The Gilroy Firm
The Gilroy Firm is a Georgia-based real estate law firm providing default services, litigation, closings, and attorney-drafted property management legal documents to national lenders, title insurers, and property managers across 17–27 U.S. states.
- Company typePrivate
- Founded2007
- HeadquartersAtlanta, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What The Gilroy Firm does
The Gilroy Firm is a Georgia-based real estate law firm founded on May 1, 2007 by Monica K. Gilroy and Jennifer L. Dickenson as a spin-off from McCalla Raymer, LLC. The firm operates across five revenue streams: (1) national default services management for lenders under a single-point-of-contact program covering foreclosure, bankruptcy and eviction; (2) real estate and commercial litigation across state and federal courts in Georgia and the Southeast; (3) residential and commercial real estate closings, title insurance, REO closings and 1031 exchanges via a proprietary title company; (4) e-commerce sales of attorney-drafted, court-tested property management legal documents to property managers in 17–27 U.S. states; and (5) GREC-accredited training programs that issue Georgia continuing-education credit. The firm is WBENC-certified as a Women's Business Enterprise, holds a proprietary software platform for nationwide eviction support, and was the first Georgia firm to adopt CloseSimple closing technology.
The firm serves three primary customer segments: national lenders and title insurance companies (default services and litigation); property management companies — including those with 100+ door portfolios, franchisees, capital groups and REITs — through legal representation, fair housing compliance and document sales; and buyers, sellers and real estate professionals seeking closing and title services. Document products include a Customized Property Management Agreement ($2,500), a Lease Package #1 ($1,995), a Lease Package #2 housekeeping bundle ($295), COVID-19 document packages, and Resident Reward / Dispute Resolution bundles. The go-to-market is sales-led and multi-channel: direct enterprise engagement for legal services, e-commerce self-serve for documents, and event-driven growth through NARPM, ALTA and GREC speaking and curriculum roles.
Headquartered at 100 North Point Center E, Suite 125, Alpharetta, GA 30022, the firm operates nine metro Atlanta offices (Alpharetta, Buckhead, East Cobb, Gwinnett, Marietta, Midtown, Northlake, Peachtree City, Perimeter Center) with a separately licensed Tennessee division. The firm was founded with 15 attorneys and 80 support staff (95 total). Monica Gilroy leads the litigation department and serves as General Counsel of the Atlanta NARPM chapter (340 members) and outside national counsel for NARPM; she also chairs the ALTA National Title Action Network and serves on the ALTA National Education Committee.
The Gilroy Firm firmographics
Firmographics- Name
- The Gilroy Firm
- Legal name
- The Gilroy Firm LLC
- Website
- https://gilroyfirm.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Gilroy Firm is a Georgia-based real estate law firm providing default services, litigation, closings, and attorney-drafted property management legal documents to national lenders, title insurers, and property managers across 17–27 U.S. states.
- Ownership category
- akta.pro rank
The Gilroy Firm industry classification
Industry- Product category
- Real Estate Legal Services
- NAICS
- Offices of Lawyers (541110), Legal Services (5411)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation) (BPAJANAA)
- akta.pro secondary industry
- Real Estate Transaction Advisory & Due Diligence (FSAEAJAJ)
Keywords
Where The Gilroy Firm is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
The Gilroy Firm business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Legal Services - Default Services: Residential and commercial foreclosure, bankruptcy and eviction services provided nationally. Management of nationwide default services in a single point of contact program for lenders.
- Real Estate Litigation: Civil and commercial litigation representing clients in state and federal courts throughout Georgia and the Southeast. Services include foreclosure defense, title curative litigation, and mortgage fraud prosecution.
- Real Estate Closings: Residential and commercial real estate closings, title insurance, REO closings, and 1031 tax free exchanges. Services lenders, buyers or sellers.
- Property Management Document Sales: Downloadable legal documents for property managers including management agreements, lease packages, and training materials sold through e-commerce platform.
- Training and Educational Programs: On-site and video-based training for property managers with Georgia CE credit through accredited school with GREC and Partners In Education (PIE) with GAR.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Customized Property Management Agreement - Core legal document for property managers |
| One time/ perpetual license | Pay-as-you-go | Lease Package #1 - Customized Lease Agreement |
| One time/ perpetual license | Pay-as-you-go | Lease Package #2 - Housekeeping and Ancillary Documents |
| One time/ perpetual license | Pay-as-you-go | Converting Security Deposit to Rent Addendum (COVID-19) |
| One time/ perpetual license | Pay-as-you-go | Rent Modification Document Package (COVID-19) |
| Freemium | Pay-as-you-go | Resident Reward Language & Strategies |
| One time/ perpetual license | Pay-as-you-go | Dispute Resolution and Non-Disparaging Agreement |
| One time/ perpetual license | Pay-as-you-go | Survival Guide to COVID-19 for Property Managers |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
The Gilroy Firm product offering
Product offeringCore offering
The Gilroy Firm is a full-service real estate law firm providing legal representation across real estate litigation, foreclosure and eviction services, residential and commercial real estate closings, fair housing compliance, and property management company buy/sell transactions. It also sells attorney-drafted, court-tested downloadable legal document templates (Property Management Agreements, Lease Packages, COVID-19 document packages, and dispute resolution forms) through its online shop to property managers in 17-27 states. Complementary offerings include training programs accredited for Georgia real estate CE credit and tenant credit reporting services.
Product overview
The Gilroy Firm is a full-service real estate law firm offering legal services and legal document products for the property management and real estate industry. The core offerings include customizable legal document templates (Property Management Agreements, Lease Agreements, and ancillary documents) sold as downloadable products, complemented by legal representation, closing services, training, and credit reporting services. The document products are developed through a 25-year collaboration with property management trainer Robert Locke and are designed to protect professional managers, generate revenue, and ensure legal compliance. The firm operates as a WBENC-certified Women's Business Enterprise.
Differentiator
Problem solved
Functional benefit
Products and services
- Legal Representation Services Legal representation for property managers in 17 states covering disputes with owners, tenants, HOAs, licensing boards, fair housing claims, evictions, mold claims, and COVID-related disputes; also serves lenders with foreclosure defense, title curative litigation, mortgage fraud prosecution, and commercial litigation throughout Georgia and the Southeast.
- Real Estate Closing Services Mobile, virtual, and onsite residential and commercial real estate closings throughout Georgia with a proprietary title company, remote notary service, and mortgage payoff division. Serves buyers, sellers, lenders, real estate agents, and brokers.
- Training Services for Property Managers On-site and video-based training for property managers with Georgia CE credit available through the firm's accredited school status with GREC and Partners In Education (PIE) with GAR.
- Property Management Company Buy/Sell Services End-to-end legal assistance with buying or selling property management companies, including mutual non-disclosures, executive summaries, sales contracts, due diligence, finding buyers/sellers, Letters of Intent, and closing services.
- Fair Housing Representation
Quantifiable outcome
- Documents used by 200+ managers across 27 states
- +2 more outcomes
Companies that use The Gilroy Firm
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
The Gilroy Firm technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
The Gilroy Firm partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Robert Locke, RMP, MPMcore25-year collaboration between Robert Locke (national property management trainer with 40 years experience) and Monica Gilroy (real estate litigator) to develop property management legal documents. Together they created Crown Management and have handled over 30 closings of management companies.
- NARPM (National Association of Residential Property Managers)coreMonica Gilroy serves as outside national counsel for NARPM and as General Counsel for the Atlanta Chapter. She is considered a subject-matter expert on single-family residential property management and Fair Housing laws. Provides fair housing guidance to NARPM National.
- ALTA (American Land Title Association)coreSince 2014, Monica Gilroy has served on ALTA National Education Committee, one of only a dozen members who write curriculum for ALTA members. Since 2020, she has served as National Title Action Network (TAN) Chair for ALTA.
- Filters DeliveredminorWholesale filter delivery service recommended to property managers for delivering a year's supply of furnace filters to tenants. Affiliated vendor partner.
- Rent Recovery ServicesminorCredit reporting service for property managers connecting to major credit bureaus (Transunion and Equifax) to report tenant payment history.
- GREC (Georgia Real Estate Commission)minorThe firm is an accredited school with GREC for providing continuing education credits to Georgia real estate professionals.
- Partners In Education (PIE) with GARminorAccredited education partner with Georgia Association of Realtors providing CE credits for training programs.
- ALTA (American Land Title Association) - Real Estate Glossary CuratorminorMonica Gilroy serves as Curator of the American Land Title Association Real Estate Glossary, providing educational resources for the industry.
Scale indicators11 records
Recent moves7 records
Expansion highlights6 records
The Gilroy Firm competitors and assessment
Company assessmentDirect peers
- McCalla Raymer: National default services and creditor rights law firm from which The Gilroy Firm's founders split in 2007. Operates the same foreclosure, bankruptcy, and eviction service model that The Gilroy Firm's national default services practice mirrors.
- Aldridge Pite: National default services law firm providing foreclosure, bankruptcy, and eviction services to lenders. Directly competes with The Gilroy Firm's nationwide default services platform and shares the single-point-of-contact lender value proposition.
- Robertson, Anschutz & Schneid: Multi-state default services law firm handling foreclosure, bankruptcy, and eviction matters. Offers the same nationwide default services model that competes with The Gilroy Firm's single point of contact program.
- Weltman, Weinberg & Reis: National creditors' rights and collections law firm with a sizable real estate default practice. Directly comparable in lender default services with multi-state coverage and a similar professional services economic model.
- Halliday, Watkins & Mann: National default services and creditor rights firm specializing in foreclosure, bankruptcy, and eviction representation for lenders. Directly comparable in the nationwide single-point-of-contact default services model.
Regional players
- Florida Default Law Group: Specialized foreclosure and default services law firm operating primarily in Florida. Comparable in vertical focus on default services and lender panel representation, but geographically concentrated in a single state.
- Burr & Forman: Southeast-based full-service law firm with a significant real estate practice in Georgia. Comparable in regional real estate litigation and closings service lines, but with a broader general practice that competes for the same client relationships.
- Morris, Manning & Martin: Atlanta-based full-service law firm with a substantial real estate and creditors' rights practice. Competes directly with The Gilroy Firm in Georgia-based real estate litigation and commercial closings.
- Arnall Golden Gregory: Atlanta-headquartered full-service law firm with a strong real estate and creditor rights practice. Competes for the same Georgia-based real estate closings, litigation, and lender clients.
Broad incumbents
- Troutman Pepper: Large national law firm with a dedicated default services and real estate finance practice. Represents the incumbent competition for national lender default services panel placements and complex real estate litigation.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
The Gilroy Firm social profiles
Digital presenceThe Gilroy Firm financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Gilroy Firm leadership team
Management profileNumber of profiles
Profiles3 records
The Gilroy Firm funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Gilroy Firm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Gilroy Firm
What does The Gilroy Firm do?
The Gilroy Firm is a full-service real estate law firm providing legal representation across real estate litigation, foreclosure and eviction services, residential and commercial real estate closings, fair housing compliance, and property management company buy/sell transactions. It also sells attorney-drafted, court-tested downloadable legal document templates (Property Management Agreements, Lease Packages, COVID-19 document packages, and dispute resolution forms) through its online shop to property managers in 17-27 states. Complementary offerings include training programs accredited for Georgia real estate CE credit and tenant credit reporting services.
Is The Gilroy Firm a public or private company?
The Gilroy Firm is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Gilroy Firm founded?
The Gilroy Firm was founded in 2007. It employs 11 to 50 people.
Where is The Gilroy Firm based?
The Gilroy Firm is headquartered in Atlanta, United States, in the North America region.
How does The Gilroy Firm make money?
Five revenue lines are on record. Legal Services - Default Services are the primary driver. The others are real Estate Litigation, real Estate Closings, property Management Document Sales and training and Educational Programs.
Who are The Gilroy Firm's main competitors?
Direct peers on record are McCalla Raymer, Aldridge Pite, Robertson, Anschutz & Schneid, Weltman, Weinberg & Reis and Halliday, Watkins & Mann. Regional players are Florida Default Law Group, Burr & Forman, Morris, Manning & Martin and Arnall Golden Gregory. Troutman Pepper is listed as a broad incumbent.
Does The Gilroy Firm have an API?
No public API is recorded for The Gilroy Firm.
What industry is The Gilroy Firm in?
The Gilroy Firm's product category is Real Estate Legal Services. Its primary akta.pro industry code is BPAJANAA, Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation), with a secondary code of FSAEAJAJ, Real Estate Transaction Advisory & Due Diligence. Its NAICS code is 541110 and its SIC code is 8111.