Gentree Fund
Gentree Fund is a Singapore-domiciled, evergreen venture capital vehicle backed solely by the Sy family behind SM Group, investing early-stage capital across Southeast Asia with a Philippines market-access thesis and operational support from SM Group's retail and property networks.
- Company typePrivate
- Founded2021
- HeadquartersSingapore, Singapore
- Headcount1–10
- GTM typeB2B
- OfferingServices
Gentree Fund firmographics
Firmographics- Name
- Gentree Fund
- Legal name
- Gentree Fund Pte. Ltd.
- Website
- https://gentree.asia
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Gentree Fund is a Singapore-domiciled, evergreen venture capital vehicle backed solely by the Sy family behind SM Group, investing early-stage capital across Southeast Asia with a Philippines market-access thesis and operational support from SM Group's retail and property networks.
- Ownership category
- akta.pro rank
Gentree Fund industry classification
Industry- Product category
- Venture Capital and Private Equity
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Venture Capital Fund-of-Funds / Multi-Manager Platforms (FSANAAAJ)
Keywords
Where Gentree Fund is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
Gentree Fund business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Investment Returns: Gentree Fund generates returns through equity investments in early and growth-stage companies across Southeast Asia, particularly those targeting the Philippine market or expanding into the region.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Gentree Fund product offering
Product offeringCore offering
Gentree Fund is a sector-agnostic private investment vehicle that makes equity investments in early- and growth-stage companies across Southeast Asia, with particular emphasis on startups looking to expand within or into the Philippines. Beyond capital, the fund provides portfolio companies with strategic guidance and access to the Sy family's operational expertise and networks across retail, banking, property development, and logistics.
Product overview
Gentree Fund is a private investment vehicle that provides early- and growth-stage companies with capital investment, strategic guidance, and access to the Sy family's network and operational expertise in the Philippines and Southeast Asia. The fund does not offer a unified product platform but rather investment and portfolio support services. It connects portfolio companies with deep consumer knowledge and operational experience across retail, financial services, groceries, property development, and logistics sectors. The fund's portfolio spans diverse sectors including fintech, enterprise AI, semiconductor technology, consumer goods, agritech, insurtech, edtech, gaming, and healthtech across Southeast Asian markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Gentree Fund (Early- and Growth-Stage Equity Investments) Equity capital investments into early- and growth-stage companies across Southeast Asia, with particular emphasis on startups expanding within or into the Philippines. Investors gain exposure to a diversified portfolio spanning fintech, insurtech, enterprise AI, SaaS, health tech, agritech, gaming, consumer internet, F&B, and retail.
- Strategic Advisory and Portfolio Support Beyond capital, portfolio companies receive strategic guidance and access to the Sy family's deep consumer knowledge and operational experience across retail, financial services, groceries, property development, and logistics, including distribution reach through the SM Group mall chain in the Philippines.
Companies that use Gentree Fund
Customer profileSegments1 record
Ideal customer profiles1 record
Gentree Fund technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Gentree Fund partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SM GroupcoreSM Group is the leading retail, banking, and property development conglomerate in the Philippines. Gentree Fund is established by the family behind SM Group and represents third-generation members of the Sy family. The fund leverages the SM Group's extensive network across property development and consumer retail sectors, including its chain of malls across the Philippines archipelago.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Gentree Fund competitors and assessment
Company assessmentBroad incumbents
- 500 Global (Southeast Asia): Global accelerator/seed fund with deep SEA operations including the Philippines. Operates at earlier stage and broader scale but is a meaningful competitor for top-of-funnel deal sourcing in the same geography.
- Gobi Partners: Larger pan-Asian early-stage VC operating across SEA including the Philippines. Broader incumbent with overlapping investments in fintech, agritech, and SaaS comparable to Gentree's portfolio themes.
Direct peers
- Wavemaker Partners: SEA/US early-stage VC with similar fund size tier and sector-spanning approach. Competes directly for Series Seed/A deals across the Philippines, Singapore, and Indonesia.
- East Ventures: One of SEA's largest early-stage VCs with deep Indonesia/SEA focus and broad sector mandate. Direct peer given comparable stage, geography, and thesis-agnostic approach to backing SEA founders.
- Beenext (BEENEXT Capital): Singapore-headquartered early-stage fund active across SEA including the Philippines. Recently co-led Quadric Series C alongside Gentree, evidencing direct overlap in deal sourcing.
- AC Ventures: Indonesia-anchored early-stage fund that co-invested in Kita alongside Gentree. Directly comparable in fund stage, geographic exposure, and participation in similar Philippine/Indonesian deals.
- Monk's Hill Ventures: Singapore-based early-stage tech VC backing SEA founders with comparable Series A focus. Direct competitor for the same fund tier and Southeast Asian founder network.
- Openspace Ventures: Singapore-based early-to-growth stage SEA VC with comparable ticket sizes and sector-agnostic thesis. Directly competes for the same founder pool across SEA and matches Gentree's institutional approach to early-stage investing.
- Kistvc (Kiwoom Investment & Securities VC arm): Korea-anchored early-stage fund with active SEA investments comparable to Gentree's geographic mix. Overlaps in stage, check size, and sector-agnostic SEA investing.
Regional players
- Quest Ventures: Singapore-headquartered VC with strong Southeast Asian and emerging market focus. Comparable to Gentree's stage and geography, though more concentrated on cross-border deals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Gentree Fund financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gentree Fund leadership team
Management profileNumber of profiles
Profiles4 records
Gentree Fund funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gentree Fund M&A and investment
M&A and investmentM&A
Investments24 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gentree Fund
What does Gentree Fund do?
Gentree Fund is a sector-agnostic private investment vehicle that makes equity investments in early- and growth-stage companies across Southeast Asia, with particular emphasis on startups looking to expand within or into the Philippines. Beyond capital, the fund provides portfolio companies with strategic guidance and access to the Sy family's operational expertise and networks across retail, banking, property development, and logistics.
Is Gentree Fund a public or private company?
Gentree Fund is a private company. It is classified as family owned and is currently operating.
When was Gentree Fund founded?
Gentree Fund was founded in 2021. It employs 1 to 10 people.
Where is Gentree Fund based?
Gentree Fund is headquartered in Singapore, Singapore, in the Asia region.
How does Gentree Fund make money?
One revenue line is on record: investment Returns.
Who are Gentree Fund's main competitors?
Broad incumbents on record are 500 Global (Southeast Asia) and Gobi Partners. Direct peers are Wavemaker Partners, East Ventures, Beenext (BEENEXT Capital), AC Ventures, Monk's Hill Ventures, Openspace Ventures and Kistvc (Kiwoom Investment & Securities VC arm). Quest Ventures is listed as a regional player.
Does Gentree Fund have an API?
No public API is recorded for Gentree Fund.
What industry is Gentree Fund in?
Gentree Fund's product category is Venture Capital and Private Equity. Its primary akta.pro industry code is FSANAAAJ, Venture Capital Fund-of-Funds / Multi-Manager Platforms. Its NAICS code is 523940 and its SIC code is 6282.