What Pttrns does

Pttrns operates a subscription-based curated content platform targeting interface, UX, and UI designers. Founded in 2011 and organized as Pttrns LLC, the company is privately held with a 1-10 headcount and is headquartered in High Point, North Carolina. The core product is the Pttrns Pattern Library, a curated database of over 7,000 mobile design patterns drawn from in-production app interfaces across iOS, Android, iPad, and Apple Watch. The library is complemented by two organizational features: Favorites for personal bookmarking and Collections for project-based grouping of saved patterns. The underlying technology is a web-delivered content/curation platform; no public API, no native mobile app, and no AI/ML features are disclosed.

The business model is a self-serve product-led growth (PLG) subscription offering three tiers: monthly at $12, quarterly at $27, and yearly at $72, each gated by a 3-day free trial. Subscription billing and authentication are operated through Outseta, indicating a lean outsourced-stack architecture. The platform claims more than 40,000 designer users globally, distributed across individuals, teams, and companies of all sizes, with the primary segment being individual UX/UI designers. Marketing channels are limited to a blog, an email newsletter, and Twitter. No funding rounds, partnerships, enterprise customer logos, or acquisitions are disclosed in the available data. Recent commercial activity suggests modest experimentation with affiliate traffic partnerships (e.g., a 'Trending on Pttrns' widget referencing Salesforce, Monday.com, and Zoho) and editorial expansion into adjacent tool categories such as Software and Canva.

Name

Pttrns

Legal name

Pttrns LLC

Website

https://pttrns.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Pttrns operates a subscription-based curated library of 7,000+ mobile design patterns, serving individual UX/UI designers, teams, and companies globally through a self-serve PLG model priced at $12 to $72 per year.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Subscription Revenue: Pttrns generates revenue through a subscription-based model with three tiers: monthly ($12), quarterly ($27), and yearly ($72) plans. The subscription provides access to the curated database of mobile design patterns and app interfaces.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Pttrns offers a curated, subscription-access library of more than 7,000 mobile app design patterns and screenshots sourced from real, in-production applications. Subscribers can browse, search, favorite, and organize patterns into project-specific collections to support UX/UI design research, inspiration, and best-practice reference. The platform is sold via online self-serve plans at $12/month, $27/quarter, or $72/year, each preceded by a 3-day free trial.

Product overview

Pttrns is a design resource platform offering a curated library of mobile design patterns for interface designers. The core offering is the Pttrns Pattern Library containing over 7,000 patterns, supplemented by Favorites (for personal bookmarking) and Collections (for project-based organization). The platform operates on a subscription model with three tiers: Monthly ($12), Quarterly ($27), and Yearly ($72).

Differentiator

Problem solved

Functional benefit

Products and services

• Pttrns Pattern Library A curated collection of over 7,000 mobile design patterns and screenshots from real, in-production applications that designers can browse, search, favorite, and organize into project collections for UX/UI inspiration and research. Sold via subscription with monthly ($12), quarterly ($27), and yearly ($72) plans, each with a 3-day free trial.

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Behance: Behance is a large, Adobe-owned portfolio and design-inspiration platform serving millions of designers worldwide. It overlaps with Pttrns in the "design inspiration" category but is broader than Pttrns' curated mobile UI pattern niche and uses a freemium/portfolio model.
• Dribbble: Dribbble is a long-standing community and inspiration hub for UI, UX, and graphic designers with shoot-sharing, hiring, and discovery features. It competes for the same designer time and attention as Pttrns but covers a much broader design surface and is largely free with optional pro tiers.

Direct peers

• Minimal.Gallery: Minimal.Gallery curates mobile UI design inspiration and screenshots for designers, offering searchable galleries of real apps. It is a direct functional peer to Pttrns in the "curated mobile UI inspiration" category and competes for the same individual-designer subscription dollar.
• Mobbin: Mobbin is a curated, searchable database of mobile app screenshots and UI patterns across iOS, Android, and web — the closest direct competitor to Pttrns, with an overlapping target audience of product and UX designers and a similar subscription-based monetization model.
• Page Flows: Page Flows is a subscription library of real user flows and video walkthroughs from production mobile and web apps, designed for UX and product designers. It is directly comparable to Pttrns in audience, content type (real-product UI examples), and subscription model.
• Refero: Refero is a curated, for-pay design reference library of real mobile and web app screens for designers, with search and tagging. It targets the same UX/UI designer persona as Pttrns and competes head-to-head as a paid alternative to free inspiration sources.
• UI Movement: UI Movement is a curated collection of UI design patterns and animations aimed at mobile and web designers, with a newsletter and community-driven structure. It serves the same core use case as Pttrns — best-practice UI pattern research — and competes for paid subscribers.

Emerging players

• Savee: Savee is a visual bookmarking and inspiration platform built specifically for designers, with curated collections of design and UI references. It overlaps with Pttrns on designer research/organization workflows (Favorites, Collections) and represents an emerging free or freemium alternative.
• Godly: Godly (godly.website) is a curated gallery of the best web design, with a focus on landing pages and brand sites. It is an emerging peer in the broader "curated design inspiration" category that Pttrns occupies, with overlapping target designer audience.
• Muzli by InVision: Muzli is a design inspiration feed (browser extension and platform) from InVision that delivers curated design, UX, and UI inspiration directly into designers' browsing. It overlaps with Pttrns' design-inspiration mission and the same designer audience, though delivered as a free, ad-supported feed rather than paid subscription.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/pttrns
• Facebookfacebook.com/pttrnscom

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pttrns