Monterey Mushrooms
Monterey Mushrooms is a privately held, vertically integrated North American mushroom grower, packer, and shipper serving retail grocery chains, foodservice operators, and food/supplement manufacturers with fresh, dried, organic, specialty, and nutraceutical mushroom products across a coast-to-coast U.S. farm network.
- Company typePrivate
- Founded1971
- HeadquartersWatsonville, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Monterey Mushrooms does
Monterey Mushrooms, LLC is a privately held, vertically integrated mushroom grower, packer, and shipper headquartered in Watsonville, California. Founded in 1971 and operating coast-to-coast U.S. farms with a company-owned nationwide distribution network, the company states it is the leading wholesale mushroom grower in North America, cultivating 10 mushroom species (white button, brown/portabella varieties, oyster, shiitake, lion's mane, king trumpet, maitake, and blends) across fresh, dried, organic, specialty, and nutraceutical formats. The company also operates a wholly-owned nutraceutical subsidiary (Monterey Nutra) and a Mexican subsidiary (Champiñones Monte Rey), and pioneered a UV-B light exposure process that converts ergosterol into vitamin D2 in fresh mushrooms, marketed as High Vitamin D products providing 50% of the Daily Value per serving.
The core technology stack is agronomic and processing-oriented rather than digital: it includes proprietary mushroom strains developed by a sister company, a proprietary UV-B exposure process for vitamin D enrichment, USDA-organic and CCOF-certified organic cultivation, and downstream dehydration into powders and dried SKUs. The company holds registered trademarks for the Monterey Mushrooms, Portabellini, and Let's Blend product lines and offers multiple certifications (USDA Organic, CCOF organic, gluten-free, vegan, Kosher, Non-GMO) on its nutraceutical powders.
Revenue is generated across three channels via direct B2B sales: fresh and processed mushrooms to retail grocery chains (nationally branded and custom labeling), fresh mushrooms and ingredients to foodservice operators (restaurants, hotels, caterers, manufacturers), and mushroom ingredients (sliced, diced, whole) plus nutraceutical powders (with vitamin D levels up to 15,000 IU/gram) to food and supplement manufacturers. The company is led by CEO Shah Kazemi. Pricing is not publicly disclosed; the consumer-facing channel relies on a 'Where to Buy' store locator on the company website, while B2B customers transact directly through a dedicated enterprise field-sales motion. No funding, investor, or revenue figures are publicly disclosed.
Monterey Mushrooms firmographics
Firmographics- Name
- Monterey Mushrooms
- Legal name
- Monterey Mushrooms, LLC
- Website
- https://montereymushrooms.com
- Company type
- Private
- Founded year
- 1971
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Monterey Mushrooms is a privately held, vertically integrated North American mushroom grower, packer, and shipper serving retail grocery chains, foodservice operators, and food/supplement manufacturers with fresh, dried, organic, specialty, and nutraceutical mushroom products across a coast-to-coast U.S. farm network.
- Ownership category
- akta.pro rank
Monterey Mushrooms industry classification
Industry- Product category
- Fresh Mushroom Production and Distribution
- NAICS
- Mushroom Production (111411), Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114), Fresh Fruit and Vegetable Merchant Wholesalers (424480)
- SIC
- Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Canned, Fruits, Veg, Preserves, Jams & Jellies (2033), Wholesale-Groceries & Related Products (5140), Food And Kindred Products (2000)
- akta.pro primary industry
- Mushroom Farming (Button, Oyster, Shiitake) (AFAGADAJ)
- akta.pro secondary industries
- Mushroom & Fungi Production (Indoor/Protected) (AFAGAHAK), Canned Vegetables Manufacturing (AFAKACAB), Fresh Produce Distribution (CRAOABAB), Ingredients, Spices & Culinary Supplies Distribution (CRAOABAK)
Keywords
Where Monterey Mushrooms is headquartered
LocationHeadquarters
- HQ city
- Watsonville
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Monterey Mushrooms business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Fresh Mushroom Sales (Retail): Fresh mushrooms sold to grocery retailers nationwide in various packaging formats including whole, sliced, and diced options across white, brown, specialty, and organic varieties, including High Vitamin D labeled products.
- Fresh Mushroom Sales (Foodservice): Fresh mushrooms and mushroom ingredients sold to restaurant and foodservice operators for menu applications, with year-round supply and customized processing.
- Mushroom Ingredient Sales (Food Manufacturing): Fresh mushrooms (sliced, diced, or whole) and nutraceutical mushroom powders, including high vitamin D powder, sold as ingredients to food and supplement manufacturers for use in consumer packaged goods.
- Dried Mushroom Retail Products: Dried mushroom products (Shiitake, Porcini, Oyster) sold in consumer-friendly, resealable packaging through retail grocery stores.
- Nutraceutical Mushroom Powders (Wholesale): Traditional and certified organic mushroom powders sold in bulk format exclusively to wholesale food and supplement manufacturers for use in nutraceutical and functional food applications.
Go-to-market motion2 records
Distribution channels5 records
Marketing channels10 records
Monterey Mushrooms product offering
Product offeringCore offering
Monterey Mushrooms is the leading wholesale mushroom grower, packer, and shipper in North America, operating coast-to-coast farms that produce fresh, dried, organic, specialty, high vitamin D, and nutraceutical mushroom products. The company distributes nationwide through retail grocery, foodservice, and food manufacturing channels, with customized processing (sliced, diced, whole formats) and proprietary UV-B vitamin D technology applied to fresh mushrooms.
Product overview
Monterey Mushrooms is a leading North American mushroom grower, packer, and shipper offering a diversified product portfolio centered around fresh, dried, and processed mushroom products. The core offering consists of Fresh Mushrooms available in White, Brown (Portabella, Baby Bella, Portabellini), and Specialty varieties (Oyster, Shiitake, Lion's Mane, King Trumpet, Maitake, Umami Stir Fry Blend). Supporting product lines include Dried Mushrooms (Shiitake, Porcini, Oyster), Organic Mushrooms (USDA-certified White, Baby Bella, Portabella), and High Vitamin D Mushrooms (UV-exposed, 50% DV per serving). Value-added offerings encompass Let's Blend™ mushroom blends for meat substitution, Sliced Mushroom Kits (Teriyaki, Fajita, Thai flavors), Stuffed Mushrooms, and Marinated Mushrooms. The company also serves food manufacturers with Nutraceutical Mushroom Powders including culinary and medicinal varieties (Cordyceps, Lion's Mane, Maitake, Reishi, Shiitake, Turkey Tail, Chaga, Blazei). Products are distributed coast-to-coast through retail, foodservice, and manufacturing channels.
Differentiator
Problem solved
Functional benefit
Brands
- Let's Blend®: Finely diced traditional or seasoned mushrooms for blending with meat products
- Portabellini®
- Champiñones Monte Rey
- Monterey Nutra
Products and services
- Fresh Mushrooms Fresh mushrooms available in multiple varieties including White, Brown (Portabella, Baby Bella, Portabellini), Specialty (Oyster, Shiitake, Lion's Mane, King Trumpet, Maitake, Umami Stir Fry Blend), Organic, and High Vitamin D options, available as whole, sliced, or diced formats. Distributed to retail grocery, foodservice, and food manufacturing buyers.
- High Vitamin D Mushrooms Fresh mushrooms exposed to UV-B light to convert ergosterol to vitamin D2, providing 400 IUs (10 mcg) per serving (50% Daily Value). Available nationwide in 8 oz and 16 oz packages of sliced Whites, sliced Baby Bellas, and whole Portabella Caps.
- Organic Mushrooms USDA-certified organic mushrooms grown using chicken fertilizer in the composting process in lieu of synthetic urea. Available in White, Baby Bella, and Portabella varieties in 8, 16, or 24 oz packages, sliced or whole.
- Dried Mushrooms Dehydrated mushrooms with extended shelf life including Dried Shiitake, Dried Porcini, and Dried Oyster varieties. Packaged in consumer-friendly resealable gusseted bags with nutrition labels and rehydration instructions.
- Let's Blend Mushroom Blend Pre-portioned, finely diced traditional or seasoned mushrooms designed for blending with ground meat in foodservice and manufacturing applications, reducing fat and calories while adding flavor and nutrition. Marketed under the trademarked Let's Blend sub-brand.
- Sliced Mushroom Kits Pre-sliced and pre-spiced mushrooms available in Teriyaki, Fajita, and Thai flavors as ready-to-cook convenience products for home meal preparation.
- Stuffed Mushrooms Pre-filled mushroom appetizers ready for cooking, positioned as a meal kit product line for retail consumers.
- Marinated Mushrooms Ready-to-eat marinated mushroom snacks with tangy, peppery, garlicky, and sweet flavor profiles, sold as shelf-stable products in retail stores.
- Nutraceutical Mushroom Powders Dried mushroom powders sold to food and supplement manufacturers, including white and brown mushroom powders and medicinal varieties (Cordyceps, Lion's Mane, Maitake, Reishi, Shiitake, Turkey Tail, Chaga, Blazei). Available with vitamin D levels up to 15,000 IU/gram. Certified organic, gluten-free, vegan, Kosher, and Non-GMO.
Quantifiable outcome
- High Vitamin D mushrooms provide 400 IUs (10 mcg) per serving — 50% of the Daily Value. Eating 10 mushrooms per day provides 100% of the FDA's daily value recommendation of vitamin D.
- +4 more outcomes
Companies that use Monterey Mushrooms
Customer profileSegments4 records
Ideal customer profiles4 records
Monterey Mushrooms technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Monterey Mushrooms partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights6 records
Monterey Mushrooms competitors and assessment
Company assessmentBroad incumbents
- Dole plc: Dole is a global produce incumbent with broad retail distribution and brand reach in fresh produce, overlapping with Monterey's retail grocery channel for fresh mushrooms and value-added produce SKUs.
- Bonduelle Group: Bonduelle is a global leader in canned and frozen vegetables, including mushrooms, comparable to Monterey's processed/marinated lines and a competitor for shelf-stable vegetable retail SKUs.
Emerging players
- Four Sigmatic: Four Sigmatic is a consumer-facing functional-mushroom brand (Lion's Mane, Reishi, Cordyceps) buying mushroom powders and extracts; overlaps with Monterey Nutra's nutraceutical ingredient customer profile on the B2B side and competes on the consumer brand side.
Direct peers
- To-Jo Mushrooms: To-Jo is a family-owned mushroom grower, processor, and distributor on the U.S. East Coast with retail, foodservice, and industrial ingredient lines — directly comparable to Monterey in scale and channel mix.
- Phillips Mushroom Farms: Phillips is a Pennsylvania-based specialty mushroom grower (King Trumpet, Maitake, Beech, Shiitake) and one of the largest U.S. producers of value-added mushroom products including stuffed mushrooms — overlapping with Monterey's specialty and meal-kit lines.
- Sylvan Inc. Sylvan is one of the world's largest producers of mushroom spawn and a major cultivator of fresh and specialty mushrooms, competing head-to-head with Monterey across white, brown, and specialty varieties for retail and foodservice customers.
- Giorgio Fresh Co. Giorgio Fresh is a large U.S. mushroom grower and processor supplying fresh and processed mushrooms (sliced, canned, marinated) to retail and foodservice, comparable to Monterey's fresh and processed/canned product portfolio.
- South Mill Mushrooms (Highline Mushrooms): Highline Mushrooms (formed through combination with South Mill) is a leading North American mushroom grower and shipper with broad retail and foodservice distribution, directly comparable to Monterey's coast-to-coast fresh mushroom model.
Regional players
- Mother Earth Mushrooms: Mother Earth is a Pennsylvania-based mushroom grower with nationwide shipping; while smaller and more regional, it competes with Monterey across fresh and value-added retail SKUs.
Others
- Mushroom Council: Industry checkoff program that promotes mushroom consumption in the U.S., including the blended-burger initiative in which Monterey participates; not a competitor but a category-demand driver that benefits Monterey.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Monterey Mushrooms social profiles
Digital presenceMonterey Mushrooms compliance and trust
Trust signalCompliance6 records
Monterey Mushrooms financial estimates
Financial estimateRevenue estimate
Valuation estimate
Monterey Mushrooms leadership team
Management profileNumber of profiles
Profiles1 record
Monterey Mushrooms subsidiaries and ownership
Company hierarchySubsidiaries2 records
Monterey Mushrooms funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Monterey Mushrooms M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Monterey Mushrooms
What does Monterey Mushrooms do?
Monterey Mushrooms is the leading wholesale mushroom grower, packer, and shipper in North America, operating coast-to-coast farms that produce fresh, dried, organic, specialty, high vitamin D, and nutraceutical mushroom products. The company distributes nationwide through retail grocery, foodservice, and food manufacturing channels, with customized processing (sliced, diced, whole formats) and proprietary UV-B vitamin D technology applied to fresh mushrooms.
Is Monterey Mushrooms a public or private company?
Monterey Mushrooms is a private company. It is classified as unknown and is currently operating.
When was Monterey Mushrooms founded?
Monterey Mushrooms was founded in 1971. It employs 1,001 to 5,000 people.
Where is Monterey Mushrooms based?
Monterey Mushrooms is headquartered in Watsonville, United States, in the North America region.
How does Monterey Mushrooms make money?
Five revenue lines are on record. Fresh Mushroom Sales (Retail) is the primary driver. The others are fresh Mushroom Sales (Foodservice), mushroom Ingredient Sales (Food Manufacturing), dried Mushroom Retail Products and nutraceutical Mushroom Powders (Wholesale).
Who are Monterey Mushrooms's main competitors?
Broad incumbents on record are Dole plc and Bonduelle Group. Four Sigmatic is listed as an emerging player. Direct peers are To-Jo Mushrooms, Phillips Mushroom Farms, Sylvan Inc., Giorgio Fresh Co. and South Mill Mushrooms (Highline Mushrooms). Mother Earth Mushrooms is listed as a regional player. Mushroom Council is listed as an others.
Does Monterey Mushrooms have an API?
No public API is recorded for Monterey Mushrooms.
What industry is Monterey Mushrooms in?
Monterey Mushrooms's product category is Fresh Mushroom Production and Distribution. Its primary akta.pro industry code is AFAGADAJ, Mushroom Farming (Button, Oyster, Shiitake), with a secondary code of AFAGAHAK, Mushroom & Fungi Production (Indoor/Protected). Its NAICS code is 111411 and its SIC code is 2030.