What This Week in Fintech does

This Week in Fintech (TWIF) is an independent fintech media and community platform serving fintech founders, operators, investors, and financial services executives globally. The flagship product is a free weekly newsletter distributed to 225,000+ subscribers via the beehiiv platform, complemented by a Top 40-ranked Financial News Podcast (5-star listener rating, 90K+ listens) and co-produced shows including The Architects (with Flourish Ventures) and This Month in Fintech. A community layer spans 10,000+ members on Slack and 8,000+ participants across regional WhatsApp/Telegram groups, with an event business (including the Stablecon sub-brand) running 100+ events across 5 continents and 20+ cities.

The platform's technology stack is intentionally lightweight: newsletter delivery is outsourced to beehiiv, community is hosted on Slack and WhatsApp/Telegram, and content is the principal value driver rather than proprietary software. The ~24-person team operates editorial, events, partnerships, and regional functions across the US, UK/EU, Latin America, Africa, Asia, China, and MENA, with dedicated regional leads in EMEA, Singapore, and Latin America. There is no disclosed proprietary AI/ML capability; AI features, if any, are commodity tooling for content production.

TWIF is monetized as a media business: newsletter sponsorships and event sponsorships anchor revenue from B2B partners (named partners include HSBC and Lithic), supplemented by a recently launched paid Premium Community tier and a Digital Brand Studio offering professional content services. In March 2026, TWIF was acquired by Plaid, the San Francisco-headquartered financial data connectivity company, providing balance-sheet backing and potential distribution leverage across Plaid's enterprise fintech customer base, though standalone revenue and ARR remain undisclosed.

Name

This Week in Fintech

Legal name

This Week In Fintech, inc.

Website

https://thisweekinfintech.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

This Week in Fintech is an independent fintech media platform running a 225,000+-subscriber newsletter, Top 40-ranked podcast, multi-region Slack and WhatsApp communities, and 100+ events; acquired by Plaid in March 2026 and monetized via B2B sponsorships and a premium tier.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Newsletter Sponsorships: Sponsored content placements in newsletters reaching 225,000+ subscribers. Includes newsletter sponsorships and sponsored guest posts.
2. Event Sponsorships & Partnerships: Partner opportunities include event integration at global meetups and summits, digital brand studio campaigns, and newsletter sponsorships targeting founders, executives, and investors.
3. Premium Community Membership: Separate premium Slack membership offering curated discussions, private events, roundtables, and premium data access to complement the free newsletter.
4. Digital Brand Studio: Custom branded campaigns designed to drive lead generation and market awareness for partners.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

This Week in Fintech is an independent fintech media company that publishes regional and topical email newsletters to 225,000+ subscribers, produces multiple podcasts, operates a Slack/WhatsApp/Telegram community platform, and hosts 100+ global events each year for the fintech ecosystem. Monetization is driven by newsletter and event sponsorships, premium community membership, and custom Digital Brand Studio campaigns sold to B2B partners.

Product overview

This Week in Fintech operates as an independent news publication and media platform serving the global fintech ecosystem with a multi-format content portfolio. The core offering consists of regional newsletters (US & North America, UK & Europe, Latin America, Asia & India, China, Africa, MENA) and topical newsletters (Stablecoins, Fundraises, Exits & Deep Reads, Signals, Policy, Public Fintech, This Week in Fraud, Podcast), all delivered to 225,000+ subscribers. The platform extends through four podcast shows (This Week in Fintech, Fintech OG Series, This Month in Fintech, The Architects), a community platform with 10,000+ members across Slack/WhatsApp/Telegram, and events spanning 100+ gatherings across 5 continents. The Stablecon sub-brand focuses specifically on stablecoin infrastructure through dedicated events. Partner sponsorships and branded content opportunities round out the commercial offerings. Built on the Beehiiv newsletter platform, the company positions itself as the world's largest fintech community with editorial independence and dedicated team coverage.

Differentiator

Problem solved

Functional benefit

Brands

• This Week in Fintech Podcast: Main podcast featuring interviews with fintech founders, executives, and investors
• Fintech OG Series
• This Month in Fintech
• The Architects
• Stablecon
• This Week in Fraud
• Signals

Products and services

• Regional Newsletters Geographic-focused weekly newsletters covering specific markets including US & North America, UK & Europe, Latin America, Asia & India, China, Africa, and MENA, delivering localized fintech news and analysis to 225,000+ regional subscribers.
• Topical Newsletters Specialized newsletters focused on specific fintech verticals including Stablecoins, Fundraises, Exits & Deep Reads, Signals, Policy, Public Fintech, This Week in Fraud, and Podcast, providing deep-dive coverage of particular industry segments.
• This Week in Fintech Podcast Flagship podcast hosted by Nik Milanović featuring candid conversations with founders, C-suite executives, and ecosystem veterans on what is working, breaking, and coming next in fintech; consistently ranked in the Top 40 Financial News Podcasts with over 90K listens.
• Fintech OG Series Podcast Panel discussions led by former Bloomberg fintech reporter Julie VerHage-Greenberg featuring industry veterans who discuss fintech's evolution from hashtag to industry, current market dynamics, and leadership insights.
• This Month in Fintech Podcast Monthly deep-dive 1:1 conversations with fintech leaders hosted by Sasha Pilch, exploring industry next moves, strategic focus areas, and leadership approaches for emerging technologies.
• The Architects Podcast Co-created podcast series with Flourish Ventures focusing on people and ideas shaping future financial systems, with strong emphasis on AI's role in banking and financial services.
• TWIF Community Platform Slack-based community platform with 10,000+ founders, operators, investors, and enthusiasts in free and premium tiers, plus WhatsApp and Telegram groups with 8,000+ members enabling real-time networking and market intelligence sharing.
• TWIF Events Program Global event hosting spanning 100+ events across 5 continents and 20+ cities, providing curated platforms for brand activation, recruitment, partnership building, and deal flow within the fintech ecosystem.
• Partner Sponsorships and Digital Brand Studio Marketing and branding partnership offerings for B2B customers including newsletter sponsorships, sponsored content and deep dives, event integration, and Digital Brand Studio campaigns targeting the elite community of 60,000+ founders, executives, and investors.
• Stablecon Global event series dedicated to reinventing the global movement of value through stablecoin infrastructure, connecting fintech and crypto leaders, advancing regulatory conversations, and driving adoption of stablecoin infrastructure.

Quantifiable outcome

• 225,000+ subscribers across newsletters
• +4 more outcomes

Named customers1 record

Segments10 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered flagship and minor.

• Flourish VenturesflagshipStrategic or Co-development PartnerCo-created The Architects podcast series with Flourish Ventures. The podcast focuses on people and ideas shaping the future of financial systems with emphasis on AI in banking and financial services.
• LithicminorGTM or Marketing PartnerLithic is a sponsor of TWIF newsletters. The partnership involves sponsored content placement in the Crypto Infrastructure Is On a Tear newsletter edition.
• StableconflagshipGTM or Marketing PartnerStablecon is a major sponsor and event partner. Stablecon is a global event dedicated to stablecoin infrastructure taking place in Washington D.C. TWIF promotes Stablecon regularly across newsletters with registration CTAs and sponsored content placements.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• PYMNTS: PYMNTS is a leading independent fintech media company covering payments, banking, and commerce. Like TWIF, it produces newsletters, operates a community, and monetizes through sponsorships targeting fintech executives — directly competing for the same audience and sponsor pool.
• Tearsheet: Tearsheet is a fintech media and research company covering wealth management, banking, and embedded finance. It shares TWIF's model of verticalized fintech news, premium research, and event/community monetization for fintech professionals.
• The Block: The Block is a crypto and digital-asset focused research and news company. It is comparable to TWIF's Stablecoins coverage and Stablecon event business, with a similar subscription/sponsorship hybrid model targeting institutional and professional audiences.
• Finextra: Finextra is a long-running fintech media and community platform covering banking, payments, and capital markets. It shares TWIF's editorial coverage, community, and event model and competes for the same enterprise readership and sponsorship base.
• Fintech Business Weekly: Fintech Business Weekly (formerly Fintech Nexus) is a fintech news publication and event organizer. It directly mirrors TWIF's newsletter + community + events model and competes for the same founders, investors, and enterprise sponsors.
• Crunchbase News: Crunchbase News covers startup funding, M&A, and venture capital with a similar newsletter-driven format. It overlaps with TWIF's fundraise, exit, and deal-tracking content and targets a similar investor and operator audience.

Broad incumbents

• TechCrunch: TechCrunch is a major technology news publication with extensive fintech coverage. It is a broader incumbent with overlapping audience and sponsors, but lacks TWIF's depth of fintech specialization and community-led model.
• Bloomberg: Bloomberg is the dominant financial news incumbent with extensive fintech coverage. It is a competitor for premium sponsorships and audience attention, though its generalist scope differs from TWIF's fintech-focused independent positioning.
• Axios: Axios produces the Smart Brevity newsletter format and has expanded into Pro verticals including fintech. It overlaps with TWIF on newsletter distribution and sponsorships, but operates as a broader media incumbent across multiple verticals.

Others

• Beehiiv: Beehiiv is the newsletter platform on which TWIF's infrastructure is built. While not a direct competitor, it is the enabling technology provider and would be impacted by changes to TWIF's distribution economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/twifintech
• LinkedInlinkedin.com/company/twif

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about This Week in Fintech