ALM
ALM Automotive Group is a privately held, multi-brand car dealership group operating 24 rooftops across Georgia, North Carolina, and South Carolina, selling 8,000+ new and used vehicles with nationwide online delivery and in-house F&I.
- Company typePrivate
- Founded2005
- HeadquartersPeachtree City, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What ALM does
ALM Automotive Group (legally ALM Cars) is a privately held, multi-brand automotive dealership group headquartered in Georgia that sells new, certified pre-owned, and used vehicles across 24 rooftops in Georgia, North Carolina, and South Carolina, with nationwide home delivery for internet buyers. Founded in 2005, the group carries franchises from Hyundai, Kia, Nissan, Chevrolet, Ford, Chrysler/Dodge/Jeep/Ram, Mazda, GMC, and Genesis, with a combined inventory of more than 8,000 vehicles sourced from over three dozen manufacturers, and reports 100,000+ lifetime customers and 50,000+ positive reviews.
The business operates on a traditional auto-retail revenue model: gross profit spread on vehicle sales (new and pre-owned), plus high-margin back-end monetization through an in-house finance center that originates loans via a network of third-party lenders, F&I product attach (including the proprietary ALM Lifetime Warranty and Cilajet paint protection), trade-in reconditioning, and the optional MotorTrend Certified pre-owned program. Technology infrastructure is largely third-party, with the Overfuel.com platform powering the online storefront, inventory, and nationwide shipping flow, and a Kelley Blue Book integration providing instant trade-in cash offers. The group reports 501-1,000 employees and is currently in active M&A mode, most recently completing the acquisition of five Georgia dealerships from Five Star Automotive Group on December 15, 2025.
ALM firmographics
Firmographics- Name
- ALM
- Legal name
- ALM Automotive Group
- Website
- https://almcars.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- ALM Automotive Group is a privately held, multi-brand car dealership group operating 24 rooftops across Georgia, North Carolina, and South Carolina, selling 8,000+ new and used vehicles with nationwide online delivery and in-house F&I.
- Ownership category
- akta.pro rank
ALM industry classification
Industry- Product category
- Automotive Retail (Multi-Brand Car Dealership)
- NAICS
- Other Motor Vehicle Dealers (4412)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500)
- akta.pro primary industry
- Automotive Parts & Accessories Online Retailers (CRAFADAK)
Keywords
Where ALM is headquartered
LocationHeadquarters
- HQ city
- Peachtree City
- HQ country
- United States
- HQ region
- North America
Offices12 records
Markets served
ALM business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Vehicle Sales (New & Pre-owned): Primary revenue stream from selling new vehicles from multiple manufacturers (Hyundai, Kia, Nissan, Chevrolet, Ford, Chrysler/Dodge/Jeep/Ram, Mazda, GMC, Genesis) and certified pre-owned vehicles. Revenue generated from the spread between acquisition cost and sale price, inclusive of dealer doc fees ($995) and electronic filing fees ($249).
- Financing Services: Revenue from facilitating vehicle financing through a network of lenders. Customers apply for financing through the dealership's finance center.
- Trade-in Services: Revenue generated from accepting customer vehicles as trade-ins, typically resold through the pre-owned inventory.
- Extended Warranty Products: ALM Lifetime Warranty and Cilajet paint protection offered as add-on products to vehicle purchases.
- MotorTrend Certified Program: Optional certification program for pre-owned vehicles with additional pricing: $1995 for vehicles $50,000 and less, $2995 for vehicles $50,001 and higher.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | New Vehicles - MSRP with available discounts |
| One time/ perpetual license | Pay-as-you-go | Certified Pre-Owned - Premium pricing with certification |
| One time/ perpetual license | Pay-as-you-go | Pre-Owned Vehicles - Market-based pricing |
| Unit Pricing | One time/ perpetual license | ALM Lifetime Warranty - Add-on protection |
| Unit Pricing | One time/ perpetual license | Cilajet Paint Protection - Surface coating |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
ALM product offering
Product offeringCore offering
ALM Automotive Group operates 24 multi-brand car dealerships across Georgia, North Carolina, and South Carolina, selling new, certified pre-owned, and used vehicles from manufacturers including Hyundai, Kia, Nissan, Chevrolet, Ford, Chrysler/Dodge/Jeep/Ram, Mazda, GMC, and Genesis. The company complements vehicle sales with in-house and online financing, trade-in valuations via Kelley Blue Book, the proprietary ALM Lifetime Warranty, a 5-day/300-mile exchange policy, Cilajet paint protection, and nationwide vehicle shipping to serve remote internet buyers.
Product overview
ALM Cars is a multi-brand automotive dealership group operating 24 locations across Georgia, North Carolina, and South Carolina. The core offering is the ALM Cars platform combining new, certified pre-owned, and used vehicle sales from over three dozen manufacturers including Chevrolet, Ford, Hyundai, Kia, Nissan, Mazda, Genesis, GMC, Chrysler, Dodge, Jeep, and Ram. The company differentiates through proprietary add-on services including the ALM Lifetime Warranty, MotorTrend Certified vehicle program, 5-day/300-mile exchange policy, nationwide shipping, and online financing capabilities. Dealerships operate under brand-specific sub-brands (ALM Hyundai, ALM Ford, ALM CDJR, Genesis Macon, etc.) while the central ALM Cars platform provides unified inventory search, financing, and trade-in services.
Differentiator
Problem solved
Functional benefit
Brands
- ALM Lifetime Warranty: Extended warranty program offered on vehicles purchased from ALM dealerships.
- ALM VIP Club
Quantifiable outcome
- 50,000+ positive reviews from customers
- +2 more outcomes
Companies that use ALM
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
ALM technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
ALM partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered major, supporting and core.
- The Presidio GroupmajorThe Presidio Group exclusively advised Five Star Automotive Group in selling five dealerships in Georgia to ALM Automotive Group. The transaction included related real estate and was completed on December 15, 2025. This acquisition supports ALM's strategic growth and diversification in the Georgia market.
- ALM Ford Marietta Service Financing PartnerssupportingALM Ford Marietta announced a service financing program to help customers manage vehicle repairs and maintenance with flexible payment options, reducing deferred maintenance and supporting timely vehicle upkeep.
- ALM Chevrolet South Lifted Truck ProgramsupportingALM Chevrolet South launched a new lineup of lifted trucks engineered for performance and safety, featuring premium components, recalibrated systems, and full warranty coverage including supplemental drivetrain warranty for Georgia terrain.
- Overfuel.comcoreOverfuel.com is the technology platform powering ALM's website and online sales capabilities, providing the fastest and most reliable mobile-first websites for dealerships.
Scale indicators6 records
Recent moves5 records
Expansion highlights6 records
ALM competitors and assessment
Company assessmentBroad incumbents
- AutoNation: America's largest franchised auto retailer, operating multi-brand new and used dealerships nationwide. Directly comparable business model to ALM but at substantially greater scale and with public-company marketing and capital advantages.
- Asbury Automotive Group: Large public multi-brand franchised dealer group with extensive U.S. footprint and a meaningful used-vehicle and F&I focus. Directly comparable to ALM at scale in business mix, with much greater geographic and capital reach.
- Lithia Motors: One of the largest U.S. franchised dealer groups, with an aggressive M&A roll-up strategy and a strong digital channel (Driveway). Highly comparable to ALM's growth-by-acquisition and online-plus-physical hybrid model, but at massive scale.
- Hendrick Automotive Group: Privately held, large multi-brand franchised dealer group concentrated in the Southeast U.S. Particularly relevant as a private Southeast competitor pursuing M&A growth in the same geography as ALM.
- Berkshire Hathaway Automotive: Subsidiary of Berkshire Hathaway operating franchised dealerships nationwide. Comparable multi-brand dealer model to ALM, with the deepest balance sheet in the peer set.
- Penske Automotive Group: Large diversified automotive services company with multi-brand franchised dealerships in the U.S. and internationally. Comparable in business mix but with broader commercial truck and premium-brand exposure.
- Group 1 Automotive: Multi-brand franchised dealer group with U.S. and U.K. operations and an active acquisition strategy. Comparable to ALM in business mix (new, used, F&I, service) and growth posture.
Emerging players
- Carvana: Pure-online used-vehicle retailer with national delivery. Comparable to ALM's online nationwide-shipping capability and used-car focus, but with a fundamentally different cost structure (no physical dealerships).
Direct peers
- CarMax: Largest U.S. used-vehicle retailer with a national footprint and omnichannel sales model. Comparable to ALM on the used-vehicle and nationwide-shipping side of the business, though CarMax does not sell new vehicles.
- Sonic Automotive: Multi-brand franchised dealer group operating new and used vehicle dealerships across the U.S. Sonic's franchise-and-used-car EchoPark model directly parallels ALM's multi-brand dealership and nationwide online sales approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
ALM social profiles
Digital presenceALM financial estimates
Financial estimateRevenue estimate
Valuation estimate
ALM leadership team
Management profileNumber of profiles
ALM subsidiaries and ownership
Company hierarchySubsidiaries9 records
ALM funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ALM M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ALM
What does ALM do?
ALM Automotive Group operates 24 multi-brand car dealerships across Georgia, North Carolina, and South Carolina, selling new, certified pre-owned, and used vehicles from manufacturers including Hyundai, Kia, Nissan, Chevrolet, Ford, Chrysler/Dodge/Jeep/Ram, Mazda, GMC, and Genesis. The company complements vehicle sales with in-house and online financing, trade-in valuations via Kelley Blue Book, the proprietary ALM Lifetime Warranty, a 5-day/300-mile exchange policy, Cilajet paint protection, and nationwide vehicle shipping to serve remote internet buyers.
Is ALM a public or private company?
ALM is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ALM founded?
ALM was founded in 2005. It employs 501 to 1,000 people.
Where is ALM based?
ALM is headquartered in Peachtree City, United States, in the North America region.
How does ALM make money?
Five revenue lines are on record. Vehicle Sales (New & Pre-owned) is the primary driver. The others are financing Services, trade-in Services, extended Warranty Products and motorTrend Certified Program.
Who are ALM's main competitors?
Broad incumbents on record are AutoNation, Asbury Automotive Group, Lithia Motors, Hendrick Automotive Group, Berkshire Hathaway Automotive, Penske Automotive Group and Group 1 Automotive. Carvana is listed as an emerging player. Direct peers are CarMax and Sonic Automotive.
Does ALM have an API?
No public API is recorded for ALM.
What industry is ALM in?
ALM's product category is Automotive Retail (Multi-Brand Car Dealership). Its primary akta.pro industry code is CRAFADAK, Automotive Parts & Accessories Online Retailers. Its NAICS code is 4412 and its SIC code is 5500.