FETE
FÊTE NY is a New York City-based, full-service event planning and design production firm founded in 2002. It serves affluent private clients and corporate clients with weddings, mitzvahs, galas, retreats, and brand experiences executed through an in-house design and production model.
- Company typePrivate
- Founded2002
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What FETE does
FÊTE NY is a New York City-based, full-service event planning and design production firm founded in 2002 by co-founder Jung Lee. The company serves two principal customer segments — affluent private clients seeking high-end weddings, mitzvahs, and milestone celebrations, and corporate clients needing galas, retreats, and brand experiences — and operates as a vertically integrated boutique with 11-50 employees.
The firm's core offering is structured around two pillars: Planning & Curation (venue scouting, vendor selection, contract negotiation, budget management, guest list management, itinerary planning, menu and bar conceptualization, talent scouting, staffing, and on-site execution) and Design & Production (art direction, concept development, floor plans, renderings, visual storyboarding, custom set design, draping, floral design, graphic design and illustration, print production management, and video and digital integration). A defining technical and operational feature is that nearly all conceptualization, design, planning, and oversight is performed in-house rather than outsourced, which the company uses as its primary quality-control and brand-coherence mechanism. Service delivery already extends beyond the NYC headquarters to the Northeast, West Coast, Southeast, Mid-Atlantic, and international destinations, primarily via destination-event engagements.
FÊTE's revenue model is professional services: custom, project-based fees quoted per engagement, with pricing varying by event type, scale, complexity, and scope. Customer acquisition is driven by brand reputation, press visibility in outlets such as Vogue, Harper's Bazaar, The Cut, Brides, Forbes, Vanity Fair, and the New York Times, and direct referrals — there is no product-led, digital, or self-serve channel. The firm is privately held, has no disclosed parent company, institutional investors, or funding rounds, and reports no active M&A or restructuring activity in the available record.
FETE firmographics
Firmographics- Name
- FETE
- Legal name
- FÊTE NY
- Website
- https://feteny.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- FÊTE NY is a New York City-based, full-service event planning and design production firm founded in 2002. It serves affluent private clients and corporate clients with weddings, mitzvahs, galas, retreats, and brand experiences executed through an in-house design and production model.
- Ownership category
- akta.pro rank
FETE industry classification
Industry- Product category
- Event Planning & Design Services
- akta.pro primary industry
- Venue Decor Setup, On-Site Styling & Breakdown (HSACAOAO)
- akta.pro secondary industries
- Party Invitations, Stationery & Guest Management (HSACACAK), Event Signage, Props & Custom Installations (HSACAOAG)
Keywords
Where FETE is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
FETE business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Event Planning & Design Services: Full-service event planning and design production for weddings, corporate events, mitzvahs, and milestones. Revenue is generated through project-based fees for custom event planning, design, and production services tailored to each client's needs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
FETE product offering
Product offeringCore offering
FÊTE NY is a full-service event planning and design production firm that provides both planning and curation and design and production services under one roof. It handles weddings, corporate events (galas, parties, retreats, brand experiences), mitzvahs, and milestone celebrations, with all key elements including conceptualization, floral design, custom set design, graphic design, and A/V lighting coordinated in-house. Each engagement is bespoke, with services priced via custom project-based quotes tailored to client needs.
Product overview
FETE is a full-service event planning and design production firm founded in 2002 and based in New York City. The company offers a unified service offering that combines Planning & Curation with Design & Production as its core service pillars, along with specialized add-on services including Floral Design, Graphic Design & Illustration, and Video & Digital Integration. FETE specializes in four main event categories: Weddings, Corporate Events (including Galas & Parties, Corporate Retreats, and Brand Experience), Mitzvahs, and Milestones. The company is notable for conceptualizing, designing, planning, and overseeing all key elements in-house rather than outsourcing, which allows for quality control and cohesive vision execution.
Differentiator
Problem solved
Functional benefit
Products and services
- Planning & Curation Full-service event planning including venue scouting, vendor selection, contract negotiation, budget management, guest list management, itinerary planning, menu and bar conceptualization, talent scouting, staffing, and on-site execution. For private and corporate clients planning weddings, galas, mitzvahs, milestones, and other events.
- Design & Production Event design and production services including art direction, concept development, floor plans, renderings, visual storyboarding, custom set design, draping, upholstery, graphic design, A/V lighting coordination, and on-site vendor management. For private and corporate clients seeking bespoke event environments.
- Weddings Full-service wedding planning and design across various styles and locations, combining Planning & Curation and Design & Production for affluent couples.
- Galas & Parties Corporate and private gala and party planning services, combining planning and design for brand-aligned and milestone events.
- Corporate Retreats Corporate retreat planning and management services for organizations seeking off-site leadership, team-building, or employee appreciation experiences.
- Brand Experience Brand experience event design and execution services for corporate clients seeking brand-aligned, immersive events.
- Mitzvahs Bar and bat mitzvah event planning and design services for families.
- Milestones Milestone celebration event planning including birthdays and special anniversaries for individuals and families.
Companies that use FETE
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
FETE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
FETE partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
FETE competitors and assessment
Company assessmentBroad incumbents
- Brides (The Knot Worldwide): Large-scale wedding media and vendor marketplace that lists and ranks planners including FETE. Not a direct event producer, but a channel and competitive force shaping how affluent clients discover and compare boutique planners like FETE.
- Vogue Weddings: Editorial property of Condé Nast that has featured FETE in its best wedding planners database. Functions as both a publicity channel and an indirect competitor by shaping luxury wedding taste and curating preferred vendor lists.
Direct peers
- David Tutera: Celebrity wedding and event planner with a national brand built through TV exposure and high-end wedding design. Directly comparable to FETE in celebrity-tier positioning and luxury wedding focus.
- Marcy Blum Associates: New York-based full-service event planner with a long-standing reputation in luxury weddings, corporate events, and branded celebrations. Closely comparable to FETE in NYC focus, full-service offering, and high-end clientele.
- Mindy Weiss Party Consultants: Long-established Beverly Hills- and NYC-based full-service event planning firm specializing in high-end weddings, mitzvahs, and milestone celebrations. Direct competitor to FETE in the luxury bespoke wedding and private event category with similar press-driven acquisition model.
- Bryan Rafanelli Events: Boston-based luxury event planning and design firm known for high-profile weddings, celebrity events, and corporate galas. Directly comparable to FETE in scale, bespoke service model, and celebrity-tier client base.
- Colin Cowie: Celebrity event planner and lifestyle brand producing luxury weddings, corporate events, and destination celebrations. Comparable to FETE in founder-led celebrity positioning, full-service design, and premium pricing.
- Preston Bailey: Internationally recognized event designer known for high-end floral and production design for weddings and corporate events. Comparable to FETE on the design/production side of luxury events, with a similar global destination footprint.
Emerging players
- Over the Moon (OTM): Modern luxury wedding media and planning brand serving affluent brides with curated vendor networks and editorial content. Competes with FETE at the top of the funnel for affluent private clients but is more digital/editorial-led rather than in-house production.
Others
- 1stdibs / Wedding Vendor Marketplaces: Curated luxury marketplaces and event concierge platforms that aggregate high-end vendors, including florists and designers used by luxury planners. Adjacent ecosystem participant rather than direct competitor, but shapes distribution of premium event services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
FETE social profiles
Digital presenceFETE financial estimates
Financial estimateRevenue estimate
Valuation estimate
FETE leadership team
Management profileNumber of profiles
Profiles1 record
FETE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FETE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FETE
What does FETE do?
FÊTE NY is a full-service event planning and design production firm that provides both planning and curation and design and production services under one roof. It handles weddings, corporate events (galas, parties, retreats, brand experiences), mitzvahs, and milestone celebrations, with all key elements including conceptualization, floral design, custom set design, graphic design, and A/V lighting coordinated in-house. Each engagement is bespoke, with services priced via custom project-based quotes tailored to client needs.
Is FETE a public or private company?
FETE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FETE founded?
FETE was founded in 2002. It employs 11 to 50 people.
Where is FETE based?
FETE is headquartered in New York, United States, in the North America region.
How does FETE make money?
One revenue line is on record: event Planning & Design Services.
Who are FETE's main competitors?
Broad incumbents on record are Brides (The Knot Worldwide) and Vogue Weddings. Direct peers are David Tutera, Marcy Blum Associates, Mindy Weiss Party Consultants, Bryan Rafanelli Events, Colin Cowie and Preston Bailey. Over the Moon (OTM) is listed as an emerging player. 1stdibs / Wedding Vendor Marketplaces is listed as an others.
Does FETE have an API?
No public API is recorded for FETE.
What industry is FETE in?
FETE's product category is Event Planning & Design Services. Its primary akta.pro industry code is HSACAOAO, Venue Decor Setup, On-Site Styling & Breakdown, with a secondary code of HSACACAK, Party Invitations, Stationery & Guest Management.