The Little Theatre of Alexandria

What The Little Theatre of Alexandria does

The Little Theatre of Alexandria (LTA) is a nonprofit community theatre founded in 1934 and headquartered at 600 Wolfe Street in historic Old Town Alexandria, Virginia. It produces a season of live theatrical performances — musicals and plays staged by community volunteers and visiting creative teams — and sells individual tickets and multi-show season subscriptions via an on-site box office and the OvationTix online ticketing platform.

Beyond productions, LTA operates an education arm comprising year-round theatre classes for youth and adults, a summer camp program with a Counselor-in-Training (CIT) track, open auditions, and a membership and donations program that underwrites operations. The organization's revenue model is multi-stream: one-time individual ticket sales, recurring season subscriptions, recurring class and camp fees, recurring membership dues, charitable donations, and program advertising sold to local businesses. Marketing and audience development rely on the LTA website, email newsletters, and organic social channels (Facebook, Instagram, X), with a blog maintained alongside.

As a small nonprofit (1-10 paid staff) governed by an LTA Council, LTA depends on a large volunteer ecosystem for acting, directing, production, and front-of-house roles. There is no disclosed use of proprietary technology, no app, no API, and no AI/ML capability; the technical stack is limited to a WordPress-style website, OvationTix for transactions, and standard social media. No funding rounds, M&A activity, parent company, or outside ownership are present.

Name

The Little Theatre of Alexandria

Legal name

The Little Theatre of Alexandria

Website

https://thelittletheatre.com

Company type

Private

Founded year

1934

Operating status

Operating

Headcount range

1–10 employees

Short description

The Little Theatre of Alexandria is a nonprofit community theatre founded in 1934 in Old Town Alexandria, Virginia, producing live musicals and plays, theatre classes, and summer camps for local patrons, students, and volunteer performers.

Ownership category

akta.pro rank

Product category

Community Theatre

NAICS

Theater Companies and Dinner Theaters (71111), Fine Arts Schools (61161)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYMPAGABAD

Community & Amateur Theatre

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Theater, Broadway & Performing Arts

SECONDARYMPAGABAG

Musical Theatre (Non-Broadway/Fringe)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Theater, Broadway & Performing Arts

SECONDARYEDAMAAAG

Theater & Drama Education (Acting, Improvisation, Musical Theater)

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Arts & Creative Enrichment (Visual Arts, Music, Theater, Dance)

SECONDARYMPAGABAH

Classical & Contemporary Theatre (Plays/Drama)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Theater, Broadway & Performing Arts

SECONDARYEDAAAGAE

Performing Arts (Acting, Improv, Theater)

Education/Adult & Continuing Education/Personal Enrichment & Hobby Learning (Arts, Crafts, Music, Cooking)

Keywords

• Community theatre productions
• Live theatrical performances
• Theatre arts education
• Performing arts classes
• Summer theatre camps

Headquarters

HQ city

Alexandria

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Ticket Sales: Revenue from individual show tickets sold to theatregoers for live performances
2. Season Subscriptions: Annual subscription packages offering reserved seats for multiple shows throughout the season
3. Classes and Camps: Fees collected for youth and adult theatre education classes and summer camp programs
4. Memberships: Annual membership dues supporting the theatre with associated benefits
5. Donations: Charitable contributions and fundraising from supporters
6. Advertising: Opportunities for local businesses to advertise in theatre programs and productions

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

The Little Theatre of Alexandria is a community theatre organization that produces and presents live theatrical performances (musicals and plays) at its venue in historic Old Town Alexandria, Virginia. In addition to its mainstage season, the theatre runs theatre arts education classes for youth and adults, summer theatre camps including a Counselor-in-Training (CIT) program, season subscription packages, auditions for community participation, a membership program, and a charitable donations program.

Product overview

The Little Theatre of Alexandria operates as a community theatre organisation offering a portfolio of live theatrical productions, educational programmes, and community engagement opportunities. The core offerings consist of theatrical productions (musicals and plays presented at the venue), theatre classes for youth and adults, summer camps with counsellor-in-training programmes, season subscription packages, membership programmes, audition opportunities, and donation/fundraising initiatives. These services are provided as standalone offerings rather than a unified software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Theatrical Productions Live theatrical performances including musicals and plays presented to audiences at the theatre venue in Alexandria, Virginia. The current production Catch Me If You Can runs Thursday through Saturday evenings and Sunday matinees.
• Theatre Classes Educational programmes for youth and adults covering theatrical skills, acting, and performance arts, offered at the theatre with designated class teachers and additional learning opportunities.
• Summer Camps Seasonal theatrical programmes for young performers held during summer, including a Counselor-in-Training (CIT) programme for older youth and taught by designated camp instructors.
• Season Subscriptions Multi-show subscription packages offering reserved seats and discounted access to the theatre's seasonal performance lineup, purchased through the OvationTix online ticketing platform or by calling the box office.
• Membership Program Annual membership programme offering benefits to theatre patrons and community members who support the theatre's operations, with an associated annual meeting and election cycle.
• Donations and Fundraising Charitable giving programmes enabling community members and supporters to contribute financially to the theatre's operations, programming, and facility improvements.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights4 records

Regional players

• Olney Theatre Center: A Maryland-based regional theatre producing musicals, plays, and education programs including summer camps. Directly comparable to LTA's mix of productions plus youth/adult classes and camps, but operates as a larger professional organization.
• Round House Theatre: A regional theatre in Bethesda, MD producing a season of plays and musicals with education programming. Comparable to LTA in combining live productions with classes and youth programming, though professionally staffed and serving a different sub-market.
• Ford's Theatre: A historic Washington, DC theatre producing a season of plays and musicals with education programming. Comparable to LTA as a DMV-area theatre combining live performance with educational outreach, though operating with significantly greater institutional resources.
• Theater Alliance (DC): A Washington, DC professional theatre company producing a season of innovative and classical works. Comparable to LTA as a DMV-area theatre serving live theatre audiences, though operating at a smaller professional scale rather than as a community/amateur organization.
• Synetic Theater: An Arlington, VA-based theatre producing a season of innovative productions. Comparable to LTA as a Northern Virginia/DMV-area theatre producing live performances for community audiences, though with a distinct artistic style and professional company.
• Constellation Theatre Company: A Washington, DC-based professional theatre company producing a season of plays and musicals. Comparable as a DMV-area theatre serving similar audiences with live productions, but professionally staffed and focused on a curated artistic identity.
• Signature Theatre: A professional regional theatre in Arlington, VA producing Broadway-style musicals and new works. Directly comparable as a DMV-area theatre producing licensed musicals and plays for live audiences, though larger and more professionally staffed than LTA.

Direct peers

• McLean Community Players: A community theatre in McLean, VA producing a season of musicals and plays with volunteer participation. Closely comparable to LTA as a Northern Virginia volunteer-driven community theatre producing Broadway-licensed shows for local audiences.
• Providence Players of Fairfax: A community theatre in Fairfax, VA producing a season of plays and musicals with volunteer performers. Closely comparable to LTA as a Northern Virginia community theatre relying on volunteer talent and serving a similar suburban audience.

Broad incumbents

• Arena Stage: A long-established regional theatre in Washington, DC producing a multi-show season of musicals and plays. Operates in the same geography as LTA and serves overlapping audience interest in live theatre, but at a substantially larger professional scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/thelittletheatr
• Facebookfacebook.com/LTA600
• Instagraminstagram.com/littletheatrealex
• LinkedInlinkedin.com/company/little-theatre-of-alexandria

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Little Theatre of Alexandria