PureLogics LLC
PureLogics LLC is a custom software development and IT services firm founded in 2006 that delivers full-cycle development, staff augmentation, and white-label healthcare platforms to enterprise and mid-market buyers across healthcare, retail, insurance, education, and real estate verticals in 33+ countries, with delivery centers in New York, California, Pakistan, and the UAE.
- Company typePrivate
- Founded2006
- HeadquartersNew York, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
What PureLogics LLC does
PureLogics LLC is a US-incorporated custom software development and IT services firm founded in 2006, headquartered at 1140 6th Avenue, New York, with additional offices in Corte Madera (California), Lahore (Pakistan), and Sharjah (UAE). The company delivers full-cycle software development, IT staff augmentation, and productized white-label solutions primarily to enterprise and mid-market buyers across healthcare, retail/e-commerce, insurance, education, and real estate verticals in 33+ countries. Its core technology stack is MERN-based (MongoDB, Express.js, React, Node.js) with multi-cloud delivery across AWS, Microsoft Azure, and Google Cloud, supplemented by Shopify, Salesforce, PowerBI, Docker, Kubernetes, blockchain, IoT, and generative AI capabilities.
The business operates three primary revenue streams: professional services for custom application delivery and digital commerce (project-based engagements), staff augmentation with talent available within 24-48 hours (time-and-materials or contractual billing), and white-label healthcare platform licensing (recurring fees on productized IP). Proprietary and productized assets include five HIPAA-capable white-label healthcare platforms (Mediscript, Veganicious, NovaCare, PillSync, MoodMuse), a visitor management system (PureLogics AXESS), and an employee adherence and productivity suite (PL Productivity Suite). PureLogics holds or references compliance certifications including HIPAA, PCI DSS, ISO 27001, ISO 9001, and GDPR, with HIMSS industry membership supporting healthcare market access.
Customer evidence includes named logos such as Metro by T-Mobile (Instant Dealer Financing), 340B Command (the largest independent U.S. PBM), LegalBreeze (AI-powered CMS), NABL AI (AI audio engine), and Cobblers (Shopify Headless Commerce). Go-to-market is sales-led, executed through enterprise field sales, dedicated sales lines, HubSpot-driven scheduling, free strategy sessions, paid discovery workshops, and a content program anchored by the PureLogics Pulse podcast. The company is privately held and founder-operated, with Usman Akbar as Founder and CEO, Muhammad Atif as President and CTO, and Amir Khan as Director and Managing Partner; no institutional funding rounds or parent company have been disclosed.
PureLogics LLC firmographics
Firmographics- Name
- PureLogics LLC
- Legal name
- PureLogics LLC
- Website
- https://purelogics.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- PureLogics LLC is a custom software development and IT services firm founded in 2006 that delivers full-cycle development, staff augmentation, and white-label healthcare platforms to enterprise and mid-market buyers across healthcare, retail, insurance, education, and real estate verticals in 33+ countries, with delivery centers in New York, California, Pakistan, and the UAE.
- Ownership category
- akta.pro rank
PureLogics LLC industry classification
Industry- Product category
- Custom Software Development Services
- NAICS
- Custom Computer Programming Services (541511), Software Publishers (5132), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Process & Case Management Low-Code Platforms (HDAEAKAE)
- akta.pro secondary industry
- Healthcare IT & Health Informatics Staffing (BPACADAK)
Keywords
Where PureLogics LLC is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
PureLogics LLC business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Custom Software Development Services: PureLogics provides full-cycle custom software development from ideation to deployment, serving enterprise clients across healthcare, education, retail, insurance, and real estate verticals. Services span application delivery, digital commerce, product development, application modernization, UI/UX design, and cloud transformation. Revenue is generated through project-based engagements with dedicated development teams.
- Staff Augmentation / Team Extension: PureLogics offers IT staff augmentation allowing clients to hire software developers, mobile app developers, blockchain developers, AI/ML developers, digital commerce experts, UI/UX designers, DevOps engineers, and digital transformation experts. Clients can hire top talent within 24-48 hours. The company supports IT team augmentation, dedicated team formation, and complete project outsourcing models. This is a time-and-materials or contractual professional services model.
- White-Label Healthcare Platform Licensing: PureLogics offers white-label healthcare platforms (Mediscript, Veganicious, NovaCare, PillSync, MoodMuse) that can be launched under clients' own brands. This represents a productized service with faster time-to-market (weeks instead of 12-18 months) compared to custom development, with recurring licensing and customization fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | All-In-One Solution - Full project outsourcing |
| Other | Monthly | Level Up My Team - Staff augmentation |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
PureLogics LLC product offering
Product offeringCore offering
PureLogics LLC provides full-cycle custom software development services, including application delivery, digital commerce, product development, application modernization, UI/UX design, and cloud transformation, alongside IT staff augmentation that places developers, AI/ML engineers, and DevOps talent within 24–48 hours. The company also licenses a portfolio of HIPAA-capable white-label healthcare platforms (Mediscript, Veganicious, NovaCare, Pill Sync, MoodMuse) and sells proprietary tools (PureLogics AXESS visitor management, PL Productivity Suite) to enterprise and mid-market clients in healthcare, insurance, education, retail, and real estate.
Product overview
PureLogics LLC is a custom software development services company established in 2006 that offers a portfolio of proprietary white-label healthcare products alongside professional technology services. Their product portfolio includes Digital Health Solutions (Mediscript, Veganicious, NovaCare System, Pill Sync, MoodMuse) as a white-label healthcare platform family, visitor management (PureLogics AXESS), and employee productivity management (PL Productivity Suite). PureLogics Pulse is their content/podcast platform. The company provides software development services including Application Delivery, Digital Commerce, Product Development, Application Modernization, UI/UX Design, Cloud Transformation Enablement, Quality Assurance, Cybersecurity, and Internet of Things. They also offer specialized AI services covering Enterprise AI, Agentic AI, Generative AI, Chatbot Development, Business Process Optimization, Custom AI Solutions, Machine Learning Model Development, AI API Integration, and Data Engineering for AI.
Differentiator
Problem solved
Functional benefit
Brands
- Mediscript: White-label ePrescribing platform for telehealth startups, digital health platforms, healthcare SaaS providers, clinics and healthcare networks
- Veganicious
- NovaCare System
- Pill Sync
- MoodMuse
- PureLogics AXESS
- PL Productivity Suite (PLPS)
Products and services
- Mediscript White-label ePrescribing platform that enables providers to send prescriptions digitally, improving accuracy and protecting patient privacy to simplify telemedicine and in-person prescribing workflows. It is targeted at telehealth startups, digital health platforms, healthcare SaaS providers, clinics, and healthcare networks.
- Veganicious White-label vegan wellness app that helps users explore plant-based recipes, nutrition tips, and simple wellness guides to support healthier lifestyle choices. It is targeted at wellness startups, nutrition and fitness brands, health coaches, dietitians, and lifestyle/community platforms.
- NovaCare System White-label healthcare operations and inventory management platform that helps teams manage inventory, organize daily workflows, and reduce manual work. It is targeted at pharmacies, medical suppliers, and operations-focused healthcare startups.
- Pill Sync White-label medication tracking and refill app that helps users stay on track with daily reminders and makes refills easy through simple reorder options. It is targeted at digital health startups, pharmacies, and pharmacy chains.
- MoodMuse White-label mental wellness and therapy platform helping users track mood, connect with certified therapists, and manage emotional health via daily tools. It is targeted at wellness platforms, mental health startups, and therapy and counseling clinics.
- PureLogics AXESS Visitor management system that captures, retrieves, and analyzes data records of visitors to office premises, replacing inefficient paper-based sign-in processes with digital registration and real-time tracking. It is targeted at offices and facilities seeking improved security, audit trails, and visitor experience.
- PL Productivity Suite Employee productivity and adherence management software that helps employees achieve productivity goals, enables HR to manage employee data, and provides project management capabilities with executive dashboards. It is targeted at organizations managing distributed or hybrid teams.
- Custom Software Development (All-In-One Solution) Full-cycle custom software development outsourcing covering ideation through deployment and maintenance, including Application Delivery, Digital Commerce, Product Development, Application Modernization, UI/UX Design, and Cloud Transformation Enablement. It is targeted at enterprise and mid-market clients seeking turnkey product engineering.
- IT Staff Augmentation (Level Up My Team) IT staff augmentation and dedicated team services allowing clients to hire software developers, mobile app developers, blockchain developers, AI/ML developers, digital commerce experts, UI/UX designers, and DevOps engineers. It supports IT team augmentation, dedicated team formation, and complete project outsourcing, targeted at organizations needing rapid, flexible engineering capacity.
- Generative AI Development Services End-to-end Generative AI services including Generative AI consultancy, GenAI application development, language model integration (e.g., chatbots), data procurement and annotation, and niche-oriented GenAI model development. The company works with top AI models including GPT-4, Claude, Gemini, Llama, Mistral, DALL-E, Stable Diffusion, Midjourney, and SDXL Turbo across healthcare, retail, fintech, and travel.
- Cybersecurity Services Comprehensive cybersecurity services including AI-driven threat detection, cloud security, identity and access management, network security, penetration testing, vulnerability assessment, incident response, disaster recovery, and compliance management for PCI, HIPAA, ISO 27001, and GDPR. Targeted at organizations needing to secure digital products and meet regulatory requirements.
- Digital Commerce Development Services Digital commerce development and consulting services across Shopify (including Headless Hydrogen and Oxygen), Magento, WooCommerce, Salesforce Commerce, and PowerBI, including custom storefronts, app development, payment integrations, AI-powered personalization, and recommendation engines. Targeted at retail and e-commerce brands seeking modern headless commerce.
- Discovery Workshop & Strategy Consultancy Discovery workshops, digital transformation advisory, and user experience analysis services that produce a personalized roadmap within 3 weeks, available as free 30-minute strategy sessions or paid workshops. Targeted at organizations planning a digital product, modernization, or transformation initiative.
Quantifiable outcome
- 75% reduction in manual processing time for a major U.S. PBM (340B Command case study)
- +5 more outcomes
Companies that use PureLogics LLC
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
PureLogics LLC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability12 records
Feature5 records
PureLogics LLC partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Amazon Web Services (AWS)corePureLogics is an AWS partner offering cloud consulting, migration, and deployment services. The company leverages AWS for building scalable cloud architectures, deploying containerized applications, and delivering managed cloud services. AWS Select Tier partnership badge is displayed on the company website.
- Microsoft AzurecorePureLogics provides Microsoft Azure cloud services including architecture design, migration, and optimization. Azure is one of the three primary cloud platforms (alongside AWS and Google Cloud) that PureLogics leverages for client solutions across healthcare, fintech, and other regulated industries.
- Google CloudcorePureLogics utilizes Google Cloud as one of its primary cloud platforms for building scalable, secure cloud architectures. The company leverages Google Cloud services for cloud migration, data engineering, and AI/ML integration projects.
- ShopifycorePureLogics is a Shopify development services partner specializing in Shopify Headless Commerce (Hydrogen and Oxygen frameworks), custom Shopify app development, and e-commerce platform implementation. The company has delivered Shopify projects for clients like Cobblers (case study reference).
- SalesforcecorePureLogics offers Salesforce development services including custom Salesforce integrations, CRM development, and platform customization. Salesforce is positioned as one of the key technology solutions alongside AWS, Shopify, and Microsoft Azure.
- Docker & KubernetescorePureLogics uses Docker and Kubernetes for containerization and orchestration services, enabling microservices architecture, continuous deployment, and scalable cloud infrastructure deployment for enterprise clients.
- HIMSS (Healthcare Information and Management Systems Society)minorPureLogics maintains a HIMSS membership, displayed on its healthcare solutions page. HIMSS is a global advisor, thought leader, and association dedicated to health information and technology transformation in healthcare.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
PureLogics LLC competitors and assessment
Company assessmentDirect peers
- Globant: Globant is a digitally native company that provides custom software development, AI, and digital transformation services to enterprise clients across multiple verticals including healthcare and retail. It is a closely comparable mid-to-large services firm with a similar staff augmentation + project delivery model and a strong Latin America delivery footprint (analogous to PureLogics' Pakistan delivery).
- EPAM Systems: EPAM is a global provider of digital platform engineering and software development services with deep vertical expertise in healthcare, financial services, and retail. Like PureLogics, it combines custom development with staff augmentation and emphasizes emerging technology capabilities, but operates at significantly greater scale with Central and Eastern European delivery centers.
- Thoughtworks: Thoughtworks is a global technology consultancy that provides custom software development, digital transformation, and product engineering services with strong focus on healthcare, insurance, and retail. Its emphasis on emerging technology adoption and design-led engineering makes it a direct comparable to PureLogics' competency-based service offering.
- BairesDev: BairesDev is a nearshore software development and staff augmentation firm headquartered in the US with delivery centers in Latin America. It competes directly with PureLogics in the IT staff augmentation space, offering similar 24-48 hour talent deployment and project outsourcing models to enterprise and mid-market clients.
- Simform: Simform is a US-headquartered custom software development and IT staff augmentation firm with delivery centers in India, offering cloud, AI/ML, and product engineering services to mid-market and enterprise clients. Its engagement models (dedicated teams, project outsourcing) overlap directly with PureLogics' All-in-One Solution and Level Up My Team offerings.
- Daffodil Software: Daffodil Software is a custom software development company with delivery centers in India serving US and global clients across healthcare, retail, and education verticals. Its productized services, MERN-stack capabilities, and white-label healthcare offerings make it a closely comparable mid-tier competitor to PureLogics.
- Damco Solutions: Damco Solutions is a US-headquartered IT services and software development company with delivery in India, offering custom development, AI/ML, healthcare IT, and staff augmentation services. Its size, vertical focus, and offshore delivery model closely mirror PureLogics' structure and target customer base.
Emerging players
- Andela: Andela is a global talent marketplace and managed services provider connecting enterprises with vetted software engineers from emerging markets. It competes with PureLogics' staff augmentation motion by offering curated, AI-matched technical talent for enterprise engineering teams, but with a marketplace technology layer rather than a traditional services delivery model.
- Toptal: Toptal is a freelance talent platform specializing in software developers, designers, and AI/ML experts, with a top-3% talent vetting model. It competes with PureLogics' staff augmentation business by offering on-demand access to elite freelance engineers for short-term and long-term engagements.
Broad incumbents
- Infosys: Infosys is a global IT services and consulting giant providing custom development, digital transformation, AI, and cloud services across all major verticals. While vastly larger than PureLogics, it competes for the same enterprise custom development, modernization, and emerging tech mandates that PureLogics targets with its mid-sized, multi-region delivery model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
PureLogics LLC social profiles
Digital presencePureLogics LLC compliance and trust
Trust signalCompliance5 records
PureLogics LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
PureLogics LLC leadership team
Management profileNumber of profiles
Profiles3 records
PureLogics LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PureLogics LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PureLogics LLC
What does PureLogics LLC do?
PureLogics LLC provides full-cycle custom software development services, including application delivery, digital commerce, product development, application modernization, UI/UX design, and cloud transformation, alongside IT staff augmentation that places developers, AI/ML engineers, and DevOps talent within 24–48 hours. The company also licenses a portfolio of HIPAA-capable white-label healthcare platforms (Mediscript, Veganicious, NovaCare, Pill Sync, MoodMuse) and sells proprietary tools (PureLogics AXESS visitor management, PL Productivity Suite) to enterprise and mid-market clients in healthcare, insurance, education, retail, and real estate.
Is PureLogics LLC a public or private company?
PureLogics LLC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PureLogics LLC founded?
PureLogics LLC was founded in 2006. It employs 251 to 500 people.
Where is PureLogics LLC based?
PureLogics LLC is headquartered in New York, United States, in the North America region.
How does PureLogics LLC make money?
Three revenue lines are on record. Custom Software Development Services are the primary driver. The others are staff Augmentation / Team Extension and white-Label Healthcare Platform Licensing.
Who are PureLogics LLC's main competitors?
Direct peers on record are Globant, EPAM Systems, Thoughtworks, BairesDev, Simform, Daffodil Software and Damco Solutions. Emerging players are Andela and Toptal. Infosys is listed as a broad incumbent.
Does PureLogics LLC have an API?
No public API is recorded for PureLogics LLC.
What industry is PureLogics LLC in?
PureLogics LLC's product category is Custom Software Development Services. Its primary akta.pro industry code is HDAEAKAE, Process & Case Management Low-Code Platforms, with a secondary code of BPACADAK, Healthcare IT & Health Informatics Staffing. Its NAICS code is 541511 and its SIC code is 7371.