Reaching for the Stars Empowerment

What Reaching for the Stars Empowerment does

Reaching for the Stars Empowerment is a North Carolina non-profit organization founded in 2014 and headquartered at 814 Fleming Street, Washington, NC. The organization delivers in-person educational services to children from Pre-K through 8th grade, operating an Academic Tutoring Program (Reading, Language Arts, Math, homework assistance, group or one-on-one, with ESL and special needs support), a Preschool Center for ages 3-5, and a Virtual-Learning Support Lab that supervises youth during their daily virtual school classes. Instruction is delivered through structured learning centers covering social/emotional development, creative arts, literacy, mathematics, science, social studies, technology, and world language skills. The core technology is human-led educational enrichment; there is no proprietary software platform or digital product beyond the organization's Wix-based website and social media accounts (Instagram, Facebook).

The business model combines fee-for-service revenue from tutoring and preschool enrollment with donations collected via Cash App ($Reachforthestarsnc). Income-based pricing is offered to increase accessibility, though specific price points are not publicly disclosed. The go-to-market is direct-to-consumer, relying on community-focused marketing through Instagram and Facebook, word-of-mouth referrals, and participation in local events such as the Business and Tourism Expo, National Night Out, and Community Resource Day. Leadership is composed of CEO and founder Flora Brooks, President Keisha Langley, and retired Beaufort County Schools educator Wali J. Saleem. The organization operates exclusively within Washington, NC, with no disclosed plans for geographic expansion and no external investors or parent company.

Name

Reaching for the Stars Empowerment

Legal name

Reaching For the Stars

Website

https://reachingforthestarsnc.com

Company type

Private

Founded year

2014

Operating status

Operating

Short description

Reaching for the Stars Empowerment is a Washington, NC-based non-profit founded in 2014 providing after-school tutoring (Pre-K–8th grade), a preschool center for ages 3-5, and supervised virtual-learning support, funded through fee-for-service income-based pricing and community donations.

Ownership category

akta.pro rank

Product category

Education Services

NAICS

Educational Support Services (611710), Educational Services (611)

SIC

Services-Educational Services (8200), Services-Child Day Care Services (8351)

akta.pro primary industry

After-School Academic Support Programs (Centers & Clubs) (EDAJALAM)

akta.pro secondary industries

Classroom Learning Centers & Thematic Units (Dramatic Play, Blocks, Sensory, STEM) (EDACAJAH), Remote/Virtual After-School Check-In & Homework Monitoring (HSAAAHAH)

Keywords

• After-school tutoring
• Preschool education services
• Academic enrichment programs
• Early childhood education
• Virtual learning support

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Tutoring and Preschool Services: Fee-based educational services including academic tutoring (Pre-K to 8th grade), preschool center programs, and virtual learning support labs. Income-based pricing is offered to increase accessibility.
2. Donations: Accepts donations via Cash App ($Reachforthestarsnc) to support operations and program delivery.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Reaching For the Stars is a non-profit educational organization delivering fee-based after-school tutoring for grades Pre-K through 8th (Reading, Language Arts, Math, homework help, ESL and special needs support), a preschool center for children ages 3-5, and a supervised virtual-learning support lab. Services are delivered in-person at its Washington, NC facility and through structured learning centers, with income-based pricing and donations accepted via Cash App.

Product overview

Reaching For the Stars is a non-profit organization offering a portfolio of educational programs centered around its Academic Tutoring Program and Preschool Center. The Academic Tutoring Program serves grades Pre-K through 8th with tutoring in Reading, Language Arts, and Math, available in group or one-on-one formats including ESL and special needs support. The Preschool Center provides a developmental program for children ages 3-5 through structured learning centers. Additional offerings include a Virtual-Learning Support Lab for remote learners and supplementary learning center activities covering technology, world languages, and life skills. The organization was founded in 2014 and operates from Washington, NC.

Differentiator

Problem solved

Functional benefit

Products and services

• Academic Tutoring Program After-school and daytime tutoring service for grades Pre-K through 8th, offering instruction in Reading, Language Arts, Math, and homework assistance, available in group or one-on-one formats including ESL and special needs support, with income-based pricing.
• Preschool Center Non-profit preschool program for children ages 3, 4, and 5 providing age-appropriate experiences to stimulate emerging skills through structured learning centers addressing social/emotional development, creative arts, literacy, mathematics, science, social studies, and technology.
• Virtual-Learning Support Lab Structured environment for youth participants during their daily virtual school classes, with trained staff supervising and assisting with daily school work, recreational and enrichment activities, peer interaction, social skill development, and nutritious lunch and afternoon snacks, following CDC COVID-19 guidelines.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Kumon: Kumon is the largest global franchise-based supplemental education provider offering math and reading tutoring, primarily after-school. Comparable to Reaching For the Stars as a tutoring alternative for K–8 students, though Kumon operates a standardized worksheet-based model without preschool or whole-child services.
• Sylvan Learning: Sylvan Learning is a national franchise tutoring provider serving K–12 students with personalized instruction in reading, math, writing, and test prep. Comparable as a center-based tutoring competitor, though Sylvan operates commercially and does not offer preschool, ESL specialization, or income-based pricing.
• Mathnasium: Mathnasium is a leading franchise math-only tutoring center serving K–12 students. Comparable as a supplemental math instruction provider, though Mathnasium specializes exclusively in mathematics while Reaching For the Stars offers broader tutoring, preschool, and whole-child development.
• Huntington Learning Center: Huntington Learning Center provides tutoring, test prep, and academic coaching for K–12 students across its franchise network. Comparable in subject coverage (reading, language arts, math) and K–8 target, though Huntington is a commercial chain and does not operate preschools or virtual learning support labs.
• Bright Horizons Family Solutions: Bright Horizons is a national provider of early childhood education, preschool, and back-up care. Comparable in preschool center offering and whole-child development approach, though Bright Horizons operates a much larger corporate footprint with employer-sponsored programs.

Direct peers

• Boys & Girls Clubs of America: Boys & Girls Clubs provide after-school programming including homework help, tutoring, enrichment, and meals for youth in low- to middle-income communities—directly overlapping Reaching For the Stars' after-school care, homework assistance, and meals value proposition. Non-profit status and income-based access are similar, though Boys & Girls Clubs operate at significantly larger scale.
• Primrose Schools: Primrose Schools operates a franchise network of accredited early childhood education centers for infants through Pre-K and after-school programs. Comparable in preschool center delivery model and balanced learning curriculum (literacy, math, science, creative arts), though Primrose is a commercial franchise without ESL/special needs specialization or income-based pricing.
• Childcare Network: Childcare Network is a regional childcare and preschool provider operating across the Southeastern U.S., including North Carolina. Comparable in offering preschool, before/after-school care, and structured learning environments, with geographic overlap in the same North Carolina service area.
• La Petite Academy: La Petite Academy (part of Learning Care Group) operates preschool and before/after-school care programs across multiple states. Comparable in preschool and after-school programming for K–5 students with structured curriculum, though La Petite operates as a commercial chain without the non-profit, income-based pricing model.

Others

• YMCA of the USA: YMCA branches operate licensed afterschool programs, tutoring, enrichment, and youth development services in communities nationwide. Comparable as a non-profit community-based provider of after-school programming and enrichment, though YMCA serves all ages and does not operate dedicated preschool centers or specialized tutoring programs.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/reachingforthe.starsnc
• Instagraminstagram.com/reachingforthestarsnc1

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reaching for the Stars Empowerment