Naseej

What Naseej does

Naseej for Technology is a Riyadh-headquartered digital transformation solutions provider founded in 1989, operating across the Middle East, GCC, and North Africa with offices in seven countries (Saudi Arabia, UAE-Dubai, UAE-Abu Dhabi, Kuwait, Lebanon, Egypt, and Morocco) and 501-1,000 employees. The company serves higher education, cultural institutions (libraries, museums, archives), government, and corporate clients through three integrated solution lines: Education Solutions, Knowledge Assets Management Solutions, and Business Solutions. Its flagship offering is the Medad Cloud Platform, a modular SaaS suite covering campus management, learning management, training management, library services, institutional effectiveness, smart engagement, and a Digital Assets Repository (Medad DAR, the first DataCite Registered Service Provider in the Middle East). Naseej also runs the largest library solutions deployment footprint in the region at 220+ libraries, complemented by museum management (MuseumPlus), smart library robotics, business process automation, managed IT services, and cultural digital advisory services. The company monetizes through enterprise subscription-based SaaS contracts (annual billing), managed services, and professional services, sold via direct enterprise field sales with quote-based pricing. Revenue is diversified across SaaS subscriptions, managed services, digital content development, and consulting, with named customers spanning Saudi government entities, regional universities, and major cultural institutions including Louvre Abu Dhabi and Mohammed Bin Rashid Library. Naseej's strategic posture emphasizes partnership-led expansion (Couchbase, Zoho, ProQuest, Coursera, MediaINFO, Questionmark) and bolt-on M&A (Appsinnovate, 2023).

Name

Naseej

Legal name

Naseej for Technology

Website

https://www.naseej.com

Company type

Public

Founded year

1989

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Naseej is a Riyadh-based digital transformation solutions provider founded in 1989, serving higher education, cultural institutions, government, and corporate clients across the Middle East and North Africa through its Medad Cloud SaaS platform, library and museum management systems, and managed services, supported by offices in seven countries and 501-1,000 employees.

Ownership category

akta.pro rank

Product category

Education Technology Software

NAICS

Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512), Custom Computer Programming Services (541511), Software Publishers (513210), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Computer Processing & Data Preparation (7374)

akta.pro primary industry

Managed Workplace Services (DaaS/Workplace-as-a-Service) (BPAEAIAA)

akta.pro secondary industries

Enterprise Application Modernization & Upgrades (incl. S/4HANA, cloud migrations) (BPAEAGAG), Enterprise Application Modernization (Monolith-to-Modules, Domain Modernization) (BPAEAFAG), ITSM Platform Implementation & Administration (ServiceNow/JSM/BMC/etc.) (BPAEAJAC)

Keywords

• Education technology solutions
• Library management systems
• Digital transformation services
• Cultural heritage management
• Managed IT services

Headquarters

HQ city

Riyadh

HQ country

Saudi Arabia

HQ region

Middle East

Offices7 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software Solutions and Platforms: Subscription-based SaaS platforms including Medad Cloud for institutional effectiveness, learning management, library services, and campus management. Delivered as cloud-based solutions with annual subscription billing.
2. Managed IT Services: Comprehensive IT infrastructure management, network monitoring, cybersecurity, cloud services, application management, data backup, endpoint management, and technical support delivered as ongoing managed services.
3. Digital Content Development: Custom eLearning content creation services including instructional design, visual design, scenarios, videos, animation, interactive elements, and immersive simulations.
4. Consulting Services: Cultural digital advisory services including strategy development, managed operations, archives management, collections development, consortia planning, and information literacy programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Naseej provides digital transformation solutions through its proprietary Medad Cloud SaaS platform, delivering modular products for higher education campus management, learning management, training management, library services, institutional effectiveness, and smart engagement. Beyond the SaaS platform, the company delivers managed IT services, library and museum management systems (including MuseumPlus and an Integrated Library System serving 220+ libraries), smart library robotics, enterprise portal solutions, business process automation, digital educational content development, and cultural digital advisory services to government, education, and corporate clients across the Middle East.

Product overview

Naseej is a digital transformation solutions provider headquartered in Riyadh, Saudi Arabia, offering a comprehensive suite of platforms and services organized into three core solution areas: Education Solutions, Knowledge Assets Management Solutions, and Business Solutions. The flagship Medad Cloud Platform serves as the central hub, providing modular SaaS solutions including Medad Campus Management Platform (CMP), Medad Learning Management Platform (LMP), Medad Training Management Platform, Medad Library Services Platform, Medad Institutional Effectiveness Platform, Medad Smart Engagement Platform, and Medad Digital Assets Repository (DAR). These platforms are designed to work together as an integrated ecosystem for higher education institutions and enterprises. Beyond Medad Cloud, Naseej delivers specialized services including library management (serving 220+ libraries), museum and archives management (MuseumPlus), smart library robotics, enterprise portal solutions, business process automation, managed IT services, digital educational content development, and cultural digital advisory services. Naseej also operates regional offices across the Middle East (Dubai, Kuwait, Abu Dhabi, Beirut, Cairo, Rabat) and maintains a technology partner ecosystem including integrations with ProQuest, MediaINFO, and Questionmark.

Differentiator

Problem solved

Functional benefit

Brands

• Medad Cloud: Cloud-based SaaS platform offering institutional effectiveness, learning management, training management, library services, campus management, and smart engagement solutions for higher education institutions
• Medad

Products and services

• Medad Cloud Platform Comprehensive cloud-based SaaS modular platform unifying institutional effectiveness, campus management, learning management, library services, training management, and smart engagement functions for higher education institutions and enterprises.
• Medad Campus Management Platform (CMP) Native cloud-based SaaS modular platform designed for seamless campus operations, streamlining student lifecycle management from admissions through graduation for higher education institutions.
• Medad Learning Management Platform (LMP) Provides a unique eLearning environment and a secure, cost-effective, and reliable platform to keep learning programs running at peak performance for higher education institutions and enterprises.
• Medad Training Management Platform Cloud-based solution that streamlines training operations, cuts costs, and boosts business success by facilitating efficient employee development and training management.
• Medad Library Services Platform Innovative suite of library services enabling libraries to meet ever-growing digital needs of users with efficiency and swift adaptability; deployed at institutions such as King Saud Medical City and Inaya Medical College.
• Medad Institutional Effectiveness Platform Platform that leverages technology for higher education to support institutional performance, quality, and efficiency by combining key institutional effectiveness functions in one comprehensive platform.
• Medad Smart Engagement Platform Mobile-first platform that unifies campus services and information into one seamless, personalized, and interactive digital experience, offering centralized access, real-time updates, and personalized dashboards for higher education institutions.
• Integrated Library System (ILS) Flexible and seamless library management solutions providing support for various workflows including check-in, cataloging, indexing, self-services, collections acquisition, and task management, serving over 220 libraries across the region.
• Smart Solutions & Robotics for Libraries Library automation and robotics solutions including automated book retrieval systems, AI-equipped robots, security detection systems, patron self-services, return and sorting systems, shelf management, and central management solutions.
• MuseumPlus (Museum Management) Museum and collections management software supporting complex museum workflows including collection cataloging, conservation, loans, location and movement control, research, digital asset management, and exhibition planning; localized for Middle East museums including Ithra, Louvre Abu Dhabi, Royal Commission for AlUla, and Mohammed Bin Rashid Library.
• Managed IT Services Comprehensive managed IT services including IT infrastructure management, network monitoring, cybersecurity managed services, cloud services management, application managed services, data backup and disaster recovery, endpoint management, and helpdesk support.
• Digital Experience Platforms (Enterprise Portal Solutions) Portal development and implementation services for building information and service portals (internal for staff or external for end users) using MS SharePoint 2013, designed for the Arab user with responsive modern interfaces and seamless backend integration.
• Business Process Automation Service-oriented architecture (SOA)-based business process automation solutions that help agencies transform from traditional systems to advanced digital workflows, reducing errors, improving productivity, and cutting costs.
• Data Management Solutions Enterprise data management and analytics business solutions and services that help organizations develop an informed view on where their data can be used effectively.
• Student Information System (SIS) Comprehensive student information system solutions for higher education institutions that streamline communication, reduce operating costs, generate better data and reports, and improve efficiency of the student lifecycle from admissions through assessment.
• Digital Educational Content Development Custom eLearning content development services using ADDIE methodology, creating engaging, interactive, and immersive digital learning courses with instructional design, visual design, scenarios, videos, animation, and game mechanics for various industries.
• Knowledge & Antiquities Management Enterprise knowledge management enablement framework addressing knowledge management needs through services including knowledge auditing, knowledge capturing, experts profiling, knowledge awareness programs, and organizational knowledge taxonomy development.
• Cultural Digital Advisory Services Consulting services for libraries, research centers, and archives covering strategy development, managed operations, archive management, collections development, consortia planning, and leadership programs.

Quantifiable outcome

• 220+ libraries managed on Naseej solutions
• +2 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and major.

• ProQuestcoreTechnology or Integration · 10 June 2026Partnership providing access to ProQuest academic research resources integrated with Medad Library Services Platform for enhanced medical and academic content access.
• ZohomajorTechnology or Integration · 7 June 2026Naseej announced as official authorized Zoho partner, delivering cloud-based business solutions with localization, integration, and execution expertise to help organizations modernize operations across GCC.
• QuestionmarkmajorTechnology or Integration · 7 June 2026Partnership to implement Questionmark Assessment Management Platform for secure and intelligent assessment environment at National Industrial Training Institute, enhancing learning outcomes and workforce development.
• CourseramajorStrategic or Co-development Partner · 21 May 2026Partnership enabling 36,000 Coursera licenses for King Khalid University's Research and Consulting Studies Institute, supporting scalable professional education frameworks and globally recognized digital learning models.
• MediaINFOmajorTechnology or Integration · 17 May 2026Strategic partnership to deliver intelligent Digital Library and Digital Asset Management solutions transforming digitized collections into searchable, secure, and reusable knowledge assets across GCC and MENA region.
• CouchbasecoreTechnology or Integration · 5 April 2026Strategic partnership with Couchbase, the company behind Capella cloud database platform, to accelerate AI adoption in high-performance, real-time applications across Saudi Arabia and wider GCC. Leverages Couchbase's memory-first architecture, vector search capabilities, and flexible JSON model through Naseej's integration services. Initial focus on high-traffic portals, chatbots, real-time content, and mobile applications for distributed field operations.
• AppsinnovatemajorStrategic or Co-development Partner · 1 July 2023In July 2023, Naseej acquired a majority stake in Egypt-based gamification provider Appsinnovate to strengthen capacity for interactive learning experiences in higher education and enterprise sectors.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• OCLC: Global library cooperative providing WorldCat, metadata services, and library management technologies. A broader incumbent in the library space that Naseej competes against in cataloging, resource sharing, and metadata services.
• ServiceNow: Enterprise workflow and digital service platform increasingly used by universities and governments for service desks, employee experience, and digital transformation. Comparable to Naseej's managed IT services, business process automation, and ITSM-adjacent offerings at much larger scale.
• Hyland: Provider of content services, process automation, and document management for higher education and government. Comparable to Naseej's business process automation, digital experience platforms, and document-centric knowledge assets solutions at a much larger global scale.
• Oracle (Higher Education / PeopleSoft Campus Solutions): Major provider of Student Information Systems (PeopleSoft Campus Solutions) and cloud applications for higher education. Competes in the same SIS and institutional modernization space as Naseej's Medad platform but with a much larger global footprint.

Direct peers

• Ellucian: Global leader in higher-education student information systems and campus management software. Directly comparable to Naseej's Medad Campus Management Platform in serving universities with cloud-based SIS, although Ellucian is global-scale and Naseej has stronger regional/Arabic localization.
• Anthology (formerly Blackboard): Major LMS, student success, and enrollment provider for higher education globally. Directly comparable to Naseej's Medad Learning Management Platform, with broader scale but weaker Middle East footprint and Arabic support.
• Innovative Interfaces (III): Library automation and resource management solutions provider serving academic, public, and special libraries. Directly comparable to Naseej's library management and smart-robotics offerings for library customers.
• Gallery Systems (MuseumPlus): Developer of MuseumPlus, the museum collections management software that Naseej implements for Louvre Abu Dhabi, Ithra, Royal Commission for AlUla, and Mohammed Bin Rashid Library. Direct upstream technology partner and the closest product-level peer in the museum segment.
• Ex Libris (Clarivate): Provider of library management systems (Alma), discovery (Primo), and research workflow tools used by academic and research libraries worldwide. Directly comparable to Naseej's Integrated Library System serving 220+ libraries in MENA.
• Axiell Group: European-headquartered provider of library and museum/archives management software including Axiell Arena and Quria. Closely comparable to Naseej's knowledge assets management portfolio spanning libraries, museums, and archives.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/naseej
• YouTubeyoutube.com/channel/UC9m9fNxwhMD-pIzTArU2aDw
• Facebookfacebook.com/naseej.aas
• LinkedInlinkedin.com/company/naseej-aas

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Naseej