What Star Dance Studio does

Star Dance Studio, LLC is a privately held, founder-owned dance education studio headquartered at 149 Jackson Street in historic downtown Newnan, Coweta County, Georgia. Founded in 1999 by Leigh (Ann) Tincher-McGuffey — a Dance Educators of America-certified instructor and former TV news anchor — the studio provides in-person dance instruction across ballet, tap, jazz, lyrical, contemporary, hip hop, pointe, and musical theatre for students ages 3 through adult, from beginner to advanced levels. The studio operates on a single physical footprint with front and back studio spaces and serves primarily the local Coweta County community through direct-to-consumer acquisition (website, Facebook, Google Maps, community word-of-mouth, newspaper ads).

The core product is weekly group classes held August through May, priced on a monthly subscription basis ($45 for 30-min, $60 for 1-hour, $70 for 1.5-hour classes, $30 for adults), with discounts for additional same-family classes and a 10% prepayment discount for the full season. Ancillary revenue streams include a non-refundable $40 registration fee per student, a $100 per-class costume fee, a $100 per-family recital fee, and summer camp tuition at $125 per camp with a $50 deposit. The audition-only Performance Company (Petite, Intermediate, Senior) competes regionally and nationally and participates in community events such as Downtown Newnan's Christmas Parade and SCBT's Nutcracker and Cinderella productions. Specialty offerings include Pointe, Ballet Technique, "Monday Moves With Ana" (intermediate/advanced), and adult classes.

The business has no proprietary technology platform; back-office tools are limited to Google Forms for registration, PayPal and Venmo for payment, and a Wix-style website. Star Dance Studio is entirely bootstrapped with no external investors, no parent company, and no M&A activity. The studio grew rapidly in its first four years (relocating three times to absorb enrollment) but has remained a single-location, 1-10 employee operation for decades. There are no disclosed financials, no app, no patents, and no formal certifications beyond instructor credentials.

Name

Star Dance Studio

Legal name

Star Dance Studio, LLC

Website

https://stardancestudio.org

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Star Dance Studio is a founder-owned, single-location dance education studio in Newnan, Georgia, offering in-person ballet, tap, jazz, lyrical, contemporary, hip hop, and musical theatre classes for ages 3 through adult, plus a competitive Performance Company and seasonal summer camps serving the Coweta County community.

Ownership category

akta.pro rank

Product category

Dance Education Services

NAICS

Fine Arts Schools (61161), Dance Companies (711120), Dance Companies (71112)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance) (EDAMAAAH)

akta.pro secondary industries

Dance & Movement (Ballroom, Contemporary, Social Dance) (EDAAAGAD), Youth/Student & Community Dance Recitals (MPAGADAI), Classical Ballet (Full-Length & Repertoire) (MPAGADAA), Tap, Jazz & Musical Theatre Dance (MPAGADAG), Contemporary & Modern Dance (MPAGADAB), Dancers, Choreographers & Dance Troupes Booking (HSACAHAD)

Keywords

• Dance education services
• Ballet instruction classes
• Children's dance programs
• Competitive dance teams
• Summer dance camps

Headquarters

HQ city

Newnan

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Monthly Class Tuition: Recurring monthly tuition payments for dance classes of varying durations (30-minute, 1-hour, 1.5-hour sessions) held August through May. Discounted rates apply to additional classes within the same family.
2. Costume Fees: One-time costume fee of $100 per class, due no later than November 1.
3. Recital Fees: One-time recital fee of $100 per family, due no later than March 1, covering the annual spring recital.
4. Summer Dance Camp Tuition: Summer camp tuition at $125 per camp with a $50 deposit at registration. Family discounts available.
5. Registration Fees: Non-refundable $40 registration fee per student for regular season classes.
6. Adult Class Tuition: Adult class (beginning/intermediate jazz and tap) tuition is $30 per month. No registration fee if the adult has a registered student at the studio.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Star Dance Studio provides in-person weekly dance instruction across multiple disciplines — ballet, tap, jazz, lyrical, contemporary, hip hop, pointe, and musical theatre — for students ages 3 through adult in Newnan, Georgia. The studio also operates an audition-based Performance Company for competitive dancers participating in regional and national competitions, and offers seasonal summer dance camps.

Product overview

Star Dance Studio is a dance education studio offering a comprehensive portfolio of classes and programs. The core offering consists of regular weekly dance classes across multiple disciplines (ballet, tap, jazz, lyrical, contemporary, hip hop, musical theatre) for ages 3 through adult. Supporting programs include the Performance Company for competitive dancers (by audition), Summer Dance Camps, and specialty classes such as Pointe, Ballet Technique, Company Classes, and Adult Dance. Classes range from recreational to competition-level, with the studio catering to both casual students and serious performers seeking regional and national competition opportunities.

Differentiator

Problem solved

Functional benefit

Products and services

• Regular Dance Classes Weekly in-person dance instruction across ballet, tap, jazz, lyrical, contemporary, hip hop, and musical theatre for students ages 3 through adult, ranging from beginner to advanced levels. Structured class durations of 30-minute, 1-hour, and 1.5-hour sessions are offered August through May.
• Performance Company Audition-only dance competition teams for serious students, with Petite, Intermediate, and Senior companies competing in regional and national dance competitions and performing in community events.
• Summer Dance Camps Seasonal multi-day intensive dance camps offered during summer months for various age groups, focusing on skill-building, technique, and creativity across ballet, jazz, lyrical, and tricks.
• Adult Dance Class Beginning and intermediate level jazz and tap instruction for adult students, with $30 monthly tuition and waived registration fee for adults with a registered student at the studio.
• Monday Moves With Ana Weekly Monday classes taught by instructor Ana Parnell for intermediate and advanced dancers, focusing on ballet, contemporary, and turns and leaps technique.

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Peach State Dance Academy: A Georgia-based studio offering recreational and competitive dance programs across multiple styles. Comparable because both compete for the same regional family market with similar recital/competition-driven engagement models.
• The Dancer's Studio (Cumming, GA): Georgia-based dance studio offering multi-discipline classes and competition teams. Comparable because both target local families with progressive curriculum from beginner through advanced competition levels within the Southeast US.
• The Pulse Performing Arts Studio: A Southeast-region studio offering competitive dance teams, recreational classes, and summer intensives. Comparable because both compete for serious students with competition team pathways and summer camp offerings.
• Atlanta Dance Central: A multi-style Atlanta dance studio offering recreational and competitive tracks for children and adults. Comparable because it competes for the same metro-area families with a similar mixed recreational/competitive model, though at larger scale and broader style mix.
• Southern Dance Academy: A Southeast-based dance studio serving children and adults with multi-discipline class offerings. Comparable because both deliver the same community-oriented studio experience with a competition track and family-friendly class structure.

Broad incumbents

• Arthur Murray Dance Studios: A national franchise of ballroom and social dance studios with standardized instruction across hundreds of locations. Comparable as a for-profit dance education business, though focused on adult ballroom/social dance rather than youth competition training.
• Atlanta Ballet Centre for Dance Education: The largest ballet-focused dance education program in the Atlanta metro, offering beginner-through-pre-professional tracks. Comparable because both serve Georgia families seeking structured dance curriculum, though Atlanta Ballet is a much larger, institutionally backed organization with multiple programs.
• Fred Astaire Dance Studios: A national franchise of ballroom dance studios offering group and private lessons. Comparable as a scaled for-profit dance education business, though adult-focused and franchise-driven versus Star Dance Studio's youth/recreational orientation.

Others

• Dance Spirit Magazine / Dance Media: A leading trade publication and media brand covering the dance education and competition industry. Comparable as an ecosystem participant because it shapes trends, competition standards, and consumer awareness that directly influence community studios like Star Dance Studio.

Emerging players

• Tutu School: A growing franchise of early-childhood dance education studios targeting ages 6 months to 8 years. Comparable because it shares a focus on introductory dance for young children, though it operates as a franchised brand versus Star Dance Studio's independent, multi-age model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/stardancenewnan
• Xx.com/stardancenewnan
• LinkedInlinkedin.com/company/star-dance-studio

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Star Dance Studio