Orange Belgium

What Orange Belgium does

Orange Belgium SA/NV (Brussels Stock Exchange: OBEL) is one of Belgium's principal telecommunications operators, providing mobile, fixed broadband, television, and converged services to residential and business customers, with operations also extending into Luxembourg via the wholly owned subsidiary Orange Communications Luxembourg. The company markets a dual-brand strategy: the premium Orange brand targets quality- and convergence-focused consumers and enterprises, while the 100% digital hey! sub-brand, launched in September 2021, addresses budget-conscious, digital-native customers (hey! won Product of the Year 2022 and Brand of the Year 2026 in Belgium).

The underlying technology stack comprises a 5G stand-alone core network deployed on cloud-native architecture in partnership with Ericsson, Nokia, and Oracle (delivering multi-gigabit speeds and recognized by Ookla as Belgium's best 5G network in H1 2025 at 156.37 Mbps average download), Hybrid Fiber Coaxial (HFC) modernization, and Fiber-to-the-Home (FTTH) roll-out, with mobile radio access shared with Proximus through the MWingz joint venture. In June 2023, Orange Belgium closed the €1.8 billion acquisition of a 75% stake in VOO SA from Nethys, materially expanding its cable footprint in Wallonia and Brussels; subsequent infrastructure build-out under the Last Mile program has now connected 50,000+ Walloon households across 36 municipalities.

The business model is predominantly subscription-recurring across mobile postpaid (3.55 million customers), fixed/cable (1.04 million customers), and content (Premier League, Bundesliga via Play Sports under a Telenet deal signed July 2025, Belgian football via DAZN from May 2026, Disney+ from June 2026, plus Be tv, Orange Sport, and Orange TV Lite). Go-to-market is multi-channel: 94 owned telecom hubs (including the Ghent flagship opened March 2026), own e-commerce, inside sales, and wholesale network access to partners including Telenet and various MVNOs. Enterprise (B2B) is served via a unified go-to-market with strategic partners such as Microsoft (Ultra Gaming/Xbox All Access), Google (Nest launch exclusive), and industry-focused Orange 5G Labs and the Industry 4.0 Campus at Port of Antwerp. Ownership is anchored by Orange Group (Atlas Services Belgium SA, ~69.64% voting rights), with Nethys holding 11.08% pursuant to a shareholders' agreement, and the Board electing not to propose a 2025 dividend to preserve capex flexibility.

Name

Orange Belgium

Legal name

Orange Belgium SA/NV

Website

https://corporate.orange.be

Company type

Public

Founded year

1999

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Orange Belgium is a Brussels-listed telecommunications operator (OBEL) offering mobile, fixed, TV, and converged services to Belgian residential and enterprise customers through its premium Orange brand and digital sub-brand hey!, following its 2023 acquisition of VOO SA.

Ownership category

akta.pro rank

Product category

Mobile Telecommunications Services

NAICS

Wireless Telecommunications Carriers (except Satellite) (517112), Wired and Wireless Telecommunications Carriers (except Satellite) (51711)

SIC

Radiotelephone Communications (4812), Telephone Communications (No Radiotelephone) (4813)

akta.pro primary industry

Enterprise & B2B Mobile Network Operators (HDAIAAAB)

Keywords

• Mobile telecommunications services
• Fixed broadband internet
• 5G network operator
• Pay TV and streaming
• Enterprise connectivity solutions

Headquarters

HQ city

Evere

HQ country

Belgium

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Mobile Services: Mobile telecommunications services including voice, data, and messaging for postpaid customers. Revenue decreased 1.5% to €1.96 billion in FY 2025 with 3.55 million mobile postpaid subscribers.
2. Fixed and Cable Services: Fixed internet, TV, and cable services. 1.04 million cable customers generating convergent revenue streams.
3. Sports Broadcasting: Distribution of sports content including Premier League, Bundesliga via Play Sports channels and Belgian football via DAZN.
4. Entertainment Content Distribution: Distribution partnerships with Disney+, Netflix, Be tv, Orange Sport offering streaming services to customers.
5. TV Lite Subscription: Streaming TV service without decoder at €8.5/month, combined packages starting at €58.5/month with Love+Go Plus bundle.
6. Management Services from Parent: Management fee charged by Orange SA for access to Group sourcing programme, know-how, and roaming/interconnect programs. New MSA capped at €15.4 million per annum.
7. Equipment Sales: Sale of handsets and devices including smartphones, gaming consoles (Xbox All Access).

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Orange Belgium operates mobile (5G/4G/3G) and fixed (HFC and FTTH) telecommunications networks in Belgium and Luxembourg, selling postpaid and prepaid mobile plans, fixed broadband, pay TV and streaming bundles, and enterprise connectivity, IoT and wholesale services. The company serves consumers via its premium Orange brand and digital-native hey! brand, and businesses via dedicated B2B sales, leveraging a 5G Stand-Alone core network, RAN sharing with Proximus and the VOO cable footprint acquired in 2023.

Product overview

Orange Belgium operates as a major telecommunications operator offering a comprehensive portfolio of mobile, fixed, and convergent services. The company serves residential and business customers through its premium Orange brand and digital sub-brand hey!. Its product ecosystem includes mobile plans (Go, Go Extreme), fixed internet (Love, Love Pro), TV services (Orange TV, VOO, Be tv, Play Sports, Disney+), 5G and gigabit fixed networks, enterprise solutions (Big Data, IoT, wholesale), and digital inclusion initiatives (Orange Digital Center, Orange Belgium Fund, Smartphone Pass). The company acquired majority stake in VOO for cable services and partners with Telenet for sports content distribution. Key digital initiatives include the Re circular economy program, Orange Thank You loyalty program, Orange Fab startup accelerator, and Orange Industry 4.0 Campus for 5G enterprise testing.

Differentiator

Problem solved

Functional benefit

Brands

• hey!: 100% digital brand launched in September 2021 aimed at ultra-connected customers, offering competitive mobile plans at smart accessible prices.

Products and services

• Orange (Premium Brand) Mobile, Fixed and Converged Services Premium telecommunications brand offering mobile, fixed and convergent services to residential and business customers in Belgium and Luxembourg.
• hey! Digital Brand 100% digital mobile brand offering simple, generous and competitively priced plans aimed at ultra-connected, digitally-native customers.
• Go Mobile Portfolio Mobile service portfolio including Go and Go Extreme plans offering up to 60GB data per month with various tariff options.
• Love Fixed Broadband and Converged Bundles Fixed internet and convergent offerings including Love Duo (mobile + fixed bundle) for residential customers and Love Pro for business customers.
• VOO / VOOsport Cable Services Cable-based TV and internet services operated under the VOO brand following the 2023 acquisition, including VOOsport sports channels and Belgian football rights via DAZN partnership from 2026 onward.
• Play Sports Channel Distribution Sports broadcasting service distributing 270 Premier League and 95 Bundesliga matches per season via the Telenet Play Sports channels to Orange customers.
• Orange TV Lite Streaming App-based streaming TV service offering up to 20 channels to smartphones, tablets and PCs via Google Chromecast without requiring a traditional decoder.
• Next-Generation TV Decoder with Integrated Apps New-generation TV decoder offering integrated access to VRT NU, Auvio, VTM GO, RTL Play, Amazon Prime Video and Streamz apps via a single set-top box.
• Disney+ Distribution via Orange Belgium Disney+ streaming service distributed to Orange Belgium mobile, broadband and TV customers as part of its entertainment portfolio alongside Be tv, Netflix and Orange Sport.
• Be tv and Orange Sport Entertainment Content Original television and sports content offerings bundled within the Orange Belgium entertainment portfolio, including Be tv and Orange Sport.
• 5G Mobile Network Service Mobile network service providing download speeds up to 1 Gbps, recognized by Ookla as Belgium's best 5G network with average download speed of 156.37 Mbps and connectivity score of 69.60.
• Gigabit Fixed Network Service (HFC + FTTH) Fixed broadband service over Hybrid Fiber Coaxial (HFC) modernization and Fiber-to-the-Home (FTTH) deployment, offering speeds up to 1 Gbps including through the Last Mile program.
• Ultra Gaming Pack (Xbox All Access) Gaming bundle offering an Xbox Series S console with 24-month Xbox Game Pass Ultimate subscription plus 5GB additional data and 5G cloud gaming for €24.99/month.
• Orange Phone Cybersecurity App Free mobile cybersecurity application providing anti-spam protection and caller identification to defend customers against phone-based cyberattacks.
• Smartphone Pass Digital Safety Platform Free digital safety platform for families providing resources and tools on privacy, cyberbullying and screen time to support responsible digital habits among children.
• Orange 5G Lab Enterprise Testing Service Enterprise testing environments where companies can discover, prototype and validate 5G use cases, located in Antwerp (opened October 2021) and Liège (opened November 2022).
• Orange Industry 4.0 Campus 5G-enabled business testing hub at Port of Antwerp where industrial partners prototype Industry 4.0 applications on Orange's network.
• Big Data & IoT Enterprise Services Enterprise connectivity and analytics services spanning Big Data and Internet of Things use cases such as smart parking and crowd measurement for business customers.
• Wholesale Network Access Service Wholesale fixed and mobile network access sold to other operators, ISPs and MVNOs, including HFC, FTTH and RAN access via the MWingz joint venture.
• Mesh WiFi Indoor Coverage Solution Intelligent indoor Wi-Fi mesh solution providing seamless whole-home connectivity and coverage for fixed broadband customers.
• eSIM Embedded SIM Service Embedded SIM (eSIM) service enabling digital SIM activation on compatible devices without a physical SIM card.
• Orange Money Mobile Wallet Mobile wallet and money transfer application enabling instant national and international transfers for Orange Belgium customers.
• Augmented City Mobile AR Application Mobile augmented reality application that lets users discover cities through AR experiences, demonstrated in Antwerp at The Tall Ships Races.
• Myhey! Mobile App Mobile application for hey! brand customers that provides account self-service and access to the hey! community.
• Orange Thank You Customer Loyalty Program Customer loyalty programme allowing Orange Belgium customers to donate loyalty value to Belgian charities or support environmental initiatives (raised €265,444 for Belgian charities).

Quantifiable outcome

• 4% EBITDAaL growth to €566.1 million in FY 2025
• +4 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature5 records

Partnerships

16 partnerships are on record, tiered core, major and minor.

• Disney+coreChannel Partner/ Reseller/ Distributor · 23 June 2026Disney+ signed distribution deal with Orange Belgium allowing telecom operator's mobile, broadband, and TV customers to subscribe to Disney+ directly through existing subscriptions. Streaming service added to Orange Belgium's video offerings alongside Be tv, Netflix, and Orange Sport, expanding Disney+'s distribution reach in Belgian market.
• Royale Union Saint-GilloisemajorGTM or Marketing Partner · 26 May 2026Orange Belgium became main sponsor of Royale Union Saint-Gilloise football club. Partnership built on shared values and love for football. hey! brand previously partnered with USG for Champions League matches.
• ProximuscoreStrategic or Co-development Partner · 25 July 2025Signed Memorandum of Understanding for mutual network access in Wallonia. Joint RAN sharing implementation for 5G deployment. Collaboration aims to make future-proof networks accessible nationwide while optimizing eCapex. Target of 70% FTTH coverage in Wallonia.
• Telenet GroupcoreChannel Partner/ Reseller/ Distributor · 10 July 2025Non-exclusive distribution agreement for Play Sports channels broadcasting 270 Premier League and 95 Bundesliga matches. First-time Dutch commentary available for Orange customers.
• DAZNcoreChannel Partner/ Reseller/ Distributor · 15 May 2025Distribution agreement allowing Orange and VOO customers to enjoy Belgian football content. DAZN provides Belgian football broadcasting rights to Orange Belgium.
• MicrosoftcoreStrategic or Co-development Partner · 8 November 2022Strategic partnership for Xbox All Access gaming pack offering Xbox Series S console with 24-month Game Pass Ultimate subscription. Orange Belgium offers cloud gaming powered by 5G network. Gaming pack available for €24.99/month for 24 months.
• La Ferme du Parc MaximilienminorStrategic or Co-development Partner · 20 October 2022Orange Digital Center partnership to highlight biodiversity and animal welfare through pedagogical training project.
• KPNminorStrategic or Co-development Partner · 4 October 2022Investigation partnership to explore how Westerschelde can become world's smartest waterway with 5G technology, studying digitalization opportunities in this major European waterway.
• Ericsson, Nokia, OraclecoreTechnology or Integration · 21 September 2022Partnership with Ericsson, Nokia, and Oracle for deployment of 5G stand-alone core network on cloud-native architecture. 5G network deployment across Belgium.
• BeCentralmajorStrategic or Co-development Partner · 21 June 2022Orange Digital Center housed at BeCentral campus in Brussels Central Station. Partnership provides digital skills training and innovation hub for public.
• BeCodemajorStrategic or Co-development Partner · 21 June 2022Partnership with BeCode for long-term training programs to enable participants to become web developers or data analysts with focus on Big Data, AI, and Cybersecurity. Participants get access to internships and job search coaching.
• King Baudouin FoundationmajorStrategic or Co-development Partner · 21 June 2022Orange Belgium Fund created as corporate fund under umbrella of King Baudouin Foundation to support local digital and social inclusion initiatives.
• ToekomstATELIERdelAvenir (TADA)majorStrategic or Co-development Partner · 8 June 2022Structural partnership with TADA (Brussels-based association) to coach socially vulnerable teenagers and help them acquire skills for job market. Initial partnership through Orange Belgium Fund.
• GooglemajorChannel Partner/ Reseller/ Distributor · 23 October 2019Orange Belgium was Google's exclusive telecom partner for launch of Google Nest Hub and Mini smart devices in Belgium.
• Orange GroupcoreOthersParent company providing Group sourcing programme, know-how, roaming and interconnect programs. New Management Services Agreement (MSA) with Orange SA replacing previous Strategic Partnership Agreement. Fee capped at €15.4 million per annum for 3 years.
• NethyscoreStrategic or Co-development PartnerSeller of 75% minus one share of VOO SA to Orange Belgium for €1.8 billion. Ongoing relationship through demerger arrangements and Enodia pledge agreements related to VOO operations.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• KPN: Dutch incumbent telecom with mobile, fixed, and enterprise offerings across consumer and B2B segments. Useful benchmark for mid-size European telco strategy and 5G monetization across residential and enterprise users.
• Vodafone (European operations): Major European mobile and converged operator with multi-market MNO profile, enterprise solutions, and content distribution. Relevant comparable for scale, ARPU dynamics, and digital service expansion.
• Deutsche Telekom: Largest European telecom group covering MNO, fixed, IT services, and T-Mobile US. Comparable on network quality leadership, FTTH expansion, enterprise/B2B digital services, and infrastructure-sharing strategies.
• Swisscom: Swiss incumbent with mobile, fixed, TV, and enterprise offerings. Comparable mid-sized European incumbent profile with mature mobile market dynamics, fiber expansion, and content distribution partnerships.
• Three Group (CK Hutchison): Multi-market European mobile operator with operations in the UK, Austria, Denmark, and others. Comparable mid-sized MNO reference for MVNO/wholesale dynamics and 5G network sharing partnerships across Europe.

Direct peers

• Bouygues Telecom: French MNO with structural similarity: non-incumbent mobile operator within a 4-player market and an Orange Group relationship. Closest European analogue for Orange Belgium's hybrid challenger-incumbent positioning and SMB/enterprise focus.
• Telenet: Belgian quad-play cable and mobile operator owned by Liberty Global, competing head-to-head in broadband, TV, and mobile. Wholesale access agreement with Orange Belgium for HFC/FTTH makes it both customer and direct competitor.
• Proximus: Belgian incumbent MNO offering mobile, fixed, TV, and enterprise services with a convergent strategy that closely overlaps Orange Belgium's. Direct rival across 5G deployment, FTTH rollout, B2B/enterprise, and content distribution.

Emerging players

• Salt Mobile: Swiss mobile and quad-play challenger that disrupted Swisscom's incumbent position with aggressive pricing. Mirrors Orange Belgium's hey! sub-brand approach to value-conscious digital-native consumers.

Regional players

• Sunrise (Liberty Global): Swiss cable and mobile operator owned by Liberty Global (similar ownership to Telenet). Comparable cable-mobile convergence approach, FTTH rollout, and bundled content strategy in a non-Belgian geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/orangebepro_fr
• LinkedInlinkedin.com/company/orange-belgium
• Facebookfacebook.com/OrangeBelgium

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Orange Belgium