What BubblyNet does

BubblyNet, LLC is a privately held smart building technology company founded in 2009 and headquartered in Clearwater, Florida, with a secondary European office in Mendrisio, Switzerland. The company develops a Bluetooth Mesh-based Networked Lighting Control (NLC) platform that combines proprietary hardware (controllers, sensors, drivers, switches, touchscreens, in-fixture controllers, and pre-programmed BubblyBox kits) with three software layers: CloudCore (cloud-based portfolio management), EdgeCore (on-premises control), and MeshOS (embedded firmware licensed to luminaire manufacturers). Add-on modules extend the platform into HVAC/BACnet integration, people counting, tunable white and circadian lighting, full-spectrum color control, and shades control. The company targets five primary verticals: corporate offices, hotels and resorts, education, healthcare, and warehouse/distribution, with disclosed customer logos including MIT, LinkedIn, Netflix, Hilton, Marriott Bonvoy, SeaTac Airport, Panera Bread, and The Cosmopolitan Las Vegas.

BubblyNet employs a sales-led go-to-market motion combining direct enterprise field sales, a network of manufacturer representative firms across the Americas and Europe, and OEM partnerships with luminaire manufacturers including Eulum, TechoLED, MP Lighting, and Bridgelux that embed BubblyNet technology inside their fixtures. The platform supports integration with DALI-2 and 0-10V dimming protocols and offers BACnet integration for unified building automation. Marketing relies heavily on technical documentation, CAD/Bluebeam symbols, AIA continuing education programs for lighting designers, and case-study-driven demand generation across trade shows such as LIGHTFAIR. The company achieved DLC QPL listing in June 2025, qualifying its products for utility rebate programs across North American commercial lighting markets, and was recognized in the 2022 IES Progress Report.

Revenue is generated through hardware sales of proprietary controllers, sensors, and fixtures, supplemented by CloudCore cloud subscriptions and MeshOS licensing arrangements with luminaire manufacturer partners. Pricing is custom and not publicly disclosed; the buyer journey is enterprise-driven via 'Request a Demo' and 'Contact Us' sales motions with no e-commerce or self-serve purchasing. The company operates as a private LLC with no disclosed external funding, parent company, or institutional investors. Founder Fabio Zaniboni serves as Founder and Chief Vision Officer. Active product development continues with regular firmware and software updates through 2024-2025, including multi-language internationalization, circadian rhythm control, and net-zero sustainability reporting features.

Name

BubblyNet

Legal name

BubblyNet, LLC

Website

https://bubblynet.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

BubblyNet is a privately held smart building technology company that provides Bluetooth Mesh networked lighting control hardware and software (CloudCore, EdgeCore, MeshOS) to commercial buildings, hotels, education, healthcare, and warehouse operators across the Americas and Europe.

Ownership category

akta.pro rank

Product category

Networked Lighting Controls

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Auto Controls For Regulating Residential & Comml Environments (3822), Computer Communications Equipment (3576)

akta.pro primary industry

Building Automation & Controls (BAS/BMS, HVAC Controls) (IMAIABAD)

akta.pro secondary industries

Building Automation & Smart Building Operations (BMS/IoT) (BPABAAAH), Building Connectivity Infrastructure (Wired/Wireless, Gateways, Edge) (HSAPAPAN), Facilities Operations, CMMS & Predictive Maintenance (IoT-enabled) (HSAPAPAI), Industrial IoT/Edge Electronics Manufacturing (Gateways, Edge Controllers) (IMAGAGAC)

Keywords

• Networked lighting controls
• Bluetooth mesh IoT
• Smart building automation
• Commercial lighting controls
• Wireless building controls

Headquarters

HQ city

Clearwater

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. IoT Hardware Products: Sale of proprietary hardware including wireless controllers, sensors, drivers, and touchscreen devices. Hardware sales are one-time purchases for customers, though recurring software services may be bundled.
2. Software Platform Subscriptions: CloudCore cloud management platform likely operates on a subscription basis for ongoing cloud services, monitoring, firmware updates, and analytics.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

BubblyNet sells a wireless Bluetooth mesh IoT platform for commercial building control, integrating proprietary hardware devices (controllers, sensors, drivers, switches, touchscreens, in-fixture controllers) with software platforms (CloudCore cloud management, EdgeCore on-premises, MeshOS embedded firmware) and a mobile app to deliver Networked Lighting Control (NLC), HVAC/BACnet integration, and smart building analytics. The company targets building owners, facility managers, electrical contractors, and luminaire manufacturers in commercial offices, hotels, education, healthcare, and warehouse verticals.

Product overview

BubblyNet is a smart building technology company offering a comprehensive IoT platform built on Bluetooth Mesh/NLC (Network Lighting Control) open standard. The portfolio consists of three core software platforms — CloudCore (cloud-based management), EdgeCore (on-premises control), and MeshOS (embedded firmware for luminaire manufacturers) — plus a mobile app for iOS and Android. These software platforms manage a range of hardware devices including controllers, sensors, switches, touchscreens, in-fixture controllers, and drivers, all communicating over Bluetooth Mesh. Add-on modules extend core functionality into Climate Control/HVAC integration, People Counting for space analytics, and advanced lighting modes including Tunable White, Circadian Lighting, and Full Color control. The company also offers pre-programmed hardware kits (BubblyBox) for rapid deployment.

Differentiator

Problem solved

Functional benefit

Products and services

• CloudCore Cloud-based software platform providing centralized building management, real-time analytics, and sustainability reporting for organizations to track progress toward net zero targets through integrated data and analytics.
• MeshOS Firmware/software platform for luminaire manufacturers that enables smart lighting with onboard sensing, scheduling, dimming, and reporting capabilities embedded directly into luminaires.
• EdgeCore On-premises software platform providing local network control and management without requiring cloud connectivity, enabling building automation in environments with restricted internet access.
• BubblyNet Mobile App Native mobile application (iOS and Android) for controlling BubblyNet networks, configuring devices, and managing scenes and groups with Bluetooth connectivity for on-site device management and cloud sync for remote access.
• Controllers Smart controllers that manage lighting loads and integrate with sensors for occupancy-based control, supporting Bluetooth Mesh/NLC communication and configurable via the mobile app or CloudCore.
• Sensors Occupancy sensors, daylight sensors, and environmental sensors (CO2, humidity, temperature) that feed data to controllers for automated lighting and HVAC responses.
• Switches (Q-Series) Wireless switches (Q-Series) available in battery-powered and DC-powered variants featuring multi-color LED indicators for status feedback and supporting Bluetooth Mesh networking.
• Touchscreens Wall-mounted touchscreen interfaces (4-inch and 7-inch) that serve as local gateways for building control, supporting customizable control panels, scene management, and passcode-protected access.
• In-Fixture Controllers Luminaire-level controllers embedded within light fixtures, enabling factory-pre-programmed smart lighting with minimal installation complexity as part of the Luminaire Level Lighting Control (LLLC) approach.
• Drivers Smart LED drivers with integrated Bluetooth Mesh connectivity and dimming control, supporting various load types including static white, tunable white, and full-spectrum color.
• BubblyBox Pre-programmed kits containing a curated selection of BubblyNet hardware components for rapid deployment in specific use cases.
• DLC QPL Listed Advanced Lighting Controls DLC QPL listed Advanced Lighting Controls certification enabling BubblyNet products to qualify for utility rebate programs and commercial adoption.

Quantifiable outcome

• Up to 90% energy savings compared to traditional always-on lighting systems
• +1 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability6 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core.

• EulumcoreTechnology or IntegrationEulum is a luminaire manufacturer partner that embeds BubblyNet's Bluetooth mesh technology into its lighting fixtures, enabling wireless IoT control of Eulum luminaires through the BubblyNet platform.
• TechoLEDcoreTechnology or IntegrationTechoLED partners with BubblyNet to integrate Bluetooth mesh networking capabilities into its LED lighting products, expanding the range of compatible fixtures for BubblyNet installations.
• MP LightingcoreTechnology or IntegrationMP Lighting integrates BubblyNet's MeshOS and wireless controllers into its architectural lighting product lines, enabling specification of MP Lighting fixtures with built-in BubblyNet connectivity.
• BridgeluxcoreTechnology or IntegrationBridgelux, a leading LED chip and array manufacturer, partners with BubblyNet to ensure compatibility between Bridgelux LED light sources and BubblyNet's wireless dimming drivers and control modules.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Silvair: Silvair is a Bluetooth mesh networked lighting controls company offering a competing wireless NLC platform with firmware, sensors, and management software for commercial buildings. Closely comparable to BubblyNet on technology stack (Bluetooth mesh), target market (commercial real estate), and go-to-market (luminaire OEM partnerships).
• Enlighted (Siemens): Enlighted, owned by Siemens, provides IoT-connected lighting and building analytics sensors with a comparable wireless controls + occupancy-data value proposition for commercial real estate. Closely comparable to BubblyNet's occupancy-sensing and analytics story, backed by Siemens' much larger enterprise footprint.
• Current (GE Current, a Daintree company): GE Current combines LED luminaires with the Daintree networked lighting controls platform, serving offices, retail, and industrial customers. Comparable to BubblyNet on combined lighting + IoT controls offering, target verticals, and enterprise sales motion.

Broad incumbents

• Lutron Electronics: Lutron is a long-established leader in lighting and shading controls, offering wired and wireless systems (Vive, Quantum, Athena) across commercial and hospitality verticals. Comparable as a competing NLC vendor for hotels, offices, and enterprise projects, though much larger and broader in portfolio.
• Acuity Brands: Acuity Brands is a major North American lighting and controls company (nLight, Distech Controls, Acuity Controls) with vertically integrated luminaires and controls. Comparable to BubblyNet as a competing NLC/BMS provider in commercial buildings, though with far broader scale, OEM luminaire portfolio, and channel reach.
• Signify: Signify (Philips Lighting) is the global lighting market leader with the Interact IoT platform for connected lighting. Comparable as a competing networked lighting controls vendor, with deeper enterprise install base, broader cloud platform, and significantly larger R&D and channel investment.
• Legrand: Legrand offers the Wattstopper and Legrand lighting controls brands alongside a broader building electrical systems portfolio. Comparable to BubblyNet in commercial lighting controls with deeper channel penetration and a wider product set spanning lighting, shading, and power.
• Hubbell Lighting: Hubbell Lighting offers commercial luminaires and the NX Distributed Intelligence lighting controls platform. Comparable as a competing NLC vendor targeting specifiers and electrical contractors, with an established North American rep network similar to BubblyNet's distribution model.
• ams OSRAM: ams OSRAM is a major lighting components and LED manufacturer with adjacent connected-lighting offerings. Comparable to BubblyNet at the silicon/component level and as a broader lighting ecosystem player, though not a direct NLC software competitor.

Emerging players

• Wirepas: Wirepas provides a mesh networking IoT connectivity stack used in large-scale lighting and sensor deployments. Comparable to BubblyNet on mesh-networking technology and commercial building IoT, though Wirepas positions primarily as a connectivity layer rather than a full controls platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC5XkqKrbesZ6fNgYfC1vn0w
• LinkedInlinkedin.com/company/bubblynet

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BubblyNet