times, and MBC Gyeongnam, AIL membership for Latin American expansion, and DTA collaboration for AI news sharing — positioning TVBS as a regional Mandarin-language media platform rather than a purely domestic broadcaster.
TVBS firmographics
Firmographics- Name
- TVBS
- Legal name
- 聯利媒體股份有限公司 (TVBS Media Inc.)
- Website
- https://tvbs.com.tw
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- TVBS is a privately held Taiwanese multimedia group operating TV channels, digital platforms, YouTube, mobile apps, and an international licensing business, serving mass Taiwanese audiences with news, entertainment, lifestyle, and original drama content.
- Ownership category
- akta.pro rank
TVBS industry classification
Industry- Product category
- Television Broadcasting
- NAICS
- Television Broadcasting Stations (51612), Broadcasting and Content Providers (516), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Television Broadcasting Stations (4833), Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- National General-Entertainment Broadcast Networks (MPABAAAA)
- akta.pro secondary industries
- Satellite Video & Media Distribution (DTH, Contribution/Distribution, Occasional Use) (HDAIAJAG), International TV Broadcasters (Free-to-Air/Satellite/Cable) (MPABAEAJ), General Entertainment Cable Networks (MPABAFAA)
Keywords
Where TVBS is headquartered
LocationHeadquarters
- HQ city
- Taipei
- HQ country
- Taiwan
- HQ region
- Asia
Offices1 record
Markets served
TVBS business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Advertising Revenue: Television advertising on TVBS News (55) and TVBS (56) channels, digital advertising across web and mobile platforms.
- Program Copyright Licensing: TVBS sells program rights for popular shows like 女人我最大, 食尚玩家, 一步一腳印 發現新台灣, TVBS看板人物, 健康2.0, and 11點熱吵店 to overseas markets. Revenue generated through licensing agreements with international broadcasters and platforms.
- Digital Content and E-commerce: Digital platforms including apps (TVBS News, 食尚玩家, 女人我最大, 健康2.0), IP brand merchandise, and e-commerce integration.
- Event Marketing and Sponsorships: Organizing and sponsoring events including lantern festivals, sustainability forums, and branded campaigns.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Program copyright licensing fees vary by show popularity and market |
Go-to-market motion1 record
Distribution channels10 records
Marketing channels10 records
TVBS product offering
Product offeringCore offering
TVBS operates a multi-channel television broadcasting platform including a 24-hour news channel (TVBS News channel 55), a general entertainment channel (TVBS channel 56), and the international satellite channel TVBS Asia. The company produces and distributes original news, drama, lifestyle, and entertainment programs; sells program copyrights internationally; and extends its content across digital platforms including websites, mobile apps, and 23+ YouTube channels reaching 200+ million monthly views.
Product overview
TVBS is a comprehensive multimedia platform operated by Liann Yee Media Inc. (聯利媒體股份有限公司), offering a multi-channel television ecosystem alongside a robust digital portfolio. Its television operations span four core channels: the general entertainment channel TVBS, the 24-hour news channel TVBS News, the international channel TVBS Asia, and the MOD- delivered channel TVBS E! (精采台). The content portfolio includes flagship programs such as 《FOCUS全球新聞》, 《T觀點》, 《一步一腳印 發現新台灣》, 《看板人物》, 《國民大會》, 《11點熱吵店》, and the original drama series 《有生之年》. TVBS has diversified into digital-first programming including 《健康2.0》, 《食尚玩家》, 《女人我最大》, and 《地球黃金線》, each with dedicated websites, YouTube channels, and mobile apps. The company further extends its reach through publishing (books on geopolitics and science), program copyright sales, sustainability initiatives (TVBS GOOD), original drama production via Fantastic Production, biotech products via Liann Li Technologies, and entertainment management via StarVision Entertainment. AI technologies are applied across real-time translation, virtual AI artists, news production automation, and audience data management via mParticle integration.
Differentiator
Problem solved
Functional benefit
Brands
- TVBS新聞 (TVBS News): Taiwan's leading 24-hour news channel and digital news platform
- TVBS歡樂台 (TVBS Entertainment)
- TVBS Asia
- 女人我最大 (Queen)
- 食尚玩家 (Super Taste)
- 健康2.0 (Health 2.0)
- 地球黃金線 (Global Golden Line)
- FOCUS全球新聞
- TVBS GOOD
- TVBS信望愛永續基金會
Products and services
- TVBS News Channel (Channel 55) Taiwan's flagship 24-hour news channel providing comprehensive domestic, international, and financial news coverage, plus breaking news and election reporting. Broadcast to general audiences via cable TV (channel 55) and digital platforms.
- TVBS Main Channel (Channel 56) General entertainment channel featuring drama series, variety shows, and lifestyle programs including 女人我最大 (Queen), 食尚玩家 (Super Taste), 健康2.0 (Health 2.0), and 看板人物 (Insight People). Fully upgraded to HD broadcasting.
- TVBS Asia International satellite channel broadcasting Chinese-language news and entertainment content to overseas Chinese-speaking audiences, distributed via telecom platforms in Singapore (M1, Singtel, StarHub) and Malaysia (Astro).
- TVBS E! (TVBS 精采台) Curated TVBS channel delivered through Taiwan's MOD (Multimedia on Demand) platform, offering on-demand access to TVBS's content library.
- Focus Global News (FOCUS全球新聞) International news program providing in-depth coverage of global economy and major international events, broadcast weekdays. Available on YouTube and broadcast television.
- TVBS Original Dramas (TVBS 戲劇) Original Taiwanese drama productions distributed to Taiwan, Hong Kong, Singapore, and Malaysia via subsidiary Fantastic Production Co., Ltd. Includes award-winning titles recognized at the Golden Bell Awards.
- Queen (女人我最大) Beauty and fashion lifestyle program with dedicated website, mobile app, YouTube channel, and merchandise/e-commerce integration. Targets female audiences with beauty tips, fashion trends, and lifestyle guidance.
- Super Taste (食尚玩家) Food and travel lifestyle program with dedicated website, mobile app, YouTube channel, and e-commerce integration (享食尚/Trendy Food). Covers restaurant reviews and travel destinations.
- Health 2.0 (健康2.0) Health and wellness program covering medical topics, nutrition, fitness, and lifestyle health advice with dedicated website and mobile app. Ranked the #1 health media brand in Taiwan by ComScore.
- Global Golden Line (地球黃金線) Automotive program covering car reviews, industry news, and driving-related lifestyle content with dedicated website. Ranked #1 automotive media brand in Taiwan by ComScore.
- TVBS Digital Original Programs (TVBS 數位原創節目) Portfolio of digital-first original programs produced exclusively for online platforms including YouTube and social media, targeting digital-native audiences.
- TVBS GOOD TVBS's sustainability and ESG initiative brand, organizing public service campaigns, beach cleanups, sustainability forums, and publishing the TVBS Sustainability Impact Report.
- TVBS Program Copyright Sales (TVBS 版權銷售) International licensing and distribution service selling program rights for popular TVBS shows to overseas markets including Hong Kong, Singapore, Malaysia, and other regions, generating revenue through licensing agreements.
- TVBS Publishing (TVBS 出版) Publishing division producing books on geopolitics, science popularization, and sustainable development, including titles that reached books.com.tw bestseller list.
- TVBS News App Mobile application for Android and iOS providing push notifications, live streaming, and on-demand news content from TVBS News.
- TVBS Internet-Exclusive News Channel (TVBS 網路獨家新聞台) Standalone internet-exclusive news channel featuring a new studio and multi-anchor interactive format for digital-first news consumption, launched in August 2023.
- Fantastic Production (豐采節目製作) Wholly-owned TVBS subsidiary specializing in Taiwanese drama production and screenwriter/actor talent cultivation. Produces series distributed to Hong Kong, Singapore, and Malaysia.
- Liann Li Technologies (聯利科技) Wholly-owned TVBS subsidiary focused on health food and dietary supplements development and marketing, using biotechnology research to create scientifically validated products for different age groups and demographics.
- StarVision Entertainment (星藝象娛樂) TVBS entertainment agency managing artists and performers, supporting talent development for TVBS's variety show and drama productions.
- TVBS Tech Report (TVBS科技特報) New tech-finance program launched under the TVBS brand, combining technology industry coverage with financial analysis and investment trends.
- TVBS AI Virtual Artist (TVBS AI虛擬藝人) Real-time interactive virtual AI entertainer integrated with TVBS's programming — the first such initiative in Taiwan's broadcast industry, combining entertainment and AI technology.
Companies that use TVBS
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
TVBS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability9 records
Feature5 records
TVBS partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered major, core, regional, forum, industry, corporate, cultural, event, technical, academic and flagship.
- The Korea TimesmajorTVBS established a partnership with Korea's authoritative media outlet The Korea Times, strengthening news collaboration and coverage in the Northeast Asian region.
- Mediacorp SingaporemajorTVBS signed a memorandum of understanding with Singapore's Mediacorp to collaborate on Asian entertainment content, expanding content exchange and co-production opportunities in the Southeast Asian market.
- OpenAIcoreTVBS received official OpenAI certification and achieved over 10 billion Token processing milestone, becoming one of the world's leading AI-driven enterprises. This partnership enables advanced AI integration in news production and content transformation.
- AIL (Alliance of Latin American Media)regionalTVBS joined AIL to expand into Latin American markets, deepening global news coverage capabilities and content distribution in the region.
- 淡江大學 and Kia Motors (晶三角)forumTVBS co-hosted Crystal Triangle forum with Tamkang University and Kia Motors to discuss geopolitical challenges in Southeast Asia and the chip industry's future.
- DTA (Digital Taiwan Association)industryTVBS partnered with DTA to host AI news sharing sessions, leading the industry into a new AI era through technology collaboration and knowledge sharing.
- 7-Eleven (統一超商)corporateTVBS partnered with 7-Eleven for 2025 Earth Hour campaign, promoting green lifestyle and environmental awareness messaging through convenience store network.
- MBC Gyeongnam (South Korea)regionalTVBS signed a multi-faceted news cooperation agreement with South Korea's MBC Gyeongnam, expanding coverage network in the Korean peninsula.
- Taiwan Creative Content Agency (文策院)culturalTVBS partnered with TCCF on ESG for Culture initiative, creating sustainable future for culture and economy through innovative media projects.
- Bito (必應創造)eventTVBS collaborated with Bito for the 2024 Taoyuan Lantern Festival, creating innovative lighting technology that won MUSE Design Awards Gold and London Design Awards Gold.
- mParticletechnicalTVBS partnered with mParticle to strengthen audience data management and flow optimization, preparing for the Cookieless era with enhanced data infrastructure.
- Tamkang University (淡江大學)academicTVBS collaborated with Tamkang University on Crystal Triangle forum discussing AI era cross-domain competitiveness and semiconductor industry challenges.
- ENEX (European News Exchange)flagshipTVBS became Taiwan's first and only member of ENEX, the international news video exchange platform headquartered in Luxembourg. Through this partnership, TVBS can upload news content to the international platform and access news footage from 50 countries and 54 media members including CBS, TBS, Sky News, RTL, and others. This enables Taiwan's news to be seen globally and provides Taiwanese viewers with diverse international perspectives.
- Changfeng Foundation (長風基金會)forumTVBS co-hosted international forums with Changfeng Foundation, including Biden Inauguration Forum with academics from NTU, NCCU political science departments, discussing US-China-Taiwan relations.
Scale indicators16 records
Recent moves7 records
Expansion highlights7 records
TVBS competitors and assessment
Company assessmentDirect peers
- Television Broadcasts Limited (TVB): Hong Kong-based TVB was TVBS's founding shareholder (70%) until 2016 and remains the closest historical and operational analogue: a Cantonese/Mandarin broadcast group with news, drama, and lifestyle programming distributed regionally. TVBS and TVB share content DNA and a Mandarin-language content export thesis.
- Mediacorp: Singapore's largest media conglomerate operating free-to-air TV, radio, and digital platforms. TVBS partnered with Mediacorp on Asian entertainment co-production in Dec 2025, signaling direct overlap in Mandarin content distribution across Southeast Asia.
- Sanlih E-Television (SET): One of Taiwan's major commercial broadcasters, operating SET News and SET Taiwan with strong drama and entertainment franchises. Direct competitor to TVBS for Taiwan ad revenue, audiences, and Golden Bell-recognized content.
- Formosa Television (FTV): Taiwanese free-to-air broadcaster with news and entertainment channels competing directly with TVBS News and TVBS Entertainment for viewers and ad budgets in the same domestic market.
- China Television Company (CTV/中視): Major Taiwanese broadcast network competing across news, drama, and variety programming. Overlaps with TVBS in mass-market audiences, advertising inventory, and Golden Bell-eligible original productions.
- Eastern Television (ETTV/東森): Taiwanese broadcaster operating multiple channels including news and entertainment, with a comparable scale of digital extensions. Direct competitor in the same Mandarin-language advertising and content market.
Broad incumbents
- CJ ENM: Korean entertainment conglomerate with broadcast (tvN), content production (Studio Dragon), and global content export capabilities. Comparable as a vertically integrated Asian broadcaster exporting original drama and entertainment IP internationally.
- Tokyo Broadcasting System (TBS): Major Japanese broadcaster and ENEX member alongside TVBS, providing a regional news exchange peer with similar international news syndication strategy and broadcast-plus-digital business model.
Regional players
- Astro Malaysia Holdings: Malaysia's largest pay-TV operator that carries TVBS News. Operates as both a regional distribution partner and an analogue for satellite/pay-TV content aggregation in Southeast Asia.
- YoozMedia / SET Metroplex (regional Taiwanese media): Smaller Taiwanese broadcasters (e.g., MTV Taiwan, GTV) operating in adjacent Mandarin-language cable/digital niches. Less directly competitive on premium news but compete for the same advertiser dollars and digital audience attention.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights8 records
Customer concentration
TVBS social profiles
Digital presenceTVBS compliance and trust
Trust signalCompliance2 records
TVBS financial estimates
Financial estimateRevenue estimate
Valuation estimate
TVBS leadership team
Management profileNumber of profiles
Profiles6 records
TVBS subsidiaries and ownership
Company hierarchySubsidiaries2 records
TVBS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TVBS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TVBS
What does TVBS do?
TVBS operates a multi-channel television broadcasting platform including a 24-hour news channel (TVBS News channel 55), a general entertainment channel (TVBS channel 56), and the international satellite channel TVBS Asia. The company produces and distributes original news, drama, lifestyle, and entertainment programs; sells program copyrights internationally; and extends its content across digital platforms including websites, mobile apps, and 23+ YouTube channels reaching 200+ million monthly views.
Is TVBS a public or private company?
TVBS is a private company. It is classified as family owned and is currently operating.
When was TVBS founded?
TVBS was founded in 1993. It employs 1,001 to 5,000 people.
Where is TVBS based?
TVBS is headquartered in Taipei, Taiwan, in the Asia region.
How does TVBS make money?
Four revenue lines are on record. Advertising Revenue is the primary driver. The others are program Copyright Licensing, digital Content and E-commerce and event Marketing and Sponsorships.
Who are TVBS's main competitors?
Direct peers on record are Television Broadcasts Limited (TVB), Mediacorp, Sanlih E-Television (SET), Formosa Television (FTV), China Television Company (CTV/中視) and Eastern Television (ETTV/東森). Broad incumbents are CJ ENM and Tokyo Broadcasting System (TBS). Regional players are Astro Malaysia Holdings and YoozMedia / SET Metroplex (regional Taiwanese media).
Does TVBS have an API?
No public API is recorded for TVBS.
What industry is TVBS in?
TVBS's product category is Television Broadcasting. Its primary akta.pro industry code is MPABAAAA, National General-Entertainment Broadcast Networks, with a secondary code of HDAIAJAG, Satellite Video & Media Distribution (DTH, Contribution/Distribution, Occasional Use). Its NAICS code is 51612 and its SIC code is 4833.