Mediarex Sports & Entertainment

What Mediarex Sports & Entertainment does

Mediarex Sports & Entertainment, operating under The Chiliz Group Limited and the Chiliz brand, is a Malta-based sports blockchain company founded in 2012. It operates Chiliz Chain, an EVM-compatible Proof of Staked Authority (PoSA) blockchain purpose-built for sports and entertainment, secured by 11+ world-class validators including OKX, Animoca Brands, Ankr, SBI Holdings, EDF Group, Paris Saint-Germain, and K League. The company invented Fan Tokens in 2019, which now form the largest official team-licensed digital asset class in sport, with 70+ Fan Tokens issued for partners including Paris Saint-Germain, Manchester City, FC Barcelona, Juventus, Arsenal, and the Royal Spanish Football Association, supported by a user base of 2M+ wallets.

The company's product portfolio spans core blockchain infrastructure (Chiliz Chain, staking, omnichain bridges to Solana and Base, Chiliz Explorer), consumer-facing applications (Socios.com as the primary Fan Token engagement platform, KayenFi DEX for Fan Token trading), and ecosystem assets (OG Esports, a wholly-owned subsidiary). It earns revenue primarily through transaction fees on Fan Token trading and transfers, fees from new Fan Token launches by sports brands, and platform services for staking and governance participation. Distribution combines direct-to-consumer via Socios.com, self-serve trading on KayenFi, and developer-led growth on Chiliz Chain through free training via Risein.com and a Discord community.

The company rebranded from HX Entertainment Limited to The Chiliz Group Limited on October 7, 2025, and is regulated by the Malta Financial Services Authority (MFSA) with its MiCA whitepaper registered with ESMA. Its stated strategic direction is the Vision 2030 SportFi roadmap, positioning the platform as the financial rails for a $1 trillion sports real-world asset class. The company is privately held, headquartered in Sliema, Malta, with 11–50 employees and founder-CEO Alexandre Dreyfus.

Name

Mediarex Sports & Entertainment

Legal name

The Chiliz Group Limited

Website

https://mediarex.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Mediarex Sports & Entertainment operates The Chiliz Group, a Malta-based blockchain company running Chiliz Chain and the Socios.com platform to issue Fan Tokens for 70+ elite sports brands (PSG, Man City, Barca, Juventus, Arsenal), serving 2M+ sports fans worldwide.

Ownership category

akta.pro rank

Product category

Sports Blockchain Infrastructure

NAICS

Sports Teams and Clubs (711211), Promoters of Performing Arts, Sports, and Similar Events (7113)

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200)

akta.pro primary industry

Sports NFTs & Collectibles Marketplaces (FSADANAH)

akta.pro secondary industry

Fantasy Sports Communities & Social Platforms (MPAEAHAH)

Keywords

• Sports blockchain platform
• Fan token issuance
• Sports fan engagement
• Decentralized sports network
• Blockchain sports infrastructure

Headquarters

HQ city

Sliema

HQ country

Malta

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Fan Token Transactions: Transaction fees generated from the trading and transfer of Fan Tokens on the Chiliz Chain platform and through Socios.com.
2. New Token Launches: Revenue generated from sports teams and brands launching new Fan Tokens on the platform, including the $SPAIN Fan Token launch via Socios.com.
3. Platform Services: Socios.com platform services including staking, governance participation, and exclusive fan experiences.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Mediarex Sports & Entertainment, through The Chiliz Group Limited, operates Chiliz Chain — a blockchain platform built specifically for sports — and issues Fan Tokens™, official licensed digital assets for major global sports teams such as Paris Saint-Germain, Manchester City, FC Barcelona, Juventus, and Arsenal. The ecosystem also includes the Socios.com consumer application for fan engagement, the KayenFi DEX for Fan Token trading, and OG Esports as an integrated esports brand.

Product overview

Mediarex Sports & Entertainment, through its Chiliz Group subsidiary, operates a unified platform ecosystem centered on Chiliz Chain, a blockchain built specifically for sports. The core product portfolio consists of Chiliz Chain (the blockchain infrastructure with PoSA consensus), Fan Tokens (official digital assets for sports teams), and the Socios.com application. Supporting products include KayenFi (DEX for Fan Token trading), staking and bridge services, and the Chiliz Explorer. The ecosystem also includes OG Esports (esports team validator) and the 2030 Vision roadmap targeting the $1 trillion SportFi asset class.

Differentiator

Problem solved

Functional benefit

Brands

• Socios.com: Home to Fan Tokens and new Web3 sport experiences.
• Chiliz Chain
• KayenFi
• OG Esports

Products and services

• Chiliz Chain An EVM-compatible blockchain built specifically for sports and entertainment, using Proof of Staked Authority consensus with 11+ world-class validators. It serves as the core infrastructure layer powering Fan Tokens, staking, governance, and Web3 sports dApps for developers and sports brands.
• Fan Tokens The trademarked Fan Tokens™ digital asset class — official licensed digital assets issued by elite sports teams and brands. Includes 70+ official Fan Tokens from partners such as Paris Saint-Germain, Manchester City, FC Barcelona, Juventus, Arsenal, and the Royal Spanish Football Association. Sold to sports fans who use them for governance voting, staking, and exclusive fan experiences.
• Socios.com Consumer-facing application and the home of Fan Tokens and new Web3 sport experiences. Enables global sports fans to buy, trade, and stake Fan Tokens, participate in team governance polls, and access exclusive rewards and experiences from their favorite sports teams.
• KayenFi A decentralized exchange (DEX) specializing in Fan Token trading within the Chiliz ecosystem. Allows users to swap and trade Fan Token assets and CHZ on-chain.
• OG Esports Iconic esports team wholly owned by the group and an integral part of the Chiliz ecosystem, representing the world's first sports team validator on Chiliz Chain and leading the new fan economy through Web3 technologies.

Quantifiable outcome

• 2M+ Fan Token wallets and growing community
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and strategic.

• OKXcoreTechnology or Integration · 1 January 2025Major blockchain exchange serving as a validator on Chiliz Chain, contributing to the Proof of Staked Authority consensus network.
• Animoca BrandscoreTechnology or Integration · 1 January 2025Leading blockchain gaming company serving as a validator on Chiliz Chain's PoSA network.
• AnkrcoreTechnology or Integration · 1 January 2025Blockchain infrastructure provider serving as a validator on Chiliz Chain.
• Paris Saint-GermaincoreStrategic or Co-development Partner · 1 January 2025World's first sports team validator on Chiliz Chain; Fan Token issuer and strategic partner in Web3 sports fan engagement.
• K LeaguecoreStrategic or Co-development Partner · 1 January 2025Asia's No.1 football league serving as a validator, representing the first major Asian sports league involvement.
• OG EsportsstrategicStrategic or Co-development Partner · 1 January 2025Iconic esports team described as leading the new fan economy through Web3 technologies.
• Royal Spanish Football AssociationcoreStrategic or Co-development Partner · 1 January 2024Spain national team association partnership for Spain Fan Token launch, coinciding with World Cup participation.
• Socios.comcoreStrategic or Co-development Partner · 1 January 2019Home to Fan Tokens and new Web3 sport experiences - primary consumer-facing platform for Fan Token distribution and engagement.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sorare: Sorare operates a fantasy football platform built on officially licensed digital player cards (NFTs), enabling fans to collect, trade, and use cards in fantasy games. It is the closest direct peer to Chiliz/Socios.com in combining official sports licensing, fan ownership of digital assets, and Web3 distribution.
• Dapper Labs (NBA Top Shot): Dapper Labs runs NBA Top Shot and NFL All Day, the most prominent officially licensed sports digital collectibles marketplaces, using the Flow blockchain. It directly competes with Chiliz for sports-IP digital collectible partnerships and consumer wallet acquisition.
• RealFevr: RealFevr issues officially licensed football video NFTs and operates a marketplace for digital sports collectibles focused on European football — directly comparable to Chiliz's Fan Token model in sport focus, IP licensing approach, and Web3 distribution.
• NFL All Day: NFL All Day is the official NFL digital collectibles marketplace operated with Dapper Labs on the Flow blockchain. It uses the same officially licensed sports-IP + digital collectible + consumer wallet model as Socios.com / Chiliz.
• Panini Group: Panini is the dominant global sports collectibles publisher (stickers, trading cards) and has expanded into digital/NFT collectibles with licensed football IP. Its shift into digital collectibles places it as a direct peer for licensed sports asset issuance and fan monetization.
• FIFA Collect: FIFA's official digital collectibles platform, launched on the FIFA blockchain, issues officially licensed soccer NFTs tied to World Cup and global football IP. It is a direct competitor for football fan engagement and digital asset issuance.

Others

• Polygon Labs: Polygon is a major Ethereum-scaling blockchain that has signed multiple sports partnerships and powers a range of sports NFT and fan engagement dApps. It is an enabling infrastructure alternative rather than a direct Chiliz competitor, but competes for the same sports brands' Web3 budgets.
• Flow Blockchain: Flow is a Layer-1 blockchain purpose-built for consumer digital collectibles and gaming, hosting NBA Top Shot and NFL All Day. It competes as the underlying chain choice for sports digital collectibles versus Chiliz Chain.
• WAX: WAX is a carbon-neutral Layer-1 blockchain specialized in NFTs and digital collectibles, hosting sports and entertainment collectible marketplaces. It is an enabling infrastructure alternative for sports NFT issuance rather than a direct competitor to Chiliz's full-stack fan-token product.

Broad incumbents

• Animoca Brands: Animoca Brands is a large Web3 gaming and digital property investor with a sports-adjacent portfolio (including its validator role on Chiliz Chain). It competes more broadly across Web3 sports, gaming, and digital IP rather than specializing in a single fan-token product.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/gpl
• GitHubgithub.com/chiliz-chain
• YouTubeyoutube.com/channel/UCyRKX_JvGZw58GHvrlc-mjA
• Facebookfacebook.com/GlobalPokerIndex
• LinkedInlinkedin.com/company/chilizdotcom
• Instagraminstagram.com/chilizdotcom

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mediarex Sports & Entertainment