dock10
- Company typePrivate
- Founded2011
- HeadquartersSalford, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingServices
dock10 firmographics
Firmographics- Name
- dock10
- Legal name
- Media City Salford Limited
- Website
- https://dock10.co.uk
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
dock10 industry classification
Industry- Product category
- Television Production and Post-Production Services
- NAICS
- Postproduction Services and Other Motion Picture and Video Industries (51219), Sound Recording Studios (51224), Motion Picture and Sound Recording Industries (512)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Audio Post Facilities & Stage Operations (Mix Stages, Studio Management, Booking) (MPAHAEAO)
Keywords
Where dock10 is headquartered
LocationHeadquarters
- HQ city
- Salford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
dock10 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Studio Production Services: Television studio rental and production services for broadcasters and production houses. Services include virtual studio environments, tracked camera systems, and LED screen integration for live event coverage.
- Post-Production Services: Post-production services under the MediaCity Post brand, serving as the post-production arm of the integrated creative campus offering.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
dock10 product offering
Product offeringCore offering
dock10 (now MediaCity Studios and MediaCity Post) rents television studios and delivers live virtual production services using tracked cameras, LED screens, and virtual environments for broadcasters such as the BBC, ITV, and Netflix. It also provides post-production services covering editing, VFX, color grading, and audio post, all delivered from the integrated MediaCity campus in Salford.
Product overview
MediaCity Studios (formerly dock10) operates as a unified platform-plus-modules architecture offering comprehensive television and media production services. The core offerings include MediaCity Studios for physical and virtual studio productions with tracked cameras and LED screen environments, and MediaCity Post for post-production services. Supporting modules include Content Studio for branded content, Production Services for end-to-end support, Audience Tickets for studio audiences, and Workspaces for creative tenants. The company serves major broadcasters including BBC, ITV, and Netflix, and is currently providing BBC's FIFA World Cup coverage with complex solutions combining tracked cameras, LED screens, and virtual studio environments.
Differentiator
Problem solved
Functional benefit
Products and services
- MediaCity Studios Full-service television studio and production facility offering tracked camera systems, in-studio LED screens, and virtual studio environments for global broadcasters and production houses.
- MediaCity Post Post-production services including editing, VFX, color grading, and audio post-production for television and streaming content.
- Virtual Studios Virtual production environments using LED screens and real-time tracking to blend physical talent with computer-generated backgrounds for live broadcasts.
- Production Services End-to-end production support services including crew, equipment, and technical resources for studio and virtual productions.
- Content Studio Creative content production services for branded content and digital media.
- Workspaces Flexible workspace solutions for creative businesses at the MediaCity campus.
- Audience Tickets Audience participation and ticketing services for studio productions.
Companies that use dock10
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
dock10 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature2 records
dock10 partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- The University of YorkcoreInnovate UK-funded collaboration to develop AI tools for real-time lighting in virtual studio productions. The partnership aims to improve the realism of lighting effects between physical and virtual environments, enhancing live virtual production capabilities.
- 2LE MediacoreInnovate UK-funded collaboration alongside The University of York to develop AI tools for real-time lighting in virtual studio productions. 2LE Media contributes industry expertise to the virtual studio lighting innovation project.
Scale indicators3 records
Recent moves7 records
Expansion highlights4 records
dock10 competitors and assessment
Company assessmentDirect peers
- Twickenham Film Studios: UK film and TV studio offering stages, virtual production, and post-production services. Directly comparable in combining virtual production technology with traditional studio rental.
- Sky Studios Elstree: Sky's purpose-built TV and film studio complex serving Sky Originals and third-party productions. Comparable as a UK studio facility that combines physical production with post workflows for premium content.
- Pinewood Studios: UK-based film and television studio complex offering sound stages, virtual production facilities, and post-production services. Comparable to dock10 as a flagship UK studio facility serving global broadcasters and streamers.
- Shepperton Studios: Major UK film and TV studio with sound stages and expanding virtual production capabilities. Directly comparable in serving premium TV and streaming productions from a UK campus.
- Elstree Studios: Long-standing UK film and television studio offering sound stages and production services. Comparable as a UK-based facility serving major broadcasters and streaming productions.
- Warner Bros. Studios Leavesden: UK film and TV production facility with extensive sound stages and backlot. Comparable as a UK-based production facility serving global content owners and streaming platforms.
- Three Mills Studios: London-based film and television studio campus offering sound stages and production facilities. Comparable as a UK studio facility provider for scripted TV and live productions.
- BBC Studioworks: BBC's commercial television studio operation providing studios and production services to BBC and third parties. Direct overlap with dock10 in serving UK broadcasters with physical studio capacity.
Emerging players
- Framestore: UK-based VFX and post-production house serving major film and streaming clients. Comparable on the post-production side of dock10's MediaCity Post offering, especially for VFX and finishing work.
Broad incumbents
- Sunset Studios (Hudson Pacific / Blackstone): Large-scale US studio platform with growing UK presence. Comparable as a competing facility operator targeting streaming and major-studio production demand.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
dock10 social profiles
Digital presencedock10 financial estimates
Financial estimateRevenue estimate
Valuation estimate
dock10 leadership team
Management profileNumber of profiles
Profiles3 records
dock10 funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
dock10 M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about dock10
What does dock10 do?
dock10 (now MediaCity Studios and MediaCity Post) rents television studios and delivers live virtual production services using tracked cameras, LED screens, and virtual environments for broadcasters such as the BBC, ITV, and Netflix. It also provides post-production services covering editing, VFX, color grading, and audio post, all delivered from the integrated MediaCity campus in Salford.
Is dock10 a public or private company?
dock10 is a private company. It is classified as corporate owned and is currently operating.
When was dock10 founded?
dock10 was founded in 2011. It employs 101 to 250 people.
Where is dock10 based?
dock10 is headquartered in Salford, United Kingdom, in the Europe region.
How does dock10 make money?
Two revenue lines are on record. Studio Production Services are the primary driver. The others are post-Production Services.
Who are dock10's main competitors?
Direct peers on record are Twickenham Film Studios, Sky Studios Elstree, Pinewood Studios, Shepperton Studios, Elstree Studios, Warner Bros. Studios Leavesden, Three Mills Studios and BBC Studioworks. Framestore is listed as an emerging player. Sunset Studios (Hudson Pacific / Blackstone) is listed as a broad incumbent.
Does dock10 have an API?
No public API is recorded for dock10.
What industry is dock10 in?
dock10's product category is Television Production and Post-Production Services. Its primary akta.pro industry code is MPAHAEAO, Audio Post Facilities & Stage Operations (Mix Stages, Studio Management, Booking). Its NAICS code is 51219 and its SIC code is 7812.