Method Products
Method Products is a San Francisco-based, SC Johnson-owned CPG brand that designs and sells eco-friendly household cleaning and skincare-inspired personal care products — including dish soap, body wash tonics, and hand serum — through its own e-commerce site and retail partners such as Ulta Beauty.
- Company typePrivate
- Founded2000
- HeadquartersSan Francisco, United States
- Headcount251–500
- GTM typeB2C
- OfferingHardware or Manufacturing
What Method Products does
Method Products, founded in 2000 and headquartered in San Francisco, is a privately held consumer goods brand that designs, manufactures, and sells eco-friendly household cleaning and personal care products. The company's portfolio spans body and hair care (Body Wash Tonics, Simply Nourish shampoo, Hydrating Serum hand wash), hand wash, and home cleaning (Super Shine dish soap, Squirt Mop hardwood floor cleaner, French Lavender all-purpose cleaner), sold both as individual SKUs and curated bundles (Soft Radiance, Smooth Hydration, Dewy Glow). Underlying product technology is centered on concentrated cleaning formulas, dermatologist-tested skincare-inspired ingredients designed to preserve the skin microbiome, and a Refill + Reuse packaging system that reduces plastic, water, and CO2 per use.
Method Products firmographics
Firmographics- Name
- Method Products
- Legal name
- Method Products
- Website
- https://methodhome.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Method Products is a San Francisco-based, SC Johnson-owned CPG brand that designs and sells eco-friendly household cleaning and skincare-inspired personal care products — including dish soap, body wash tonics, and hand serum — through its own e-commerce site and retail partners such as Ulta Beauty.
- Ownership category
- akta.pro rank
Method Products industry classification
Industry- Product category
- Eco-Friendly Household and Personal Care Products
- NAICS
- Soap, Cleaning Compound, and Toilet Preparation Manufacturing (3256), Toilet Preparation Manufacturing (32562), Soap and Other Detergent Manufacturing (325611)
- SIC
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)
- akta.pro primary industry
- General All-Purpose Cleaners (CRAJAMAA)
- akta.pro secondary industries
- Dishwashing Products (Hand Dish Soap, Automatic Dishwasher Detergents, Rinse Aids) (CRADAKAF), Hand Soap & Hand Wash (CRABAEAC)
Keywords
Where Method Products is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Method Products business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Consumer Product Sales: Method Products generates revenue through the direct sale of household cleaning, personal care, and beauty products to consumers. Products include dish soap, hand wash, body wash, home cleaning sprays, and hair care. Sales occur through e-commerce and retail channels with one-time purchase transactions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product purchases at varying price points |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Method Products product offering
Product offeringCore offering
Method Products manufactures and sells eco-friendly household cleaning and personal care products including dish soap, hand wash, body wash tonics, shampoo, all-purpose cleaners, and hardwood floor cleaners. The company emphasizes sustainable ingredients, concentrated formulas, dermatologist-tested personal care, and a refill and reuse system, selling primarily through its own e-commerce site and retail partners like Ulta Beauty.
Product overview
Method Products offers a diversified consumer goods portfolio centered on household and personal care products. The core offerings span body and hair care (body wash tonics, shampoo, hydrating serums), hand wash, and home cleaning products (dish soap, floor cleaners, all-purpose cleaners). Products are sold as individual items and bundled collections targeting specific skincare needs (radiance, hydration, glow). The company also emphasizes a refill and reuse program as part of its sustainability approach.
Differentiator
Problem solved
Functional benefit
Products and services
- Body Wash Tonics An innovative collection of body washes formulated for specific skincare needs, allowing consumers to mix and match products to create personalized skincare regimens.
- Hydrating Serum Hand Wash A dermatologist-tested hand serum that maintains skin's microbiome using skincare-inspired ingredients with a pleasant fragrance.
- Super Shine Dish Soap Foaming dish soap positioned as a premium alternative to basic dish soaps, featuring the Super Shine formula.
- Shampoo (Simply Nourish) Nourishing shampoo that leaves hair feeling healthy and moisturized.
- Squirt Mop Hardwood Floor Cleaner Floor cleaning solution designed for hardwood surfaces with an appealing scent profile.
- All-Purpose Cleaner (French Lavender) Multi-surface cleaning product with French lavender fragrance, suitable for various household cleaning applications.
- Body Wash (Pure Peace) Body wash product with fragrance that provides moisturizing benefits and lasting scent on skin.
Companies that use Method Products
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Method Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Method Products partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Simply the BasicsminorMethod has a partnership page with Simply the Basics, suggesting a collaboration around basic necessities and sustainable household products. The 'method x simply the basics' partnership appears to focus on shared values around sustainability and simplicity in consumer products.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Method Products competitors and assessment
Company assessmentDirect peers
- Grove Collaborative: Grove Collaborative is a direct peer as a DTC-native, sustainability-focused cleaning and personal care brand competing for the same eco-conscious consumer; it also sells through retail, mirroring Method's omnichannel mix.
- ECOS (Earth Friendly Products): ECOS is a direct peer producing plant-based, eco-friendly laundry and household cleaning products, overlapping Method in dish soap, detergents, and surface cleaners marketed to sustainable consumers.
- Seventh Generation: Seventh Generation is a direct eco-friendly household cleaning and personal care peer, competing with Method in dish soap, laundry, and home cleaning through similar sustainability positioning and major-retail distribution.
- Mrs. Meyer's Clean Day: Mrs. Meyer's is a direct peer in design-forward, scent-led eco-friendly household cleaners, also owned by SC Johnson, competing head-to-head with Method in dish soap, all-purpose cleaners, and hand soap with overlapping retail presence.
Emerging players
- The Honest Company: The Honest Company is an emerging peer offering eco-friendly household and personal care products with a similar dermatologist-tested, sustainable positioning; it overlaps Method in cleaning wipes, laundry, and skincare-adjacent categories.
- Puracy: Puracy is an emerging peer in plant-based, dermatologist-tested home and personal care, directly overlapping Method's natural-positioned dish soap, body wash, and surface cleaners for eco-conscious and sensitive-skin consumers.
- Dr. Bronner's: Dr. Bronner's is an emerging peer in natural, organic personal care and household soaps, sharing Method's eco-friendly ethos and direct-to-consumer plus retail distribution across body wash and hand soap.
Broad incumbents
- Henkel: Henkel is a broad incumbent across laundry, dish, and home cleaning with brands like Persil, all, and Seventh Generation (in some markets), competing with Method in eco-friendly laundry detergents and dishwashing products globally.
- Clorox Company: Clorox is a broad incumbent in cleaning products that overlaps with Method through its Green Works line and conventional surface cleaners, competing on the same retail shelves with vastly broader scale and R&D resources.
- Procter & Gamble: P&G is a broad incumbent overlapping with Method across dish soap (Dawn), personal cleansing (Olay, Native), and household cleaners, with unmatched distribution and growing sustainability initiatives that increasingly compete with Method's positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
Method Products social profiles
Digital presenceMethod Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Method Products leadership team
Management profileNumber of profiles
Profiles3 records
Method Products funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Method Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Method Products
What does Method Products do?
Method Products manufactures and sells eco-friendly household cleaning and personal care products including dish soap, hand wash, body wash tonics, shampoo, all-purpose cleaners, and hardwood floor cleaners. The company emphasizes sustainable ingredients, concentrated formulas, dermatologist-tested personal care, and a refill and reuse system, selling primarily through its own e-commerce site and retail partners like Ulta Beauty.
Is Method Products a public or private company?
Method Products is a private company. It is classified as corporate owned and is currently operating.
When was Method Products founded?
Method Products was founded in 2000. It employs 251 to 500 people.
Where is Method Products based?
Method Products is headquartered in San Francisco, United States, in the North America region.
How does Method Products make money?
One revenue line is on record: consumer Product Sales.
Who are Method Products's main competitors?
Direct peers on record are Grove Collaborative, ECOS (Earth Friendly Products), Seventh Generation and Mrs. Meyer's Clean Day. Emerging players are The Honest Company, Puracy and Dr. Bronner's. Broad incumbents are Henkel, Clorox Company and Procter & Gamble.
Does Method Products have an API?
No public API is recorded for Method Products.
What industry is Method Products in?
Method Products's product category is Eco-Friendly Household and Personal Care Products. Its primary akta.pro industry code is CRAJAMAA, General All-Purpose Cleaners, with a secondary code of CRADAKAF, Dishwashing Products (Hand Dish Soap, Automatic Dishwasher Detergents, Rinse Aids). Its NAICS code is 3256 and its SIC code is 2840.