Capwealth
CapWealth is a privately-owned, SEC-registered wealth management firm in Franklin, Tennessee, managing nearly $2 billion in assets for high-net-worth individuals, families, foundations, and business owners through personalized financial planning, investment management, and tax and estate advisory services.
- Company typePrivate
- Founded2000
- HeadquartersFranklin, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Capwealth does
CapWealth Advisors, LLC is an SEC-registered, privately-owned wealth management firm headquartered in Franklin, Tennessee, founded in 2000 by Tim Pagliara. The firm manages nearly $2 billion in assets and serves high-net-worth individuals, families, foundations, business owners, and company executives across the Southeast — with a concentration in the Nashville/Franklin metropolitan area. Its service portfolio spans financial planning, lifestyle and wealth management, retirement planning, investment planning, tax planning, estate planning, philanthropic planning, educational planning, generational wealth transfer, long-term care planning, and business owner wealth management, delivered through a three-step consultative process (Schedule a Call, Make a Plan, Get Started) and supplemented by educational programs such as Money Camp and Women & Wealth seminars.
The firm's underlying technology is minimal: it does not develop proprietary products and relies on third-party infrastructure (notably the BDReporting client portal) for client reporting and portfolio management. The investment philosophy — branded "Sophisticated Simplicity®" — is delivered through human-led research and a centralized investment committee (Director of Research Drew O'Connor, CIO Tim Pagliara) rather than through automated or AI-driven systems. The team is small (~15–20 staff) but credentialed, with concentrations of CFP®, CFA®, CPA®, CTFA, and CPWA® designations.
The business model is a classic fee-based RIA: CapWealth generates revenue from advisory fees calculated as a percentage of assets under management, billed annually on a recurring basis. Pricing is not publicly disclosed; prospective clients must contact the firm directly. The go-to-market motion is sales-led and relationship-driven, combining personal referrals, earned media in outlets such as Barron's, Forbes, CNBC, and MarketWatch, thought-leadership content on the firm blog, and in-person seminars. Multiple advisor-level rankings (Forbes #1 in Tennessee for 2026; Forbes #243 nationally; Barron's Top 1200 in 2025; CNBC Top 100 in 2024) and the Financial Times Top 100 Women Financial Advisors citation for President & CEO Phoebe Venable reinforce the firm's brand-led positioning in the HNW advisory market.
Capwealth firmographics
Firmographics- Name
- Capwealth
- Legal name
- CapWealth Advisors, LLC
- Website
- https://capwealthgroup.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CapWealth is a privately-owned, SEC-registered wealth management firm in Franklin, Tennessee, managing nearly $2 billion in assets for high-net-worth individuals, families, foundations, and business owners through personalized financial planning, investment management, and tax and estate advisory services.
- Ownership category
- akta.pro rank
Capwealth industry classification
Industry- Product category
- Wealth Management
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Private Client/High-Net-Worth Advisory (FSAEAAAN)
- akta.pro secondary industry
- High-Net-Worth (HNW) Private Banking (FSABADAB)
Keywords
Where Capwealth is headquartered
LocationHeadquarters
- HQ city
- Franklin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Capwealth business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Wealth Management Advisory Fees: As an SEC-registered investment advisor, CapWealth generates revenue primarily through advisory fees based on assets under management (AUM). The firm provides comprehensive wealth management services including financial planning, investment management, tax planning, retirement planning, and estate planning. The revenue model is characteristic of traditional wealth management firms where fees are typically assessed as a percentage of client assets managed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Comprehensive wealth management services with personalized financial planning |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Capwealth product offering
Product offeringCore offering
Capwealth is an SEC-registered investment advisory firm that provides discretionary wealth management and financial planning services to high-net-worth individuals, families, foundations, and business owners. Its core services encompass investment management, retirement planning, tax planning, estate planning, philanthropic planning, and concierge services, delivered on a fee-based fiduciary model with assets approaching $2 billion under management.
Product overview
CapWealth is an SEC-registered wealth management firm offering a comprehensive suite of financial planning and investment management services. The firm's core offerings include Financial Planning, Retirement Planning, Investment Planning, Tax Planning, Estate Planning, and Wealth Management services delivered through a personalized, relationship-centered approach. The product portfolio includes specialized services for different client segments (new investors, professionals, retirees, wealthy families, newly independent individuals, and company executives), along with educational programs like Money Camp for children and Women & Wealth Seminars. Additional offerings include Retirement Income & Distribution Planning, Long-Term Care Planning, and research publications such as the Affordability Whitepaper. The firm manages approximately $2 billion in assets for clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Financial Planning Comprehensive financial planning service that integrates investment, retirement, tax, and estate considerations into a single plan for high-net-worth individuals and families.
- Lifestyle and Wealth Management Holistic wealth management service designed to align a client's financial resources with their lifestyle goals across multiple life stages.
- Retirement Planning Retirement planning service covering income, distribution, and longevity planning for individuals approaching or in retirement.
- Investment Planning Investment planning and discretionary portfolio management service tailored to client risk tolerance, time horizon, and wealth objectives.
- Tax Planning Tax planning service focused on coordinating investment, retirement, and estate decisions to optimize client tax outcomes.
- Estate Planning Estate planning service assisting clients with wealth transfer, trust structures, and multi-generational legacy planning.
- Philanthropic Planning Philanthropic planning service supporting charitable giving strategies, donor-advised funds, and foundation governance for clients and their families.
- Educational Planning Educational planning service helping families structure savings and funding strategies for higher education costs.
- Millennial Financial Planning Financial planning service tailored to millennial clients, addressing early-career wealth building, student debt, and first-generation planning needs.
- Generational Wealth Planning Generational wealth planning service focused on transferring and preserving wealth across multiple generations of a family.
- Business Owner Wealth Management Integrated wealth management service for business owners covering personal wealth, business succession, and concentrated stock positions.
- Client Concierge Services Concierge service providing personalized client support, coordination of professional advisors, and high-touch service for premium clients.
- Retirement Income and Distribution Planning Specialized retirement service covering income drawdown strategies, required minimum distributions, and tax-efficient retirement cash flow.
- Long-Term Care Planning Long-term care planning service addressing extended care needs, insurance strategies, and asset protection for clients and families.
Quantifiable outcome
- Managing nearly $2 billion in assets for clients
- +2 more outcomes
Companies that use Capwealth
Customer profileNamed customers1 record
Segments6 records
Ideal customer profiles3 records
Capwealth technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Capwealth partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Capwealth competitors and assessment
Company assessmentRegional players
- Cornerstone Wealth Planning: Cornerstone Wealth Planning is a Franklin/TN-area RIA serving HNW clients with comprehensive planning and investment services. Comparable by location and target client, illustrating the depth of direct regional competition CapWealth faces in its home market.
Broad incumbents
- Bessemer Trust: Bessemer Trust is a private wealth management firm serving ultra-high-net-worth families with investment management, trust, and family office services. Comparable in targeting the HNW/UHNW segment with multi-generational wealth planning, though at a much higher AUM threshold than CapWealth.
- Edelman Financial Engines: Edelman Financial Engines is a large national RIA offering financial planning and investment management to households across wealth tiers. Comparable as a competing RIA in the same wealth advisory category, but with substantially greater scale and a more mass-affluent focus.
- Creative Planning: Creative Planning is a large independent RIA serving HNW clients with financial planning, investment management, tax, and estate services. Overlaps with CapWealth in core service offering and target client; represents what CapWealth could scale into as it grows.
- Brown Brothers Harriman Wealth Management: BBH provides private banking and wealth management to HNW families with multi-generational planning services. Comparable in targeting UHNW/HNW clients with holistic wealth advisory, though as a much larger and older institution.
- Mariner Wealth Advisors: Mariner is a large national RIA providing comprehensive wealth advisory, tax, estate, and investment management to HNW individuals and families. Comparable as a scaled competitor in the same RIA/HNW advisory space, though with much larger AUM and national footprint than CapWealth.
Direct peers
- GenSpring Family Offices: GenSpring is an ultra-high-net-worth multi-family office headquartered in the Southeast serving HNW families. Directly comparable: President/CEO Phoebe Venable previously worked at GenSpring as Family Investment Officer, and the firm targets an overlapping HNW client base with similar planning-centric services.
- Buckingham Strategic Wealth: Buckingham is an RIA providing evidence-based financial planning and investment management to HNW individuals. Comparable in service philosophy (planning-centric, fee-only), client segment, and business model; represents a like-sized/slightly larger direct competitor.
- Carson Wealth: Carson Wealth is a national RIA providing comprehensive wealth planning to HNW families through a partner-advisor model. Comparable in service offering and target client; demonstrates the partner-firm growth trajectory available to RIAs of CapWealth's profile.
- SageSpring Wealth Partners: SageSpring is a Franklin, TN-based RIA serving high-net-worth families with comprehensive wealth management. Directly comparable to CapWealth by location, client segment, and service mix; CapWealth recently hired EVP Dean Shahan from SageSpring, confirming direct overlap.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Capwealth social profiles
Digital presenceCapwealth financial estimates
Financial estimateRevenue estimate
Valuation estimate
Capwealth leadership team
Management profileNumber of profiles
Profiles1 record
Capwealth funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Capwealth M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Capwealth
What does Capwealth do?
Capwealth is an SEC-registered investment advisory firm that provides discretionary wealth management and financial planning services to high-net-worth individuals, families, foundations, and business owners. Its core services encompass investment management, retirement planning, tax planning, estate planning, philanthropic planning, and concierge services, delivered on a fee-based fiduciary model with assets approaching $2 billion under management.
Is Capwealth a public or private company?
Capwealth is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Capwealth founded?
Capwealth was founded in 2000. It employs 11 to 50 people.
Where is Capwealth based?
Capwealth is headquartered in Franklin, United States, in the North America region.
How does Capwealth make money?
One revenue line is on record: wealth Management Advisory Fees.
Who are Capwealth's main competitors?
Cornerstone Wealth Planning is listed as a regional player. Broad incumbents are Bessemer Trust, Edelman Financial Engines, Creative Planning, Brown Brothers Harriman Wealth Management and Mariner Wealth Advisors. Direct peers are GenSpring Family Offices, Buckingham Strategic Wealth, Carson Wealth and SageSpring Wealth Partners.
Does Capwealth have an API?
No public API is recorded for Capwealth.
What industry is Capwealth in?
Capwealth's product category is Wealth Management. Its primary akta.pro industry code is FSAEAAAN, Private Client/High-Net-Worth Advisory, with a secondary code of FSABADAB, High-Net-Worth (HNW) Private Banking. Its NAICS code is 523940 and its SIC code is 6282.