medi

What medi does

medi USA is the United States subsidiary of medi GmbH & Co. KG (Germany), operating as a privately held medical device company headquartered in Whitsett, North Carolina. Founded in 1964, the company manufactures and distributes medical compression garments, adjustable inelastic compression wraps, orthopedic braces and supports, pneumatic compression pumps, and advanced wound care products. Its portfolio spans sub-brands including mediven (graduated and flat-knit compression stockings, arm sleeves), circaid (adjustable wraps with Built-In-Pressure System), duomed (value compression line), Rejuva (lifestyle compression), medi PCS (pneumatic pumps), Spinomed (spinal bracing for osteoporosis), DOC ORTHO, Norton Compression Solutions, restiffic (restless leg syndrome), CEP (sports compression), and Advancis (wound care via 2019 partnership). Proprietary textile and mechanical technologies include Clima Comfort moisture management, Clima Fresh antibacterial action, Acu-Knit patterning, Perfect-Fit sizing, Juxtaposed Band System, BPS pressure cards, and Fill-to-Fit sensor-based pump control.

The company sells through an authorized dealer network of DME retailers, medical supply stores, women's specialty boutiques, and select pharmacies across the United States, supported by a B2B portal (b2b.mediusa.com) and contracted providers who assist with insurance approval and patient education. End customers include patients with lymphedema, venous insufficiency, lipedema, orthopedic injuries, osteoporosis, and chronic wounds, plus prescribing clinicians (physicians and Certified Lymphedema Therapists) and durable medical equipment dealers. Marketing channels span the company website, dealer locator, LinkedIn, YouTube, Instagram, Facebook, email newsletter, and the medi University clinician education platform. Manufacturing carries ISO certification and products hold PDAC verification for Medicare/insurance reimbursement billing; Medicare coverage for compression supplies expanded under the Lymphedema Treatment Act effective January 1, 2024. Quantified clinical outcomes include Spinomed results (73% back extensor strength gain, 58% abdominal flexor gain, 11% kyphosis reduction, 38% pain reduction) and mediven harmony evidence for lymphedema progression prevention when applied early.

Name

medi

Legal name

medi USA

Website

https://mediusa.com

Company type

Private

Founded year

1964

Operating status

Operating

Headcount range

251–500 employees

Short description

medi USA is the US subsidiary of German-founded medi, distributing medical compression garments (mediven, circaid), orthopedic braces, pneumatic compression pumps, and wound care products to patients and clinicians via an authorized DME dealer network across the United States.

Ownership category

akta.pro rank

Product category

Medical Compression and Orthopedic Devices

NAICS

Surgical Appliance and Supplies Manufacturing (339113), Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)

SIC

Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Compression Therapy & Lymphedema DME (Garments, Pneumatic Pumps) (HLAHAMAH)

akta.pro secondary industry

Compression Therapy for Venous/Lymphedema (Bandages, Wraps, Garments) (HLAHALAF)

Keywords

• Medical compression therapy
• Graduated compression stockings
• Lymphedema treatment products
• Orthopedic bracing
• Wound care dressings

Headquarters

HQ city

Whitsett

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Medical Compression Garments: Sale of graduated compression stockings, arm sleeves, and accessories under mediven, duomed, and Rejuva brands for treatment of venous conditions, lymphedema, and related disorders.
2. Adjustable Compression Wraps: Sale of inelastic compression wraps (circaid brand) including juxtalite, juxtafit, juxtacures, and profile products for venous health and lymphedema treatment.
3. Orthopedic Bracing: Sale of functional braces and supports including knee braces, back supports, ankle supports, shoulder supports, and spinal bracing for orthopedic conditions.
4. Pneumatic Compression Systems: Sale of lymphedema pumps (medi pcs genius and medi pcs brio) and associated compression garments for home-based compression therapy.
5. Wound Care Products: Sale of advanced wound care products including dressings, Manuka honey products, and offloading devices through partnership with Advancis Medical.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

medi USA manufactures and distributes medical compression garments (graduated compression stockings, arm sleeves, adjustable wraps), orthopedic braces and supports (spinal, knee, ankle, wrist, shoulder), pneumatic compression pump systems for lymphedema, and wound care products. Products are sold to durable medical equipment dealers, medical supply retailers, and select pharmacies through an authorized US dealer network backed by a B2B portal and clinician education programs.

Product overview

medi USA provides a comprehensive medical compression and orthopedic product portfolio organized into distinct clinical segments: venous health, lymphedema, wound care, and orthopedic treatments. The compression therapy segment includes mediven® graduated compression stockings (available in multiple lines: comfort, comfort sculpt, comfort vitality, sheer & soft, plus, active, for men classic/select, forte, angio), mediven® flat-knit custom compression for lymphedema maintenance (mediven mondi 350/550, mediven cosy 450), Circaid® adjustable inelastic compression wraps (juxtalite, juxtalite HD, juxtacures, juxtafit essentials/premium, profile nighttime, graduate, reduction kits), duomed value compression line, Rejuva lifestyle compression, and medi PCS pneumatic compression pumps (brio and genius). The wound care portfolio (through partnership with Advancis Medical) includes SAP superabsorbent dressings, Advazorb foam dressings, Activon Manuka honey products, and Silflex contact layer dressings, plus the MESI ABI diagnostic device and Foot Defender diabetic boot. Orthopedic offerings span back supports (Spinomed, Lumbamed Basic/Facet/Plus, 4C Flex, Lumbar spine braces), knee bracing (M.3/M.4s OA and PCL braces, Genumedi, functional/ROM braces), ankle/foot supports (Achimed, Levamed, Levamed Active, Levamed stabili-tri), wrist/elbow supports (Manumed, Epicomed), shoulder supports (Omomed), and CAT Walker boots. Additional brands include Norton Compression Solutions, restiffic® for restless leg syndrome, and CEP® sports compression.

Differentiator

Problem solved

Functional benefit

Brands

• mediven: Premium graduated compression stockings with Clima Comfort and Clima Fresh technology, available in multiple styles for various needs.
• circaid
• duomed
• Rejuva
• medi PCS
• Spinomed
• Norton Compression Solutions
• restiffic
• CEP
• DOC ORTHO
• Advancis

Products and services

• mediven graduated compression stockings Ready-made graduated compression stockings for treating venous insufficiency, varicose veins, spider veins, DVT, and related conditions; sold to patients via authorized DME dealers and healthcare professionals.
• mediven flat-knit compression stockings Custom-made flat-knit compression garments knitted to specific millimeter measurements for each patient's unique shape, used during the maintenance phase of lymphedema treatment.
• mediven arm sleeves Compression arm sleeves for treatment of early-stage or mild lymphedema, including breast-cancer-related lymphedema.
• Circaid adjustable compression wraps Inelastic compression wraps made from low-stretch materials providing dynamic compression with individually adjustable bands and BPS-measurable compression levels for venous and lymphatic conditions.
• Circaid reduction kits Modular acute and maintenance compression system for lymphedema decongestion, available for head/neck, vest, lower extremity, and arm/hand applications.
• Circaid profile nighttime garments Foam-based nighttime compression garments with directional channels filled with engineered foam for gentle lymphatic massage and lymph fluid movement during sleep.
• duomed graduated compression stockings Economical, high-quality graduated compression stockings available in a comprehensive range of colors and styles for venous disease management.
• Rejuva compression stockings Colorful compression garments combining therapeutic graduated compression with fashion-forward design for venous health.
• medi PCS pneumatic compression pumps Home-use pneumatic compression pump systems (medi pcs brio basic and medi pcs genius premium) for lymphedema and venous conditions, featuring Fill-to-Fit sensor technology and overlapping chambers.
• Spinomed spinal bracing Spinal bracing system designed for osteoporosis patients to help rehabilitate through gradual core strength training, structural support, and proper spine positioning.
• OA knee bracing Osteoarthritic knee braces (M.4s Comfort OA and M.3 OA) for pain relief and functional treatment of knee osteoarthritis.
• medi 4C back extension brace Hyperextension brace for orthotic fitting of the lumbar/thoracic spine, used for compression fractures, intervertebral disc surgery care, and decompression surgery recovery.
• medi PCL brace M.4s PCL Dynamic Knee Brace for posterior cruciate ligament injury treatment, with PCL-specific rehabilitation features.
• DOC ORTHO orthopedic products Orthopedic bracing products (formerly Protect brand) for various joint and musculoskeletal conditions.
• Circaid juxta lite Adjustable compression wrap designed for patients with venous leg ulcers and those who struggle to apply elastic stockings, featuring BPS card for measuring compression.
• Advancis Eclypse SAP dressings Super Absorbent Polymer dressings designed for heavily draining wounds, designed to accommodate heavy exudating wounds under compression therapy.
• Advancis Advazorb Foam dressings Non-adhesive foam dressings with atraumatic silicone adhesive format for managing exudate while protecting fragile at-risk skin.
• Activon 100% Manuka Honey dressings Medical-grade Manuka honey dressings sourced from New Zealand Leptospermum scoparium, verified with UMF greater than or equal to 10UMF/10NPA.
• Advancis Silfix contact layer dressings Silicone-coated contact layer dressings allowing pain-free removal while adhering to healthy tissue without secondary dressing adherence.
• MESI one-minute ABI diagnostic device Ankle Brachial Index screening tool using 4CUFF technology for fast and accurate peripheral arterial disease diagnosis in 1 minute.
• Defender diabetic offloading boot Offloading device for diabetic foot ulcers, billed under HCPCS code L4361, developed with podiatrist Jason Hanft and former Nike designer Michael DiTullo.
• Lumbamed back supports Lumbar and spinal support braces (Lumbamed Basic, Lumbamed Facet, Lumbamed Plus, and Lumbar 627/631/637 spine braces) for lower back pain and spinal immobilization.
• Genumedi knee supports Knitted knee supports and range-of-motion knee braces (Genumedi, Genumedi Pro ROM) for pain, instability, and controlled rehabilitation.
• Achimed and Levamed ankle supports Knitted ankle supports (Achimed, Levamed, Levamed Active) for Achilles, ankle, and edema conditions.
• Manumed wrist support Active wrist support (Manumed) for wrist pain or instability.
• Epicomed elbow support Elbow support (Epicomed) for various elbow conditions and pain.
• Omomed shoulder support Shoulder support (Omomed) for shoulder conditions and rehabilitation.
• restiffic semi-rigid brace Semi-rigid brace for restless leg syndrome treatment.
• CEP sports compression Sports compression products for athletic performance and recovery.

Quantifiable outcome

• Spinomed brace strengthens back extensors by 73% and abdominal flexors by 58%
• +3 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature11 records

Partnerships

One partnership is on record.

• Advancis MedicalcoreStrategic or Co-development Partner · 1 January 2019In 2019, medi team partnered with Advancis Medical, a manufacturer of advanced wound care products based in the United Kingdom. The partnership expanded medi's wound care portfolio to include unique products like Manuka honey dressings (Activon), foam dressings (Advazorb), superabsorbent polymer dressings (Eclypse), and silicone contact layers (Silflex). These products complement medi's compression therapy products for comprehensive wound care management.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bio Compression Systems: U.S.-based manufacturer of pneumatic compression pumps (sequential circulation devices) for lymphedema and venous disease. Directly competes with medi's PCS brio and PCS genius pneumatic compression systems in the home-use DME channel.
• L&R (Lohmann & Rauscher): European medical device manufacturer providing compression and wound care products, including the Rosidal and Actico lines. Competes with medi in compression bandaging, lymphedema management, and wound care through overlapping distribution channels.
• Juzo: German manufacturer of medical compression garments, orthopedic supports, and lymphedema products with a strong U.S. presence. Directly competes with medi's compression and orthopedic portfolio across custom and ready-made garment segments.
• Sigvaris Group: Swiss-headquartered global leader in medical compression garments including stockings, armsleeves, and wraps. Directly competes with medi's mediven, circaid, and duomed lines in the U.S. DME and pharmacy channels, serving the same lymphedema and venous insufficiency patient populations.
• Essity (Jobst brand): Global hygiene and health company owning the Jobst compression therapy brand, a direct competitor in graduated compression stockings and lymphedema management. Competes head-to-head with medi USA in DME and pharmacy distribution.
• BSN medical (an Essity brand): Now part of Essity, BSN medical offers compression therapy (including JOBST) and orthopedic bracing products that compete directly with medi's portfolio across venous, lymphedema, and orthopedic indications in the U.S.

Broad incumbents

• 3M Health Care: Diversified medical device conglomerate with skin and wound care, orthopedic, and compression-adjacent offerings. Competes with medi in select wound care and orthopedic segments through its broader hospital and IDN sales channels.
• Cardinal Health: Major medical products distributor that supplies compression and orthopedic products to hospitals, IDNs, and DME providers. While not a specialist, Cardinal Health competes indirectly through broad portfolio distribution and consolidated purchasing relationships.
• Ossur: Global orthotics and prosthetics company offering osteoarthritis bracing, ligament knee braces, and spinal supports. Overlaps with medi's orthopedic brace portfolio (M.4s OA, M.4s PCL, 4C back brace) in the orthopedic and sports medicine markets.
• DJO (Enovis): Orthopedic and recovery sciences company offering knee, ankle, shoulder, and spine braces under brands like DonJoy and Aircast. Competes with medi's orthopedic bracing line in physical therapy clinics, orthopedic practices, and DME distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/mediUSA
• Facebookfacebook.com/mediusaifeelbetter
• LinkedInlinkedin.com/company/medi-usa
• Instagraminstagram.com/medi.ifeelbetter/?_kx=

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about medi