Medica Group
Medica Group is a Dubai-based, privately-held multi-brand distributor of medico-aesthetic equipment, injectables, skincare, and dental solutions serving clinics and consumers across the UAE, Saudi Arabia, and Lebanon via B2B and consumer portals.
- Company typePrivate
- Founded1998
- HeadquartersDubai, United Arab Emirates
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Medica Group does
Medica Group is a Dubai-headquartered, privately-held distribution company founded in 1998 that operates a multi-brand platform for medico-aesthetic, dental, and skincare products across the GCC, with active presence in the UAE, Saudi Arabia, and Lebanon. It serves two distinct customer segments through separate portals: Healthcare Professionals (aesthetic clinics, dermatologists, plastic surgeons, and dental practices) via a B2B portal at b2b.medicagroup.com and direct field sales, and Beauty Seekers (consumers) via a website featuring a Treatment Analyzer tool and a geographic clinic locator.
The company's product surface spans medical equipment (Morpheus8/InMode, Venus Bliss/Legacy/Nova, BodyTite, Ultherapy, MiraDry, the proprietary INBELLA device family), injectables (Botulax toxin, Revolax fillers, Rejuran polynucleotides), breast implants (Motiva, Preservé), body contouring devices (PAL, Mia Femtech), professional skincare (WiQo, Arosha, Exovex, Dr. Burgener, InstaGlow), post-operative garments (Embody, Arosha), digital dental solutions (Planmeca imaging/CAD/CAM, W&H sterilization and handpieces, BISCO adhesives and composites, Brumaba, CJ-Optik, Saratoga), and AI-enabled imaging (Aura 3D). Distribution is built on exclusive or principal-level partnerships with leading global OEMs in aesthetics and dental.
The revenue model is predominantly one-time hardware and consumable sales to professional buyers via quote-based B2B pricing and an authenticated portal, supplemented by clinic-network referrals that route beauty seekers to certified providers. Pricing is not publicly disclosed. The company employs 251-500 staff and operates from a single headquarters at Vision Tower, Business Bay, Dubai. Note: portions of the supplied data describe a UK teleradiology merger with Axon Diagnostics and NHS Trust metrics that appear to relate to a separately incorporated UK entity sharing the Medica Group name; that activity is flagged as ambiguous in the source.
Medica Group firmographics
Firmographics- Name
- Medica Group
- Legal name
- Medica Group
- Website
- https://medicagroup.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Medica Group is a Dubai-based, privately-held multi-brand distributor of medico-aesthetic equipment, injectables, skincare, and dental solutions serving clinics and consumers across the UAE, Saudi Arabia, and Lebanon via B2B and consumer portals.
- Ownership category
- akta.pro rank
Medica Group industry classification
Industry- Product category
- Aesthetic Medical Equipment Distribution
- NAICS
- Surgical Appliance and Supplies Manufacturing (339113)
- SIC
- Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)
- akta.pro primary industry
- Rigid Pharmaceutical & Healthcare Plastic Packaging (Pill Bottles, Vials, Med-Grade Jars) (IMALAAAE)
- akta.pro secondary industry
- Flexibles for Hygiene & Medical (Sterile Barrier, Wound Care, Diaper Backsheets) (IMALABAK)
Keywords
Where Medica Group is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices1 record
Markets served
Medica Group business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations
Revenue model
- Aesthetic Equipment Distribution: Distribution of branded aesthetic medical equipment including body contouring devices, skin rejuvenation systems, and dental imaging solutions to healthcare professionals and clinics
- Skincare Products: Sale of professional skincare brands including WiQo, Arosha, Exovex, Dr. Burgener, and InstaGlow to beauty seekers and healthcare professionals
- Injectable Products: Distribution of aesthetic injectables including Botulax (botulinum toxin), Revolax (dermal fillers), and Rejuran (polynucleotides) to certified practitioners
- Breast Implants & Medical Devices: Distribution of Motiva breast implants, Preservé products, and body contouring devices such as PAL liposuction systems and Venus Bliss/Venus Legacy platforms
- Dental Solutions: Distribution of digital dental equipment including Planmeca imaging systems, W&H sterilization and turbine products, and BISCO dental adhesives and composites
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Healthcare Professional B2B Pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Medica Group product offering
Product offeringCore offering
Medica Group distributes medico-aesthetic equipment, skincare products, injectables, breast implants, body contouring devices, and dental solutions across the Middle East (UAE, Saudi Arabia, Lebanon). The company serves as a multi-brand distributor for healthcare professionals and clinics, offering products from global brands including Motiva, Planmeca, W&H, BISCO, Morpheus8/InMode, Venus Concept, Ultherapy, Botulax, Revolax, Rejuran, WiQo, and Arosha.
Product overview
Medica Group is a leading aesthetic medicine distribution company serving as a trusted partner for international aesthetic brands. The company operates as a platform distributor offering medical equipment (Morpheus Pro, Venus devices, BodyTite, Ultherapy, MiraDry), skincare solutions (WiQo, Arosha, Exovex, Dr. Burgener, InstaGlow), injectables (Botulax toxins, Revolax fillers, Rejuran polynucleotides), breast implants (Motiva, Preservé), body contouring devices (Venus Bliss Max, Venus Nova, PAL, INBELLA devices), post-operative garments (Embody, Arosha Body Garments), digital dental solutions (Planmeca imaging/CAD/CAM, W&H equipment/sterilizers, BISCO adhesives/resins), and digital imaging (Aura 3D). The portfolio is organized around two customer segments: Beauty Seekers and Healthcare Professionals, with products distributed across skin rejuvenation, body contouring, breast health, dental care, and post-surgery recovery categories.
Differentiator
Problem solved
Functional benefit
Brands
- INBELLAM8 PRO: Skin rejuvenation treatment device.
- INBELLA MAX
- INBELLA IGNITE RF
- Botulax
- Revolax
- Rejuran
- Motiva
- Preservé
- Mia Femtech
- PAL
- Venus Bliss Max
- Venus Legacy
- InbellaBodyTite
- Venus Nova
- Aura 3D Imaging System
- Arosha Skin Care
- WiQo
- Exovex
- Dr. Burgener
- InstaGlow
- Embody
- Arosha Body Garments
- Brumaba
- CJ-Optik
- Saratoga
- W&H
- Planmeca
- BISCO
Products and services
- Ultherapy A non-invasive ultrasound treatment device for lifting and tightening skin on the face and body, distributed to aesthetic practices.
- MiraDry A device for non-invasive treatment to reduce sweat and odor in underarm areas, distributed to aesthetic clinics.
- Morpheus Pro A fractional radiofrequency microneedling device for face and body contouring and skin rejuvenation that combines needling with RF energy to remodel subdermal adipose tissue, distributed to aesthetic practitioners.
- Venus Bliss A non-invasive body contouring device for fat reduction and skin tightening, distributed to clinics.
- Venus Legacy A multi-polar radiofrequency device for skin tightening, wrinkle reduction, and body contouring, distributed to aesthetic clinics.
- BodyTite A radiofrequency-assisted lipolysis device for body contouring and skin tightening using controlled RF energy, distributed to aesthetic surgeons.
- Venus Bliss Max A multi-solution body platform for fat reduction, muscle stimulation, skin tightening, and cellulite smoothing, distributed to clinics.
- Venus Nova A body contouring device combining muscle stimulation and skin tightening for firmer, more defined contours, distributed to aesthetic practices.
- PAL (Power-Assisted Liposuction) A power-assisted liposuction device for efficient fat removal with improved surgeon control, distributed to plastic surgeons.
- INBELLAM8 PRO A skin rejuvenation device for aesthetic treatments, distributed to clinics.
- INBELLA MAX A body contouring and skin tightening device distributed to aesthetic clinics.
- INBELLA IGNITE RF A radiofrequency device for precision body and facial contouring, distributed to aesthetic practitioners.
- WiQo PRX-T33 A needle-free biorevitalization treatment combining low-concentration TCA with hydrogen peroxide for skin rejuvenation without peeling or downtime, distributed to skincare professionals.
- Arosha Skincare A skincare brand combining aesthetics and science for clinical skincare solutions, distributed to beauty professionals.
- InstaGlow A skincare solution brand for achieving radiant, glowing skin, distributed to beauty professionals.
- Exovex A pure exosome-based skincare serum for tissue repair and rejuvenation in aesthetic treatments, distributed to practitioners.
- Dr. Burgener Luxury Swiss-made personalized skincare brand distributed to aesthetic clinics.
- Motiva Breast Implants Silicone breast implants with advanced shell technology, 3-year FDA study data, and less than 1% device-related complications, featuring Ergonomix2 design for natural movement, distributed to aesthetic surgeons.
- Preservé A breast implant brand focused on tissue preservation and natural-feeling outcomes, distributed to aesthetic surgeons.
- Revolax Hyaluronic acid dermal fillers marketed as the thinnest and lightest for natural-looking facial enhancement, distributed to certified practitioners.
- Botulax Botulinum toxin type A product for wrinkle reduction, offering natural-looking results lasting 3-4 months, distributed to aesthetic practitioners.
- Rejuran Polynucleotide-based skin regeneration therapy derived from salmon DNA for healing, collagen production, and skin rejuvenation, distributed to aesthetic practitioners.
- Mia Femtech Non-surgical breast harmonization technology for natural enhancement without implants, distributed to aesthetic clinics.
- Planmeca Digital dentistry solutions including CBCT imaging systems (Viso G7/G5/G3, ProMax 3D family), CAD/CAM systems (Emerald S scanner, PlanMill mills), dental units, and comprehensive software for digital workflow, distributed to dental professionals.
- W&H Dental technology including Synea turbines, sterilizers (Lisa, Lara, Lina) with LED+ technology, and infection control solutions, distributed to dental practices.
- BISCO Dental adhesive and resin composite technology including TheraCal LC, TheraCem, All-Bond Universal, Z-Prime Plus, Choice 2, ZirClean, TheraBase, and TheraCal PT for restorative dentistry, distributed to dental professionals.
- CJ-Optik Dental optical solutions brand distributed to dental professionals in the Middle East.
- Brumaba Professional dental furniture brand distributed to dental practices.
- Saratoga Dental healthcare products brand distributed to dental professionals.
- IDS Smartrion Combi A laser hair removal device combining 1064nm Nd:YAG and 755nm Alexandrite lasers with cryo cooling for all skin types, distributed to aesthetic clinics.
- Aura 3D Imaging System A 3D facial imaging system for skin analysis and treatment planning using AI technology, distributed to aesthetic clinics.
- Embody Post-surgery lingerie designed for comfort and optimal healing after breast procedures, distributed to aesthetic practices.
- Arosha Body Garments Compression garments for post-surgery recovery and body shaping, distributed to aesthetic and plastic surgery practices.
Quantifiable outcome
- 55% NHS Trust coverage following Axon merger
- +1 more outcomes
Companies that use Medica Group
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Medica Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Medica Group partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and flagship.
- PlanmecacorePlanmeca is a Finnish healthcare technology company specializing in cutting-edge dental equipment including 2D and 3D imaging systems, CAD/CAM solutions, and dental units. Medica Group distributes Planmeca products in the Middle East, offering dental imaging technology, digital workflows, and comprehensive software solutions to dental professionals in the region.
- W&HcoreW&H is an Austrian manufacturer of dental transmission instruments and sterilization solutions, founded in 1890 and headquartered in Bürmoos. Medica Group distributes W&H products including Synea Turbines, Lisa/Lara/Lina sterilizers, and dental handpieces in the Middle East market.
- BISCOcoreBISCO is a US-based dental manufacturer established in 1981, specializing in adhesive and resin composite technology. Medica Group distributes BISCO products including All-Bond Universal, TheraCal LC, TheraCem, Choice 2, and Z-Prime Plus to dental professionals across the Middle East region.
- MotivacoreMotiva is a breast implant manufacturer known for advanced implant technology including Ergonomix2 design for natural movement. Medica Group distributes Motiva breast implants to aesthetic surgeons in the Middle East, offering 3-year FDA study data and less than 1% device-related complication rates.
- Morpheus8 (InMode)coreMorpheus8 is a fractional radiofrequency microneedling device by InMode that remodels skin and subcutaneous tissue. Medica Group offers Morpheus8 treatments and distributes the technology, providing face and body contouring without surgery through controlled RF energy delivery to subdermal layers.
- Venus ConceptcoreVenus Concept produces non-invasive body contouring and skin rejuvenation devices including Venus Bliss Max, Venus Legacy, and Venus Nova. Medica Group distributes these systems for fat reduction, muscle stimulation, skin tightening, and body shaping treatments.
- UltherapycoreUltherapy is an FDA-cleared non-invasive ultrasound procedure for lifting skin on the face, neck, and chest. Medica Group offers Ultherapy Prime treatments as part of its skin tightening portfolio for aesthetic practices.
- RejurancoreRejuran is a polynucleotide-based skin regeneration treatment derived from salmon DNA. Medica Group distributes Rejuran injectables for aesthetic practitioners, offering 'baby skin injection' treatments that stimulate collagen production and cellular renewal.
- RevolaxcoreRevolax is a hyaluronic acid dermal filler brand known for its thinnest and lightweight formulation. Medica Group distributes Revolax fillers for lip enhancement, cheek contouring, and facial balancing procedures.
- BotulaxcoreBotulax is a botulinum toxin type A product globally recognized for wrinkle treatment. Medula Group distributes Botulax for aesthetic practitioners, offering 3-4 month duration results for expression line softening.
- MITIS HealthflagshipMITIS Health is the sister company of Axon Diagnostics, specializing in Clinical Desktop technology for diagnostic workflow. Following the 2026 merger, MITIS Health's Clinical Desktop technology becomes part of Medica Group's combined diagnostic network.
- Axon DiagnosticsflagshipAxon Diagnostics is a UK-based diagnostic technology company with a digital pathology platform and AI-based workflow tools. Medica Group merged with Axon Diagnostics in February 2026 to form the UK's largest clinical reporting network, combining Medica's clinician network with Axon's technology platform to serve over 2.5 million patients across 55% of NHS Trusts.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Medica Group competitors and assessment
Company assessmentEmerging players
- Hugel (botulinum toxin): Hugel is a Korean manufacturer of botulinum toxin (Botulax brand) and other aesthetic products that Medica distributes in the GCC. Comparable as the upstream aesthetic injectable supplier working through regional distribution partners.
- Sinclair Pharma: Sinclair Pharma is a Europe-based aesthetics company focused on injectable and skincare products. Comparable to Medica in product mix and clinical-aesthetics positioning, though Medica is regional distributor and Sinclair a manufacturer.
Broad incumbents
- Cynosure (Hologic): Cynosure, now part of Hologic, is a global manufacturer and distributor of aesthetic energy-based devices (lasers, RF, body contouring). Comparable to Medica as a multi-brand aesthetic device platform serving clinics internationally.
- Merz Aesthetics: Merz Aesthetics is a global aesthetics company offering injectables (Botox alternatives, fillers), devices, and skincare. It operates in the same product categories Medica distributes and would compete for the same clinics in the GCC.
- Alma Lasers: Alma Lasers is a global aesthetic and surgical laser manufacturer with a broad energy-based device portfolio. Comparable to Medica as a multi-brand aesthetic device platform competing for clinic customers regionally.
- Galderma SA: Galderma is one of the world's largest dermatology and aesthetic injectable companies (Restylane, Sculptra, etc.). Comparable to Medica as a major aesthetic injectable/dermatology platform, though Medica operates as a regional distributor rather than manufacturer.
- AbbVie / Allergan Aesthetics: Allergan Aesthetics, an AbbVie company, is the global market leader in aesthetic injectables (Botox, Juvéderm, CoolSculpting). Comparable to Medica as a dominant aesthetic brand portfolio competing for the same clinic customers in the region.
Others
- InMode Ltd. InMode manufactures the Morpheus8 fractional RF microneedling platform and related aesthetic/medical devices. It is both a key supplier to Medica Group and a comparable player in the global aesthetic device category it competes in.
- Venus Concept Inc. Venus Concept produces body contouring and skin rejuvenation devices including Venus Bliss and Venus Legacy, which Medica distributes in the GCC. Comparable as both a supplier and a peer in aesthetic energy-based device distribution.
- Establishment Labs Holdings: Establishment Labs manufactures the Motiva breast implant line that Medica distributes in the GCC. Comparable as the upstream manufacturer whose regional distribution economics depend on partners like Medica.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Medica Group social profiles
Digital presenceMedica Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Medica Group leadership team
Management profileNumber of profiles
Profiles1 record
Medica Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Medica Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Medica Group
What does Medica Group do?
Medica Group distributes medico-aesthetic equipment, skincare products, injectables, breast implants, body contouring devices, and dental solutions across the Middle East (UAE, Saudi Arabia, Lebanon). The company serves as a multi-brand distributor for healthcare professionals and clinics, offering products from global brands including Motiva, Planmeca, W&H, BISCO, Morpheus8/InMode, Venus Concept, Ultherapy, Botulax, Revolax, Rejuran, WiQo, and Arosha.
Is Medica Group a public or private company?
Medica Group is a private company. It is classified as unknown and is currently operating.
When was Medica Group founded?
Medica Group was founded in 1998. It employs 251 to 500 people.
Where is Medica Group based?
Medica Group is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Medica Group make money?
Five revenue lines are on record. Aesthetic Equipment Distribution is the primary driver. The others are skincare Products, injectable Products, breast Implants & Medical Devices and dental Solutions.
Who are Medica Group's main competitors?
Emerging players on record are Hugel (botulinum toxin) and Sinclair Pharma. Broad incumbents are Cynosure (Hologic), Merz Aesthetics, Alma Lasers, Galderma SA and AbbVie / Allergan Aesthetics. Others are InMode Ltd., Venus Concept Inc. and Establishment Labs Holdings.
Does Medica Group have an API?
No public API is recorded for Medica Group.
What industry is Medica Group in?
Medica Group's product category is Aesthetic Medical Equipment Distribution. Its primary akta.pro industry code is IMALAAAE, Rigid Pharmaceutical & Healthcare Plastic Packaging (Pill Bottles, Vials, Med-Grade Jars), with a secondary code of IMALABAK, Flexibles for Hygiene & Medical (Sterile Barrier, Wound Care, Diaper Backsheets). Its NAICS code is 339113 and its SIC code is 5047.