Sprinly
Sprinly is a Cleveland-based DTC subscription meal-delivery service founded in 2016 that ships fresh, chef-crafted, USDA-organic, plant-based meals weekly to consumers nationwide, including Hawaii and Alaska. It targets busy professionals, vegans, and health-conscious individuals with flexible weekly plans ranging from 6 to 18 meals.
- Company typePrivate
- Founded2016
- HeadquartersMaple Heights, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Sprinly does
Sprinly is a Cleveland, Ohio–based direct-to-consumer meal subscription company founded in 2016 by Mary McCann and Ray Lui, operating under the legal entity Sprinly, Inc. The company delivers freshly prepared, never-frozen, 100% plant-based, USDA-organic meals nationwide across all 50 U.S. states, including Hawaii and Alaska. Meals are chef-crafted, nutritionist-approved, and 100% gluten-free with no refined sugar or artificial preservatives, drawn from a rotating library of more than 50 recipes spanning Mediterranean, Asian, Italian, Mexican, and American cuisines.
The core product is a flexible weekly subscription offered in three tiers: 6 meals/week at $109, 12 meals/week at $199, and 18 meals/week at $299, with all plans including free shipping and skip/pause/cancel-anytime terms. A secondary product line consists of digital gift cards available in 1–12 week bundles, with 5% discounts on 4–5 week commitments and 10% discounts on 6+ week commitments. The technology stack is built on Shopify, which powers the website, subscription billing, customer portal for menu selection, and payment processing — enabling a lean operational footprint with an 11–50 person team.
The business model is a product-led growth, self-serve subscription model targeting busy professionals, vegans and plant-based eaters, and health-conscious individuals, with marketing driven by content, SEO, email newsletters, and organic social (Instagram and Facebook). The company has been recognized as #113 on the Inc. 5000, the #1 Fastest-Growing Organic Plant-Based Brand in the U.S. (Inc.), the #2 Fastest-Growing Food Brand Overall in the U.S. (Yahoo Finance), and an Inc. Best in Business 2020 honoree. No external funding rounds, acquisitions, or institutional investors have been disclosed.
Sprinly firmographics
Firmographics- Name
- Sprinly
- Legal name
- Sprinly, Inc.
- Website
- https://sprinly.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sprinly is a Cleveland-based DTC subscription meal-delivery service founded in 2016 that ships fresh, chef-crafted, USDA-organic, plant-based meals weekly to consumers nationwide, including Hawaii and Alaska. It targets busy professionals, vegans, and health-conscious individuals with flexible weekly plans ranging from 6 to 18 meals.
- Ownership category
- akta.pro rank
Sprinly industry classification
Industry- Product category
- Meal Subscription Services
- NAICS
- All Other Specialty Food Retailers (445298)
- akta.pro primary industry
- Prepared Meal Subscriptions (Chef-Prepared, Recurring) (CRAHAJAD)
- akta.pro secondary industry
- Refrigerated Prepared Meals (Chilled Ready Meals) (CRADADAM)
Keywords
Where Sprinly is headquartered
LocationHeadquarters
- HQ city
- Maple Heights
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sprinly business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Weekly Meal Subscription: Recurring weekly subscription model where customers pay per week for meal deliveries. Plans offer 6, 12, or 18 meals per week. Weekly billing with skip/pause/cancel flexibility. Also includes gift card purchases for one-time use.
- Gift Cards: One-time gift card purchases available in various denominations based on meal plans and duration, with discounts for longer commitments (5% off for 4-5 weeks, 10% off for 6+ weeks).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Weekly | 6 Meals per Week - $109/week |
| Subscription | Weekly | 12 Meals per Week - $199/week |
| Subscription | Weekly | 18 Meals per Week - $299/week |
| One time/ perpetual license | Pay-as-you-go | Gift Cards - various denominations |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Sprinly product offering
Product offeringCore offering
Sprinly delivers freshly prepared, 100% plant-based, organic meals directly to consumers on a weekly subscription basis. Customers choose from 6, 12, or 18 meal plans, customize their weekly menus through a customer portal, and receive chef-prepared, never-frozen meals that are ready to eat in 3 minutes. The service is offered nationwide with flexible skip, pause, or cancel options.
Product overview
Sprinly is a meal delivery subscription service offering freshly prepared, 100% plant-based, organic meals delivered weekly to customers throughout the United States. The core product is the meal delivery subscription with options for 6, 12, or 18 meals per week. Additional offerings include digital gift cards and a rotating weekly menu featuring over 50 plant-based recipes. Customers select their meals through a customer portal, can skip weeks or cancel anytime, and meals are ready to eat in 3 minutes via microwave or stovetop heating.
Differentiator
Problem solved
Functional benefit
Products and services
- Sprinly Meal Delivery Service Weekly subscription meal delivery providing freshly prepared, 100% plant-based, organic meals to individual consumers. Customers choose from 6, 12, or 18 meal plans, customize their weekly menus through a customer portal, and receive chef-prepared, never-frozen meals ready to eat in 3 minutes.
- Sprinly Gift Cards Digital gift cards available in various denominations corresponding to 1-12 week bundles of 6, 12, or 18 meals per week. Discounts of 5% apply to 4-5 week bundles and 10% apply to 6+ week bundles.
Quantifiable outcome
- Reduces carbon footprint by 40%
- +1 more outcomes
Companies that use Sprinly
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Sprinly technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Sprinly partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- ACLUminorNon-profit donation recipient fighting for civil liberties and equality.
- NAACPminorNon-profit donation recipient fighting for Black rights and social justice.
- Hunger NetworkminorNon-profit partnership to help ensure no food goes to waste.
- Plastic OceansminorNon-profit donation recipient looking to change societal norms on plastic usage.
- Veggie UminorNon-profit donation recipient helping to increase children's awareness of healthy food options.
- Wholesome WaveminorNon-profit donation recipient fighting nutrition insecurity across the US.
- Ocean ConservancyminorNon-profit donation recipient helping to eliminate trash in our oceans.
- ShopifycoreE-commerce platform powering the Sprinly website and services. Shopify hosts the website, processes payments, and provides the infrastructure for the subscription service and customer portal.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Sprinly competitors and assessment
Company assessmentBroad incumbents
- Freshly (Nestlé): Prepared meal subscription service (acquired by Nestlé) delivering fully cooked, ready-to-heat meals directly to consumers. Closely comparable to Sprinly in subscription model, ready-to-eat meals, and weekly cadence, with the backing of a major global food corporation.
- HelloFresh: Largest D2C meal kit subscription company globally with multiple sub-brands including Factor. Comparable to Sprinly in subscription meal delivery GTM and weekly cadence, but operates at vastly broader scale and includes a plant-based product line directly competitive with Sprinly.
Direct peers
- Daily Harvest: D2C subscription service delivering chef-crafted, plant-forward prepared foods (smoothies, bowls, flatbreads). Comparable to Sprinly in plant-based D2C subscription, chef-designed recipes, and weekly direct delivery — though Daily Harvest is frozen where Sprinly is fresh.
- Purple Carrot: D2C plant-based meal kit and prepared meal subscription service. Directly comparable to Sprinly in target customer (plant-based curious consumers), subscription model, and product category — the most direct plant-based meal delivery peer.
- Thistle: D2C plant-based prepared meal delivery service focused on fresh, organic, nutritionist-designed meals shipped on a subscription basis. Highly comparable to Sprinly across target customer, fresh (not frozen) supply chain, and plant-based positioning.
- CookUnity: Chef-prepared ready-to-eat meal subscription service offering rotating menus from independent chefs. Comparable to Sprinly in subscription model, chef-crafted weekly rotating menus, and ready-to-heat delivery — though CookUnity is multi-cuisine rather than plant-only.
- Blue Apron: Long-standing D2C meal kit subscription service. Comparable to Sprinly in subscription-based meal delivery to consumers with weekly cadence, though Blue Apron's box model is kit-based (cook at home) versus Sprinly's fully prepared.
- Veestro: Plant-based prepared meal delivery service offering a la carte and subscription options. Comparable to Sprinly in 100% plant-based positioning and direct-to-consumer meal delivery, though Veestro operates frozen where Sprinly is fresh.
- Mosaic Foods: Plant-forward prepared meal subscription service delivering frozen, family-style vegetarian meals. Highly comparable to Sprinly in plant-based positioning and subscription model, differentiated mainly by frozen-vs-fresh format.
- Factor (formerly Factor 75): Heat-and-eat prepared meal subscription service owned by HelloFresh. Comparable to Sprinly in subscription model, weekly delivery, and chef-prepared ready-to-heat meals; offers a 'Plant Powered' line that overlaps with Sprinly's core offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Sprinly social profiles
Digital presenceSprinly financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sprinly leadership team
Management profileNumber of profiles
Profiles2 records
Sprinly funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sprinly M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sprinly
What does Sprinly do?
Sprinly delivers freshly prepared, 100% plant-based, organic meals directly to consumers on a weekly subscription basis. Customers choose from 6, 12, or 18 meal plans, customize their weekly menus through a customer portal, and receive chef-prepared, never-frozen meals that are ready to eat in 3 minutes. The service is offered nationwide with flexible skip, pause, or cancel options.
Is Sprinly a public or private company?
Sprinly is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sprinly founded?
Sprinly was founded in 2016. It employs 11 to 50 people.
Where is Sprinly based?
Sprinly is headquartered in Maple Heights, United States, in the North America region.
How does Sprinly make money?
Two revenue lines are on record. Weekly Meal Subscription is the primary driver. The others are gift Cards.
Who are Sprinly's main competitors?
Broad incumbents on record are Freshly (Nestlé) and HelloFresh. Direct peers are Daily Harvest, Purple Carrot, Thistle, CookUnity, Blue Apron, Veestro, Mosaic Foods and Factor (formerly Factor 75).
Does Sprinly have an API?
No public API is recorded for Sprinly.
What industry is Sprinly in?
Sprinly's product category is Meal Subscription Services. Its primary akta.pro industry code is CRAHAJAD, Prepared Meal Subscriptions (Chef-Prepared, Recurring), with a secondary code of CRADADAM, Refrigerated Prepared Meals (Chilled Ready Meals). Its NAICS code is 445298.