DSTV Digital Media

Name

DSTV Digital Media

Legal name

MultiChoice (PTY) LTD

Website

https://dstv.com

Company type

Private

Founded year

1995

Operating status

Operating

Ownership category

akta.pro rank

Product category

Pay-TV and Streaming Services

NAICS

Satellite Telecommunications (5174), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Television Broadcasting Stations (516120)

SIC

Cable & Other Pay Television Services (4841)

akta.pro primary industry

Satellite Video & Media Distribution (DTH, Contribution/Distribution, Occasional Use) (HDAIAJAG)

akta.pro secondary industries

Virtual MVPDs (Live TV Streaming Bundles) (MPABAGAD), Pay-TV Value-Added Services (DVR, VOD, TV Everywhere, Apps) (MPABAGAG), Live TV Streaming (vMVPD/IPTV OTT) (MPACAAAD)

Keywords

• Satellite television
• Pay TV subscription
• Live sports broadcasting
• Video streaming service
• African entertainment content

Headquarters

HQ city

Talatona

HQ country

Angola

HQ region

Africa

Offices6 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Subscription Fees: Monthly recurring subscription revenue from five package tiers (Access, Family, Compact, Compact Plus, Premium) ranging from R99 to R699 per month. Core revenue driver representing the vast majority of company income.
2. Hardware Sales: One-time decoder sales including HD Single View (R299), Explora (R1,499), and Explora Ultra (R2,999). Hardware enables satellite signal reception and is required for core service access.
3. Insurance Products: Optional insurance offerings for decoder hardware, providing recurring revenue from hardware protection plans.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

DSTV Digital Media operates a pan-African pay-TV service delivered via satellite broadcasting and IPTV streaming, offering tiered subscription packages (Access, Family, Compact, Compact Plus, Premium) that bundle 100+ to 322+ channels including exclusive sports (SuperSport), local African content (Mzansi Magic, kykNET), international series, and movies. Subscribers access content through satellite decoders (HD Single View, Explora, Explora Ultra) or via the DStv Stream app on smart TVs, mobile, and web, supported by walk-in service centers and self-service apps across more than 20 African countries.

Differentiator

Problem solved

Functional benefit

Brands

• SuperSport: Sports broadcasting division of DStv offering live sports coverage including football, rugby, cricket, and more across dedicated channels.
• M-Net
• Mzansi Magic
• kykNET
• DStv Stream
• MyDStv
• GOtv
• Showmax

Products and services

• DStv Premium Top-tier comprehensive subscription package with 322+ channels, including all SuperSport channels, international premium content, and exclusive programming. Priced at R699 per month.
• DStv Compact Plus Premium sports and entertainment package with 295 channels, featuring enhanced SuperSport coverage and premium entertainment options. Priced at R549 per month.
• DStv Compact Popular sports and entertainment package with 135+ channels, including SuperSport channels for live sports coverage alongside entertainment content. Priced at R299 per month.
• DStv Family Mid-tier family package with 239 channels, featuring local dramas, international series, movies, news, and kids content for family viewing. Priced at R299 per month.
• DStv Access Entry-level subscription package with essential channels at the lowest price point (R99 per month streaming, R150 per month decoder), including basic local and selected international channels.
• DStv Stream Internet-based streaming platform allowing subscribers to watch DStv content without a satellite decoder. Supports multiple devices including smart TVs, mobile phones, tablets, and computers. Available on Google Play, Apple App Store, and Huawei AppGallery.
• Explora Ultra Decoder Top-tier Ultra HD PVR decoder combining satellite TV with streaming apps and 4K resolution support. Priced at R2,999 one-time purchase.
• Explora Decoder Advanced PVR decoder with recording capabilities, enabling pause, rewind, and record live TV with built-in storage. Priced at R1,499 one-time purchase.
• HD Single View Decoder Basic HD decoder enabling satellite signal reception on one television. Priced at R299 one-time purchase.
• SuperSport Channels Exclusive sports content division delivering live sports broadcasts, highlights, and sports news across multiple channels, including coverage of the FIFA World Cup 2026.
• All Women's Sport Network (AWSN) Dedicated 24/7 women's sports channel. SuperSport became the first African broadcaster to launch a dedicated 24-hour women's sports channel.
• Novelas+ Channels Two telenovela channels (English and Portuguese) offering dramas and serialized storytelling. Available on DStv Access and GOtv Plus in English-speaking African territories, and on DStv Facil and GOtv Plus in Portuguese territories.
• SuperSport Predictor: Beyond the 90 Minutes Interactive prediction platform allowing users to earn points by predicting match and group stage outcomes, daily challenges, and football-themed mini games. Competition ran until 31 July 2026. Accessible via SuperSport Predictor website, MyDStv App, and SuperSport App.
• The Morning Cup Daily breakfast show on SuperSport's FIFA World Cup Central DStv channel 203 in South Africa, airing daily from 07:00 to 08:00 (CAT) with repeat broadcasts. Features hosts Lwazi Ziqubu and Fiso Mazibuko, plus pan-African panel including Phat Joe (South Africa), Basketmouth (Nigeria), Sarah Hassan (Kenya), and Sirayah Shiraz (Egypt/Jamaica).

Quantifiable outcome

• FIFA World Cup 2026 coverage reaching millions of African viewers

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Partnerships

One partnership is on record.

• BETCcoreGTM or Marketing PartnerBETC is DStv's long-standing advertising agency partner with a 40-year relationship. BETC handles brand campaigns, creative development, and marketing initiatives for DStv across African markets.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Showmax: African-focused streaming service now integrated with DStv Stream but historically a direct competitor in African OTT, offering Showmax Originals and licensed international content with similar subscription pricing.
• StarTimes: Chinese-backed pan-African pay-TV operator offering satellite and digital terrestrial television services across multiple African countries, competing directly with DStv in similar income segments with comparable subscription-based business models.

Regional players

• Azam TV: East African pay-TV operator headquartered in Tanzania providing satellite broadcasting services across Kenya, Uganda, Rwanda, and Tanzania with subscription tiers comparable to DStv's entry-level and mid-range packages.
• ZAP TV: Angolan pay-TV provider part of the SOCIPRO group, serving Portuguese-speaking African markets where DStv also operates through DStv Facil, making it a direct regional competitor for Portuguese-language subscribers.

Broad incumbents

• Apple TV+: Premium streaming service from Apple competing for high-end African content consumers with original productions and bundled Apple device offerings, relevant to DStv's premium subscriber base.
• Disney+: Global streaming platform with premium content (Marvel, Star Wars, Disney, National Geographic) competing for family and premium subscribers in African markets alongside DStv's family and Premium tiers.
• Amazon Prime Video: Global streaming and e-commerce bundle competing for premium African content consumers with original programming, live sports rights, and integrated Prime membership benefits.
• Max (HBO Max): Premium global streaming service offering HBO, Warner Bros., and DC content, competing for premium African subscribers who might otherwise subscribe to DStv Premium for prestige content.
• Netflix: Global streaming incumbent competing for the same African consumer entertainment wallet, particularly among urban and younger demographics who increasingly bypass traditional pay-TV for mobile-first OTT subscriptions.
• Canal+: French media conglomerate that now owns MultiChoice/DStv but also operates Canal+ Afrique as a competing pay-TV service across French-speaking African countries, sharing similar premium content, sports rights, and subscription tiers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/dstv
• YouTubeyoutube.com/user/DStvOnline
• Facebookfacebook.com/dstv

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DSTV Digital Media