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Winona State University

Full company profile

uuid00082j6

Namestring
Winona State University
Legal namestring
Winona State University
Websiteurl
winona.edu
Company typeenum
Private
Founded yearint
1858
Descriptiontext

Winona State University is a public higher education institution founded in 1858 and headquartered in Winona, Minnesota. It is the oldest member of the Minnesota State college and university system and was the first teacher's college established west of the Mississippi River. The university operates two campuses — the main Winona campus and a Rochester campus (established 1917) — and offers more than 100 bachelor's degrees, 80+ minors, and 40+ graduate programs across colleges including Liberal Arts, Business, Education, Nursing and Health Science, and Science and Engineering.

The institution serves undergraduate students, graduate students, technical students, and adult learners through on-campus instruction, online and hybrid programs delivered via the D2L Brightspace LMS, and a study abroad portfolio spanning 40+ countries. Core academic operations are supported by the eWarrior Digital Life and Learning Program, which provides laptops and campus Wi-Fi to all students, and by a student-support layer that includes the Mantra Student Care Hub (mental health counseling, peer support, and basic-needs screening). Athletics, competing in NCAA Division II, recently transitioned to a fully digital ticketing platform via a partnership with vivenu.

Revenue is generated through tuition and fees, state appropriations from the Minnesota State system, and financial aid programs — including the North Star Promise Scholarship launched Fall 2024 — with 97% of first-year students receiving aid and $1.4 million awarded annually by the WSU Foundation. The university reports a 97% post-graduation employment rate and is ranked #1 for student success in the Minnesota State system by U.S. News & World Report. In March 2024, Dr. Kenneth Janz was appointed the 16th president, and the General Engineering program received ABET accreditation the same year.

Short descriptiontext

Winona State University is a public Minnesota State system university founded in 1858, operating two campuses in Winona and Rochester and offering 100+ bachelor's degrees, 80+ minors, and 40+ graduate programs to undergraduate, graduate, technical, and adult learners.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersWinona, United States
HQ citystring
Winona
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
higher education services, undergraduate degree programs, graduate degree programs, adult continuing education, study abroad programs
Industry1 code
1Undergraduate Teacher Education Colleges
CodeEDAHAFAAPrimaryYes
NAICS code3 codes
  • Colleges, Universities, and Professional Schools611310
  • Colleges, Universities, and Professional Schools61131
  • Educational Support Services611710
SIC code1 code
  • Services-Educational Services8200
Product category
Higher Education
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Tuition and Fees
TypeSubscription Recurring
Description

Revenue from student tuition and mandatory fees for undergraduate and graduate programs across Winona and Rochester campuses.

winona.edu
2State Funding (Minnesota State)
TypeSubscription Recurring
Description

Base funding from the Minnesota State system, the oldest member of which WSU is. State appropriations support operations.

winona.edu
3Financial Aid and Scholarships
TypeSubscription Recurring
Description

97% of first-year students receive financial aid. $1.4 million awarded in scholarships from WSU Foundation. North Star Promise Scholarship provides tuition and fee-free pathway for eligible Minnesota students starting Fall 2024.

winona.edu
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Pricing details1 tier
1North Star Promise Scholarship
ModelSubscriptionBilling cadenceAnnual
Notes

Tuition and fee-free pathway for eligible Minnesota students starting Fall 2024

winona.edu
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Winona State University is a public four-year institution delivering higher education through 100+ bachelor's degrees, 80+ minors, and 40+ graduate programs across five colleges, primarily serving undergraduate students at the Winona campus and graduate, technical, and adult learners at the Rochester campus. The university supplements academic instruction with student support services including counseling, career services, health services, the eWarrior Digital Life and Learning laptop program, and NCAA Division II athletics.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 97% employment rate after graduation
+3 more records
Product overview1 text field

Winona State University is a public higher education institution offering a comprehensive portfolio of academic programs and student services. The university provides 100+ undergraduate bachelor's degrees, 80+ minors, and 40+ graduate programs across five colleges (Liberal Arts, Business, Education, Nursing and Health Science, Science and Engineering). Supporting its academic mission, WSU offers the eWarrior Digital Life and Learning Program providing all students with laptop access and campus Wi-Fi. The athletics department utilizes a digital ticketing platform powered by vivenu for event management. Student support services include mental health resources through the Mantra Student Care Hub. The university operates two campuses (Winona and Rochester) serving diverse student populations.

Product and service6 records
1Undergraduate Academic Programs
CategoryHigher Education
Description

100+ bachelor's degrees and 80+ minors across five colleges (Liberal Arts, Business, Education, Nursing and Health Science, Science and Engineering) for undergraduate students, primarily delivered on the Winona campus.

2Graduate Academic Programs
CategoryHigher Education
Description

40+ master's degree and graduate programs plus adult & continuing education offerings primarily delivered at the Rochester campus for graduate students and adult learners.

3eWarrior Digital Life and Learning Program
CategoryStudent Services
Description

Comprehensive digital equity program providing all WSU students with a laptop and free campus Wi-Fi to ensure equitable access to technology.

4Study Abroad Programs
CategoryHigher Education
Description

100+ study abroad programs across 40+ countries delivering credit-bearing international educational experiences for WSU students.

5Mantra Student Care Hub
CategoryStudent Services
Description

Digital platform that provides WSU students access to mental health counseling services (Mantra Health), peer support (Togetherall), and basic needs screening tools (Single Stop).

6WSU Warrior Athletics
CategoryAthletics
Description

Intercollegiate athletics program competing in NCAA Division II with multiple sports teams including baseball, basketball, football, and volleyball.

Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-12-03
Description

Winona State Athletics partnered with vivenu, a global event ticketing platform, beginning with the 2025-26 Warrior Basketball season. All tickets for Winona State Athletics events became fully digital, with fans able to purchase and access tickets through Apple Wallet and Google Wallet. vivenu supports over 900 event enterprises across 40 countries and provides its white-label ticketing platform to the university's athletic department.

Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeRegional player
Description

Private Catholic university in La Crosse, WI competing in the same upper-Mississippi regional market for undergraduate students and offering comparable graduate and adult programs.

TypeBroad incumbent
Description

Larger public university in the broader Minnesota higher-ed ecosystem. Comparable as a regional comprehensive public university but with greater scale, broader research portfolio, and stronger brand recognition.

TypeRegional player
Description

Private regional university with campuses in Winona and the Twin Cities. Directly competes with WSU in the Winona market and offers similar graduate and adult education programs.

TypeDirect peer
Description

Minnesota State system peer of comparable size, serving a similar regional undergraduate market with teacher education, liberal arts, and select graduate programs.

TypeDirect peer
Description

Operates in the same Rochester, MN market as WSU-Rochester. Directly competes for graduate, technical, and adult learners in southeastern Minnesota.

TypeDirect peer
Description

Minnesota State system peer offering comparable four-year undergraduate and graduate programs. Directly competes with WSU for in-state students within the same public university system.

TypeDirect peer
Description

Minnesota State system peer providing similar four-year comprehensive education including teacher preparation, liberal arts, and graduate programs in a comparable regional setting.

TypeDirect peer
Description

Largest comprehensive university in the Minnesota State system. Directly comparable to WSU as a four-year public comprehensive university offering undergraduate and graduate programs within the same governing system.

TypeRegional player
Description

Comparable public comprehensive university in western Wisconsin with similar enrollment scale, program breadth, and teacher education strength, competing for the same regional student pool.

TypeRegional player
Description

Comparable four-year public comprehensive university located just across the Mississippi in Wisconsin. Closest geographic peer with similar size, program mix, and student success focus.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers4 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration1 record

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles7 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance3 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Winona State University

Higher Educationwinona.edu

Winona State University is a public Minnesota State system university founded in 1858, operating two campuses in Winona and Rochester and offering 100+ bachelor's degrees, 80+ minors, and 40+ graduate programs to undergraduate, graduate, technical, and adult learners.

What Winona State University does

Winona State University is a public higher education institution founded in 1858 and headquartered in Winona, Minnesota. It is the oldest member of the Minnesota State college and university system and was the first teacher's college established west of the Mississippi River. The university operates two campuses — the main Winona campus and a Rochester campus (established 1917) — and offers more than 100 bachelor's degrees, 80+ minors, and 40+ graduate programs across colleges including Liberal Arts, Business, Education, Nursing and Health Science, and Science and Engineering.

The institution serves undergraduate students, graduate students, technical students, and adult learners through on-campus instruction, online and hybrid programs delivered via the D2L Brightspace LMS, and a study abroad portfolio spanning 40+ countries. Core academic operations are supported by the eWarrior Digital Life and Learning Program, which provides laptops and campus Wi-Fi to all students, and by a student-support layer that includes the Mantra Student Care Hub (mental health counseling, peer support, and basic-needs screening). Athletics, competing in NCAA Division II, recently transitioned to a fully digital ticketing platform via a partnership with vivenu.

Revenue is generated through tuition and fees, state appropriations from the Minnesota State system, and financial aid programs — including the North Star Promise Scholarship launched Fall 2024 — with 97% of first-year students receiving aid and $1.4 million awarded annually by the WSU Foundation. The university reports a 97% post-graduation employment rate and is ranked #1 for student success in the Minnesota State system by U.S. News & World Report. In March 2024, Dr. Kenneth Janz was appointed the 16th president, and the General Engineering program received ABET accreditation the same year.

Winona State University firmographics

Firmographics
Name
Winona State University
Legal name
Winona State University
Website
https://winona.edu
Company type
Private
Founded year
1858
Operating status
Operating
Headcount range
501–1,000 employees
Short description
Winona State University is a public Minnesota State system university founded in 1858, operating two campuses in Winona and Rochester and offering 100+ bachelor's degrees, 80+ minors, and 40+ graduate programs to undergraduate, graduate, technical, and adult learners.
Ownership category
akta.pro rank

Winona State University industry classification

Industry
Product category
Higher Education
NAICS
Colleges, Universities, and Professional Schools (611310), Colleges, Universities, and Professional Schools (61131), Educational Support Services (611710)
SIC
Services-Educational Services (8200)
akta.pro primary industry
Undergraduate Teacher Education Colleges (EDAHAFAA)

Keywords

  • Higher education services
  • Undergraduate degree programs
  • Graduate degree programs
  • Adult continuing education
  • Study abroad programs

Where Winona State University is headquartered

Location

Headquarters

HQ city
Winona
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Winona State University business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

  1. Tuition and Fees: Revenue from student tuition and mandatory fees for undergraduate and graduate programs across Winona and Rochester campuses.
  2. State Funding (Minnesota State): Base funding from the Minnesota State system, the oldest member of which WSU is. State appropriations support operations.
  3. Financial Aid and Scholarships: 97% of first-year students receive financial aid. $1.4 million awarded in scholarships from WSU Foundation. North Star Promise Scholarship provides tuition and fee-free pathway for eligible Minnesota students starting Fall 2024.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualNorth Star Promise Scholarship

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Winona State University product offering

Product offering

Core offering

Winona State University is a public four-year institution delivering higher education through 100+ bachelor's degrees, 80+ minors, and 40+ graduate programs across five colleges, primarily serving undergraduate students at the Winona campus and graduate, technical, and adult learners at the Rochester campus. The university supplements academic instruction with student support services including counseling, career services, health services, the eWarrior Digital Life and Learning laptop program, and NCAA Division II athletics.

Product overview

Winona State University is a public higher education institution offering a comprehensive portfolio of academic programs and student services. The university provides 100+ undergraduate bachelor's degrees, 80+ minors, and 40+ graduate programs across five colleges (Liberal Arts, Business, Education, Nursing and Health Science, Science and Engineering). Supporting its academic mission, WSU offers the eWarrior Digital Life and Learning Program providing all students with laptop access and campus Wi-Fi. The athletics department utilizes a digital ticketing platform powered by vivenu for event management. Student support services include mental health resources through the Mantra Student Care Hub. The university operates two campuses (Winona and Rochester) serving diverse student populations.

Differentiator

Problem solved

Functional benefit

Products and services

  • Undergraduate Academic Programs 100+ bachelor's degrees and 80+ minors across five colleges (Liberal Arts, Business, Education, Nursing and Health Science, Science and Engineering) for undergraduate students, primarily delivered on the Winona campus.
  • Graduate Academic Programs 40+ master's degree and graduate programs plus adult & continuing education offerings primarily delivered at the Rochester campus for graduate students and adult learners.
  • eWarrior Digital Life and Learning Program Comprehensive digital equity program providing all WSU students with a laptop and free campus Wi-Fi to ensure equitable access to technology.
  • Study Abroad Programs 100+ study abroad programs across 40+ countries delivering credit-bearing international educational experiences for WSU students.
  • Mantra Student Care Hub Digital platform that provides WSU students access to mental health counseling services (Mantra Health), peer support (Togetherall), and basic needs screening tools (Single Stop).
  • WSU Warrior Athletics Intercollegiate athletics program competing in NCAA Division II with multiple sports teams including baseball, basketball, football, and volleyball.

Quantifiable outcome

  • 97% employment rate after graduation
  • +3 more outcomes

Companies that use Winona State University

Customer profile

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Winona State University technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Winona State University partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • vivenucoreTechnology or Integration · 3 December 2025Winona State Athletics partnered with vivenu, a global event ticketing platform, beginning with the 2025-26 Warrior Basketball season. All tickets for Winona State Athletics events became fully digital, with fans able to purchase and access tickets through Apple Wallet and Google Wallet. vivenu supports over 900 event enterprises across 40 countries and provides its white-label ticketing platform to the university's athletic department.

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Winona State University competitors and assessment

Company assessment

Regional players

  • Viterbo University: Private Catholic university in La Crosse, WI competing in the same upper-Mississippi regional market for undergraduate students and offering comparable graduate and adult programs.
  • Saint Mary's University of Minnesota: Private regional university with campuses in Winona and the Twin Cities. Directly competes with WSU in the Winona market and offers similar graduate and adult education programs.
  • University of Wisconsin–Eau Claire: Comparable public comprehensive university in western Wisconsin with similar enrollment scale, program breadth, and teacher education strength, competing for the same regional student pool.
  • University of Wisconsin–La Crosse: Comparable four-year public comprehensive university located just across the Mississippi in Wisconsin. Closest geographic peer with similar size, program mix, and student success focus.

Broad incumbents

  • University of Minnesota Duluth: Larger public university in the broader Minnesota higher-ed ecosystem. Comparable as a regional comprehensive public university but with greater scale, broader research portfolio, and stronger brand recognition.

Direct peers

  • Bemidji State University: Minnesota State system peer of comparable size, serving a similar regional undergraduate market with teacher education, liberal arts, and select graduate programs.
  • University of Minnesota Rochester: Operates in the same Rochester, MN market as WSU-Rochester. Directly competes for graduate, technical, and adult learners in southeastern Minnesota.
  • St. Cloud State University: Minnesota State system peer offering comparable four-year undergraduate and graduate programs. Directly competes with WSU for in-state students within the same public university system.
  • Minnesota State University Moorhead: Minnesota State system peer providing similar four-year comprehensive education including teacher preparation, liberal arts, and graduate programs in a comparable regional setting.
  • Minnesota State University, Mankato: Largest comprehensive university in the Minnesota State system. Directly comparable to WSU as a four-year public comprehensive university offering undergraduate and graduate programs within the same governing system.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Winona State University social profiles

Digital presence

Winona State University compliance and trust

Trust signal

Compliance3 records

Winona State University financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Winona State University leadership team

Management profile

Number of profiles

Profiles7 records

Winona State University funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Winona State University M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Winona State University

What does Winona State University do?

Winona State University is a public four-year institution delivering higher education through 100+ bachelor's degrees, 80+ minors, and 40+ graduate programs across five colleges, primarily serving undergraduate students at the Winona campus and graduate, technical, and adult learners at the Rochester campus. The university supplements academic instruction with student support services including counseling, career services, health services, the eWarrior Digital Life and Learning laptop program, and NCAA Division II athletics.

Is Winona State University a public or private company?

Winona State University is a private company. It is classified as state government owned and is currently operating.

When was Winona State University founded?

Winona State University was founded in 1858. It employs 501 to 1,000 people.

Where is Winona State University based?

Winona State University is headquartered in Winona, United States, in the North America region.

How does Winona State University make money?

Three revenue lines are on record. Tuition and Fees are the primary driver. The others are state Funding (Minnesota State) and financial Aid and Scholarships.

Who are Winona State University's main competitors?

Regional players on record are Viterbo University, Saint Mary's University of Minnesota, University of Wisconsin–Eau Claire and University of Wisconsin–La Crosse. University of Minnesota Duluth is listed as a broad incumbent. Direct peers are Bemidji State University, University of Minnesota Rochester, St. Cloud State University, Minnesota State University Moorhead and Minnesota State University, Mankato.

Does Winona State University have an API?

No public API is recorded for Winona State University.

What industry is Winona State University in?

Winona State University's product category is Higher Education. Its primary akta.pro industry code is EDAHAFAA, Undergraduate Teacher Education Colleges. Its NAICS code is 611310 and its SIC code is 8200.

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Live signals
WinonastatewarriorsWSU ATHLETICS HIRES NOAH SCHLEKEWAY AS ASSISTANT ATHLETIC DIRECTOR FOR STRATEGIC COMMUNICATIONSWinona State University Athletics has hired Noah Schlekeway as the Assistant Athletic Director for Strategic Communications. In this role, he will oversee all communication efforts for the university's 15 varsity athletic programs, leveraging his previous experience at Norfolk State University and other institutions.ABC 6 NewsWSU-Rochester to address healthcare job vacancies with simulation hubWinona State University-Rochester has launched the Collaborative Healthcare Simulation Center to train nursing students and address regional healthcare workforce shortages. The facility serves students from Winona State and Rochester Community and Technical College, aiming to bridge a gap that includes over 31,000 job vacancies in Minnesota.WinonastatewarriorsLEXI URBICK NAMED NSIC OUTDOOR TRACK AND FIELD FRESHMAN OF THE YEARWinona State University's Lexi Urbick was named the NSIC Outdoor Track and Field 2026 Freshman of the Year following an impressive campaign that included breaking multiple school records. She won the 2026 Outdoor NSIC Championship in the 400-meter hurdles with a career-best time of 59.00s and will compete at the NCAA Division II Outdoor Track & Field Championships alongside teammate Ella Voit.WinonastatewarriorsGEORGIA VOLLEY NAMED TO ALL-NSIC SECOND TEAMWinona State University sophomore Georgia Volley was named to the All-NSIC Second Team for the 2025-26 women's golf season. She achieved a 79.4 scoring average across 24 rounds and earned a spot on the All-Tournament Team after finishing third at the 2026 NSIC Championships. This individual accolade coincided with the team's first NCAA Division II Regional appearance since 2017.WinonaPerformance Analytics in Sport Science Master’sWinona State University is offering a hybrid Master’s program in Performance Analytics in Sport Science designed to train professionals in data science and exercise physiology for the sports industry. The curriculum combines online coursework with in-person laboratory experiences involving collegiate athletic teams and faculty-supervised research projects.WinonastatewarriorsJonte Flowers earns NSIC Hall of Fame nodThe Northern Sun Intercollegiate Conference (NSIC) announced that former Winona State University basketball player Jonte Flowers will be inducted into the NSIC Hall of Fame on July 11. Flowers, who played from 2004 to 2008, holds the NCAA Division II record for career steals and was a four-time Defensive Player-of-the-Year. He joins a class that includes the Augustana Women's Cross Country Team and six other individual honorees.