Insurance Services Office

What Insurance Services Office does

Insurance Services Office (ISO) is a wholly-owned operating unit of Verisk Analytics Inc. (NYSE: VRSK), founded in 1971 and headquartered in Jersey City, New Jersey. ISO develops and licenses standardized insurance policy forms, endorsements, and coverage language that serve as the foundational policy framework for approximately 82% of U.S. property and casualty insurance policies. The organization's core product is legally-vetted, regulatorily-compliant policy language adopted by carriers across personal lines, commercial lines, and specialty insurance through licensing arrangements and standard policy renewal processes.

ISO generates revenue primarily through licensing and royalties on its standardized forms and endorsements, distributed directly to insurance carriers via enterprise licensing agreements rather than public pricing. The organization operates as a B2B vertical provider within the P&C insurance industry, with no public pricing disclosure and no traditional consumer-facing marketing channels. In 2026, ISO extended its product line with new optional endorsements covering AI-related bodily injury, property damage, and personal injury — positioned to become the industry-standard treatment for AI liability — as well as provisions requiring disclosure of third-party litigation funding agreements in mass tort claims disputes.

ISO's technology stack centers on proprietary insurance analytics and standardized policy language, with recent expansion into AI-integrated workflows. Through parent Verisk, ISO launched two Model Context Protocol (MCP) connectors for Anthropic's Claude AI in May 2026 (Verisk Underwriting Intelligence and Verisk XactRestore), enabling natural-language access to underwriting, claims, estimating, and restoration data within a governed environment. The integration is positioned to save carriers hundreds of hours annually in underwriting workflows and restoration professionals 30 minutes to 2 hours per estimate, signaling a strategic shift from pure form-licensing toward embedded AI-augmented analytics delivery.

Name

Insurance Services Office

Legal name

Insurance Services Office

Website

https://verisk.com

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Insurance Services Office, a unit of Verisk Analytics, develops standardized insurance policy forms and endorsements that underpin approximately 82% of U.S. property and casualty policies, serving carriers with new AI liability and litigation funding provisions.

Ownership category

akta.pro rank

Headquarters

HQ city

Jersey City

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Insurance Forms and Endorsements Licensing: ISO develops and licenses standardized insurance policy forms, endorsements and coverage language to insurance carriers. These forms serve as the foundational policy language for property and casualty insurance across the U.S. market, with approximately 82% of policies utilizing ISO forms.

Go-to-market motion1 record

Distribution channels1 record

Core offering

ISO develops and licenses standardized property and casualty insurance policy forms, endorsements, and coverage language to insurance carriers. Its forms serve as the foundational policy language for approximately 82% of U.S. property and casualty insurance policies, including new endorsements addressing emerging risks such as AI-related liability and third-party litigation funding.

Product overview

Insurance Services Office (ISO), a unit of Verisk Analytics Inc., provides standardized insurance policy forms and endorsements that underpin the U.S. property and casualty insurance market. ISO's core offerings include optional liability insurance provisions and new AI-related endorsements covering bodily injury, property damage and personal injury. These policy forms serve approximately 82% of U.S. property and casualty policies. ISO also provides compliance tools and legislative compliance resources for insurers.

Differentiator

Problem solved

Functional benefit

Products and services

• AI-Related Liability Endorsements Standardized policy endorsements developed by ISO to help U.S. property and casualty insurance carriers address liability exposures arising from artificial intelligence use by insureds.
• Third-Party Litigation Funding Disclosure Provision Standardized insurance policy provision developed by ISO requiring disclosure of third-party litigation funding, addressing the growing litigation funding exposure for property and casualty carriers.
• Verisk Underwriting Intelligence (Claude AI Connector) AI-enabled underwriting intelligence offering distributed under the Verisk umbrella, providing an MCP connector to Anthropic's Claude AI for property and casualty underwriting workflows.
• Verisk XactRestore (Claude AI Connector) AI-enabled restoration and claims offering distributed under the Verisk umbrella, providing an MCP connector to Anthropic's Claude AI for property restoration workflows.

Quantifiable outcome

• Forms underpin approximately 82% of U.S. property and casualty policies
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature4 records

Partnerships

One partnership is on record.

• AnthropiccoreTechnology or Integration · 8 May 2026Verisk (parent company of Insurance Services Office) has integrated its insurance analytics into Anthropic's Claude AI through standardized Model Context Protocol (MCP) connectors. This enables insurance and property restoration professionals to access Verisk's underwriting, claims, estimating and restoration data through natural language queries within a secure, governed environment. Two initial connectors are being launched: Verisk Underwriting Intelligence and Verisk XactRestore.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Verisk Analytics: ISO's parent company and the broader analytics/data platform into which ISO's forms are embedded; directly comparable as the integrated provider of insurance standards, underwriting data and claims analytics used by U.S. P&C carriers.
• LexisNexis Risk Solutions: Provides insurance-grade data, analytics and identity risk intelligence to U.S. P&C carriers; overlaps with ISO/Verisk in underwriting and rating data used alongside ISO policy forms.
• Guidewire Software: Core systems vendor (PolicyCenter, ClaimCenter, RatingCenter) used by many of the same U.S. P&C carriers that license ISO forms; competes with Verisk/ISO as a layer of the carrier insurance stack.
• CCC Intelligent Solutions: Provider of claims, estimating and casualty analytics to U.S. P&C carriers; comparable as a Verisk/ISO partner in the claims and estimating workflows enabled by Verisk XactRestore.
• Mitchell International: Property and casualty claims management, estimating and workflows provider serving many of the same carriers that rely on ISO form language and Verisk claims data.
• Insurity: Insurance software and analytics platform serving U.S. P&C carriers with policy administration, rating and analytics - operating in adjacent layers of the same carrier stack.
• CoreLogic (Insurance Solutions): Property data and analytics provider underwriting many of the same residential and commercial P&C risks that rely on ISO forms; adjacent analytics layer to ISO/Verisk.

Direct peers

• American Association of Insurance Services (AAIS): Advisory organization that develops and files standardized policy forms and statistical plans for U.S. property and casualty insurers - the most direct functional competitor to ISO's form-making role in the personal lines segment.

Others

• Insurance Information Institute (Triple-I): Industry-supported source of insurance information, research and consumer-facing education; comparable to ISO as an industry-wide authoritative voice, though focused on communication rather than standardized forms.
• CLM (Claims and Litigation Management Alliance) / industry litigation funding bodies: Industry consortium and educational body relevant to ISO's litigation funding disclosure endorsement; comparable as an ecosystem participant shaping how carriers respond to third-party litigation funding.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/verisk-analytics

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Insurance Services Office