Flatlogic
Flatlogic is a Warsaw-based private software company offering an AI-powered web app generator (AppWizzy) alongside custom software development services for startups, B2B businesses, and enterprises needing bespoke SaaS, CRM, ERP, and internal tools.
- Company typePrivate
- Founded2015
- HeadquartersWarsaw, Poland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Flatlogic does
Flatlogic is a Warsaw-based private software company founded in 2015 that operates a dual-revenue model combining an AI-powered app generation platform with a custom software development services business. The platform, originally branded Flatlogic Generator and now operating as the independent spin-off AppWizzy Inc. (San Francisco), generates full-stack web applications from natural-language prompts or structured schemas, producing React frontends, Node.js or LAMP backends, PostgreSQL or MySQL databases, authentication, REST APIs with Swagger documentation, Docker containers, and CI/CD pipelines. An AI Engineer feature and dedicated Dev VMs (Professional Vibe Coding) enable iterative editing and deployment, while integrations with GitHub, Supabase, and Google Analytics extend the platform's footprint.
The custom software development arm targets startups, B2B businesses, and select SP500 enterprises needing bespoke SaaS, CRM, ERP, portals, internal tools, mobile apps (React Native), UX/UI design, and legacy modernization, delivered by senior engineers positioned as technical co-founders. Customers such as UNICEF, Optelos, University of Oregon, Hubsoft, and G-Network are cited across 72 client projects representing 191,964+ tracked engineering hours, with 69.8% of work coming from 2+ year relationships. Pricing combines a credits-based PLG subscription (AppWizzy) with bespoke professional services engagements, and the company maintains 28 open-source templates and 61 public GitHub repositories as community assets.
The company restructured in 2025: it open-sourced all premium templates in February, appointed Kevin McKeand as Strategic Advisor following a strategic investment in August, spun off the generator as AppWizzy Inc. in October, and operates across two legal entities (Flatlogic Poland, LLC in Warsaw and AppWizzy Inc. in San Francisco).
Flatlogic firmographics
Firmographics- Name
- Flatlogic
- Legal name
- Flatlogic Poland, LLC
- Website
- https://flatlogic.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Flatlogic is a Warsaw-based private software company offering an AI-powered web app generator (AppWizzy) alongside custom software development services for startups, B2B businesses, and enterprises needing bespoke SaaS, CRM, ERP, and internal tools.
- Ownership category
- akta.pro rank
Flatlogic industry classification
Industry- Product category
- Custom Software Development
- NAICS
- Custom Computer Programming Services (541511), Software Publishers (5132), Software Publishers (513210), Computer Systems Design and Related Services (5415)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Low-Code/No-Code Application Platforms (HDAEAKAA)
- akta.pro secondary industries
- Custom Application Development (Web/Mobile/Desktop) (BPAEAFAA), Low-Code/No-Code Application Development & Modernization (BPAEAFAF), Data App Builders (Forms, Portals & Internal Tools) (HDAEAKAK), Integration, API & Middleware Consulting (BPAHAEAJ)
Keywords
Where Flatlogic is headquartered
LocationHeadquarters
- HQ city
- Warsaw
- HQ country
- Poland
- HQ region
- Europe
Offices2 records
Markets served
Flatlogic business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- AI Web App Generator (AppWizzy): Credits-based subscription model where customers purchase monthly plans or one-time credits to access AI requests, hosting, source code downloads, and deployment features. Unused credits may accumulate on certain plans. AI requests consume credits; refunds up to 50% for unsatisfactory AI implementations on paid plans.
- Custom Software Development Services: Bespoke software development for businesses needing custom SaaS, CRM, ERP, AI agents, portals, and internal tools. Engagements include discovery, delivery, launch, and long-term support with senior engineers.
- Premium Templates (Legacy): Sale of premium React, Angular, Vue, and Bootstrap admin dashboard templates. As of February 2025, all 28 Flatlogic templates have been made open-source and free.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Credits-based subscription with tiered plans |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Flatlogic product offering
Product offeringCore offering
Flatlogic builds and maintains custom business software (SaaS products, CRM/ERP systems, AI agents, customer portals, and internal tools) through two delivery paths: (1) AppWizzy (formerly Flatlogic Generator), an AI-powered web app generator that creates full-stack React/Node.js applications from natural language prompts with full source code ownership, and (2) bespoke custom software development services delivered by senior engineers acting as technical co-founders for startups through SP500 companies.
Product overview
Flatlogic is an AI consulting and software development company offering two delivery paths: (1) AppWizzy (formerly Flatlogic Generator) - an AI-powered web app generator that creates full-stack business applications from natural language prompts or structured schemas, including React frontend, Node.js/Django/LAMP backend, PostgreSQL database, authentication, REST APIs, CI/CD, and Docker containers; and (2) Custom Software Development Services - hiring Flatlogic's team for custom SaaS, ERP, CRM, mobile apps, UX/UI design, and legacy modernization. Additional offerings include Professional Vibe Coding (customer-controlled Dev VMs), AI Consulting Services, MVP in a Week, Admin Panels, and Client Portals. The company also provides 28 open-source templates (React, Angular, Vue, Bootstrap) made free in February 2025. The AppWizzy platform includes an AI Engineer feature for iterative development and supports integrations with GitHub, Google Analytics, and Supabase.
Differentiator
Problem solved
Functional benefit
Brands
- AppWizzy: AI-powered web app generator and professional vibe-coding platform for building production-grade business applications.
Products and services
- Flatlogic Generator / AppWizzy AI-powered web application generator that creates full-stack CRUD applications from natural language prompts or structured schemas. Generates frontend (React), backend (Node.js/Django/LAMP), database (PostgreSQL/MySQL), authentication, REST APIs, CI/CD, and Docker containers. Includes an AI Engineer for iterative development and editing. Available via subscription.
- Custom Software Development Services Full-cycle custom software development services including web and mobile app development, delivered by senior engineers who work alongside clients as technical co-founders. Covers discovery, delivery, launch, and long-term support.
- Custom SaaS Multi-tenant business software development for SaaS products, including onboarding, billing, roles, analytics, and admin tooling.
- Custom ERP Workflow-heavy ERP system development with approvals, permissions, reporting, integrations, and operational data consistency.
- Custom CRM CRM system development with customer engagement, social workflows, and account visibility features.
- MVP in a Week Fast-track MVP development service delivering a minimum viable product in one week using AI automation and custom coding, targeted at startup founders.
- Admin Panel Dashboard, operations console, and back-office software development, including legacy modernization for improved release velocity.
- AI Consulting Services AI integration consulting helping startups and businesses identify the right AI use cases and integrate them into real workflows.
- Mobile App Development Custom mobile application development primarily using the React Native framework for cross-platform iOS and Android applications.
- UX/UI Design UX research and UI design services for web and mobile applications.
- Legacy Apps Adapt/Upgrade Legacy application modernization and upgrade services to improve functionality and release velocity.
- Client Portal Customer and partner portal development with secure account areas, self-service flows, document handling, and status tracking.
- Flatlogic Community Template Free open-source template for building full-stack apps with Next.js + Node.js, with simplified license for community use.
Quantifiable outcome
- 191,964.6+ engineering hours delivered across 72 client products since 2015
- +4 more outcomes
Companies that use Flatlogic
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Flatlogic technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability9 records
Feature8 records
Flatlogic partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Kevin McKeandcoreKevin McKeand appointed as Strategic Advisor to AppWizzy following a strategic investment. McKeand brings expertise to guide the company's strategic direction and growth initiatives in the AI-powered software development space.
- AppWizzy Inc.coreFlatlogic Generator became AppWizzy as an independent company in October 2025. AppWizzy Inc. owns and licenses the Web App Generator intellectual property and processes payments for the platform. Flatlogic Poland, LLC operates the website and provides day-to-day operations, customer support, and custom development services.
Scale indicators8 records
Recent moves7 records
Expansion highlights5 records
Flatlogic competitors and assessment
Company assessmentDirect peers
- StackBlitz (Bolt.new): Bolt.new is an AI-powered web app generator that creates full-stack applications from natural language prompts in the browser. It is the closest direct competitor to AppWizzy in AI-driven full-stack app generation.
- Retool: Retool is a low-code platform for building internal tools, admin panels, and dashboards with prebuilt components and data integrations. It overlaps with AppWizzy's internal-tool and admin-panel use cases, though it focuses on internal tooling rather than full SaaS generation.
- Bubble: Bubble is a leading no-code platform for building SaaS products, CRMs, and marketplaces without code. It targets the same founder and SMB buyer as AppWizzy's generator but via a visual editor rather than AI prompts.
- v0 by Vercel: v0 is Vercel's AI UI and app generator that produces React/Tailwind components and full apps from natural language. It overlaps directly with AppWizzy on AI-driven UI and front-end generation workflows.
- Lovable: Lovable is an AI app builder that generates full-stack React/Node.js applications from prompts with production-grade output. It directly competes with AppWizzy in the text-to-app generation category targeting founders and small teams.
- Replit (Replit Agent): Replit offers an AI Agent that builds and deploys full-stack applications from prompts inside a hosted IDE. Like AppWizzy, it targets founders wanting rapid full-stack builds with deployment, though at a much larger scale and with deeper funding.
Broad incumbents
- Mendix: Mendix is a Siemens-owned low-code platform serving enterprise application development with strong governance and integration tooling. It overlaps with Flatlogic's enterprise services and admin/internal-tool offerings.
- OutSystems: OutSystems is an enterprise low-code platform for building mission-critical applications with governance and DevOps. It competes broadly with AppWizzy in low-code enterprise app delivery but at significantly larger scale and price points.
- GitHub Copilot / Microsoft: GitHub Copilot is an AI pair-programmer integrated across the Microsoft developer ecosystem. As foundation models improve, it threatens to encroach on AppWizzy's territory by enabling developers to generate equivalent full-stack apps directly in their IDE.
Emerging players
- Cursor (Anysphere): Cursor is an AI-native code editor that accelerates full-stack development via agentic code generation. It competes indirectly with AppWizzy by enabling developers to produce equivalent apps faster inside a professional IDE.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Flatlogic social profiles
Digital presenceFlatlogic compliance and trust
Trust signalCompliance3 records
Flatlogic financial estimates
Financial estimateRevenue estimate
Valuation estimate
Flatlogic leadership team
Management profileNumber of profiles
Profiles3 records
Flatlogic subsidiaries and ownership
Company hierarchySubsidiaries1 record
Flatlogic funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Flatlogic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Flatlogic
What does Flatlogic do?
Flatlogic builds and maintains custom business software (SaaS products, CRM/ERP systems, AI agents, customer portals, and internal tools) through two delivery paths: (1) AppWizzy (formerly Flatlogic Generator), an AI-powered web app generator that creates full-stack React/Node.js applications from natural language prompts with full source code ownership, and (2) bespoke custom software development services delivered by senior engineers acting as technical co-founders for startups through SP500 companies.
Is Flatlogic a public or private company?
Flatlogic is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Flatlogic founded?
Flatlogic was founded in 2015. It employs 11 to 50 people.
Where is Flatlogic based?
Flatlogic is headquartered in Warsaw, Poland, in the Europe region.
How does Flatlogic make money?
Three revenue lines are on record. AI Web App Generator (AppWizzy) is the primary driver. The others are custom Software Development Services and premium Templates (Legacy).
Who are Flatlogic's main competitors?
Direct peers on record are StackBlitz (Bolt.new), Retool, Bubble, v0 by Vercel, Lovable and Replit (Replit Agent). Broad incumbents are Mendix, OutSystems and GitHub Copilot / Microsoft. Cursor (Anysphere) is listed as an emerging player.
Does Flatlogic have an API?
Yes. AppWizzy platform generates a REST API according to the created database schema. For every entity created with the generator, the tool automatically creates an API documented with Swagger. Users can manage apps with CRUD operations using HTTP requests. The API supports authorization in Swagger and Postman, enabling external integrations. Developer documentation is at flatlogic.com/documentation/api-documentation-swagger.
What industry is Flatlogic in?
Flatlogic's product category is Custom Software Development. Its primary akta.pro industry code is HDAEAKAA, Low-Code/No-Code Application Platforms, with a secondary code of BPAEAFAA, Custom Application Development (Web/Mobile/Desktop). Its NAICS code is 541511 and its SIC code is 7372.