Heavy
Heavy is a privately held digital sports media platform delivering news, statistics, analysis, and team coverage across NFL, NBA, MLB, NHL, and other leagues. It monetizes via a subscription product with ad-free access and email alerts, serving sports enthusiast consumers through its Heavy.com website.
- Company typePrivate
- Founded1999
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Heavy does
Heavy, Inc. is a privately held digital sports media publisher headquartered in New York, operating since 1999. The company runs Heavy.com, a content platform delivering sports news, statistics, game analysis, trade rumors, and injury updates across major US leagues including the NFL (32 teams), NBA (30 teams), MLB (30 teams), NHL (32 teams), plus college football, NASCAR, UFC, golf, WNBA, Olympics, pro wrestling, soccer, tennis, cricket, and Formula 1. Its product surface includes team-specific news pages, individual player profile pages with stats and game logs, interactive schedules and results, 40-man roster listings, depth charts, and real-time transaction tracking. The platform is built on the WordPress VIP enterprise content management system and distributes content via RSS feeds spanning Sports, News, Games, Entertainment, Tech, Shopping, and OTT sections, as well as social sharing integrations with Facebook, Twitter/X, Pinterest, Flipboard, Reddit, and WhatsApp.
Heavy monetizes primarily through a recurring subscription product that provides an ad-free experience, exclusive content, and direct-to-inbox email news alerts, with Google and Facebook sign-in supporting authentication. The company employs a product-led growth model driven by SEO-optimized sports content targeting sports enthusiasts as its primary consumer segment. The company has raised approximately $25.8 million across three funding rounds between 2001 and 2006, led by Polaris Partners alongside BayStar Capital, Endeavour Capital, Stark Investments, and LRG Capital Group. Leadership includes co-founder and CEO Simon Assaad and Director of Technical Operations Bryan Goldberg, with a headcount of 11-50 employees.
Heavy firmographics
Firmographics- Name
- Heavy
- Legal name
- Heavy, Inc.
- Website
- https://heavy.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Heavy is a privately held digital sports media platform delivering news, statistics, analysis, and team coverage across NFL, NBA, MLB, NHL, and other leagues. It monetizes via a subscription product with ad-free access and email alerts, serving sports enthusiast consumers through its Heavy.com website.
- Ownership category
- akta.pro rank
Heavy industry classification
Industry- Product category
- Sports Media & News
- NAICS
- Information (51), Broadcasting and Content Providers (516)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Sports OTT & League Pass Streaming Channels (MPABAHAJ)
- akta.pro secondary industries
- Sports Highlights, Clips & VOD Libraries (MPAKAOAF), Short-Form Video for News, Sports & Highlights Platforms (MPACAHAJ)
Keywords
Where Heavy is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Heavy business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Subscription Revenue: Heavy offers subscription plans for premium content access, with a 'Subscribe' button visible on the website. The subscription model provides exclusive content and features to paying subscribers.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Heavy product offering
Product offeringCore offering
Heavy.com is a digital sports media platform that delivers news, statistics, schedules, rosters, depth charts, transaction tracking, player profiles, and editorial commentary across major US professional and collegiate sports leagues. The site operates team-specific and player-specific destination pages covering the NFL, NBA, MLB, NHL, College Football, NASCAR, UFC, Golf, WNBA, Olympics, Pro Wrestling, Soccer, Tennis, and Cricket, and offers a subscription tier with ad-free browsing and direct-to-inbox news alerts.
Product overview
Heavy operates a sports news and media platform delivering comprehensive coverage across multiple professional and collegiate sports leagues. The main platform at Heavy.com provides team-specific news pages, player profile pages with stats and game logs, game schedules and results, 40-man roster listings, depth charts, and transaction tracking. The company offers a subscription service providing premium access and email newsletters, while maintaining free access to core news content. RSS feeds enable content syndication for various sections including Sports, Games, News, Tech, Entertainment, and OTT. Coverage spans NFL, NBA, MLB, NHL, College Football, College Basketball, Cricket, Formula 1, Golf, NASCAR, UFC, WNBA, Olympics, Pro Wrestling, Soccer, and Tennis.
Differentiator
Problem solved
Functional benefit
Products and services
- Heavy.com Heavy.com is a digital sports news and analysis website covering team news, player profiles, schedules, rosters, depth charts, transactions, statistics, rumors, and editorial commentary across the NFL, NBA, MLB, NHL, College Football, NASCAR, UFC, Golf, WNBA, Olympics, Pro Wrestling, Soccer, Tennis, and Cricket. It is targeted at US sports fans seeking aggregated multi-league coverage.
- Heavy Premium Subscription
Companies that use Heavy
Customer profileSegments1 record
Ideal customer profiles1 record
Heavy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Heavy partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights3 records
Heavy competitors and assessment
Company assessmentDirect peers
- Bleacher Report: Bleacher Report is a leading digital sports media publisher covering all major US leagues with team-specific verticals, breaking news, and aggregated content — directly comparable to Heavy.com in audience, content format, and SEO-led distribution model.
- FanSided: FanSided operates a network of 300+ team and entertainment sites with fan-led content across the NFL, NBA, MLB, NHL and college sports, mirroring Heavy's team-page-heavy, SEO-optimized, multi-vertical sports media approach.
- SB Nation: SB Nation is a Vox Media-owned digital sports publisher with team blogs across every major US league — a near-identical operating model to Heavy.com in coverage breadth, team-page structure, and ad-supported digital distribution.
- ClutchPoints: ClutchPoints is a digital sports media brand covering NBA, NFL, MLB and more with team-specific pages, player news, and social-first video — overlapping with Heavy's content mix and target audience of casual sports fans.
- Yardbarker: Yardbarker is a network of contributor-driven sports sites with deep team coverage and trending news, comparable to Heavy in team-vertical structure, league breadth, and reliance on SEO/aggregated digital traffic.
- Deadspin: Deadspin is a digital sports media outlet covering major US leagues with opinionated news, rumors, and team coverage — a comparable editorial-adjacent competitor fighting for the same fan readership and ad dollars as Heavy.
- The Athletic: The Athletic is a subscription-driven digital sports publisher with deep beat reporting across every major US league; it represents the premium-subscription endpoint that Heavy's own subscription model aspires to emulate.
Broad incumbents
- Sports Illustrated: Sports Illustrated's digital arm covers all major US leagues with team pages, breaking news, and analysis — a broader incumbent with overlapping coverage that competes for both Heavy's audience and advertising inventory.
- ESPN: ESPN's digital platform covers every major US sport with scores, news, and team hubs; it is the dominant broad incumbent against which all niche sports publishers like Heavy must differentiate.
- CBS Sports: CBS Sports provides scores, news, fantasy, and team coverage across NFL, NBA, MLB, NHL and college — a broad incumbent whose team-page format and free-with-ads model competes directly with Heavy.com.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Heavy social profiles
Digital presenceHeavy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Heavy leadership team
Management profileNumber of profiles
Profiles2 records
Heavy funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Heavy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Heavy
What does Heavy do?
Heavy.com is a digital sports media platform that delivers news, statistics, schedules, rosters, depth charts, transaction tracking, player profiles, and editorial commentary across major US professional and collegiate sports leagues. The site operates team-specific and player-specific destination pages covering the NFL, NBA, MLB, NHL, College Football, NASCAR, UFC, Golf, WNBA, Olympics, Pro Wrestling, Soccer, Tennis, and Cricket, and offers a subscription tier with ad-free browsing and direct-to-inbox news alerts.
Is Heavy a public or private company?
Heavy is a private company. It is classified as venture growth investor backed and is currently operating.
When was Heavy founded?
Heavy was founded in 1999. It employs 11 to 50 people.
Where is Heavy based?
Heavy is headquartered in New York, United States, in the North America region.
How does Heavy make money?
One revenue line is on record: subscription Revenue.
Who are Heavy's main competitors?
Direct peers on record are Bleacher Report, FanSided, SB Nation, ClutchPoints, Yardbarker, Deadspin and The Athletic. Broad incumbents are Sports Illustrated, ESPN and CBS Sports.
Does Heavy have an API?
No public API is recorded for Heavy.
What industry is Heavy in?
Heavy's product category is Sports Media & News. Its primary akta.pro industry code is MPABAHAJ, Sports OTT & League Pass Streaming Channels, with a secondary code of MPAKAOAF, Sports Highlights, Clips & VOD Libraries. Its NAICS code is 51 and its SIC code is 7990.