Avenue Agency
Avenue Agency is a woman- and minority-owned Certified B Corporation digital marketing agency in Portland, Oregon, providing SEO, paid media, social media, and influencer marketing services to purpose-driven nonprofits, B Corps, and impact-focused brands across multiple verticals.
- Company typePrivate
- Founded2014
- HeadquartersPortland, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Avenue Agency does
Avenue Agency is a privately held, woman- and minority-owned Certified B Corporation operating as a full-service digital marketing agency headquartered in Portland, Oregon. Founded in 2014 by Anna Madill, the firm delivers SEO, paid digital advertising, social media marketing, and influencer marketing services to a purpose-driven client base spanning nonprofits, Certified B Corporations, BIPOC- and women-owned brands, travel and tourism organizations, credit unions, and government entities. Avenue generates revenue through professional services engagements structured as project work and ongoing retainers, with complimentary digital marketing audits (paid media, SEO, social) serving as the primary top-of-funnel client acquisition mechanism alongside content marketing, podcasting, and community referrals.
The agency's underlying technology stack consists of industry-standard paid media platforms (Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads), SEO tooling, and social media management platforms, augmented by AI-enabled productivity tools including Fathom AI Notetaker and Fireflies.ai for meeting transcription, generative AI for caption drafting and content ideation, and predictive analytics for SEO keyword research and campaign optimization. Avenue codified its responsible-AI principles in an AI Manifesto adopted in September 2024 and has extended its SEO offering to include an AI Optimization (AIO) service line. Beyond core service delivery, the firm operates the Avenue Foundation, a certified 501(c)(3) nonprofit that runs the Avenues of Impact Mentorship and Marketing Grant Program; the foundation partnered with Prosper Portland and Mercatus on a $180,000 Digital Marketing Grant Program distributing $3,000 grants to 60 BIPOC-owned businesses. The company also pursues DEIJ-aligned thought leadership through the Combating Digital Bias initiative with Construct the Present and produces The Conscious Marketer podcast. Headcount is reported in the 1–10 range (SBA-nano classification), and there is no disclosed external investment or parent company.
Avenue Agency firmographics
Firmographics- Name
- Avenue Agency
- Legal name
- Avenue Agency LLC
- Website
- https://avenueagency.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Avenue Agency is a woman- and minority-owned Certified B Corporation digital marketing agency in Portland, Oregon, providing SEO, paid media, social media, and influencer marketing services to purpose-driven nonprofits, B Corps, and impact-focused brands across multiple verticals.
- Ownership category
- akta.pro rank
Avenue Agency industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (54181), Advertising Agencies (541810), Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Activation/Experiential Creative Agencies (MPAAAAAO)
- akta.pro secondary industry
- Influencer Marketing Agencies (BPAFAHAA)
Keywords
Where Avenue Agency is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Avenue Agency business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Digital Marketing Services: Full-service digital marketing agency providing SEO, social media marketing, paid media management, and influencer marketing services to purpose-driven organizations on a project or retainer basis.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels8 records
Avenue Agency product offering
Product offeringCore offering
Avenue Agency is a full-service digital marketing agency that sells four integrated service lines — Search Engine Optimization (SEO), Digital Advertising, Social Media Marketing, and Influencer Marketing — to purpose-driven organizations including nonprofits, Certified B Corporations, tourism boards, and mission-driven brands. Services are delivered remotely via project or retainer engagements, with complimentary digital marketing audits offered as a client acquisition entry point. The agency also operates the Avenue Foundation 501(c)(3) which runs the Avenues of Impact grant and mentorship program.
Product overview
Avenue Agency is a digital marketing agency offering a unified suite of services for purpose-driven brands and nonprofit organizations. The core offering consists of four integrated service lines: Search Engine Optimization (SEO), Digital Advertising, Social Media Marketing, and Influencer Marketing. These are complemented by complimentary digital marketing audits (Paid Media, SEO, and Social) that serve as client acquisition tools. The agency also produces thought leadership content through The Conscious Marketer Podcast and Blog, while the Avenue Foundation's Avenues of Impact program extends the agency's mission through grants and mentorship for BIPOC-owned businesses. The portfolio is unified by a commitment to conscious marketing, B Corp values, and 1% for the Planet membership.
Differentiator
Problem solved
Functional benefit
Brands
- Avenue Foundation: Certified 501(c)(3) nonprofit mentorship and marketing grant program supporting BIPOC-owned small businesses through the Avenues of Impact program.
- The Conscious Marketer
Products and services
- Search Engine Optimization (SEO) Specialized SEO services that elevate online visibility and ensure businesses are found by the right audience in search engine results, sold to nonprofit organizations, B Corps, and purpose-driven brands.
- Digital Advertising Precision-driven digital advertising including paid search campaigns and strategic paid social initiatives across Google, Facebook, Instagram, and TikTok, with continuous optimization and insight-driven campaign management for nonprofit, B Corp, and mission-driven brand clients.
- Social Media Marketing Strategic social media marketing that builds and nurtures digital communities centered around a client's brand, providing value and engagement with target audiences to foster loyalty and a connected community.
- Influencer Marketing Influencer marketing services that connect brands with authentic voices through strategic partnerships, including sourcing, outreach, budgeting, and benchmarking, focused on genuine creator relationships that build trust and drive impact.
Quantifiable outcome
- 90% increase in organic traffic for clients
- +7 more outcomes
Companies that use Avenue Agency
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles4 records
Avenue Agency technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Avenue Agency partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and major.
- River Path Coaching & ConsultingcoreRiver Path Coaching & Consulting, founded by Nicole Carey (Associate Certified Coach), provides career coaching sessions to Avenues of Impact grant recipients. This partnership supports the holistic development of BIPOC small business owners receiving marketing grants.
- Construct the PresentcoreCollaboration on the Combating Digital Bias anti-racism initiative. Together, Avenue and Construct the Present conducted surveys to identify pain points experienced by businesses owned by members of marginalized groups. The initiative aims to redistribute power in the digital landscape.
- MercatusmajorMercatus provides marketing and business mentorship as part of the Digital Marketing Grant Program dispersing $180,000 to 60 BIPOC business owners in partnership with Prosper Portland.
- Prosper PortlandmajorProsper Portland is a co-funder of the $180,000 Digital Marketing Grant Program that provides $3,000 grants and marketing mentorship to 60 BIPOC business owners.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Avenue Agency competitors and assessment
Company assessmentDirect peers
- Dinosaur: Certified B Corp creative agency helping sustainable and impact-focused brands with strategy, branding, and digital execution — overlapping Avenue's niche of values-aligned clients and SMB-to-mid-market account profiles.
- AndAlso: Certified B Corp creative agency focused on purpose-driven brands, providing brand strategy, content, and digital marketing comparable to Avenue's service mix and values-led positioning.
- Badger & Winters: B Corp creative agency with explicit purpose-driven focus and DEI commitments, offering integrated brand and digital marketing similar to Avenue's conscious-marketer positioning.
- Sculpt: B2B SaaS-focused digital marketing agency offering SEO, paid media, and content marketing — comparable in service lines and boutique scale to Avenue's mid-market digital practice.
- SocialSEO: Digital marketing agency specializing in SEO and paid media with a similar mid-market agency model and retainer-based delivery — directly competitive on Avenue's core SEO and paid media service lines.
- Lilo Social: Social-media-focused marketing agency delivering paid social, content, and community services for SMB and growth-stage brands — overlapping with Avenue's social media marketing and influencer offerings.
- GreenRubino: Portland-headquartered, B Corp-certified creative and digital agency of comparable size, serving purpose-driven and consumer brands with strategy, creative, and digital marketing — directly analogous in geography, scale, and B Corp positioning.
- 100%Genuine: B Corp-certified digital creative agency specializing in sustainability and values-driven brands, offering integrated marketing services similar to Avenue's SEO, paid media, and influencer offerings.
- Thrive Internet Marketing Agency: Full-service digital marketing agency delivering SEO, paid media, and social media marketing across SMB and mid-market segments — overlapping Avenue's service portfolio and target customer profile.
- Ladybugz Interactive Agency: Small/medium digital marketing agency offering SEO, paid media, and social media services for SMB and nonprofit clients — directly comparable in service mix and small-team scale to Avenue.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Avenue Agency social profiles
Digital presenceAvenue Agency financial estimates
Financial estimateRevenue estimate
Valuation estimate
Avenue Agency leadership team
Management profileNumber of profiles
Profiles3 records
Avenue Agency funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Avenue Agency M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Avenue Agency
What does Avenue Agency do?
Avenue Agency is a full-service digital marketing agency that sells four integrated service lines — Search Engine Optimization (SEO), Digital Advertising, Social Media Marketing, and Influencer Marketing — to purpose-driven organizations including nonprofits, Certified B Corporations, tourism boards, and mission-driven brands. Services are delivered remotely via project or retainer engagements, with complimentary digital marketing audits offered as a client acquisition entry point. The agency also operates the Avenue Foundation 501(c)(3) which runs the Avenues of Impact grant and mentorship program.
Is Avenue Agency a public or private company?
Avenue Agency is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Avenue Agency founded?
Avenue Agency was founded in 2014. It employs 1 to 10 people.
Where is Avenue Agency based?
Avenue Agency is headquartered in Portland, United States, in the North America region.
How does Avenue Agency make money?
One revenue line is on record: digital Marketing Services.
Who are Avenue Agency's main competitors?
Direct peers on record are Dinosaur, AndAlso, Badger & Winters, Sculpt, SocialSEO, Lilo Social, GreenRubino, 100%Genuine, Thrive Internet Marketing Agency and Ladybugz Interactive Agency.
Does Avenue Agency have an API?
No public API is recorded for Avenue Agency.
What industry is Avenue Agency in?
Avenue Agency's product category is Digital Marketing Services. Its primary akta.pro industry code is MPAAAAAO, Activation/Experiential Creative Agencies, with a secondary code of BPAFAHAA, Influencer Marketing Agencies. Its NAICS code is 54181 and its SIC code is 7311.