Zoe Feldman
Zoë Feldman Design is a full-service luxury residential interior design firm founded in 2004 in Washington D.C. with studios in D.C. and New York, serving high-net-worth homeowners via full-service, remote, and consultation service tiers.
- Company typePrivate
- Founded2004
- HeadquartersWashington, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Zoe Feldman does
Zoë Feldman Design is a full-service luxury residential interior design firm founded in 2004 in Georgetown, Washington D.C. by Zoë Feldman, who trained under AD100 designer Alexa Hampton and is a Parsons-educated designer. The firm employs 30+ staff across studios in Washington D.C. and New York, serving high-net-worth residential clients. Marketing is driven by sustained press coverage in marquee shelter publications (Architectural Digest, House Beautiful, Domino) and an active social and editorial presence on Instagram, Pinterest, LinkedIn, and Substack. The firm runs a Give-Back Initiative as part of its community engagement.
The firm's product surface consists of three service tiers: a full-service turnkey design offering, "Demi," a remote design service that uses 3D scanning to enable virtual engagement, and "The Expert," a consultation-based offering. The Demi service extends the firm's reach beyond its physical studios; The Expert provides a lower-touch entry point for prospective clients. The combination of tiered offerings supports both high-end full-service projects and broader funnel activity.
The business model is project-based professional services. Revenue is generated through design fees tied to bespoke luxury residential projects, with typical boutique interior design pricing structured as hourly rates or a percentage of project cost. Customer acquisition is predominantly through referral, press exposure, and the founder's personal brand and network. The firm is founder-owned with no disclosed external investment, and operations are concentrated in two Northeast U.S. metros.
Zoe Feldman firmographics
Firmographics- Name
- Zoe Feldman
- Legal name
- Zoë Feldman Design
- Website
- https://zoefeldmandesign.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Zoë Feldman Design is a full-service luxury residential interior design firm founded in 2004 in Washington D.C. with studios in D.C. and New York, serving high-net-worth homeowners via full-service, remote, and consultation service tiers.
- Ownership category
- akta.pro rank
Zoe Feldman industry classification
Industry- Product category
- Luxury Interior Design Services
- NAICS
- Interior Design Services (541410), Interior Design Services (54141)
- SIC
- Real Estate (6500)
- akta.pro primary industry
- Interior Design Services (BPAHAKAB)
- akta.pro secondary industry
- Space Planning & Workplace Design (BPAHAKAI)
Keywords
Where Zoe Feldman is headquartered
LocationHeadquarters
- HQ city
- Washington
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Zoe Feldman business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Full Service: Comprehensive, turn-key design leadership for entire homes including architectural finishes to accessories. White-glove offering with project managers overseeing every step, frequent on-site presence, and option for turn-key end result including organizers and home stocking.
- Demi Service: Design-led, self-managed remote service for smaller projects (1-5 rooms). Clients oversee vendors while firm provides design direction, product sourcing/purchasing, budget management, digital drawings, and coordinated white-glove installation. Most meetings virtual with local in-person checkpoints.
- The Expert Consultation: One-on-one virtual consultation platform allowing clients to schedule hourly sessions with Zoë for design advice including paint colors, space planning, product suggestions, and creative direction. Access to trade-only vendors and curated products in online showroom.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Full Service - Comprehensive turn-key design for entire homes |
| Other | Multi-year contract | Demi - Design-led, self-managed virtual service |
| Other | Pay-as-you-go | The Expert - One-on-one virtual consultation |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Zoe Feldman product offering
Product offeringCore offering
Zoë Feldman Design is a luxury residential interior design firm offering three tiers of service: Full Service (comprehensive turn-key design leadership for entire home projects with project management and architectural oversight), Demi (a remote, decorating-focused service for 1–5 room projects where the firm designs and procures while clients manage vendors), and The Expert (one-on-one virtual design consultations with Zoë Feldman). The firm operates studios in Washington D.C. (Georgetown) and New York City, serving affluent homeowners across primary residences, second homes, and pied-à-terre properties.
Product overview
Zoe Feldman Design operates as a full-service luxury residential interior design studio offering three distinct service tiers. The core offering is Full Service, providing comprehensive turn-key design leadership for entire home projects with architectural oversight through completion. Demi is a design-led, self-managed virtual service tailored to smaller decorating-focused projects where clients handle vendor management. The Expert platform offers one-on-one virtual consultations for clients seeking design advice without full-service engagement. All three services share the firm's signature aesthetic of sophisticated, soulful spaces balancing contemporary and classical elements, serving clients primarily in Washington D.C. and New York City.
Differentiator
Problem solved
Functional benefit
Brands
- Demi: A remote, decorating-focused service where the firm designs, sources, and coordinates home furnishings and finishes virtually. Clients manage their own project with design direction and product procurement provided by ZFD.
- The Expert
Products and services
- Full Service Comprehensive, turn-key design leadership for entire home projects covering architectural finishes through accessories, with project management oversight of architects and contractors, on-site supervision, and optional white-glove turn-key results including home organization and stocking.
- Demi Design-led, self-managed virtual service for smaller projects (1-5 rooms) where clients oversee secondary vendors while the firm provides budgets, finishes schedules, procured furnishings, and coordinated installation; most meetings virtual with optional in-person checkpoints for local clients.
- The Expert One-on-one virtual design consultation platform enabling clients to schedule hourly sessions with Zoë Feldman for advice on paint colors, space planning, product suggestions, and creative direction, with access to trade-only vendors and curated products via an online showroom.
Quantifiable outcome
- Over 20 years of operation with established market presence in NYC and Washington DC
- +2 more outcomes
Companies that use Zoe Feldman
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Zoe Feldman technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Zoe Feldman partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Loeffler RandallcoreCollaboration with Loeffler Randall founder Jessie Randall to redesign her Hamptons kitchen. Project featured fashion-inspired design details, checkered zellige tile, and custom integrations including Temple Studio floral wallpaper. Featured in Domino magazine 2024.
- FramebridgecorePartnership with Framebridge CEO Susan Tynan to transform her Maryland home into a colorful, art-filled family retreat. Featured bold design choices and personal artwork integration. Covered by House Beautiful 2021.
- The Ocean CleanupminorNon-governmental environmental engineering organization based in Netherlands developing technology to extract plastic pollution from oceans. Supported through firm's Give-Back Initiative.
- World Wildlife FundminorInternational conservation organization with mission to conserve nature and reduce threats to biodiversity. Supported through firm's Give-Back Initiative.
- A Wider CircleminorLocal non-profit in DMV area dedicated to ending poverty through workforce development, services, and neighborhood revitalization. Supported through firm's Give-Back Initiative.
- Real Food For KidsminorLocal organization improving health outcomes for families in DMV through sustainable food access, nutrition education, and local policy changes. Supported through firm's Give-Back Initiative.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Zoe Feldman competitors and assessment
Company assessmentDirect peers
- Bunny Williams Interior Design: Established New York-based luxury residential interior design firm with full-service model and product lines. Direct peer in the same AD100-tier luxury residential design category, serving similar high-net-worth clientele with comparable turn-key project delivery.
- Alexa Hampton: AD100 designer and principal of Mark Hampton, Inc., the firm where Zoë Feldman previously trained. Comparable luxury residential practice with classical-modern aesthetic and New York presence, serving similar elite clientele.
- Suzanne Kasler Interiors: Atlanta-based AD100 luxury residential interior designer with a product line and full-service offering. Comparable signature-aesthetic-driven firm with similar brand-led, multi-tier engagement model and broad press profile.
- Steven Gambrel: AD100 luxury residential interior designer based in New York with offices in NYC and Sag Harbor. Comparable high-end full-service practice serving similar clientele with similar product-sourcing capabilities.
- Markham Roberts Inc. New York-based luxury residential interior design firm with classical-traditional aesthetic. Comparable high-touch full-service firm with similar press profile and project-based delivery model for affluent homeowners.
- Alex Papachristidis Interiors: New York-based AD100 interior designer with full-service luxury residential practice. Comparable signature-aesthetic firm with similar project management structure and elite clientele.
- Commune Design: Los Angeles-based luxury residential and hospitality interior design firm with a collaborative multi-partner model. Comparable high-end residential design practice with strong press profile and product collaborations.
- Palmer Weiss Interior Design: San Francisco-based luxury residential interior design firm with full-service offering and strong editorial presence. Comparable boutique-scale luxury residential firm serving similar high-net-worth homeowner segment.
- Jamie Bush + Co. Los Angeles-based AD100 interior design firm with full-service luxury residential offering. Comparable signature-led boutique practice with similar press profile and clientele overlap.
Emerging players
- Modsy: Online interior design service offering 3D-rendered room designs and remote consultations. Comparable to Zoë Feldman's Demi and The Expert service tiers, operating in the virtual/remote design space at lower price points.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Zoe Feldman social profiles
Digital presenceZoe Feldman financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zoe Feldman leadership team
Management profileNumber of profiles
Profiles7 records
Zoe Feldman funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zoe Feldman M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zoe Feldman
What does Zoe Feldman do?
Zoë Feldman Design is a luxury residential interior design firm offering three tiers of service: Full Service (comprehensive turn-key design leadership for entire home projects with project management and architectural oversight), Demi (a remote, decorating-focused service for 1–5 room projects where the firm designs and procures while clients manage vendors), and The Expert (one-on-one virtual design consultations with Zoë Feldman). The firm operates studios in Washington D.C. (Georgetown) and New York City, serving affluent homeowners across primary residences, second homes, and pied-à-terre properties.
Is Zoe Feldman a public or private company?
Zoe Feldman is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Zoe Feldman founded?
Zoe Feldman was founded in 2004. It employs 11 to 50 people.
Where is Zoe Feldman based?
Zoe Feldman is headquartered in Washington, United States, in the North America region.
How does Zoe Feldman make money?
Three revenue lines are on record. Full Service is the primary driver. The others are demi Service and the Expert Consultation.
Who are Zoe Feldman's main competitors?
Direct peers on record are Bunny Williams Interior Design, Alexa Hampton, Suzanne Kasler Interiors, Steven Gambrel, Markham Roberts Inc., Alex Papachristidis Interiors, Commune Design, Palmer Weiss Interior Design and Jamie Bush + Co.. Modsy is listed as an emerging player.
Does Zoe Feldman have an API?
No public API is recorded for Zoe Feldman.
What industry is Zoe Feldman in?
Zoe Feldman's product category is Luxury Interior Design Services. Its primary akta.pro industry code is BPAHAKAB, Interior Design Services, with a secondary code of BPAHAKAI, Space Planning & Workplace Design. Its NAICS code is 541410 and its SIC code is 6500.