Versa Products
Versa Products (VersaTables) is a Los Angeles-based manufacturer of ergonomic office and educational furniture, selling standing desks, modular cubicles, and classroom desks direct-to-consumer via its own website, factory-direct custom orders, a GSA federal contract, and an affiliate program.
- Company typePrivate
- Founded1999
- HeadquartersLos Angeles, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Versa Products does
Versa Products, operating under the brand name VersaTables, is a US-based private manufacturer of ergonomic office and educational furniture founded in 1999 and headquartered in Los Angeles. The company designs and builds its products in a domestic factory, with a portfolio that centers on standing desktop converters and full-size electric standing desks, complemented by modular office cubicle systems (notably the WorkNest Glass Office Cubicle System), specialty items such as Powerlift electric drafting tables and the Foundry Bench, conference tables, educational computer tables, sit-to-stand classroom desks, and a small accessories line including monitor arms, keyboard trays, CPU holders, and lighting. The technology base is mechanical rather than software-driven, encompassing height-adjustable mechanisms, electric lift systems, and configurable modular panel construction, with no AI, app-connected, or smart-feature products in evidence.
The company runs a direct-to-consumer go-to-market model built around its own BigCommerce e-commerce storefront (versatables.com), supplemented by factory-direct quoting for custom and bulk orders, an active GSA Schedule contract (GS-28F-0013R) for federal government procurement, and a commission-based affiliate program hosted on GoAffPro. Customer segmentation is vertical-led and split between two primary end markets — corporate offices seeking ergonomic sit-stand workstations and educational institutions outfitting computer labs and classrooms — with federal government buyers as a secondary channel. Pricing is structured around unit pricing with volume discounts (5% off orders $700–$2,000 and 10% off orders above $2,000), quote-based custom pricing, and lifetime warranty plus a 30-day satisfaction guarantee on all products. The owner and CEO is Chris Laudadio.
Versa Products firmographics
Firmographics- Name
- Versa Products
- Legal name
- Versa Products
- Website
- https://versaproducts.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Versa Products (VersaTables) is a Los Angeles-based manufacturer of ergonomic office and educational furniture, selling standing desks, modular cubicles, and classroom desks direct-to-consumer via its own website, factory-direct custom orders, a GSA federal contract, and an affiliate program.
- Ownership category
- akta.pro rank
Versa Products industry classification
Industry- Product category
- Ergonomic Office and Educational Furniture
- NAICS
- Office Furniture (including Fixtures) Manufacturing (33721), Office Supplies and Stationery Retailers (45941)
- SIC
- Office Furniture (2520), Retail-Furniture Stores (5712)
- akta.pro primary industry
- Office Furniture & Workspace Accessories Retail (CRALABAE)
- akta.pro secondary industries
- Office & Desk Organization Retail (Desktop, File, Cable Trays) (CRAIAJAK), Art & Drafting Supplies Retail (CRALABAG)
Keywords
Where Versa Products is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Versa Products business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Furniture Product Sales: Direct sales of ergonomic furniture including standing desks, desk converters, office cubicles, conference tables, and educational furniture. One-time purchase model with factory-direct pricing. Products are customizable and made to order.
- Custom/Built-to-Order Manufacturing: Custom furniture orders manufactured at the Los Angeles factory. Orders are built to specification with longer lead times than standard inventory items.
- Government Contract Sales (GSA): Sales through General Services Administration contract GS-28F-0013R for government procurement of office and educational furniture.
- Affiliate/Partner Referrals: Revenue generated through affiliate program where partners refer customers in exchange for commissions on sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Orders ($700-$2,000) |
| Unit Pricing | Pay-as-you-go | Volume Orders ($2,000+) |
| Other | Multi-year contract | Custom/Built-to-Order |
| Unit Pricing | Multi-year contract | GSA Government Customers |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Versa Products product offering
Product offeringCore offering
Versa Products manufactures and sells ergonomic office and educational furniture from its Los Angeles factory, including standing desk converters, full-size electric standing desks, the WorkNest glass office cubicle system, computer classroom tables, sit-to-stand classroom desks, drafting tables, conference tables, and ergonomic accessories. Products are sold direct-to-consumer through the VersaTables.com e-commerce site, with custom and bulk orders placed factory-direct, and a GSA Schedule contract (GS-28F-0013R) serving federal government buyers.
Product overview
VersaTables offers a comprehensive portfolio of ergonomic furniture solutions focused on sit-stand wellness. The core product lineup centers on Standing Desktop Converters and Full Size Standing Desks for office environments, complemented by the WorkNest Glass Office Cubicle System for modern workspace division. Educational offerings include the Revolution Computer Table, Downview Computer Table, and Sit-To-Stand Classroom Desks. Specialty items include Powerlift Electric Drafting Tables, Powerlift Split Level Standing Desks, and Foundry Bench Standing Desks. The portfolio also includes office furniture (cubicles, conference tables), accessories (monitor arms, keyboard trays, CPU holders, lighting), and clearance items. All products are manufactured in the USA with eco-friendly materials and backed by a lifetime warranty and 30-day money-back guarantee.
Differentiator
Problem solved
Functional benefit
Products and services
- Standing Desktop Converters Adjustable converter units that transform existing desks into sit-stand workstations, allowing users to switch between seated and standing positions. Targeted at office workers and corporate buyers seeking ergonomic retrofit solutions.
- Full Size Standing Desks Complete electric standing desks with customizable dimensions for full-sized workspace setups. Sold to businesses and individuals outfitting professional workspaces.
- WorkNest Glass Office Cubicle System Modern glass and cloth office cubicle system providing private workspaces with open-view inspiration and unlimited configuration options. Sold direct online to office buyers without dealer agreements.
- Revolution Computer Table Educational computer table designed for classroom environments with ergonomic features. Targeted at schools and educational facilities.
- Downview Computer Table Educational furniture with downview design for computer lab installations. Sold to schools and educational facilities.
- Sit-To-Stand Classroom Desks Classroom desks that allow students to alternate between sitting and standing positions for improved learning comfort. Targeted at schools, universities, and educational facilities.
- Drafting Tables Professional drafting tables suitable for educational and office settings. Sold to schools, design programs, and offices.
- Powerlift Electric Drafting Table Electric-height-adjustable drafting table combining traditional drafting functionality with modern sit-stand capabilities. Sold to architects, designers, schools, and offices.
- Powerlift Split Level Standing Desk Split-level standing desk design allowing users to have monitors and keyboards at different heights for improved ergonomics. Sold to offices and professional users seeking dual-workstation ergonomics.
- Foundry Bench Standing Desk Bench-style standing desk designed for collaborative work environments with modern aesthetics. Sold to offices outfitting open, collaborative spaces.
- Office Cubicles Traditional and modern office cubicle systems for workspace division and privacy. Sold to businesses outfitting professional offices.
- Conference Tables Professional conference tables for meeting room configurations. Sold to businesses outfitting meeting and conference spaces.
Quantifiable outcome
- Office workers spend an average of 7.7 hours seated daily with 73% maintaining poor posture, highlighting the need for ergonomic furniture solutions
Companies that use Versa Products
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Versa Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Versa Products partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- General Services Administration (GSA)coreVersaTables holds GSA Schedule contract GS-28F-0013R enabling federal government agencies to procure office and educational furniture through pre-approved government purchasing channels. This partnership provides access to government customers and streamline procurement processes for public sector buyers.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Versa Products competitors and assessment
Company assessmentBroad incumbents
- Steelcase: Global office furniture incumbent offering desks, seating, and workplace solutions. Competes with Versa in the corporate and government segments, particularly on large office fitouts and GSA-eligible procurement.
- Haworth: Global office furniture manufacturer offering systems furniture, desks, and architectural interiors. Comparable to Versa in targeting corporate and government workspace projects at scale.
- Herman Miller: Premium office furniture manufacturer (now MillerKnoll) with broad portfolio including ergonomic seating, desks, and systems furniture. Indirect competitor in the upper end of the corporate office and education markets.
Direct peers
- FlexiSpot: Large-scale standing desk and ergonomic furniture brand with extensive standing desk converter and full-size desk line. Direct competitor in both consumer and B2B channels, particularly in the converter category where Versa competes head-on.
- Autonomous: DTC smart office furniture company selling standing desks, ergonomic chairs, and office pods. Comparable to Versa in product line, online-first GTM, and focus on the work-from-anywhere buyer.
- Vari: Office furniture maker offering standing desks, desks, and modular office solutions. Direct overlap with Versa's sit-stand desks and WorkNest cubicle system, serving similar SMB and enterprise customers.
- Fully (Ergohuman): DTC ergonomic furniture brand selling standing desks, the Jarvis line, chairs, and accessories. Closely comparable to Versa in product mix, target buyer (knowledge workers and SMBs), and online direct-purchase model.
- Branch Furniture: DTC office furniture brand selling ergonomic task seating, desks, and accessories to businesses. Comparable target buyer (modern offices) and direct-to-customer purchasing model.
- UPLIFT Desk: DTC standing desk manufacturer offering a broad range of height-adjustable desks, converters, and ergonomic accessories. Direct competitor to Versa's core standing desk and converter line, with overlapping customer base of home offices and SMBs.
Emerging players
- Humanscale: Ergonomic-focused manufacturer of monitor arms, keyboard trays, sit-stand solutions, and task lighting. Overlaps directly with Versa's accessories category (monitor arms, keyboard trays, lighting) and the broader sit-stand workstation theme.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Versa Products social profiles
Digital presenceVersa Products compliance and trust
Trust signalCompliance1 record
Versa Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Versa Products leadership team
Management profileNumber of profiles
Profiles1 record
Versa Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Versa Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Versa Products
What does Versa Products do?
Versa Products manufactures and sells ergonomic office and educational furniture from its Los Angeles factory, including standing desk converters, full-size electric standing desks, the WorkNest glass office cubicle system, computer classroom tables, sit-to-stand classroom desks, drafting tables, conference tables, and ergonomic accessories. Products are sold direct-to-consumer through the VersaTables.com e-commerce site, with custom and bulk orders placed factory-direct, and a GSA Schedule contract (GS-28F-0013R) serving federal government buyers.
Is Versa Products a public or private company?
Versa Products is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Versa Products founded?
Versa Products was founded in 1999. It employs 101 to 250 people.
Where is Versa Products based?
Versa Products is headquartered in Los Angeles, United States, in the North America region.
How does Versa Products make money?
Four revenue lines are on record. Furniture Product Sales are the primary driver. The others are custom/Built-to-Order Manufacturing, government Contract Sales (GSA) and affiliate/Partner Referrals.
Who are Versa Products's main competitors?
Broad incumbents on record are Steelcase, Haworth and Herman Miller. Direct peers are FlexiSpot, Autonomous, Vari, Fully (Ergohuman), Branch Furniture and UPLIFT Desk. Humanscale is listed as an emerging player.
Does Versa Products have an API?
No public API is recorded for Versa Products.
What industry is Versa Products in?
Versa Products's product category is Ergonomic Office and Educational Furniture. Its primary akta.pro industry code is CRALABAE, Office Furniture & Workspace Accessories Retail, with a secondary code of CRAIAJAK, Office & Desk Organization Retail (Desktop, File, Cable Trays). Its NAICS code is 33721 and its SIC code is 2520.