Clinica SiM

What Clinica SiM does

Clínica SiM, operating under the SiMCo umbrella brand, is a Brazilian affordable healthcare provider founded in 2007 in Fortaleza. It delivers medical consultations, dental services, and laboratory examinations through a network of 16+ clinics located primarily in shopping centers across the Northeast states (Ceará, Pernambuco, Bahia) and extending into Pará in the North. The company addresses Brazil's large uninsured and underinsured population — cited as approximately 150 million people — by offering per-service pricing below traditional private healthcare, complemented by the SiM+ (CartãoSiM) subscription program in Individual, Family, Enterprise, and Plus tiers that provides additional discounts and covers up to five dependents.

Its core technology is the SiM+ mobile application (iOS and Android), which supports appointment scheduling, telemedicine consultations, urgent care access, subscriber chat, and integration with the SimLab laboratory results portal. The underlying SiMCo data platform manages patient records, scheduling, and subscription payments via a Vindi integration, with marketing and analytics tooling including Google Analytics, Hotjar, RD Station, and Geofusion geolocation intelligence. The platform had reached more than 50,000 unique users by 2022. The company employs 251–500 staff and works with a network of 724+ doctors and dentists across 41 medical specialties and 845+ laboratory tests, supported by an active content marketing engine (279+ blog articles) and multichannel digital acquisition.

Revenue is generated through two primary streams: (1) pay-per-service fees for consultations, dental procedures, and lab tests collected at point of care, and (2) recurring SiM+ subscription fees across consumer and corporate (Enterprise) plans. Distribution combines physical retail-style clinic locations in shopping centers with self-serve digital channels (app, website, WhatsApp, toll-free contact center) plus a corporate sales motion for enterprise accounts. The company is privately held and venture-backed by Monashees, 23S Capital, and Bewater, and completed its first disclosed acquisition (Superclínica) in September 2025.

Name

Clinica SiM

Legal name

SIMCo

Website

https://clinicasim.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

251–500 employees

Short description

Clínica SiM is a Brazilian affordable healthcare platform operating 16+ clinics and the SiM+ subscription app across Northeast Brazil, serving uninsured consumers and corporate clients with medical, dental, and laboratory services.

Ownership category

akta.pro rank

Product category

Affordable Outpatient Healthcare Services

NAICS

Offices of Physicians (6211), Offices of Dentists (62121)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Retail & Walk-In Primary Care Clinics (HLAFAGAC)

akta.pro secondary industries

Primary Care & General Medicine Virtual Care (HLALAAAA), Walk-In Emergency Dental Clinics (HLABALAA)

Keywords

• Affordable healthcare services
• Outpatient medical clinics
• Dental care services
• Telemedicine consultations
• Health subscription programs

Headquarters

HQ city

Cruzeiro Da Fortaleza

HQ country

Brazil

HQ region

Latin America

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. SiM+ Subscription (CartãoSiM): Monthly/annual subscription model providing discounts on medical consultations, dental services, and laboratory exams across clinic network. Includes Individual, Family, and Enterprise plans with up to 5 dependents per subscriber.
2. Pay-per-Service Consultations and Exams: Direct payment for medical consultations, dental procedures, and laboratory tests at reduced prices compared to traditional healthcare. Service fees collected at point of care.
3. Corporate/Enterprise Plans: B2B subscription plans offered to companies for employee healthcare benefits, featuring bulk pricing and dedicated account management.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels6 records

Core offering

Clinica SiM operates a network of affordable medical and dental clinics across Northeast Brazil, offering in-person consultations, laboratory and imaging exams, dental procedures, and surgeries. Services are delivered across 16+ locations and are accessible via pay-per-service payments or through the SiM+ (CartãoSiM) recurring subscription program. Digital access is supported by the SiM+ mobile app, telemedicine consultations, and the SimLab online exam-results portal.

Product overview

Clínica SiM operates as a multi-service healthcare platform offering accessible medical and dental services through a network of physical clinics and digital channels. The core offering consists of Clínica SiM (medical consultations, examinations, and procedures) and Odonto SiM (dental services), supported by the SiM+ (CartãoSiM) subscription membership program that provides exclusive discounts. Digital access is enabled through the SiM+ mobile app for iOS and Android, which supports appointment scheduling, exam results retrieval, and telemedicine consultations. The company also offers health packages (Pacotes de Saúde) as bundled service options. The SiMCo umbrella brand encompasses all these solutions under unified management.

Differentiator

Problem solved

Functional benefit

Brands

• Clínica SiM: Services de santé médicale et dentaire accessibles.
• Odonto SIM
• CartãoSiM
• SiM+

Products and services

• Clínica SiM Medical Services Core medical clinic offering providing in-person consultations, examinations, and medical procedures across 41 specialties at affordable prices. Available at 16+ clinic locations across Northeast Brazil (Fortaleza, Recife, Salvador, and Pará state) for individual patients seeking care without private health insurance.
• Odonto SiM Dental Services Dental health services including consultations, orthodontics, implants, aesthetics, and oral rehabilitation offered at accessible prices across the clinic network. Targeted at patients seeking affordable dental care, preventive dentistry, cosmetic dentistry, and oral surgery.
• SiM+ Subscription Card (CartãoSiM) Discount subscription card offering exclusive prices on medical consultations, dental care, and laboratory exams. Available in Individual, Family, and Enterprise plans, with Family plans including up to 5 dependents per subscription. Provides access to discounted services across the SiM+ partner network of clinics and wellness providers.
• Telemedicina (Telemedicine) Online medical consultations delivered via video (Telemedicina and Pronto Atendimento Virtual), enabling remote healthcare access with doctors from multiple specialties. Available to patients and SiM+ subscribers through the website and the SiM+ mobile app, with consultations conducted via site or third-party applications.
• Pacotes de Saúde (Health Packages) Discounted bundled health packages including Check-up, Cardiológico, Esportista, and Ginecológico packages, plus other specialty health packages. Targeted at consumers and SiM+ subscribers seeking preventive care bundles at reduced prices.

Quantifiable outcome

• Serves 6,000+ patients monthly across 16+ clinic locations
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

One partnership is on record.

• IPM SaúdeminorChannel Partner/ Reseller/ DistributorHealth insurance operator accepting IPM Saúde convênio at Clínica SiM Via Sul Shopping location. Provides discounted services for IPM Saúde members.

Scale indicators8 records

Recent moves16 records

Expansion highlights6 records

Broad incumbents

• Amil: Major Brazilian health insurer (UnitedHealth subsidiary) with affiliated provider networks. Comparable as a healthcare access provider in Brazil, but operates primarily through insurance-led rather than direct-pay clinic model.
• Rede D'Or: Largest hospital network in Brazil, with growing outpatient and diagnostic operations. Overlaps with Clínica SiM in multi-specialty outpatient care and diagnostics, though focused on premium hospital-based services.
• Hapvida: Brazil's largest vertically integrated health plan operator with its own clinic and hospital network, serving the affordable healthcare segment. Comparable in target demographic and integrated provider-insurer model, but operates at vastly greater scale and geographic reach.
• Pague Menos: Largest drugstore chain in the North and Northeast of Brazil, with adjacent health-and-wellness services. Comparable due to overlapping retail-footprint and affordable-wellness positioning in the same regional market as Clínica SiM.
• Hospital Israelita Albert Einstein: Premium Brazilian hospital and outpatient operator with strong digital health initiatives. Comparable as a multi-specialty outpatient provider, but positioned at the opposite (premium) end of the market from Clínica SiM's affordable-care focus.

Direct peers

• Dr. Consulta: Brazilian low-cost, multi-specialty clinic chain offering affordable medical consultations and diagnostics for the uninsured/underinsured population — directly comparable to Clínica SiM's core value proposition, customer segment, and physical-clinic-with-subscription model.

Emerging players

• Conexa Saúde: Brazilian telehealth and digital primary care platform that extends clinic services virtually. Comparable to Clínica SiM's telemedicine vertical and its goal of broadening primary care access beyond physical visits.
• Memed: Brazilian digital health platform focused on prescription and clinical decision support for physicians. Comparable as a Brazilian healthtech player building digital infrastructure for outpatient care delivery.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCepuBiFAqqCsfrg7L9FTszg
• Facebookfacebook.com/clinicapopular.sim
• LinkedInlinkedin.com/company/cl-nica-sim
• Instagraminstagram.com/clinica.sim
• Xx.com/clinica_sim

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clinica SiM