Holladay Ventures
Holladay Ventures is a Nashville-based, founder-led real estate developer that builds affordable, workforce, and mixed-income housing communities serving residents earning 30–80% of Area Median Income through LIHTC-financed public-private partnerships, integrating nonprofit services like recovery, workforce training, and arts programming directly into its developments.
- Company typePrivate
- Founded2018
- HeadquartersNashville, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Holladay Ventures does
Holladay Ventures is a Nashville-based, founder-led real estate development firm that builds affordable, workforce, and mixed-income housing communities primarily in the Nashville metropolitan area with stated intent to expand across the Southeastern U.S. Its portfolio comprises five named developments totaling roughly 1,186 units: The Opaline at Artist Hill (251 units), Stone Bridge Lofts (311 units), Shelby House & Samaritan Recovery Community (195 units), Park24 (140 units), and The Shelby (289 units). Units are reserved for residents earning 30–80% of Area Median Income, and developments are delivered with sustainability features including Enterprise Green Communities certification, ENERGY STAR appliances, rooftop solar with Tesla Powerwall battery storage (at Stone Bridge Lofts), and transit-oriented siting along Nashville's WeGo corridors. The company was founded by Evan and Jined Holladay and is led by Evan Holladay as Founder, President, and CEO.
The business model combines developer fees (earned on closing and stabilization), impact-investor capital structuring offering 8–12% target returns over roughly three-year holds, and project-level tax credit equity. The capital stack per project typically consists of ~40% tax credit equity (Federal Low-Income Housing Tax Credit / LIHTC), ~50% bonds and loans, and ~10% gap financing from HOME funds, CDBG, PILOT tax abatements, and grants. Holladay operates through public-private partnerships with the Tennessee Housing Development Agency, the Metropolitan Development and Housing Agency, the City of Nashville, and a syndicate of banks including PNC, Truist, U.S. Bank, Citibank, Studio Bank, Stifel, and German American Bank, with Amazon's Housing Equity Fund as a marquee corporate anchor investor.
A defining differentiator is the integration of nonprofit service providers directly into the built environment — Samaritan Recovery Community at Shelby House (70,000 sf treatment center, 132 beds, 70% recovery success rate), Urban League of Middle Tennessee at Park24 (Empowerment Center for workforce training), Arts & Business Council of Greater Nashville at The Opaline (creative-space programming), and Lotus Learning Center at The Opaline (4,000 sf early childhood facility). This "360-degree" model pairs physical housing with on-site recovery, workforce, creative, and educational services, and is supported by an adjacent coaching platform (AffordableDevelopmentMastery.com) and a multi-channel content marketing presence positioning Evan Holladay as a public thought leader in affordable housing development.
Holladay Ventures firmographics
Firmographics- Name
- Holladay Ventures
- Legal name
- Holladay Ventures
- Website
- https://holladayventures.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Holladay Ventures is a Nashville-based, founder-led real estate developer that builds affordable, workforce, and mixed-income housing communities serving residents earning 30–80% of Area Median Income through LIHTC-financed public-private partnerships, integrating nonprofit services like recovery, workforce training, and arts programming directly into its developments.
- Ownership category
- akta.pro rank
Holladay Ventures industry classification
Industry- Product category
- Affordable Housing Development
- NAICS
- New Multifamily Housing Construction (except For-Sale Builders) (236116), Residential Building Construction (2361), Residential Property Managers (531311)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Agents & Managers (For Others) (6531), Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- Affordable Rental & Multifamily Housing Finance Programs (LIHTC/Tax Credits/Subsidized Loans) (FSALAKAF)
- akta.pro secondary industry
- Community Development & Affordable Housing Funds (FSANAJAK)
Keywords
Where Holladay Ventures is headquartered
LocationHeadquarters
- HQ city
- Nashville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Holladay Ventures business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Personnel, Technology or R&D, Marketing or Sales, Others
Revenue model
- Developer Fees: Holladay Ventures earns developer fees upon closing and upon asset stabilization. The developer fee is typically the primary revenue stream from each development project.
- Impact Investor Returns: The company offers impact investors 8% to 12% return over approximately 3 years, with accrued returns after the development period. Pre-development capital is raised from investors for projects.
- Tax Credit Equity and Financing: Capital stack comprises 40% tax credit equity, 50% bonds/loans, and 10% gap financing from grants, PILOT tax abatements, HOME funds, and CDBG funds. Projects utilize Federal Low Income Housing Tax Credit Program (LIHTC).
- Real Estate Development: Direct development of affordable housing communities generating rental income and property appreciation. Units are reserved for families earning 30-80% of area median income (AMI).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Real Estate Development Manager (LIHTC) salary range |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Holladay Ventures product offering
Product offeringCore offering
Holladay Ventures develops workforce, affordable, and mixed-income housing communities under the Federal Low Income Housing Tax Credit (LIHTC) program through public-private partnerships. Each development integrates co-located resident services (addiction recovery, workforce training, early childhood education, creative workspaces) and sustainable building features such as Enterprise Green Communities certification, ENERGY STAR appliances, rooftop solar with Tesla Powerwall battery storage, and transit-oriented site selection. Revenue is generated primarily through developer fees at closing and stabilization, supplemented by impact investor capital deployment targeting 8–12% returns.
Product overview
Holladay Ventures is an affordable housing development company specializing in workforce, affordable, and mixed-income housing solutions. The company operates as a portfolio of distinct residential development projects rather than a unified software platform. Their product portfolio consists of five named housing communities: The Opaline at Artist Hill (251 units), Stone Bridge Lofts (311 units), Shelby House & Samaritan Recovery Community (195 units), Park24 (140 units), and The Shelby (289 units). Each project is developed in partnership with nonprofits, city agencies, and impact investors, combining residential units with community services, retail spaces, and sustainability features. The company does not offer a technology product; all offerings are real estate development services focused on community empowerment and resident services.
Differentiator
Problem solved
Functional benefit
Products and services
- The Opaline at Artist Hill A 251-unit affordable housing mixed-use development on Dickerson Pike in Nashville featuring artist-centric design with creative workspaces, studios, and maker spaces, integrated nonprofit services, an early childhood education facility, and approximately 7,000 sf of retail space; targeted at Nashville's creative community and households earning up to 80% AMI.
- Stone Bridge Lofts A 311-unit mixed-use affordable housing community in Goodlettsville, Tennessee, with ENERGY STAR certified units, a clubhouse featuring a 15-kW rooftop solar array with three Tesla Powerwall batteries functioning as a 100% solar-powered resiliency hub during extreme weather, and approximately 11,200 sf of commercial space on Main Street; targeted at families earning 30%–80% AMI.
- Shelby House & Samaritan Recovery Community A national award-winning master plan development combining 195 affordable housing units with a 70,000 sf addiction treatment center featuring 132 beds serving East Nashville residents earning 0%–80% AMI, delivered in partnership with Evergreen Real Estate and Samaritan Recovery Community; the project earned the Affordable Housing Finance 2025 Readers' Choice Award in the Mixed-Use Development category.
- Park24 A 140-unit mixed-use community in East Nashville featuring an Empowerment Center run by the Urban League of Middle Tennessee, approximately 2,500 sf of retail space, and Enterprise Green Communities certification pursuit with integrated solar panels; targeted at low- and moderate-income families with legacy-resident relocation support from the former RiverChase Apartments.
- The Shelby A 289-unit affordable residential community under construction with over 4,200 sf of retail space along South 5th Street in Nashville, serving residents earning 30%–80% AMI; delivered as the second phase of the Shelby master plan and combining with Shelby House into a 484-unit community together with the Samaritan Recovery Community treatment center.
Quantifiable outcome
- SRC recovery success rate of 70%, more than twice the national average, maintained while doubling capacity from 56 to 132 beds
- +3 more outcomes
Companies that use Holladay Ventures
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Holladay Ventures technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Holladay Ventures partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, major and minor.
- Arts & Business Council of Greater NashvillecoreNonprofit providing expert consultation on design of creative spaces at The Opaline and will facilitate programming including education workshops, legal clinics, and cross-disciplinary collaboration once development opens.
- Urban League of Middle TennesseecoreHistoric civil rights organization providing an Empowerment Center at Park24 development offering workforce training, education, and empowerment services to residents and the community.
- Evergreen Real EstatecoreDevelopment partner for multiple projects including Shelby House and The Shelby. Evergreen Real Estate, founded by Aaron White and Hunter Connelly, has acquired and constructed over $1.5 billion in residential and mixed-use projects and currently owns over 2,500 units.
- Samaritan Recovery CommunitycoreNonprofit partner providing addiction treatment services for over 50 years. Partnership allowed SRC to double capacity from 50-56 to 132 beds while maintaining their 70% recovery success rate. SRC received ownership stake in the apartment complex creating an additional revenue stream.
- WeGo Public TransitmajorPartnered with NDOT to deliver a new transit center adjacent to The Opaline development on Dickerson Pike, advancing Nashville's Choose How You Move Transportation Improvement Program.
- Pillars DevelopmentminorCommunity partner for Park24 development in East Nashville.
- PATHEminorCommunity partner for Park24 development in East Nashville.
- McFerrin Park Neighborhood AssociationminorNeighborhood association partner providing community input for Park24 development in McFerrin Park neighborhood.
- RC MathewsminorGeneral contractor leading construction for The Opaline at Artist Hill development.
- Lotus Learning CenterminorEarly childhood education center receiving a brand new 4,000 sf facility built by Holladay Ventures as part of The Opaline development, replacing their existing center on the site.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Holladay Ventures competitors and assessment
Company assessmentBroad incumbents
- Related Companies: Large diversified real estate developer with a substantial affordable housing division (Related Affordable). Comparable to Holladay Ventures as a broader incumbent operating in LIHTC-financed multifamily while also pursuing market-rate and mixed-use development at far greater scale.
Direct peers
- WinnCompanies: Multi-family developer, owner, and manager with a significant affordable housing portfolio built using LIHTC and public financing. Comparable to Holladay Ventures in service-enriched affordable housing and integrated resident services.
- BRIDGE Housing: Nonprofit affordable housing developer building LIHTC-financed multifamily and mixed-use communities. Comparable to Holladay Ventures in mission alignment, public-private partnerships, and mixed-income mixed-use design.
- L+M Development Partners: Affordable and mixed-income housing developer using LIHTC and public financing for multifamily and mixed-use projects. Comparable to Holladay Ventures in tax-credit-driven urban affordable development.
- The NRP Group: National affordable and workforce housing developer that builds, owns, and manages LIHTC-financed multifamily communities. Comparable to Holladay Ventures in its reliance on tax credit equity, public-private partnerships, and mixed-income development across multiple U.S. markets.
- Enterprise Community Partners: National nonprofit developer and LIHTC syndicator producing affordable and mixed-income housing. Comparable to Holladay Ventures in mission-driven, sustainable, service-enriched affordable multifamily development.
- Evergreen Real Estate: Nashville-based residential and mixed-use developer and co-development partner of Holladay Ventures on multiple LIHTC projects including Shelby House. Directly comparable in market focus, project type, and partnership structure.
- Jonathan Rose Companies: Mission-driven real estate developer of affordable and green multifamily housing. Comparable to Holladay Ventures in sustainability focus (Enterprise Green Communities) and mixed-income development.
- The Michaels Organization: One of the largest U.S. affordable housing developers using LIHTC financing and public-private partnerships. Comparable to Holladay Ventures in LIHTC-heavy multifamily development and mixed-use community design.
- McCormack Baron Salazar: Affordable and mixed-income housing developer focused on urban revitalization through LIHTC-financed developments. Comparable to Holladay Ventures in community-driven development and integrated nonprofit partnerships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Holladay Ventures social profiles
Digital presenceHolladay Ventures financial estimates
Financial estimateRevenue estimate
Valuation estimate
Holladay Ventures leadership team
Management profileNumber of profiles
Profiles3 records
Holladay Ventures funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Holladay Ventures M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Holladay Ventures
What does Holladay Ventures do?
Holladay Ventures develops workforce, affordable, and mixed-income housing communities under the Federal Low Income Housing Tax Credit (LIHTC) program through public-private partnerships. Each development integrates co-located resident services (addiction recovery, workforce training, early childhood education, creative workspaces) and sustainable building features such as Enterprise Green Communities certification, ENERGY STAR appliances, rooftop solar with Tesla Powerwall battery storage, and transit-oriented site selection. Revenue is generated primarily through developer fees at closing and stabilization, supplemented by impact investor capital deployment targeting 8–12% returns.
Is Holladay Ventures a public or private company?
Holladay Ventures is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Holladay Ventures founded?
Holladay Ventures was founded in 2018. It employs 1 to 10 people.
Where is Holladay Ventures based?
Holladay Ventures is headquartered in Nashville, United States, in the North America region.
How does Holladay Ventures make money?
Four revenue lines are on record. Developer Fees are the primary driver. The others are impact Investor Returns, tax Credit Equity and Financing and real Estate Development.
Who are Holladay Ventures's main competitors?
Related Companies is listed as a broad incumbent. Direct peers are WinnCompanies, BRIDGE Housing, L+M Development Partners, The NRP Group, Enterprise Community Partners, Evergreen Real Estate, Jonathan Rose Companies, The Michaels Organization and McCormack Baron Salazar.
Does Holladay Ventures have an API?
No public API is recorded for Holladay Ventures.
What industry is Holladay Ventures in?
Holladay Ventures's product category is Affordable Housing Development. Its primary akta.pro industry code is FSALAKAF, Affordable Rental & Multifamily Housing Finance Programs (LIHTC/Tax Credits/Subsidized Loans), with a secondary code of FSANAJAK, Community Development & Affordable Housing Funds. Its NAICS code is 236116 and its SIC code is 6552.