MySkill

What MySkill does

MySkill (legally PT Linimuda Inspirasi Negeri) is an Indonesian education technology company founded in 2021 and headquartered in South Jakarta. The company operates a skill development and career training platform serving Indonesian job seekers, working professionals, fresh graduates, and enterprise clients through three primary consumer products: video-based e-learning with lifetime access, intensive live bootcamps delivered via Zoom by curated senior practitioners, and free short classes that feed the top of the funnel. The platform reports 1.5M+ members on its homepage and 2M+ users on its corporate page, with 50K+ new members joining monthly and 30K+ bootcamp alumni placed at firms including BNI, Grab Indonesia, Kementerian Sosial RI, and other national employers. Beyond individual learners, MySkill runs a B2B corporate training arm and a standalone SaaS HRIS product called MyExperience (myexperience.id) for KPI tracking, payroll, and employee learning management.

The underlying technology is a web-based platform that integrates Zoom for live delivery, Telegram for lifetime community access, and an Indonesian-localized checkout supporting 20+ payment rails including major banks, e-wallets (GoPay, OVO, Dana, ShopeePay), QRIS, OTC retail (Alfamart, Indomaret), and credit cards. The platform is PSE-certified by Kominfo and runs on AWS and Alibaba Cloud infrastructure. Content is produced and delivered by a curated roster of 15+ senior practitioners from notable Indonesian companies (Gojek, Shopee, Halodoc, DANA, Bukalapak, E-Fishery, Mister Aladin, Indofood CBP, Mekari), covering digital marketing, data analysis, UI/UX, AI, web development, HR, and accounting.

MySkill monetizes through four distinct revenue streams: (1) one-time-purchase e-learning bundles with lifetime access, (2) tiered-priced intensive bootcamps ranging from Rp 230,000 (AI & Automation, WordPress) to Rp 5,000,000 (BNSP-certified HR training), (3) quote-based B2B corporate training engagements with named clients including Microsoft, Bank Indonesia, Bank Mandiri, and government ministries, and (4) subscription-based MyExperience HRIS software. The company is backed by East Ventures and Startup Studio Indonesia, has earned 3 consecutive LinkedIn Top Startup awards as the only Indonesian ed-tech on the list, holds a 4.9 Course Report rating, and received a Finnish pedagogy quality certification.

Name

MySkill

Legal name

PT Linimuda Inspirasi Negeri

Website

https://myskill.id

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

51–100 employees

Short description

MySkill (PT Linimuda Inspirasi Negeri) is an Indonesian ed-tech platform offering video-based e-learning, live intensive bootcamps, corporate training, and a SaaS HRIS product (MyExperience) to individual learners, job seekers, and enterprise clients across Indonesia.

Ownership category

akta.pro rank

Product category

Online Education & Skill Development Platform

NAICS

Professional and Management Development Training (61143), Computer Training (611420), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching) (BPAEANAN)

Keywords

• Online skill education
• Live bootcamp training
• Corporate upskilling
• HRIS performance software
• Indonesian edtech platform

Headquarters

HQ city

Dki Jakarta

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. E-learning (One-time Purchase): Individual learners purchase lifetime access to hundreds of video courses, reading materials, projects, and case studies. Pay once, access forever model.
2. Intensive Bootcamp Programs: Live online intensive bootcamps with multiple sessions, mentoring, and final projects. Sold as one-time purchases at tiered price points (early bird, regular, late sale). Topics include Digital Marketing, Data Analysis, UI/UX, AI, Web Development, and more.
3. Corporate Training Services: B2B corporate training engagements for enterprise clients including assessment, customizable live training, and post-training consulting. Targets hundreds of companies in Indonesia.
4. Performance Management HRIS Software (MyExperience): SaaS-based HRIS software for KPI tracking, payroll, and employee learning management, sold as a subscription to enterprise clients.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels10 records

Core offering

MySkill is an Indonesian online education platform that sells lifetime-access e-learning courses, live intensive bootcamps in digital skills (Digital Marketing, Data Analysis, UI/UX, AI, Web Development, HR, etc.), and enterprise corporate training services. It also offers a separate SaaS HRIS performance management product called MyExperience (myexperience.id) for enterprise clients. All offerings are bundled with lifetime access to a Telegram-based peer community for networking and job referrals.

Differentiator

Problem solved

Functional benefit

Products and services

• MySkill E-learning
• MySkill Bootcamp
• Corporate Training Service

Quantifiable outcome

• 4.9 rating on Course Report
• +3 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration24 records

Feature3 records

Partnerships

Three partnerships are on record, tiered supporting.

• Kominfo (Ministry of Communication and Informatics Indonesia)supportingOthersRegistered with Kominfo as a certified Electronic System Provider (PSE) under Indonesian electronic information laws. PSE registration is mandatory for platforms operating in Indonesia and demonstrates regulatory compliance.
• Startup Studio IndonesiasupportingStrategic or Co-development PartnerStartup Studio Indonesia is a startup accelerator and incubator program. Partnership provides MySkill with startup ecosystem resources, mentorship, and networking opportunities within Indonesia's innovation community.
• Alibaba Cloud Asia ForwardsupportingTechnology or IntegrationAlibaba Cloud's Asia Forward program supports growth-stage technology companies in Asia with cloud infrastructure, technical support, and market expansion resources. Partnership provides cloud computing infrastructure supporting MySkill's platform operations.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Ruangguru: Indonesia's largest edtech platform offering K-12 tutoring, Skill Academy for professionals, and enterprise training; directly competes with MySkill in the Indonesian skill-development and bootcamp segment with a much larger user base.
• Zenius: Indonesian learning platform providing video lessons and test prep; comparable to MySkill's e-learning offering with similar Bahasa Indonesia content and B2C focus on career and exam preparation.
• Revou: Indonesian edtech focused on digital marketing, data, and tech bootcamps with cohort-based pricing and mentor-led live classes; near-twin of MySkill's bootcamp model targeting Indonesian career switchers.
• Binar Academy: Indonesian coding and digital skills bootcamp with similar live, cohort-based instruction and corporate training offerings; directly competes for the same career-switcher segment in Indonesia.
• Dicoding: Indonesian tech education platform with structured learning paths in web development, Android, and data; competes with MySkill's software engineering bootcamps and tech-focused e-learning catalogue.
• Hacktiv8: Indonesian full-stack coding bootcamp with intensive live cohorts, mentor network, and hiring partners; directly comparable to MySkill's web development and data bootcamps.
• Skill Academy by Ruangguru: Ruangguru's professional upskilling vertical covering digital marketing, data, design, and business skills with subscription and course bundles; overlaps MySkill's e-learning and bootcamp catalog on subject matter and pricing.

Broad incumbents

• Coursera: Global MOOC platform with professional certificates and enterprise offerings; overlaps with MySkill's corporate training and e-learning on the international side, serving as a global benchmark for the same target learners.
• Udemy: Global marketplace for on-demand video courses with deep catalogs in digital marketing, data, and software; competes with MySkill's e-learning one-time-purchase model on breadth and price points.
• Pluralsight: Technology-focused learning platform offering skill assessments, role-based paths, and enterprise upskilling; comparable to MySkill's IT/web dev/deep-tech content and enterprise training motion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/myskill_id
• YouTubeyoutube.com/c/MySkill01
• LinkedInlinkedin.com/company/myskillid
• Instagraminstagram.com/myskill.id

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MySkill