BreezeLabs

Name

BreezeLabs

Legal name

BreezeLabs AG

Website

https://breezelabs.ai

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Sports Performance Analytics

NAICS

Sports and Recreation Instruction (61162), Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)

SIC

Electromedical & Electrotherapeutic Apparatus (3845), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Endurance & Running/Cycling Training (HSADAAAG)

akta.pro secondary industries

Hearables (True Wireless Earbuds & Smart Headphones) (CRACAIAD), Sports & Fitness Audio (Open‑Ear, Bone Conduction, Neckband) (CRACANAD), Smart Fitness & Training Devices (Connected Fitness Sensors, Smart Jump Ropes, etc.) (CRACAQAH)

Keywords

• Breathing rate detection
• Sports performance analytics
• Audio-based biometrics
• Respiratory monitoring technology
• Wearable fitness technology

Headquarters

HQ city

Zurich

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. B2B2C Partnerships: The company plans to monetize through B2B2C partnerships with sports brands and health companies, who would distribute the technology to their end consumers.
2. Free Mobile App (Current): Currently offering the app completely free (100% free for Android, free for iOS) to gather data and build user base while finalizing product development and market entry strategy.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

BreezeLabs offers a mobile application, BreezeTracking, that uses proprietary AI to convert standard earphone microphones into clinical-grade sensors for tracking breathing rate and lactate threshold during physical activity. The product requires no additional hardware and currently targets outdoor runners, with planned expansion to other sports and B2B2C distribution through sports brands and health companies.

Product overview

BreezeLabs offers a single unified product: the BreezeTracking mobile application (available for iOS and Android). The app uses proprietary AI to turn standard earphone microphones into clinical-grade breathing sensors, enabling runners and athletes to track their breathing rate and lactate threshold during physical activity without any additional hardware. The core offering is the free BreezeTracking app, which provides real-time breathing analysis and long-term trend tracking for sports performance optimization.

Differentiator

Problem solved

Functional benefit

Brands

• BreezeTracking: Mobile application that tracks breathing rate and measures lactate threshold using standard earphones with AI-powered analysis.

Products and services

• BreezeTracking App Mobile application (iOS and Android) that uses proprietary AI to transform standard earphone microphones into clinical-grade sensors for tracking breathing rate and lactate threshold during physical activity. Free to use, currently compatible with Shokz and Redmi Buds 6 Active earphones.

Quantifiable outcome

• Track breathing rate with lab accuracy using standard earphones
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• ETH ZurichcoreStrategic or Co-development PartnerBreezeLabs is an ETH Zurich spin-off. ETH Zurich provides entrepreneurship support, startup resources, and industry connections for spin-off companies.
• SoundHub DenmarkcoreStrategic or Co-development PartnerSoundHub Denmark's Soundtech Accelerator Program supports BreezeLabs through their accelerator program for sound technology startups.
• VentureminorStrategic or Co-development PartnerVenture.ch featured BreezeLabs in their 2023 Venture Early Birds program, recognizing early-stage Swiss startups.
• Insel (Inselspital Bern)minorStrategic or Co-development PartnerPartnership with Insel hospital for potential health/medical applications of breathing detection technology.
• InnosuissecoreStrategic or Co-development PartnerSwiss Innovation Agency supports BreezeLabs through innovation funding and programs for Swiss startups.
• University of BaselminorStrategic or Co-development PartnerAcademic partnership with University of Basel for research and development of breathing detection technology.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Polar: Long-established sports watch and heart rate monitor maker with strong endurance and running training credentials. Comparable because Polar targets the same runner/cyclist segment and has expanded into running power, recovery, and breathing-based metrics.
• Apple: Apple Watch offers heart rate, respiratory rate, and workout tracking across a massive installed base. Comparable because Apple's hardware-software integration sets the bar for biometric UX and the company is increasingly emphasizing health and fitness features that overlap with BreezeLabs' roadmap.
• Strava: Largest social fitness platform for runners and cyclists, increasingly layering performance analytics and subscription services. Comparable because Strava is the dominant software platform in BreezeLabs' core outdoor runner segment and a natural B2B2C distribution partner.
• Garmin: Dominant sports wearables maker (Forerunner, Fenix lines) with deep biometric tracking including respiration, recovery, and training load across running and cycling. Comparable because Garmin is setting the standard for biometric tracking in endurance sports — exactly the audience BreezeLabs targets.
• Coros: Premium sports watch brand focused on endurance athletes with advanced training load and physiology metrics. Comparable as a newer-generation sports wearable competitor emphasizing performance insights for the same running and multi-sport customer.
• Suunto: Finnish sports watch maker with strong endurance running heritage and training/physiology features. Comparable as a sports wearable competitor serving the same multi-sport athlete segment.
• Wahoo: Connected fitness company producing cycling computers, trainers, and the ELEMNT running watch with deep training and physiology metrics. Comparable as a runner/cyclist-focused performance tracking company with a hardware-plus-software approach.
• Oura: Smart ring focused on sleep, recovery, and readiness with subscription model and biometrics including respiratory trends. Comparable as a software-anchored biometric subscription product targeting performance-oriented consumers.

Direct peers

• Whoop: Subscription-based biometric performance tracker (strap form factor) providing heart rate, HRV, respiratory rate, and recovery metrics to athletes. Highly comparable as both companies compete in physiological-performance tracking with a recurring-revenue business model targeting runners and fitness enthusiasts.
• Spire Health: Respiratory-focused wearable health company detecting breathing patterns for stress, sleep, and disease management. Comparable as a direct competitor in respiratory-signal monitoring with a health-adjacent positioning similar to BreezeLabs' clinical-grade aspirations.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/breezelabs

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BreezeLabs