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Automic

Full company profile

uuid00081q2

Namestring
Automic
Legal namestring
Broadcom Inc.
Websiteurl
automic.com
Company typeenum
Public
Founded yearint
1991
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersBellevue, United States
HQ citystring
Bellevue
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
workload automation, IT process automation, enterprise automation, business automation, automation platform
Industry3 codes
1Workflow Automation for IT & Ops (Runbooks, Job Scheduling)
CodeHDAEAHAHPrimaryYes
2IT Workflow Automation & Orchestration Platforms
CodeHDAEALAFPrimaryNo
3Robotic Process Automation (RPA) & Hyperautomation Platforms
CodeHDAEAKAFPrimaryNo
NAICS code2 codes
  • Computer Systems Design and Related Services54151
  • Computer Systems Design Services541512
SIC code2 codes
  • Services-Prepackaged Software7372
  • Services-Computer Programming, Data Processing, Etc.7370
Product category
IT Process Automation
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Automic provides an automation platform that automates all processes, applications, and infrastructure in businesses. The platform delivers workload automation and orchestration capabilities designed for enterprise IT environments with complex, heterogeneous systems.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Broadcom Inc. delivers a broad portfolio of semiconductors and infrastructure software for global organizations. The product portfolio includes AI infrastructure solutions (networking and connectivity), enterprise Wi-Fi 8 chipsets (BCM47822, BCM47822L), mainframe DevOps tools (Team Build), AI-powered security platforms (AgentMinder), and industrial optocouplers (ACNT-H313C-000E, ACPL-E85BU/E85AU). The company operates across multiple technology domains including semiconductors, enterprise wireless, identity/security, and mainframe modernization.

Product and service1 record
1Automic Automation Platform
CategoryIT Process Automation
Description

Enterprise automation platform that automates processes, applications, and infrastructure for businesses, providing workload automation and orchestration across heterogeneous IT environments.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

BMC's Control-M and TrueSight/OpsRamp product lines are direct competitors to Automic's workload automation and orchestration offerings, serving the same enterprise IT operations and job scheduling buyer.

TypeDirect peer
Description

UiPath is a leading robotic process automation and broader automation platform competing with Automic for enterprise automation budget, especially in business process and application automation use cases.

TypeDirect peer
Description

Stonebranch provides workload automation and orchestration tools (Universal Automation Center) that directly compete with Automic's core IT job scheduling and orchestration offering.

TypeBroad incumbent
Description

Microsoft Power Automate competes broadly with Automic across process and application automation, offering a low-code alternative favored by enterprise IT teams already on the Microsoft stack.

TypeDirect peer
Description

Redwood Software specializes in IT process automation, job scheduling, and SAP-centric workload automation, competing head-to-head with Automic in enterprise IT operations.

TypeEmerging player
Description

Workato is an integration and workflow automation platform that competes for application and process automation buyers that Automic also targets, though with a younger, integration-led go-to-market.

TypeBroad incumbent
Description

IBM's Tivoli Workload Automation and broader automation portfolio target the same enterprise process and infrastructure automation buyers that Automic serves, with significantly broader portfolio scale.

TypeBroad incumbent
Description

ServiceNow's workflow automation, IntegrationHub, and App Engine capability compete with Automic in enterprise process automation, though ServiceNow leads from ITSM rather than from workload scheduling.

TypeDirect peer
Description

Automation Anywhere delivers RPA and process automation that directly overlaps with Automic's application and process automation footprint among enterprise customers.

TypeBroad incumbent
Description

Broadcom absorbed CA Technologies' workload automation portfolio (AutoSys, dSeries) — closely adjacent to Automic's heritage — making it a natural comparison set for enterprise job scheduling and orchestration.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses3 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries3 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Automic

IT Process Automationautomic.com

Automic firmographics

Firmographics
Name
Automic
Legal name
Broadcom Inc.
Website
https://automic.com
Company type
Public
Founded year
1991
Operating status
Operating
Headcount range
101–250 employees
Ownership category
akta.pro rank

Automic industry classification

Industry
Product category
IT Process Automation
NAICS
Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)
SIC
Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
akta.pro primary industry
Workflow Automation for IT & Ops (Runbooks, Job Scheduling) (HDAEAHAH)
akta.pro secondary industries
IT Workflow Automation & Orchestration Platforms (HDAEALAF), Robotic Process Automation (RPA) & Hyperautomation Platforms (HDAEAKAF)

Keywords

  • Workload automation
  • IT process automation
  • Enterprise automation
  • Business automation
  • Automation platform

Where Automic is headquartered

Location

Headquarters

HQ city
Bellevue
HQ country
United States
HQ region
North America

Markets served

Automic business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Distribution channels3 records

Marketing channels5 records

Automic product offering

Product offering

Core offering

Automic provides an automation platform that automates all processes, applications, and infrastructure in businesses. The platform delivers workload automation and orchestration capabilities designed for enterprise IT environments with complex, heterogeneous systems.

Product overview

Broadcom Inc. delivers a broad portfolio of semiconductors and infrastructure software for global organizations. The product portfolio includes AI infrastructure solutions (networking and connectivity), enterprise Wi-Fi 8 chipsets (BCM47822, BCM47822L), mainframe DevOps tools (Team Build), AI-powered security platforms (AgentMinder), and industrial optocouplers (ACNT-H313C-000E, ACPL-E85BU/E85AU). The company operates across multiple technology domains including semiconductors, enterprise wireless, identity/security, and mainframe modernization.

Differentiator

Problem solved

Functional benefit

Products and services

  • Automic Automation Platform Enterprise automation platform that automates processes, applications, and infrastructure for businesses, providing workload automation and orchestration across heterogeneous IT environments.

Companies that use Automic

Customer profile

Segments1 record

Ideal customer profiles1 record

Automic technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Automic partnerships and signals

Strategic signal

Recent moves5 records

Expansion highlights2 records

Automic competitors and assessment

Company assessment

Direct peers

  • BMC Software: BMC's Control-M and TrueSight/OpsRamp product lines are direct competitors to Automic's workload automation and orchestration offerings, serving the same enterprise IT operations and job scheduling buyer.
  • UiPath: UiPath is a leading robotic process automation and broader automation platform competing with Automic for enterprise automation budget, especially in business process and application automation use cases.
  • Stonebranch: Stonebranch provides workload automation and orchestration tools (Universal Automation Center) that directly compete with Automic's core IT job scheduling and orchestration offering.
  • Redwood Software: Redwood Software specializes in IT process automation, job scheduling, and SAP-centric workload automation, competing head-to-head with Automic in enterprise IT operations.
  • Automation Anywhere: Automation Anywhere delivers RPA and process automation that directly overlaps with Automic's application and process automation footprint among enterprise customers.

Broad incumbents

  • Microsoft Power Automate: Microsoft Power Automate competes broadly with Automic across process and application automation, offering a low-code alternative favored by enterprise IT teams already on the Microsoft stack.
  • IBM: IBM's Tivoli Workload Automation and broader automation portfolio target the same enterprise process and infrastructure automation buyers that Automic serves, with significantly broader portfolio scale.
  • ServiceNow: ServiceNow's workflow automation, IntegrationHub, and App Engine capability compete with Automic in enterprise process automation, though ServiceNow leads from ITSM rather than from workload scheduling.
  • Broadcom (CA Technologies workload automation): Broadcom absorbed CA Technologies' workload automation portfolio (AutoSys, dSeries) — closely adjacent to Automic's heritage — making it a natural comparison set for enterprise job scheduling and orchestration.

Emerging players

  • Workato: Workato is an integration and workflow automation platform that competes for application and process automation buyers that Automic also targets, though with a younger, integration-led go-to-market.

Market position

Strengths4 records

Weaknesses3 records

Competitive moat2 records

Key risks4 records

Key highlights5 records

Customer concentration

Automic social profiles

Digital presence

Automic financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Automic leadership team

Management profile

Number of profiles

Profiles1 record

Automic subsidiaries and ownership

Company hierarchy

Subsidiaries3 records

Automic funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Automic M&A and investment

M&A and investment

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Automic

What does Automic do?

Automic provides an automation platform that automates all processes, applications, and infrastructure in businesses. The platform delivers workload automation and orchestration capabilities designed for enterprise IT environments with complex, heterogeneous systems.

Is Automic a public or private company?

Automic is a public company. It is classified as corporate owned and is currently operating.

When was Automic founded?

Automic was founded in 1991. It employs 101 to 250 people.

Where is Automic based?

Automic is headquartered in Bellevue, United States, in the North America region.

Who are Automic's main competitors?

Direct peers on record are BMC Software, UiPath, Stonebranch, Redwood Software and Automation Anywhere. Broad incumbents are Microsoft Power Automate, IBM, ServiceNow and Broadcom (CA Technologies workload automation). Workato is listed as an emerging player.

Does Automic have an API?

No public API is recorded for Automic.

What industry is Automic in?

Automic's product category is IT Process Automation. Its primary akta.pro industry code is HDAEAHAH, Workflow Automation for IT & Ops (Runbooks, Job Scheduling), with a secondary code of HDAEALAF, IT Workflow Automation & Orchestration Platforms. Its NAICS code is 54151 and its SIC code is 7372.

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