Dentrix
Dentrix is a dental practice management software platform serving 35,000+ practices in the US and Canada, integrating scheduling, imaging, billing, analytics, and AI-driven clinical and claims workflows into a single subscription-based system.
- Company typePrivate
- Founded1985
- HeadquartersAmerican Fork, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Dentrix does
Dentrix, founded in 1985 and headquartered in American Fork, Utah (with a Canadian operation in Surrey, British Columbia), is a dental practice management software platform serving more than 35,000 dental practices across the United States and Canada. Acquired by Henry Schein, Inc. in 1997 and now operated as the flagship product of Henry Schein One — a joint venture between Henry Schein (NASDAQ: HSIC) and Internet Brands — Dentrix connects scheduling, charting, imaging, billing, analytics, and patient engagement into a single integrated system. Its core architecture is an on-premises practice management platform supplemented by cloud-integrated modules (Dentrix Imaging, Detect AI, Voice Notes, Jarvis Analytics, Eligibility Pro, eClaims, Image Verify, Claims Manager, Reserve with Google, Dentrix Forms) and extended through the Dentrix API Exchange authorized integrator program.
The company monetizes primarily through annual software subscriptions for customizable packages and suites, plus a Connected Care Essentials priority support plan that bundles updates, chat support, and built-in imaging. Additional revenue comes from add-on AI modules (Detect AI, Voice Notes Ambient, Jarvis Analytics), implementation, training and professional services, and a paid API Exchange integrator program. Go-to-market combines direct enterprise field sales with distribution through the Henry Schein One ecosystem and channel partners, targeting solo and small dental practices as the primary segment and DSOs and multi-location groups as a secondary segment. Strategic priority areas include AI-led clinical documentation and diagnostic imaging, automated insurance eligibility and claims processing, and expansion into teledentistry — areas where integration with 1,300+ payors and 150+ imaging device partners produces measurable workflow outcomes such as denials dropping from 20–30% to near zero and eligibility verification cycles falling from 12 hours to 90 minutes.
Dentrix firmographics
Firmographics- Name
- Dentrix
- Legal name
- Henry Schein One
- Website
- https://dentrix.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Dentrix is a dental practice management software platform serving 35,000+ practices in the US and Canada, integrating scheduling, imaging, billing, analytics, and AI-driven clinical and claims workflows into a single subscription-based system.
- Ownership category
- akta.pro rank
Dentrix industry classification
Industry- Product category
- Dental Practice Management Software
- NAICS
- Offices of Dentists (621210), Dental Equipment and Supplies Manufacturing (339114)
- SIC
- Dental Equipment & Supplies (3843), Surgical & Medical Instruments & Apparatus (3841)
- akta.pro industry
- Membership/Subscription & Direct-Pay General Dentistry PracticesMobile/On-Site Dental Imaging ServicesGeneral Dentistry Group PracticesHealthcare & Life Sciences/Dental Care Services/Dental Service Organizations (DSOs) & Group PracticesPeriodontic & Implant Group PracticesHealthcare & Life Sciences/Dental Care Services/Dental Service Organizations (DSOs) & Group Practices
Keywords
Where Dentrix is headquartered
LocationHeadquarters
- HQ city
- American Fork
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Dentrix business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Practice Management Software Subscription: Dentrix offers practice management software as an annual subscription with customizable packages and suites. Includes core software, automatic updates, and support.
- Dentrix Connected Care Essentials: Priority support plan including access to trained specialists, automatic software updates, in-product chat support, and built-in Dentrix Imaging software. Offered as annual subscription.
- Professional Services and Training: Onboarding, training, and consulting services for implementation and practice optimization.
- Add-on Solutions: Additional modules such as Voice Notes Ambient, Jarvis Analytics add-on, and specialized imaging tools sold as separate products or add-ons to base packages.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Customizable practice management packages |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Dentrix product offering
Product offeringCore offering
Dentrix is an all-in-one dental practice management software platform that connects scheduling, imaging, billing, analytics, and patient engagement into a single integrated system for dental practices. It is sold as an annual subscription with customizable packages and add-on modules, including FDA-cleared AI diagnostics, electronic claims submission, automated insurance eligibility verification, and real-time practice analytics, serving 35,000+ dental practices worldwide.
Product overview
Dentrix is a comprehensive dental practice management ecosystem comprising a core on-premises platform paired with integrated modules for imaging, billing, analytics, and patient engagement. The portfolio includes core Dentrix practice management software, specialty modules like Eligibility Pro for insurance verification, eClaims for claims submission, and ERA Auto-Posting for payment reconciliation. Clinical AI offerings include Detect AI (FDA-cleared X-ray analysis), Voice Notes and Voice Notes Ambient (AI-powered clinical documentation), and Image Verify (AI-based image quality checking). Analytics is delivered through Jarvis Analytics, while patient engagement features include Reserve with Google booking and Dentrix Forms. All capabilities are accessible through Dentrix Connected Care Essentials support plan and extensible via the Dentrix API Exchange authorized integrator program.
Differentiator
Problem solved
Functional benefit
Brands
- Dentrix Ascend: Cloud-native dental practice management system designed for growth-focused practices and DSOs.
- Dentally
- Eligibility Pro
- Detect AI
- Jarvis Analytics
- Voice Notes
- eClaims
- Claims Manager
- Image Verify
Quantifiable outcome
- 82% of users report improved practice productivity
- +8 more outcomes
Companies that use Dentrix
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Dentrix technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability9 records
Feature8 records
Dentrix partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Videa HealthcoreVidea Health powers Detect AI, the FDA-cleared AI-powered X-ray analysis tool integrated into Dentrix Imaging for real-time caries detection and diagnostic accuracy improvement.
- Amazon Web Services (AWS)coreAWS technology powers Voice Notes Ambient Mode for real-time clinical conversation capture and transcription within the Dentrix workflow.
- Dentrix API Exchange / Henry Schein One API ExchangecoreA community of authorized software vendors integrating with Dentrix, requiring security testing, agreements, and program fees. Provides verified integrations extending Dentrix capabilities.
- 150+ Imaging Device ManufacturerscoreDentrix Imaging supports plug-and-play compatibility with 150+ hardware devices including sensors, 2D, 3D, CBCT, and CAD/CAM systems with no extra fees.
Scale indicators11 records
Recent moves7 records
Expansion highlights5 records
Dentrix competitors and assessment
Company assessmentDirect peers
- Curve Dental: Curve Dental is a cloud-native dental practice management platform serving solo practices and DSOs. It is a direct substitute for both the on-prem Dentrix platform and Dentrix Ascend, with comparable scheduling, billing, imaging, and patient engagement modules.
- iDentalSoft: iDentalSoft is a cloud dental practice management system targeting small and mid-sized practices with web-based charting, scheduling, imaging, and billing — overlapping with Dentrix's core SMB offering.
- CareStack: CareStack is a cloud dental practice management platform purpose-built for DSOs and multi-location groups. It directly competes with Dentrix Ascend for high-growth and multi-site practices and overlaps heavily on insurance, billing, and patient engagement capabilities.
- tab32: tab32 is a cloud-based dental practice management and electronic health record platform that markets itself to DSOs and group practices. It competes directly with both Dentrix core and Dentrix Ascend in practice management, charting, billing, and analytics.
- Open Dental: Open Dental is an open-source dental practice management solution used by thousands of practices, often picked over Dentrix on price and customization. It competes head-to-head on charting, billing, scheduling, and imaging integrations.
- Eaglesoft (Patterson Companies): Eaglesoft is Patterson Companies' on-premise dental practice management software and one of Dentrix's longest-standing direct rivals in the mid-market practice space, offering charting, imaging, billing, and scheduling for general and specialty dental practices.
Broad incumbents
- Athenahealth: Athenahealth is a large, multi-specialty healthcare IT and revenue cycle management vendor with a broader clinical footprint that includes dental-adjacent workflows. It is comparable to Dentrix in so far as it sells practice management, billing, and AI documentation to ambulatory providers, though dental is not its core focus.
- eClinicalWorks: eClinicalWorks is a major ambulatory electronic health record and practice management vendor serving multi-specialty practices. It overlaps with Dentrix on scheduling, billing, patient engagement, and AI documentation but is broader than dental.
Others
- RevenueWell: RevenueWell is a dental patient engagement and communication platform. It is comparable because Dentrix markets a parallel 'Marketing & Patient Experience' solution (Reserve with Google, Dentrix Forms), positioning both companies in adjacent dental workflow layers.
- Patterson Dental Supply: Patterson Dental is one of the two largest US dental supply distributors and owns Eaglesoft, Dentrix's primary on-premise PMS rival. It is comparable because its distribution channel and bundled software-plus-supply economics structurally rival Henry Schein / Henry Schein One's go-to-market and pricing power.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key highlights7 records
Customer concentration
Dentrix social profiles
Digital presenceDentrix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dentrix leadership team
Management profileNumber of profiles
Profiles7 records
Dentrix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dentrix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dentrix
What does Dentrix do?
Dentrix is an all-in-one dental practice management software platform that connects scheduling, imaging, billing, analytics, and patient engagement into a single integrated system for dental practices. It is sold as an annual subscription with customizable packages and add-on modules, including FDA-cleared AI diagnostics, electronic claims submission, automated insurance eligibility verification, and real-time practice analytics, serving 35,000+ dental practices worldwide.
Is Dentrix a public or private company?
Dentrix is a private company. It is classified as corporate owned and is currently operating.
When was Dentrix founded?
Dentrix was founded in 1985. It employs 101 to 250 people.
Where is Dentrix based?
Dentrix is headquartered in American Fork, United States, in the North America region.
How does Dentrix make money?
Four revenue lines are on record. Practice Management Software Subscription is the primary driver. The others are dentrix Connected Care Essentials, professional Services and Training and add-on Solutions.
Who are Dentrix's main competitors?
Direct peers on record are Curve Dental, iDentalSoft, CareStack, tab32, Open Dental and Eaglesoft (Patterson Companies). Broad incumbents are Athenahealth and eClinicalWorks. Others are RevenueWell and Patterson Dental Supply.
Does Dentrix have an API?
Yes. Dentrix API Exchange is a community of authorized integrators that allows Dentrix customers to expand capabilities through authorized software integrations. It provides open architecture and interoperability with preferred vendors while retaining full data ownership and maintaining patient data security with industry-leading security standards. Vendors must pass a security test, sign an agreement, and pay a program fee to become authorized integrators. Developer documentation is at www.henryscheinone.com/dental-solutions/api-exchange.
What industry is Dentrix in?
Dentrix's product category is Dental Practice Management Software. Its primary akta.pro industry code is HLABAAAI, Membership/Subscription & Direct-Pay General Dentistry Practices, with a secondary code of HLABAIAJ, Mobile/On-Site Dental Imaging Services. Its NAICS code is 621210 and its SIC code is 3843.