F-Secure
F-Secure is a Finland-based consumer cybersecurity company that sells subscription security suites (antivirus, VPN, identity, scam protection) directly to 30M+ consumers and embeds its technology into 200+ service-provider partners including NTT DOCOMO, Verizon, Vodafone, and Swisscom.
- Company typePublic
- Founded1988
- HeadquartersHelsinki, Finland
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingSoftware
What F-Secure does
F-Secure Oyj is a Finland-based consumer cybersecurity company founded in 1988 and listed on Nasdaq Helsinki. The company builds and sells subscription-based security products for end users and an embedded security platform for service providers. Its consumer portfolio consists of F-Secure Total (a bundled suite combining antivirus, VPN, identity protection, and scam protection), F-Secure Internet Security, F-Secure VPN, F-Secure ID Protection, and the standalone F-Secure Scam Protection subscription. Underlying technology combines behavior-based analysis, machine learning, and real-time threat intelligence to power capabilities such as SMS scam filtering, banking/shopping session protection, browsing/phishing protection, dark web monitoring, and (via a 2026 IdentifAI partnership) multi-modal deepfake detection across image, video, and voice. Free tools (Link Checker, Text Message Checker, Identity Theft Checker, Online Scanner, Online Shopping Checker) support a product-led growth funnel.
F-Secure's commercial model operates two synchronized GTM motions. The direct-to-consumer motion sells 1- and 2-year subscriptions (priced from $49.99 to $149.99 per year for 1-5 devices) through f-secure.com and major app stores. The channel motion embeds F-Secure's technology into carriers, banks, insurers, and affinity partners' apps and services; this network spans 200+ service providers (NTT DOCOMO, Verizon, Vodafone, Virgin Media, Swisscom, Telia, Sunrise, Allianz Partners) and has executed 500+ service launches, generating $10B+ in claimed partner value. Revenue is recurring across both motions, with Tier 1 partners such as Verizon and NTT DOCOMO materially influencing quarterly results. The company operates across 14+ European countries plus the US and Japan, employs 501-1,000 people, and in Q1 2026 reported EUR 11.5M of adjusted EBITDA (approximately 32% of revenue) on 2.1% currency-neutral growth. In 2023 it acquired Lookout Life for ~EUR 200M to expand its mobile security subscriber base, and it holds independent third-party certifications from AV-TEST (Best Protection 2024, Best Usability 2026), AV-Comparatives, and AVLab.
F-Secure firmographics
Firmographics- Name
- F-Secure
- Legal name
- F-Secure Oyj
- Website
- https://f-secure.com
- Company type
- Public
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- F-Secure is a Finland-based consumer cybersecurity company that sells subscription security suites (antivirus, VPN, identity, scam protection) directly to 30M+ consumers and embeds its technology into 200+ service-provider partners including NTT DOCOMO, Verizon, Vodafone, and Swisscom.
- Ownership category
- akta.pro rank
F-Secure industry classification
Industry- Product category
- Consumer Cybersecurity Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Content Authenticity, Watermarking & Deepfake Detection (HDAAAKAK)
- akta.pro secondary industry
- Credential Stuffing & Password Attack Protection (HDADALAC)
Keywords
Where F-Secure is headquartered
LocationHeadquarters
- HQ city
- Helsinki
- HQ country
- Finland
- HQ region
- Europe
Offices1 record
Markets served
F-Secure business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Consumer Subscription Products: Annual and multi-year subscriptions for consumer security products (F-Secure Total, Internet Security, VPN, ID Protection, Scam Protection). Products are available in tiered pricing based on number of devices (1, 3, or 5 devices) with both 1-year and 2-year subscription options. Upsell occurs from individual products to bundled Total package.
- Embedded Security for Service Providers: B2B revenue from embedding F-Secure security technology into service provider offerings (carriers, banks, insurers). Service providers integrate F-Secure's cybersecurity into their own apps and services, paying for the technology or sharing revenue. This channel drives ARPU increases for partners while providing F-Secure with scalable B2B revenue.
- Enterprise/Tier 1 Partnerships: Strategic partnerships with major telecommunications and digital service providers (Tier 1 partners) including NTT DOCOMO, Verizon, and others. These partnerships involve custom integration and deployment of F-Secure's security technology at scale, with revenue generated through licensing and service fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | F-Secure Total - Complete online protection (1-5 devices) |
| Subscription | Annual | F-Secure Internet Security - Award-winning antivirus (1-5 devices) |
| Subscription | Annual | F-Secure VPN - Online privacy (1-5 devices) |
| Subscription | Annual | F-Secure ID Protection - Password manager and identity protection (1-5 devices) |
| Subscription | Monthly | F-Secure Scam Protection - Standalone scam protection |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
F-Secure product offering
Product offeringCore offering
F-Secure sells consumer cybersecurity software — antivirus, VPN, password/identity management, and AI-powered scam protection — both as direct subscriptions (F-Secure Total, Internet Security, VPN, ID Protection, Scam Protection) and as embedded technology licensed to 200+ service-provider partners (telecom carriers, banks, insurers). Its AI-driven detection engine combines behavior-based analysis, machine learning, real-time threat intelligence, NLP-based SMS scam filtering, and (via IdentifAI) multi-modal deepfake detection across image, video, and audio.
Product overview
F-Secure operates as a consumer cybersecurity company offering a portfolio of security products and services. The core offering consists of four main consumer subscription products: F-Secure Total (a comprehensive security suite combining antivirus, VPN, ID Protection, and Scam Protection), F-Secure Internet Security (award-winning antivirus), F-Secure VPN (privacy protection), and F-Secure ID Protection (identity/password protection). F-Secure Scam Protection was launched as a standalone subscription in 2025. For service providers, F-Secure offers Embedded Security (for carrier/partner integration) and F-Secure Sense (connected home security). The company also provides free tools including Link Checker, Text Message Checker, Identity Theft Checker, Online Scanner, and Online Shopping Checker. F-Secure was acquired by Lookout in April 2023 and maintains 38 years of cybersecurity expertise based in Finland.
Differentiator
Problem solved
Functional benefit
Brands
- F-Secure Total: Complete online protection suite including antivirus, VPN, identity protection, and scam protection.
- F-Secure Internet Security
- F-Secure VPN
- F-Secure ID Protection
- F-Secure Scam Protection
Products and services
- F-Secure Total
Quantifiable outcome
- 56% of consumers encounter scam attempts monthly; F-Secure blocks 700,000+ scam attempts daily for protected users
- +4 more outcomes
Companies that use F-Secure
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
F-Secure technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature8 records
F-Secure partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, flagship and major.
- IdentifAIcoreF-Secure and IdentifAI launched a strategic partnership to add real-time deepfake detection capabilities to F-Secure's Scam Protection Suite. The partnership combines IdentifAI's multi-modal detection technology (for images, video, and voice) with F-Secure's network of over 200 service-provider partners. Deepfake Protection is available to digital service providers as part of F-Secure's Embedded portfolio, addressing the rapidly growing threat of AI-generated scams that cost Americans nearly $900 million in 2025.
- NTT DOCOMOflagshipF-Secure expanded its partnership with NTT DOCOMO to launch two new scam protection plans for DOCOMO's mobile customers in Japan. The 'Anshin Security Standard Plan - Scam Protection Plus' and 'Anshin Security Total Plan - Scam Protection Plus' will be available later in May 2026, integrating F-Secure's scam checking and fake image detection features. Over 92 million DOCOMO subscribers will gain access to protection against threats that target more than 56% of consumers monthly. This builds on years of collaboration to deliver security at scale in Japan.
- VerizonflagshipF-Secure signed and launched a partner agreement extension with Verizon for the Digital Secure service on April 8th, 2026. This extension resulted in a positive profit warning and raised revenue outlook for the year. CEO Timo Laaksonen noted that the strategic Tier 1 partner growth the company has been working toward is now materializing.
- Lookout, Inc.majorF-Secure Oyj announced an agreement to acquire Lookout Life from Lookout, Inc. for approximately €200 million in April 2023. In April 2023, Lookout, Inc. acquired F-Secure to focus on enterprise security solutions (reversing the original announcement direction).
- VodafonecoreVodafone is a carrier partner offering F-Secure embedded security to its customer base. F-Secure is one of over 200 service provider partners globally that leverage F-Secure's cybersecurity technology.
- Virgin MediacoreVirgin Media is a carrier partner offering F-Secure embedded security to its customer base. Partnership enables Virgin Media to offer comprehensive cybersecurity to its subscribers.
- SwisscomcoreSwisscom is a carrier partner offering F-Secure embedded security to its customer base. Swisscom leverages F-Secure's cybersecurity technology for its mobile and broadband customers.
- TeliacoreTelia is a carrier partner offering F-Secure embedded security to its customer base. Telia provides F-Secure cybersecurity solutions to its subscribers across Nordic and Baltic markets.
- SunrisecoreSunrise, Switzerland's second-largest telecom provider, partnered with F-Secure to launch Sunrise Protect, a comprehensive digital security portfolio. Built around two easy-to-adopt core services, the offering drove a significant uplift in average monthly sales in its first year.
- Allianz PartnersmajorAllianz Partners is an affinity partner offering F-Secure embedded security to its customer base. Partnership enables Allianz to offer cybersecurity protection as part of their insurance and assistance services.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
F-Secure competitors and assessment
Company assessmentDirect peers
- Kaspersky: Kaspersky is a direct competitor offering consumer antivirus, VPN, identity protection, and scam prevention products. Despite regulatory restrictions in some markets, it remains a comparable consumer cybersecurity brand competing for the same subscribers as F-Secure.
- Norton / Gen Digital: Gen Digital (formerly NortonLifeLock) is a direct competitor offering consumer antivirus, VPN, identity protection, and scam protection under the Norton, Avast, and AVG brands — overlapping almost entirely with F-Secure's product portfolio and serving the same consumer segment globally.
- McAfee: McAfee is a direct competitor in consumer antivirus, VPN, identity protection, and online safety — with similar subscription pricing tiers, multi-device licensing, and channel partnerships with ISPs and carriers analogous to F-Secure's embedded security model.
- Bitdefender: Bitdefender is a direct competitor in consumer cybersecurity, regularly recognized in AV-TEST/AV-Comparatives awards alongside F-Secure. It offers similar antivirus, VPN, and digital identity protection products to consumers and embedded security to service providers.
- Avast (Gen Digital): Avast is a direct competitor offering free and paid antivirus, VPN, and identity protection — competing head-to-head with F-Secure in Europe and globally. Avast's free-tier model represents an additional competitive threat to F-Secure's paid subscriptions.
- ESET: ESET is a direct competitor in consumer endpoint security with antivirus, identity protection, and VPN offerings. ESET competes with F-Secure particularly across European markets with similar tiered subscription models.
Emerging players
- Nord Security (NordVPN): Nord Security bundles VPN, antivirus, and identity protection under the NordVPN/NordPass brands, competing with F-Secure VPN and Total bundles. Particularly strong in consumer privacy/VPN, where it overlaps with F-Secure's VPN product.
- Malwarebytes: Malwarebytes competes with F-Secure in consumer endpoint protection and scam/malware detection, with a stronger focus on malware removal than bundled protection. It serves a similar consumer base with subscription antivirus and privacy products.
Broad incumbents
- Sophos: Sophos is a broad cybersecurity incumbent with consumer and SMB endpoint protection offerings. While primarily enterprise-focused, its consumer antivirus and security products overlap with F-Secure's offerings.
- Trend Micro: Trend Micro is a broad incumbent in consumer and SMB cybersecurity, offering antivirus, identity protection, and scam protection. While it serves enterprise heavily, its consumer product suite directly overlaps with F-Secure's portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
F-Secure social profiles
Digital presenceF-Secure compliance and trust
Trust signalCompliance6 records
F-Secure financial estimates
Financial estimateRevenue estimate
Valuation estimate
F-Secure leadership team
Management profileNumber of profiles
Profiles15 records
F-Secure funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
F-Secure M&A and investment
M&A and investmentM&A7 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about F-Secure
What does F-Secure do?
F-Secure sells consumer cybersecurity software — antivirus, VPN, password/identity management, and AI-powered scam protection — both as direct subscriptions (F-Secure Total, Internet Security, VPN, ID Protection, Scam Protection) and as embedded technology licensed to 200+ service-provider partners (telecom carriers, banks, insurers). Its AI-driven detection engine combines behavior-based analysis, machine learning, real-time threat intelligence, NLP-based SMS scam filtering, and (via IdentifAI) multi-modal deepfake detection across image, video, and audio.
Is F-Secure a public or private company?
F-Secure is a public company. It is classified as public and is currently operating.
When was F-Secure founded?
F-Secure was founded in 1988. It employs 501 to 1,000 people.
Where is F-Secure based?
F-Secure is headquartered in Helsinki, Finland, in the Europe region.
How does F-Secure make money?
Three revenue lines are on record. Consumer Subscription Products are the primary driver. The others are embedded Security for Service Providers and enterprise/Tier 1 Partnerships.
Who are F-Secure's main competitors?
Direct peers on record are Kaspersky, Norton / Gen Digital, McAfee, Bitdefender, Avast (Gen Digital) and ESET. Emerging players are Nord Security (NordVPN) and Malwarebytes. Broad incumbents are Sophos and Trend Micro.
Does F-Secure have an API?
No public API is recorded for F-Secure.
What industry is F-Secure in?
F-Secure's product category is Consumer Cybersecurity Software. Its primary akta.pro industry code is HDAAAKAK, Content Authenticity, Watermarking & Deepfake Detection, with a secondary code of HDADALAC, Credential Stuffing & Password Attack Protection. Its NAICS code is 5132 and its SIC code is 7370.