Filippo Berio

What Filippo Berio does

Filippo Berio is a 158-year-old Italian olive oil brand founded in 1867 in Lucca, Italy, operated as a wholly-owned brand of SALOV Group (Società Anonima Lucchese Olii e Vini). The company produces premium extra virgin olive oils, flavored oils, pestos, pasta sauces, specialty vinegars, and balsamic glazes for retail consumers and foodservice professionals. Core production takes place at a state-of-the-art facility in Massarosa near Lucca, equipped with modern machinery, a comprehensive testing laboratory, an operation refinery, raw material storage silos, and multi-format packaging lines. The quality control process samples 6,000 olive oils annually but selects only 6%, subjecting each candidate to chemical analysis of 20 parameters (including acidity and fat composition) and organoleptic analysis by eight experienced professionals.

The product portfolio is organized across four categories: olive oils (Robusto EVOO, Delicato EVOO, Organic EVOO, 100% Italiano EVOO, pure olive oil, extra light tasting olive oil, organic flavored oils, plus the Sustainable Select sub-brand); pestos (Classic, Organic Classic, Vegan Basil, Sun Dried Tomato, Tomato & Ricotta, Basil & Ricotta); pasta sauces (Marinara, Roasted Garlic, Tomato Basil, Arrabbiata, Traditional Italian, Mushroom, Olive, Grilled Vegetable); and vinegars and glazes (Red Wine, White Wine, Balsamic Vinegar of Modena, plus Classic and Raspberry Balsamic Glazes), with limited editions including Rustico Unfiltered EVOO and the Opera Collection EVOO commemorating Puccini's Turandot 100th anniversary. Manufacturing operations carry ISO 9001/14001/45001, BRC Food, IFS Food, and HACCP certifications; products carry USDA Organic, Kosher, Halal, Non-GMO Project, and NAOOA credentials; the Sustainable Select line is SGS-certified for traceability.

Filippo Berio monetizes primarily through one-time retail sales of branded food products distributed via major supermarket chains (Walmart in the US since November 2025; Morrisons and Ocado in the UK), Amazon marketplaces in multiple regions, and direct-to-consumer e-commerce at filippoberio.com. The customer base is split between home cooks and consumer retail shoppers as the primary segment and foodservice professionals (chefs and restaurant operators) as a secondary segment. The brand exports to 75+ countries through wholly-owned regional subsidiaries in the US (1987), UK (1999), Singapore (2011), and Moscow (2015), with a commercial office opened in Brazil around 2017-2018. Recent strategic activity centers on a comprehensive global identity redesign completed in late 2025 with Italian branding consultancy Robilant.

Name

Filippo Berio

Legal name

Filippo Berio USA, Ltd.

Website

https://filippoberio.com

Company type

Private

Founded year

1867

Operating status

Operating

Headcount range

11–50 employees

Short description

Filippo Berio is a 158-year-old Italian olive oil brand owned by SALOV Group, producing premium extra virgin olive oils, pestos, pasta sauces, and vinegars for retail consumers and foodservice professionals across 75+ countries.

Ownership category

akta.pro rank

Product category

Olive Oil and Italian Cooking Products

NAICS

Food Manufacturing (311), Starch and Vegetable Fats and Oils Manufacturing (31122), Mayonnaise, Dressing, and Other Prepared Sauce Manufacturing (311941)

SIC

Food And Kindred Products (2000), Fats & Oils (2070), Miscellaneous Food Preparations & Kindred Products (2090), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)

akta.pro primary industry

Olive Oil Production & Bottling (AFAKAEAC)

akta.pro secondary industries

Pesto, Cooking Pastes & Concentrated Flavor Bases Manufacturing (AFAKADAN), Preserved Specialty Foods Manufacturing (Olives, Antipasto, Relishes) (AFAKACAN), Virgin & Cold-Pressed Culinary Oils (AFAJALAB)

Keywords

• Olive oil
• Italian food products
• Pasta sauces
• Pesto sauces
• Specialty vinegars

Headquarters

HQ city

Lyndhurst

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations

Revenue model

1. Olive Oil Products: Primary revenue stream from sales of extra virgin olive oils (EVOO, Robusto, Delicato, Organic, 100% Italiano), olive oils, and flavored olive oils. Products are sold through retail partners and direct-to-consumer e-commerce.
2. Pesto Products: Revenue from artisanal pestos including Classic, Organic Classic, Vegan Basil, Sun Dried Tomato, Tomato & Ricotta, and Basil & Ricotta varieties. Made to traditional Genovese recipes and produced in Liguria, Italy.
3. Pasta Sauces: Revenue from tomato-based pasta sauces including Marinara, Roasted Garlic, Tomato Basil, Arrabbiata, Traditional Italian, Mushroom, Olive, and Grilled Vegetable varieties.
4. Specialty Vinegars: Revenue from vinegar products including Red Wine Vinegar, White Wine Vinegar, Balsamic Vinegar, Classic Balsamic Glaze, and Raspberry Balsamic Glaze.
5. Limited Edition Products: Revenue from limited edition and premium products such as the Opera Collection commemorating Puccini's Turandot 100th Anniversary and Rustico Unfiltered Extra Virgin Olive Oil.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Filippo Berio manufactures and sells premium Italian extra virgin olive oils, flavored olive oils, pestos, pasta sauces, and specialty vinegars under a 150+ year heritage brand. Products are produced at a state-of-the-art facility in Massarosa, Italy, and sold across 75+ countries through grocery retail, foodservice, and direct e-commerce channels.

Product overview

Filippo Berio is a 150-year-old Italian olive oil brand founded in 1867, operating under the SALOV Group. The product portfolio is organized into four main categories: (1) Olive Oils — including Extra Virgin Olive Oil (EVOO), Robusto EVOO, Delicato EVOO, Organic EVOO, 100% Italiano EVOO, Pure Olive Oil, and Extra Light Tasting Olive Oil, with a sub-line Sustainable Select (Hearty Balance and Smooth Harmony); (2) Sauces — covering pestos (Classic, Organic Classic, Vegan Basil, Sun Dried Tomato, Tomato & Ricotta, Basil & Ricotta) and pasta sauces (Marinara, Roasted Garlic, Tomato Basil, Arrabbiata, Traditional Italian, Mushroom, Olive, Grilled Vegetable); (3) Specialty Vinegars — Red Wine Vinegar, White Wine Vinegar, Balsamic Vinegar, plus Balsamic Glazes (Classic and Raspberry); and (4) Limited Editions — Rustico Unfiltered EVOO and Opera Collection EVOO. All products are centered on Italian culinary authenticity and quality olive oil craftsmanship, with distribution across the U.S., UK, and 75+ countries.

Differentiator

Problem solved

Functional benefit

Brands

• Sustainable Select: Sustainably sourced olive oils with full traceability and SGS certification, including Hearty Balance and Smooth Harmony varieties
• Organic EVOO
• Opera Collection
• Rustico

Quantifiable outcome

• Only 6% of sampled olive oils selected for Filippo Berio products
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered flagship and core.

• WalmartflagshipChannel Partner/ Reseller/ Distributor · 1 November 2025Filippo Berio announced availability of its full product lineup at Walmart stores and online across the US in late November 2025. The distribution deal aims to expand the brand's reach in the American market, leveraging Walmart's extensive scale.
• Careers through Culinary Arts Programs (C-CAP)coreStrategic or Co-development PartnerFor the past 30 years, Filippo Berio has supported C-CAP, a non-profit providing culinary arts education to underserved public high school and middle school students. The partnership includes donations of millions of dollars in free products and student scholarships. C-CAP serves more than 15,000 students annually with full curriculum including immersive culinary, job, and life skills.
• Alzheimer's Drug Discovery Foundation (ADDF)coreStrategic or Co-development PartnerFilippo Berio partners with ADDF to accelerate the development of drugs and biomarkers to prevent, treat, and cure Alzheimer's disease. The partnership supports groundbreaking research in academia and biotech, with emerging research suggesting olive oil properties may benefit brain health. The brand raises awareness and funds for Alzheimer's research through this collaboration.
• National Research Council (CNR) ItalycoreStrategic or Co-development PartnerFilippo Berio collaborates with CNR, Italy's largest public research institution, on four research projects at Villa Filippo Berio. Projects focus on productivity and sustainability of olive growing, enhancement of olive biodiversity, precision agriculture techniques, and sustainable olive growing methods. CNR has identified 52 olive varieties for planting at the grove.
• SGScoreTechnology or IntegrationSGS certifies the product quality and environmental sustainability of Filippo Berio's Sustainable Select product line, providing third-party verification of the fully traceable field-to-bottle certified process.

Scale indicators8 records

Recent moves12 records

Expansion highlights6 records

Direct peers

• Pompeian: Pompeian is a US-based olive oil brand offering extra virgin olive oils, pure olive oils, and flavored varieties at competitive price points. It competes with Filippo Berio on US supermarket shelves, particularly in the mass and premium olive oil segments.
• Colavita: Colavita is an Italian family-owned olive oil producer offering extra virgin olive oils, pasta sauces, and vinegars with similar Mediterranean heritage positioning. It competes head-to-head with Filippo Berio in the US premium olive oil segment and Italian specialty food categories.
• Lucini Italia: Lucini Italia is an Italian premium olive oil brand offering estate-grown extra virgin olive oils, vinegars, and Italian specialty ingredients. It targets the same premium Italian food consumer as Filippo Berio with a similar emphasis on provenance and quality.
• Bertolli: Bertolli is one of the most recognized Italian olive oil and pasta sauce brands globally, directly competing with Filippo Berio across extra virgin olive oils, flavored oils, pestos, and pasta sauces in supermarkets and foodservice channels worldwide.
• Carapelli: Carapelli is a historic Italian olive oil brand (founded 1893) producing extra virgin olive oils and other Italian food products. It targets the same premium Italian olive oil consumer as Filippo Berio with similar quality and heritage credentials.

Emerging players

• Rao's Homemade: Rao's Homemade is a premium pasta sauce brand that has rapidly gained distribution and consumer recognition in the US. It competes directly with Filippo Berio's premium pasta sauce portfolio at the high end of the category, particularly in natural and premium grocery channels.
• De Cecco: De Cecco is a major Italian pasta and pasta sauce brand with overlapping distribution channels and Italian culinary positioning. While not primarily an olive oil brand, it competes with Filippo Berio's pasta sauces and shares the premium Italian food consumer.
• Maille: Maille is a French premium mustard and vinegar brand owned by Unilever, with a heritage positioning similar to Filippo Berio. While focused on vinegars and mustards rather than olive oils, it competes in adjacent premium condiment categories targeting gourmet consumers.
• California Olive Ranch: California Olive Ranch is a US-domestic extra virgin olive oil producer focused on California-grown oils with a premium positioning. It represents a regional alternative to imported Italian brands like Filippo Berio, particularly for American consumers seeking domestically-produced alternatives.

Broad incumbents

• Barilla: Barilla is the world's largest pasta company and a major player in Italian pasta sauces through brands like Barilla, Bertolli (licensed in some markets), and Catelli. It competes with Filippo Berio's pasta sauces and pestos in US and European grocery, with substantially larger distribution and marketing scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/FilippoBerioUS
• Facebookfacebook.com/FilippoBerioUS
• LinkedInlinkedin.com/company/filippo-berio-usa-ltd
• Instagraminstagram.com/filippoberio_us
• Pinterestpinterest.com/FilippoBerioUS
• TikToktiktok.com/@filippo.berio.us
• Xx.com/filippoberio

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Filippo Berio