Team Coco Digital
Team Coco Digital is a privately held digital media company operating Conan O'Brien's podcast network of 20+ shows, web video series, merchandise e-commerce, and branded content production for consumer and enterprise audiences.
- Company typePrivate
- Founded2018
- HeadquartersBurbank, United States
- Headcount5,001–10,000
- GTM typeB2C
- OfferingDigital Commerce or Content
What Team Coco Digital does
Team Coco Digital is a privately held digital media and entertainment company operating as the digital extension of Conan O'Brien's brand. Founded circa 2010 and structured as Team Coco Digital, LLC under parent Conaverticals, LLC, the company is headquartered in Los Angeles, California, and is founder-controlled with no disclosed institutional investors. Its core business is operating a podcast network of more than 20 active shows led by flagship program 'Conan O'Brien Needs A Friend,' which has accumulated over 230 million downloads since launching in 2018. Content is distributed free to consumers across Apple Podcasts, Spotify, Amazon Music, SiriusXM, and YouTube, with the company also operating a Virtual Reality experience and an e-commerce merchandise store at podswag.com/teamcoco.
The company's product portfolio spans audio podcasts, web video series, scripted comedy and fiction series, branded merchandise, a VR experience, and an email newsletter subscription. Revenue is generated through three identified streams: direct-to-consumer merchandise sales, podcast advertising and sponsorships, and branded content/licensing partnerships. The most notable recent commercial activity is a June 2026 partnership with cybersecurity firm Adaptive Security to produce a 15-part AI security training series featuring Conan O'Brien, which represents Team Coco's first disclosed move into the B2B corporate training content vertical. Distribution is direct-to-consumer via owned digital properties (teamcoco.com, social channels on YouTube, Instagram, Twitter, Facebook) and major third-party podcast platforms.
The leadership team comprises Adam Sachs as President, Conan O'Brien as Host and President, Sarah Federowicz as Vice President of Production, and Travis Kuhl as Director of Engineering and Technology. The company is privately held, reports no external funding rounds, and discloses no revenue figures, consistent with its founder-owned operating structure under Conaverticals, LLC.
Team Coco Digital firmographics
Firmographics- Name
- Team Coco Digital
- Legal name
- Team Coco Digital, LLC
- Website
- https://teamcoco.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Team Coco Digital is a privately held digital media company operating Conan O'Brien's podcast network of 20+ shows, web video series, merchandise e-commerce, and branded content production for consumer and enterprise audiences.
- Ownership category
- akta.pro rank
Team Coco Digital industry classification
Industry- Product category
- Digital Podcast Network
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Virtual/Hybrid Conference Production & Platform Management (THAHACAM)
Keywords
Where Team Coco Digital is headquartered
LocationHeadquarters
- HQ city
- Burbank
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Team Coco Digital business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Merchandise Sales: Sale of Team Coco branded merchandise including apparel and collectibles through the official merchandise store at podswag.com/teamcoco
- Podcast Advertising and Sponsorships: Monetization of podcast content through advertising and sponsorship integrations within episodes
- Branded Content and Partnerships: Production of branded content series in collaboration with external partners, such as the cybersecurity training series with Adaptive Security featuring Conan O'Brien
Go-to-market motion1 record
Distribution channels7 records
Marketing channels7 records
Team Coco Digital product offering
Product offeringCore offering
Team Coco Digital operates a multi-show podcast network anchored by 'Conan O'Brien Needs a Friend' alongside more than 20 additional comedy, celebrity interview, gaming, history, and scripted audio shows. The company distributes its content through teamcoco.com, Apple Podcasts, Spotify, Amazon Music, SiriusXM, and YouTube, and monetizes the audience through advertising, sponsorships, branded content partnerships, and Team Coco branded merchandise sold via podswag.com/teamcoco.
Product overview
Team Coco Digital is a media entertainment company founded by Conan O'Brien that operates as a unified digital content platform. The core offering consists of multiple branded podcast shows distributed across major podcast platforms (Apple Podcasts, Spotify, Amazon Music, SiriusXM), complemented by web video series, a Virtual Reality experience, merchandise e-commerce, and email newsletter subscription services. The podcast portfolio includes flagship show Conan O'Brien Needs a Friend alongside 15+ other branded shows spanning comedy, celebrity interviews, history, gaming, and scripted fiction genres.
Differentiator
Problem solved
Functional benefit
Brands
- Conan O'Brien Needs a Friend: The flagship weekly podcast hosted by Conan O'Brien, Sona Movsesian, and Matt Gourley, where Conan interviews celebrity guests seeking to build real and lasting friendships.
- Where Everybody Knows Your Name
- Literally! With Rob Lowe
- The Three Questions
- Scam Goddess
- Inside Conan
- Self Center
- Frontier Tween
- Funny My Way: Breaking Boundaries in Black Comedy
- A Total Switch Show
- The Weird Place
Products and services
- Team Coco Podcasts A portfolio of more than 20 branded podcast shows including Conan O'Brien Needs a Friend, Where Everybody Knows Your Name, Literally! With Rob Lowe, The Three Questions, Scam Goddess, Significant Others, Parks and Recollection, Inside Conan, The Juice, Good Game Nice Try, SMARTR, Frontier Tween, Funny My Way, A Total Switch Show, Self Center, and The Weird Place, distributed to comedy and entertainment podcast listeners.
- Team Coco Web Series
Companies that use Team Coco Digital
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Team Coco Digital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Team Coco Digital partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Adaptive SecuritycoreAdaptive Security, a New York-based cybersecurity company founded in 2024, partnered with Team Coco to produce a 15-part training series featuring Conan O'Brien. The series combines comedy segments with educational material to help corporate employees recognize AI-generated threats including phishing, voice cloning, and deepfakes. This represents Team Coco's expansion into B2B branded content production.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Team Coco Digital competitors and assessment
Company assessmentBroad incumbents
- iHeartPodcasts: Podcast division of iHeartMedia, one of the largest audio networks in the US. Comparable as a scaled podcast publisher with major ad-sales infrastructure, though far broader than Team Coco's niche.
- Stitcher: SiriusXM-owned podcast platform and network. Comparable as a major podcast distribution and monetization platform competing for the same ad budgets and listener attention.
Direct peers
- Gimlet Media: Spotify-owned narrative podcast studio producing premium scripted and interview-style shows. Comparable as a podcast-first studio monetized through ads, subscriptions, and branded content.
- Headgum: Comedy-focused podcast network and production company behind shows like 'Headgum Podcast' and 'Jordan, Jesse, Go!'. Comparable as a comedy-led, talent-driven independent podcast network.
- Wondery: Amazon-owned podcast network producing high-profile, celebrity-driven serialized shows. Directly comparable to Team Coco as a premium, talent-led podcast studio with diversified ad and licensing revenue.
- Earwolf: SiriusXM-owned comedy podcast network featuring ensemble and celebrity-driven shows. Highly comparable to Team Coco's comedy-led, multi-host podcast portfolio.
- Pushkin Industries: Premium podcast production company founded by Malcolm Gladwell and Jacob Weisberg, producing high-profile interview and narrative shows. Comparable as a celebrity-driven, ad-supported podcast studio.
- The Ringer: Spotify-owned digital media and podcast network built around pop culture, comedy, and sports commentary. Closely comparable to Team Coco's mix of celebrity hosts, comedy skew, and multi-format distribution.
- Maximum Fun: Independent podcast network hosting 30+ comedy, culture, and interview shows with a member-supported model. Comparable as a multi-show, talent-driven comedy podcast network.
- Funny or Die: Comedy digital media company producing video, social, and branded content with celebrity involvement. Comparable to Team Coco's branded content/comedy video ecosystem and celebrity-driven monetization model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Team Coco Digital social profiles
Digital presenceTeam Coco Digital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Team Coco Digital leadership team
Management profileNumber of profiles
Profiles4 records
Team Coco Digital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Team Coco Digital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Team Coco Digital
What does Team Coco Digital do?
Team Coco Digital operates a multi-show podcast network anchored by 'Conan O'Brien Needs a Friend' alongside more than 20 additional comedy, celebrity interview, gaming, history, and scripted audio shows. The company distributes its content through teamcoco.com, Apple Podcasts, Spotify, Amazon Music, SiriusXM, and YouTube, and monetizes the audience through advertising, sponsorships, branded content partnerships, and Team Coco branded merchandise sold via podswag.com/teamcoco.
Is Team Coco Digital a public or private company?
Team Coco Digital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Team Coco Digital founded?
Team Coco Digital was founded in 2018. It employs 5,001 to 10,000 people.
Where is Team Coco Digital based?
Team Coco Digital is headquartered in Burbank, United States, in the North America region.
How does Team Coco Digital make money?
Three revenue lines are on record. Merchandise Sales are the primary driver. The others are podcast Advertising and Sponsorships and branded Content and Partnerships.
Who are Team Coco Digital's main competitors?
Broad incumbents on record are iHeartPodcasts and Stitcher. Direct peers are Gimlet Media, Headgum, Wondery, Earwolf, Pushkin Industries, The Ringer, Maximum Fun and Funny or Die.
Does Team Coco Digital have an API?
No public API is recorded for Team Coco Digital.
What industry is Team Coco Digital in?
Team Coco Digital's product category is Digital Podcast Network. Its primary akta.pro industry code is THAHACAM, Virtual/Hybrid Conference Production & Platform Management. Its NAICS code is 516210 and its SIC code is 8600.