EZ Office Products

What EZ Office Products does

EZ Office Products is a privately-held, woman-owned independent office supply distributor founded in 2006 by Rose Molz and Gary Molz, headquartered in Madison, Wisconsin. The company distributes office supplies, office furniture, breakroom and janitorial supplies, business checks, tax forms, custom stamps, signs, and promotional merchandise to small and mid-sized businesses, municipal governments, financial institutions, and nonprofit organizations throughout Wisconsin. Its core technology stack is a standard web-based e-commerce ordering portal (shop.op247.com) with personalized accounts, spending reports, and inventory tracking, supplemented by a CAD-based office space planning and design tool and an online custom stamp and sign design wizard.

EZ Office Products earns revenue primarily through one-time sales of physical goods (office supplies, furniture, breakroom and janitorial products, custom stamps, promotional merchandise), augmented by professional services revenue from CAD-based space planning. Pricing is quote-based and negotiated through account representatives; the company does not publicly disclose pricing and offers custom contract pricing based on customer size and buying habits, with monthly billing terms. Procurement leverage comes from membership in multiple nationwide cooperative organizations, providing access to thousands of SKUs at competitive prices. Distribution is entirely proprietary: the company owns and operates its own fleet of delivery trucks running daily routes from Beaver Dam to Janesville and Madison to Milwaukee, with next-day delivery and shelf-stocking included.

The go-to-market motion is sales-led and community-led. Named account managers (Dave Ott, Steve Schwenn, David Hanson) and delivery service representatives (Dustin Morfey, Jason Spink) develop face-to-face customer relationships, while the company invests heavily in local Wisconsin community partnerships (Madison Public Schools Foundation, Boys & Girls Club of Dane County, Sustain Dane, Second Harvest Food Bank). Marketing relies on local press coverage, an organic blog (Water Cooler Talk), community event sponsorships, SEO-optimized location pages for 40-plus Wisconsin cities, and direct-mail print catalogs. The company holds Wisconsin Green Masters Green Professional certification and positions sustainability as a core differentiator, particularly through its eco-friendly artwork partnership with Great American Art.

Name

EZ Office Products

Legal name

EZ Office Products

Website

https://ezop.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

EZ Office Products is a woman-owned, independent office supply and furniture distributor based in Madison, Wisconsin, serving SMBs, municipalities, financial institutions, and nonprofits across the state with owned delivery, cooperative procurement pricing, and CAD-based space planning services.

Ownership category

akta.pro rank

Product category

Office Supplies and Furniture Distribution

NAICS

Office Supplies and Stationery Retailers (45941), Office Supplies and Stationery Retailers (459410), Office Equipment Merchant Wholesalers (42342)

SIC

Retail-Furniture Stores (5712), Computer & Office Equipment (3570)

akta.pro primary industry

General Office Supplies Retail (CRALABAA)

akta.pro secondary industries

Office Furniture & Workspace Accessories Retail (CRALABAE), Office, School & Business Supplies Online Retailers (CRAFADAL), Office Technology & Consumables Distribution (Printer Supplies, Toner, Paper) (CRAOALAG), Business Forms, Labels & Shipping Supplies Retail (CRALABAI)

Keywords

• Office supplies
• Office furniture
• Breakroom supplies
• Janitorial supplies
• Custom stamps

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Office Supplies Sales: One-time and recurring sales of office supplies including paper, pens, staplers, printer supplies, technology products, and organizational supplies. Products sold through online catalog and account-based ordering.
2. Office Furniture Sales: Sales of office furniture including desks, cubicles, chairs, filing cabinets, conference tables, and ergonomic furniture. Offers in-stock items, furnitureAdvantage selection (6,000+ items in 10 business days), and custom orders (6-8 weeks lead time). Includes free delivery and assembly.
3. Space Planning & Design Services: Professional office space planning and design services using CAD technology to help businesses optimize workspace layout before construction or furniture ordering.
4. Custom Products: Custom stamps, seals, notaries, embossers, name badges, nameplates, signs, banners, and personalized promotional merchandise with customer logos.
5. Business Checks & Tax Forms: Secure business checks at three security levels (Essential, Classic, Premier) and tax forms compliant with IRS requirements.
6. Promotional Merchandise: Branded merchandise including apparel, lanyards, bottles, tote bags, travel mugs, and other promotional items with company logos.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

EZ Office Products sells office supplies, office furniture, breakroom and janitorial supplies, business checks, tax forms, custom stamps, signs, and promotional merchandise to Wisconsin businesses through an online ordering platform and direct sales. The company also provides office space planning and design using CAD, custom stamp design via an online wizard, next-day delivery with shelf-stocking using its own truck fleet, and free furniture assembly.

Product overview

EZ Office Products is a locally-owned office supply company offering a comprehensive portfolio of office products and services. The core offering consists of office supplies (paper, pens, technology products, eco-friendly options), office furniture (desks, ergonomic workstations, seating, storage), and breakroom/janitorial supplies. Additional offerings include business checks with multiple security levels, tax forms, custom stamps and signs via an online design wizard, and personalized promotional merchandise. The company also provides value-added services including office space planning using CAD technology, delivery with shelf stocking, and inventory management. All offerings are available through an online ordering portal with delivery throughout Wisconsin.

Differentiator

Problem solved

Functional benefit

Products and services

• Office Supplies

Quantifiable outcome

• 17+ years of combined industry experience helping Wisconsin businesses
• +3 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Great American ArtcoreStrategic or Co-development PartnerPartner for office artwork and decor. Offers nature-inspired imagery and eco-friendly artwork collection featuring print-on-demand titles, 100% cotton mats, bamboo frames, and recycled shipping boxes. Provides print-on-demand capabilities to reduce waste.
• Madison Public Schools FoundationcoreStrategic or Co-development PartnerClose partnership for school supplies and winter clothing drives. EZOP donates time and uses trucks to pack and deliver supplies gathered by the foundation to schools around Madison.
• Boys & Girls Club of Dane CountycoreStrategic or Co-development PartnerCollaborated to donate face masks and hand sanitizer to Madison Metropolitan School District during COVID-19 pandemic. Helped distribute millions of masks and sanitizer bottles statewide.
• Sustain DanecoreStrategic or Co-development PartnerMember of collective dedicated to living and working more sustainably across Dane County. Participates in educational and networking events. Supports acceleration of sustainable initiatives.
• Second Harvest Food BankminorStrategic or Co-development PartnerSupports food bank mission to provide food to children. Donated three meals for each online order during December campaigns.
• Wisconsin Sustainable Business CouncilcoreStrategic or Co-development PartnerParticipates in Green Masters Program - the first statewide sustainability certification program. Recognized as Green Professional in 2019 and 2020 for actions across sustainability pillars including energy, emissions, water, waste, transportation, community, workforce, and governance.
• Nationwide Cooperative OrganizationscoreOthersMember of several nationwide cooperative organizations giving access to thousands of products at competitive prices. Enables cost savings passed on to Wisconsin business customers.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• WB Mason: Privately-held, family-founded regional office products distributor headquartered in the Northeast US. Closely comparable business model: own delivery fleet, sales-led approach, broad office supply + furniture catalog, and SMB/government customer mix — analogous to EZOP's Wisconsin playbook at larger scale.
• Century Office Products: Independent regional office products dealer serving the Mid-Atlantic with supplies, furniture, and print services. Closely comparable to EZOP as an independently owned, mid-market office supply company competing against national chains through service differentiation.

Broad incumbents

• The ODP Corporation (Office Depot): Parent of Office Depot retail and ODP Business Solutions, one of the largest office products distributors in North America. Comparable product categories (supplies, furniture, janitorial, technology) but operates at national scale through a mix of retail, contract, and digital channels.
• Staples: Major national office products retailer and B2B provider offering supplies, furniture, technology, and printing services. Overlaps EZOP's full product range and competes directly for SMB and enterprise accounts but lacks a locally-owned, white-glove delivery model.
• Quill: Staples-owned online office supplies retailer focused on SMB and mid-market customers. Directly comparable catalog (supplies, furniture, janitorial, breakroom) and competes for the same procurement budgets, but operates as a pure-play digital catalog rather than local delivery.
• Amazon Business: B2B arm of Amazon serving enterprises, governments, and SMBs with broad office and facility supplies. Comparable product scope but competes on price, catalog breadth, and procurement-tool integration — the primary disruptor to independent office supply dealers like EZOP.

Others

• TriMega Purchasing Group: Office products buying and marketing cooperative that aggregates independent dealers (of which EZOP is a member via 'nationwide cooperative organizations'). Relevant ecosystem participant because it shapes EZOP's competitive pricing and product access.
• S.P. Richards Company: Wholesale distributor of office products serving independent dealers across the US. Comparable to the upstream wholesale tier EZOP accesses through cooperative membership; relevant for understanding EZOP's supply economics and competitive dynamics.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ezoffice
• LinkedInlinkedin.com/company/ez-office-products

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EZ Office Products