Asia Pacific University of Technology and Innovation

What Asia Pacific University of Technology and Innovation does

Asia Pacific University of Technology and Innovation (APU) is a private Malaysian higher education institution founded in 1993, operating under the APIIT Education Group alongside affiliated entities APIIT Sdn. Bhd. and Asia Pacific Language Centre (APLC) Sdn. Bhd. The university's main campus is located in Technology Park Malaysia, Bukit Jalil, Kuala Lumpur, and it serves a student body drawn from over 130 countries. APU's core offering is multi-tiered degree education (foundation, undergraduate, postgraduate, and doctoral) across computing and technology, engineering (Washington Accord-accredited), business and management, accounting and finance (with ACCA/CIMA/ICAEW pathways), FinTech, design, and actuarial studies, with a dual degree option in partnership with De Montfort University (UK).

The technology stack combines in-house specialized facilities with deep third-party integration. APU operates an AI Supercomputing Lab built on NVIDIA DGX Spark, a CyberSecurity Talent Zone with an industry-grade SOC in partnership with Tecforte, financial trading labs with Bloomberg Terminal, LSEG Workspace, and TradingView, extended reality (xR) facilities with xR Stage Malaysia, and game development studios. Curriculum is co-developed with over 50 industry partners, including AWS, Microsoft, Oracle, Cisco, Palo Alto Networks, SAP, SAS, NVIDIA, KPMG, and Deloitte, providing students with vendor certification pathways and access to enterprise-grade tools. APU was the first and only Malaysian university to receive QAA UK accreditation (May 2024) and holds MDEC Premier Digital Tech Institution status.

APU's revenue model is anchored by tuition fees across degree levels, with international students paying a premium relative to domestic Malaysian students. Secondary revenue streams include corporate training and professional development (delivered via APIIT and APU's industry partnerships) and language education services through APLC. Recruitment is direct-to-consumer via the university website, education fairs, school outreach, and a global network of authorized education agents spanning 130+ countries, supplemented by a self-serve online application portal. Notable commercial and reputational signals include a QS 5 Stars Plus rating, top 2% global placement in the QS World University Rankings 2027, and over 268 awards in 2025 (including 700+ cumulative).

Name

Asia Pacific University of Technology and Innovation

Legal name

Asia Pacific University Sdn. Bhd.

Website

https://apu.edu.my

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

101–250 employees

Short description

Asia Pacific University of Technology and Innovation (APU) is a private Malaysian university in Kuala Lumpur offering undergraduate, postgraduate, and doctoral programs in computing, engineering, business, and FinTech to a student body drawn from over 130 countries, with a curriculum co-developed across more than 50 industry partners including AWS, Microsoft, NVIDIA, and Google.

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Technology Transfer & Innovation-Driven Research Universities (High Commercialization) (EDAHABAH)

Keywords

• Higher education
• Technology university
• Engineering programs
• Fintech education
• Business management degrees

Headquarters

HQ city

Kuala Lumpur

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Tuition Fees: Core revenue stream from tuition fees charged across all academic programs including foundation, undergraduate, postgraduate, and doctoral levels. Fee structure varies by program level and specialization, with international students paying higher rates than domestic students.
2. Corporate Training and Professional Development: Revenue from customized training programs for corporate clients and professionals seeking skill upgrades, delivered through APU's industry partnerships and facilities.
3. Language Education Services: Revenue from language courses and programs offered through the Asia Pacific Language Centre for students and professionals.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

APU is a private university delivering tuition-based undergraduate, postgraduate, and pre-university degree programs in computing and technology, engineering, business and management, financial technology, accounting, design, and creative media disciplines. The university operates specialized technology labs including the AI Supercomputing Lab (NVIDIA DGX SPARK), CyberSecurity Talent Zone, Financial Trading Centre, and Google for Education Centre of Excellence, and offers professional certification pathways through ACCA, CIMA, CISI, ICAEW, SOA, and IFoA alongside dual degree options with De Montfort University.

Product overview

Asia Pacific University of Technology and Innovation (APU) is a comprehensive private university offering a multi-layered portfolio of educational products and services. The core offering consists of undergraduate and postgraduate degree programs across Computing & Technology, Engineering, Business & Management, and specialized areas including Financial Technology and Actuarial Studies. Programs are delivered through a platform-plus-specialized-centers model, featuring dedicated facilities such as the APU AI Supercomputing Lab (NVIDIA DGX Spark), APU CyberSecurity Talent Zone, APU Financial Trading Centre, and the recently launched Google for Education Centre of Excellence. Professional certifications (ACCA, CIMA, CISI) and the APU-DMU Dual Degree Programme serve as credential-enhancement modules. Students gain practical industry exposure through partnerships with TradingView, LSEG Workspace, and major technology companies, while the 268 awards achievement program demonstrates program quality.

Differentiator

Problem solved

Functional benefit

Brands

• APIIT Education Group: The parent education group encompassing Asia Pacific University of Technology & Innovation (APU), Asia Pacific Institute of Information Technology (APIIT), and Asia Pacific Language Centre (APLC).
• Asia Pacific Institute of Information Technology (APIIT)

Products and services

• Computing & Technology Degree Programmes Undergraduate and postgraduate degree programmes in Information Technology, Computer Science, Software Engineering, Artificial Intelligence, Cyber Security, Cloud Engineering, Internet of Things, and Business Information Systems with various specialisations, delivered through a UK-accredited curriculum.
• Engineering Degree Programmes Accredited engineering degrees in Electrical & Electronic, Mechatronic, Mechanical, Computer, and Petroleum Engineering, fully accredited by the Board of Engineers Malaysia (BEM) under the Washington Accord and accepted worldwide.
• Business & Management Degree Programmes Business administration programmes with specialisations in E-Business, Digital Leadership, AI & Business Analytics, Business Economics, International Business Management, and Supply Chain Management.
• Financial Technology (FinTech) & Accounting Degree Programmes Specialised programmes in Financial Technology and Accounting Technology with professional certification pathways (ACCA, CIMA, CISI, ICAEW), exposure to TradingView and LSEG Workspace, and Society of Actuaries (SOA) and IFoA recognition for actuarial studies.
• APU-DMU Dual Degree Programme Partnership with De Montfort University Leicester (DMU) enabling students to earn qualifications from both APU and DMU, enhancing global recognition and international mobility of graduates.
• Professional Certification Pathways (ACCA, CIMA, CISI, ICAEW, SOA, IFoA) Partnerships with professional bodies providing globally recognised accounting, finance, and actuarial certifications alongside degree programmes, including ACCA exemptions, CIMA pathway, ICAEW accreditation, and Society of Actuaries (SOA) and Institute and Faculty of Actuaries (IFoA) recognition with maximum block exemptions.
• Corporate Training & Professional Development Customised training programmes for corporate clients and professionals seeking skill upgrades, delivered through APU's industry partnerships, facilities, and APIIT Corporate Training division.
• Asia Pacific Language Centre (APLC) Language Programmes Language courses and programmes offered through the Asia Pacific Language Centre, including APLC English Package Programmes, APLC Summer/Winter/Spring Camps, Korean Language programmes, and the Korean Language Discovery Programme (KLDP).

Quantifiable outcome

• 100% graduate employability rate achieved within six months of graduation (Graduate Tracer Study)
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability10 records

Feature5 records

Partnerships

17 partnerships are on record, tiered core and minor.

• Amazon Web Services (AWS)coreTechnology or IntegrationAWS Academy member providing cloud computing curriculum and certifications for students. Students gain access to AWS tools, training materials, and certification pathways for cloud architecture and services.
• F-SecurecoreTechnology or IntegrationCybersecurity partner providing training, tools, and curriculum integration for digital forensics and cybersecurity programs. Students gain hands-on experience with enterprise-grade security solutions.
• Oracle AcademycoreTechnology or IntegrationAcademic partnership providing Oracle database management, cloud infrastructure, and Java programming curriculum. Students access Oracle technologies and certification pathways.
• MicrosoftcoreTechnology or IntegrationMicrosoft Imagine Academy partner providing access to Microsoft technologies, development tools, Azure cloud platform, and industry-recognized certifications for students.
• CiscocoreTechnology or IntegrationCisco Networking Academy providing networking curriculum, equipment, and Cisco certifications including CCNA, CCNP for computer science and engineering students.
• Palo Alto NetworkscoreTechnology or IntegrationCybersecurity partner providing next-generation firewall training, threat detection curriculum, and cybersecurity certifications for students.
• KPMGcoreStrategic or Co-development PartnerIndustry partnership providing cybersecurity training, digital forensics curriculum, and real-world case studies from KPMG professionals. Students gain exposure to professional services and consulting practices.
• DeloittecoreStrategic or Co-development PartnerIndustry partner providing real-world case studies, guest lectures, and industry insights. Students benefit from Deloitte's professional services expertise and networking opportunities.
• EMC Corporation (now Dell Technologies)coreTechnology or IntegrationData science and analytics partnership providing curriculum integration for big data, storage technologies, and data analytics programs.
• SAScoreTechnology or IntegrationSAS Academic Specialization partner providing analytics, business intelligence, and data science curriculum. Students gain access to SAS software and certification pathways.
• NVIDIAcoreTechnology or IntegrationAI and deep learning partnership providing NVIDIA DGX SPARK supercomputing infrastructure for the AI Supercomputing Lab. Students gain access to GPU computing and AI development tools.
• SAPcoreTechnology or IntegrationSAP University Alliance member providing enterprise resource planning curriculum, SAP software access, and certification pathways for business and IT students.
• LSEG Workspace (London Stock Exchange Group)coreTechnology or IntegrationFinancial markets training platform providing Bloomberg-style terminal access for finance and economics students. Students gain hands-on experience with real-time financial data and trading platforms.
• TradingViewcoreTechnology or IntegrationTrading platform integration providing financial charting, market analysis tools, and trading simulation for students in financial programs.
• De Montfort University Leicester (DMU)coreStrategic or Co-development PartnerInternational university partnership providing dual degree programs where students can earn qualifications from both APU and DMU. Enhances global recognition and international mobility of graduates.
• AstrominorStrategic or Co-development PartnerBroadcasting and media partner providing gaming, animation, and media projects for students in relevant programs.
• Malaysia Digital Economy Corporation (MDEC)coreStrategic or Co-development PartnerGovernment partnership designating APU as a Premier Digital Tech Institution. MDEC supports digital talent development initiatives and industry collaboration programs.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Multimedia University (MMU): MMU is a Malaysian technology-focused university offering computing, engineering, and creative multimedia programs. Its tech-specialist positioning and industry linkages make it one of the closest functional peers to APU.
• Taylor's University: Taylor's University is a leading private Malaysian university with strong technology, business, and hospitality programs and a large international student cohort — directly comparable to APU in positioning, scale, and recruitment model.
• UCSI University: UCSI University is a private Malaysian institution with strong engineering, technology, business, and music programs and active international recruitment — a direct competitor in APU's core STEM and business segments.
• HELP University: HELP University is a private Malaysian institution with business, IT, and social science programs that competes for similar domestic and international student pools as APU.
• Sunway University: Sunway University is a private Malaysian institution known for technology, business, and hospitality programs with extensive industry partnerships — closely mirroring APU's industry-aligned curriculum and international student profile.
• SEGi University: SEGi is a private Malaysian university with broad undergraduate and postgraduate programs including IT and engineering — overlapping with APU in student segments, programmes, and price tier.
• Universiti Teknologi PETRONAS (UTP): UTP is a Malaysian private technology university focused on engineering, computer science, and applied sciences with strong industry links to PETRONAS — comparable to APU in technology orientation and graduate outcomes.
• INTI International University: INTI is a major private Malaysian university with broad technology, business, and engineering programs and significant international recruitment — competing with APU for both domestic and international students.
• Universiti Tunku Abdul Rahman (UTAR): UTAR is a large private Malaysian university offering engineering, IT, business, and science programs. It competes with APU on price-sensitive domestic students and provides a comparable technology-education platform.

Broad incumbents

• Universiti Teknologi Malaysia (UTM): UTM is a major public research university with strong engineering and technology programs. Although public and larger, it competes with APU for top STEM students and faculty talent in Malaysia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/AsiaPacificU
• YouTubeyoutube.com/c/AsiaPacificUniversityKualaLumpur
• Facebookfacebook.com/apuniversity
• LinkedInlinkedin.com/company/school
• Instagraminstagram.com/asiapacificuniversity
• TikToktiktok.com/@apumalaysia

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Asia Pacific University of Technology and Innovation