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Din Tai Fung Restaurant Group

Full company profile

uuid0008se5

Namestring
Din Tai Fung Restaurant Group
Legal namestring
Din Tai Fung North America
Company typeenum
Private
Founded yearint
1958
Descriptiontext

Din Tai Fung Restaurant Group is a privately held restaurant chain founded in 1958 in Taipei, Taiwan, operating under Din Tai Fung North America for its US business with headquarters in Arcadia, California. The company operates 17 US locations across California, Nevada, Washington, Oregon, New York, and Arizona, plus more than 180 locations globally. It serves mass-market consumers seeking premium but accessible Chinese cuisine, with families and groups as a notable secondary segment for celebrations and shared dining.

The core product is hand-crafted xiaolongbao (soup dumplings), supported by a broader menu of dumplings, wontons, noodle soups, and specialty items including Kurobuta pork variants. Production is built around trained staff executing standardized traditional techniques designed to ensure consistency across locations; the Disneyland store sells roughly 10,000 soup dumplings daily. Distribution is almost entirely through large-format physical restaurants (10,000-15,000 sq ft, 300-340 seats) positioned in high-traffic retail and entertainment destinations such as South Coast Plaza, Downtown Disney, Irvine Spectrum, and Scottsdale Fashion Square. Complementing dine-in, the company runs online ordering via order.dtf.com, physical and electronic gift cards, and a Ship Nationwide delivery service.

Revenue is generated primarily through dine-in transaction-based sales, with takeout, online ordering, gift cards, and nationwide shipping as secondary streams. Din Tai Fung reported the highest average revenue per restaurant of any US chain at $27.4 million per location (Restaurant Business/Technomic), nearly double that of Mastro's as the next closest comparable. Pricing is unit-based per dish; a ~5% average menu price increase took effect June 22, 2026, the first such move since June 2024, citing ingredient and labor cost inflation. The original Taipei location holds a Michelin star and Forbes recognized the chain for the world's greatest dumplings, supporting premium brand positioning internationally.

Short descriptiontext

Din Tai Fung Restaurant Group is a privately held, 1958-founded Taiwanese restaurant chain best known for hand-crafted xiaolongbao soup dumplings. It operates 17 US locations across six states and over 180 sites globally, generating the highest average revenue per restaurant of any US chain at $27.4 million.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersMountain View, United States
HQ citystring
Mountain View
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
Chinese restaurant dining, xiaolongbao soup dumplings, Taiwanese cuisine, full-service restaurant chain, hand-crafted dumplings
Industry1 code
1Ethnic & Regional Cuisine Restaurants
CodeTHAFACADPrimaryYes
NAICS code1 code
  • Full-Service Restaurants722511
SIC code2 codes
  • Retail-Eating Places5812
  • Retail-Eating & Drinking Places5810
Product category
Specialty Restaurant
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Dine-in Restaurant Sales
TypeTransaction Fee
Description

Full-service restaurant dining with signature xiaolongbao, dumplings, wontons, and noodle soups. Generates the highest average volume per location of any chain in the US at $27.4 million per restaurant.

sfgate.com
2Takeout and Online Ordering
TypeTransaction Fee
Description

Online ordering through order.dtf.com for takeout and delivery orders.

dtf.com
3Gift Cards
TypeOne Time License
Description

Physical gift cards sold in-store and eGift cards available online for gifting occasions.

dtf.com
4Nationwide Shipping
TypeTransaction Fee
Description

Ship nationwide service allowing customers to order dumplings and menu items for home delivery.

dtf.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Pricing details3 tiers
1Signature Pork Xiaolongbao
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Pork xiaolongbao: NT$28 → NT$29 (price increase from June 22, 2026)

focustaiwan.tw
2Shrimp Fried Rice with Egg
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Shrimp fried rice with egg: NT$300 → NT$320 (price increase from June 22, 2026)

taipeitimes.com
3Overall Menu Average Increase
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Average price increase of approximately 5% across selected menu items

focustaiwan.tw
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Din Tai Fung is a global restaurant chain that operates full-service dine-in restaurants serving Taiwanese and Chinese cuisine, with a core focus on hand-crafted xiaolongbao (soup dumplings). The company supplements its in-restaurant dining with related offerings including physical and electronic gift cards, nationwide food shipping, and private dining services at select locations. The chain operates 17 US locations and 180+ locations worldwide, anchored by its signature pork and Kurobuta pork soup dumplings.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • $27.4 million average revenue per US location - highest of any chain in the US
Product overview1 text field

Din Tai Fung is a restaurant chain offering dine-in services at physical locations, with a core menu centered on signature xiaolongbao (soup dumplings) and various dumpling and noodle dishes. The company supplements its dining experience with gift card offerings, nationwide shipping services, and private dining options. Menu items include pork and Kurobuta pork xiaolongbao, cucumber salad, chicken dumplings, wontons, and noodle soups. The brand operates locations across the United States in California, Nevada, Washington, Oregon, Arizona, and New York, with over 180 locations globally.

Product and service5 records
1Dine-In Restaurant Services
CategoryCore Service
Description

Full-service restaurant dining at physical locations offering signature Taiwanese xiaolongbao, dumplings, wontons, noodle soups, and other Chinese menu items. Designed for individual diners, families, and groups seeking a premium casual dining experience.

2Gift Cards
3Ship Nationwide
CategorySupplementary Service
Description

Direct-to-consumer mail-order service allowing customers to order signature dumplings and other menu items for delivery to their homes anywhere in the United States.

4Private Dining
CategorySupplementary Service
Description

Private dining services for special occasions and group events offered at select Din Tai Fung locations, providing reserved spaces for celebrations and gatherings.

5Online Ordering (Takeout and Delivery)
CategorySupplementary Service
Description

Direct online ordering service through order.dtf.com enabling takeout and delivery orders from individual restaurant locations for off-premise consumption.

Scale indicator7 records

Each record includes

Type, Value, Description, Source

Recent move9 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Global upscale Cantonese restaurant brand. Comparable as a premium international Asian dining concept with similar scale and aspirational positioning, though broader in cuisine scope than Din Tai Fung's Taiwanese focus.

TypeBroad incumbent
Description

Largest Chinese QSR chain in the US. Comparable as the dominant scaled Chinese restaurant brand, occupying a different price point (QSR vs. Din Tai Fung's premium casual) but competing for the same consumer Chinese-cuisine occasion.

3Tasty Dumpling
TypeDirect peer
Description

Affordable NYC dumpling counter chain. Comparable as a dumpling-focused US operator, but competing at a low price point rather than the premium tier Din Tai Fung occupies.

4Joe's Shanghai
TypeDirect peer
Description

Iconic NYC-based soup dumpling (xiaolongbao) restaurant. Directly comparable as a heritage dumpling specialist targeting the same hand-crafted xiaolongbao occasion, though with a regional rather than multinational footprint.

TypeDirect peer
Description

Hong Kong-based Michelin-starred dim sum chain. Directly comparable as an internationally recognized premium dumpling/dim sum concept with similar handmade craft positioning, global expansion ambition, and aspirational pricing strategy versus Din Tai Fung.

TypeBroad incumbent
Description

Large multinational Asian-origin QSR chain. Comparable as a scaled, internationally branded Asian restaurant operator with US growth ambitions, though positioned in Filipino cuisine and quick-service rather than premium casual Chinese.

7RedFarm
TypeDirect peer
Description

Upscale modern Chinese restaurant group with locations in NYC and other US cities. Comparable as a premium Chinese concept using elevated ingredients and modern positioning, competing for the same high-spend Chinese dining occasion.

TypeBroad incumbent
Description

Largest full-service upscale Chinese-American chain in the US. Compares as a broader incumbent in the same premium casual Asian dining category, though it operates a wider menu and standardized format rather than Din Tai Fung's dumpling-focused niche.

TypeDirect peer
Description

Historic NYC dim sum restaurant (est. 1920). Comparable as a heritage dim sum specialist targeting dumplings and tea, sharing the prepared-by-hand positioning, though smaller in scale and primarily a single-market operator.

10Wow Dumpling
TypeEmerging player
Description

US-based dumpling concept expanding mall and food court presence. Comparable as a scaling Chinese dumpling brand leveraging retail real estate, but positioned as a faster/more affordable option than Din Tai Fung.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Din Tai Fung Restaurant Group

Specialty Restaurantdintaifungusa.com

Din Tai Fung Restaurant Group is a privately held, 1958-founded Taiwanese restaurant chain best known for hand-crafted xiaolongbao soup dumplings. It operates 17 US locations across six states and over 180 sites globally, generating the highest average revenue per restaurant of any US chain at $27.4 million.

What Din Tai Fung Restaurant Group does

Din Tai Fung Restaurant Group is a privately held restaurant chain founded in 1958 in Taipei, Taiwan, operating under Din Tai Fung North America for its US business with headquarters in Arcadia, California. The company operates 17 US locations across California, Nevada, Washington, Oregon, New York, and Arizona, plus more than 180 locations globally. It serves mass-market consumers seeking premium but accessible Chinese cuisine, with families and groups as a notable secondary segment for celebrations and shared dining.

The core product is hand-crafted xiaolongbao (soup dumplings), supported by a broader menu of dumplings, wontons, noodle soups, and specialty items including Kurobuta pork variants. Production is built around trained staff executing standardized traditional techniques designed to ensure consistency across locations; the Disneyland store sells roughly 10,000 soup dumplings daily. Distribution is almost entirely through large-format physical restaurants (10,000-15,000 sq ft, 300-340 seats) positioned in high-traffic retail and entertainment destinations such as South Coast Plaza, Downtown Disney, Irvine Spectrum, and Scottsdale Fashion Square. Complementing dine-in, the company runs online ordering via order.dtf.com, physical and electronic gift cards, and a Ship Nationwide delivery service.

Revenue is generated primarily through dine-in transaction-based sales, with takeout, online ordering, gift cards, and nationwide shipping as secondary streams. Din Tai Fung reported the highest average revenue per restaurant of any US chain at $27.4 million per location (Restaurant Business/Technomic), nearly double that of Mastro's as the next closest comparable. Pricing is unit-based per dish; a ~5% average menu price increase took effect June 22, 2026, the first such move since June 2024, citing ingredient and labor cost inflation. The original Taipei location holds a Michelin star and Forbes recognized the chain for the world's greatest dumplings, supporting premium brand positioning internationally.

Din Tai Fung Restaurant Group firmographics

Firmographics
Name
Din Tai Fung Restaurant Group
Legal name
Din Tai Fung North America
Website
https://dintaifungusa.com
Company type
Private
Founded year
1958
Operating status
Operating
Headcount range
1,001–5,000 employees
Short description
Din Tai Fung Restaurant Group is a privately held, 1958-founded Taiwanese restaurant chain best known for hand-crafted xiaolongbao soup dumplings. It operates 17 US locations across six states and over 180 sites globally, generating the highest average revenue per restaurant of any US chain at $27.4 million.
Ownership category
akta.pro rank

Din Tai Fung Restaurant Group industry classification

Industry
Product category
Specialty Restaurant
NAICS
Full-Service Restaurants (722511)
SIC
Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)
akta.pro primary industry
Ethnic & Regional Cuisine Restaurants (THAFACAD)

Keywords

  • Chinese restaurant dining
  • Xiaolongbao soup dumplings
  • Taiwanese cuisine
  • Full-service restaurant chain
  • Hand-crafted dumplings

Where Din Tai Fung Restaurant Group is headquartered

Location

Headquarters

HQ city
Mountain View
HQ country
United States
HQ region
North America

Offices4 records

Markets served

Din Tai Fung Restaurant Group business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

  1. Dine-in Restaurant Sales: Full-service restaurant dining with signature xiaolongbao, dumplings, wontons, and noodle soups. Generates the highest average volume per location of any chain in the US at $27.4 million per restaurant.
  2. Takeout and Online Ordering: Online ordering through order.dtf.com for takeout and delivery orders.
  3. Gift Cards: Physical gift cards sold in-store and eGift cards available online for gifting occasions.
  4. Nationwide Shipping: Ship nationwide service allowing customers to order dumplings and menu items for home delivery.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goSignature Pork Xiaolongbao
Unit PricingPay-as-you-goShrimp Fried Rice with Egg
Unit PricingPay-as-you-goOverall Menu Average Increase

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Din Tai Fung Restaurant Group product offering

Product offering

Core offering

Din Tai Fung is a global restaurant chain that operates full-service dine-in restaurants serving Taiwanese and Chinese cuisine, with a core focus on hand-crafted xiaolongbao (soup dumplings). The company supplements its in-restaurant dining with related offerings including physical and electronic gift cards, nationwide food shipping, and private dining services at select locations. The chain operates 17 US locations and 180+ locations worldwide, anchored by its signature pork and Kurobuta pork soup dumplings.

Product overview

Din Tai Fung is a restaurant chain offering dine-in services at physical locations, with a core menu centered on signature xiaolongbao (soup dumplings) and various dumpling and noodle dishes. The company supplements its dining experience with gift card offerings, nationwide shipping services, and private dining options. Menu items include pork and Kurobuta pork xiaolongbao, cucumber salad, chicken dumplings, wontons, and noodle soups. The brand operates locations across the United States in California, Nevada, Washington, Oregon, Arizona, and New York, with over 180 locations globally.

Differentiator

Problem solved

Functional benefit

Products and services

  • Dine-In Restaurant Services Full-service restaurant dining at physical locations offering signature Taiwanese xiaolongbao, dumplings, wontons, noodle soups, and other Chinese menu items. Designed for individual diners, families, and groups seeking a premium casual dining experience.
  • Gift Cards
  • Ship Nationwide Direct-to-consumer mail-order service allowing customers to order signature dumplings and other menu items for delivery to their homes anywhere in the United States.
  • Private Dining Private dining services for special occasions and group events offered at select Din Tai Fung locations, providing reserved spaces for celebrations and gatherings.
  • Online Ordering (Takeout and Delivery) Direct online ordering service through order.dtf.com enabling takeout and delivery orders from individual restaurant locations for off-premise consumption.

Quantifiable outcome

  • $27.4 million average revenue per US location - highest of any chain in the US

Companies that use Din Tai Fung Restaurant Group

Customer profile

Segments2 records

Ideal customer profiles1 record

Din Tai Fung Restaurant Group technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Din Tai Fung Restaurant Group partnerships and signals

Strategic signal

Scale indicators7 records

Recent moves9 records

Expansion highlights5 records

Din Tai Fung Restaurant Group competitors and assessment

Company assessment

Broad incumbents

  • Hakkasan: Global upscale Cantonese restaurant brand. Comparable as a premium international Asian dining concept with similar scale and aspirational positioning, though broader in cuisine scope than Din Tai Fung's Taiwanese focus.
  • Panda Express: Largest Chinese QSR chain in the US. Comparable as the dominant scaled Chinese restaurant brand, occupying a different price point (QSR vs. Din Tai Fung's premium casual) but competing for the same consumer Chinese-cuisine occasion.
  • Jollibee: Large multinational Asian-origin QSR chain. Comparable as a scaled, internationally branded Asian restaurant operator with US growth ambitions, though positioned in Filipino cuisine and quick-service rather than premium casual Chinese.
  • P.F. Chang's China Bistro: Largest full-service upscale Chinese-American chain in the US. Compares as a broader incumbent in the same premium casual Asian dining category, though it operates a wider menu and standardized format rather than Din Tai Fung's dumpling-focused niche.

Direct peers

  • Tasty Dumpling: Affordable NYC dumpling counter chain. Comparable as a dumpling-focused US operator, but competing at a low price point rather than the premium tier Din Tai Fung occupies.
  • Joe's Shanghai: Iconic NYC-based soup dumpling (xiaolongbao) restaurant. Directly comparable as a heritage dumpling specialist targeting the same hand-crafted xiaolongbao occasion, though with a regional rather than multinational footprint.
  • Tim Ho Wan: Hong Kong-based Michelin-starred dim sum chain. Directly comparable as an internationally recognized premium dumpling/dim sum concept with similar handmade craft positioning, global expansion ambition, and aspirational pricing strategy versus Din Tai Fung.
  • RedFarm: Upscale modern Chinese restaurant group with locations in NYC and other US cities. Comparable as a premium Chinese concept using elevated ingredients and modern positioning, competing for the same high-spend Chinese dining occasion.
  • Nom Wah Tea Parlor: Historic NYC dim sum restaurant (est. 1920). Comparable as a heritage dim sum specialist targeting dumplings and tea, sharing the prepared-by-hand positioning, though smaller in scale and primarily a single-market operator.

Emerging players

  • Wow Dumpling: US-based dumpling concept expanding mall and food court presence. Comparable as a scaling Chinese dumpling brand leveraging retail real estate, but positioned as a faster/more affordable option than Din Tai Fung.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

Din Tai Fung Restaurant Group social profiles

Digital presence

Din Tai Fung Restaurant Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Din Tai Fung Restaurant Group leadership team

Management profile

Number of profiles

Profiles1 record

Din Tai Fung Restaurant Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Din Tai Fung Restaurant Group M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Din Tai Fung Restaurant Group

What does Din Tai Fung Restaurant Group do?

Din Tai Fung is a global restaurant chain that operates full-service dine-in restaurants serving Taiwanese and Chinese cuisine, with a core focus on hand-crafted xiaolongbao (soup dumplings). The company supplements its in-restaurant dining with related offerings including physical and electronic gift cards, nationwide food shipping, and private dining services at select locations. The chain operates 17 US locations and 180+ locations worldwide, anchored by its signature pork and Kurobuta pork soup dumplings.

Is Din Tai Fung Restaurant Group a public or private company?

Din Tai Fung Restaurant Group is a private company. It is classified as family owned and is currently operating.

When was Din Tai Fung Restaurant Group founded?

Din Tai Fung Restaurant Group was founded in 1958. It employs 1,001 to 5,000 people.

Where is Din Tai Fung Restaurant Group based?

Din Tai Fung Restaurant Group is headquartered in Mountain View, United States, in the North America region.

How does Din Tai Fung Restaurant Group make money?

Four revenue lines are on record. Dine-in Restaurant Sales are the primary driver. The others are takeout and Online Ordering, gift Cards and nationwide Shipping.

Who are Din Tai Fung Restaurant Group's main competitors?

Broad incumbents on record are Hakkasan, Panda Express, Jollibee and P.F. Chang's China Bistro. Direct peers are Tasty Dumpling, Joe's Shanghai, Tim Ho Wan, RedFarm and Nom Wah Tea Parlor. Wow Dumpling is listed as an emerging player.

Does Din Tai Fung Restaurant Group have an API?

No public API is recorded for Din Tai Fung Restaurant Group.

What industry is Din Tai Fung Restaurant Group in?

Din Tai Fung Restaurant Group's product category is Specialty Restaurant. Its primary akta.pro industry code is THAFACAD, Ethnic & Regional Cuisine Restaurants. Its NAICS code is 722511 and its SIC code is 5812.

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Live signals
CostarKing’s Cross Group locks in lease to Din Tai FungKing's Cross Group leased a unit at 1 Lewis Cubitt Walk to Din Tai Fung for a 160-cover restaurant. The lease was announced without further details on terms or location specifics.JiemianDin Tai Fung has closed another store, leaving only 14 locations in mainland China.As of July 28, Din Tai Fung's official WeChat account reported 15 stores in mainland China, with 14 remaining after the Shanghai Honghui store closed. The remaining stores are distributed across Shanghai, Wuxi, Suzhou, Shenzhen, Guangzhou, and Beijing.Phoenix New TimesDumpling fans rejoice: Din Tai Fung reservations are now openDin Tai Fung has opened reservations for its first Arizona location at Scottsdale Fashion Square, soft opening March 12 and celebrating its grand opening on April 20. The 10,000-square-foot restaurant seats 340 customers and was designed by Rockwell Group. The chain plans to open a second Arizona location in Chandler in 2027.OcbjDin Tai Fung Opening at Irvine Spectrum in FebruaryDin Tai Fung, an Arcadia-based restaurant group, is opening its third Orange County location at Irvine Spectrum Center on Feb. 6, initially by reservation only, with a grand opening scheduled for March 2. The approximately 15,000-square-foot space will seat over 300 guests near Target. The company, which already operates locations at South Coast Plaza and the Downtown Disney District, has a fourth Orange County outpost planned for Brea Mall.ModernluxuryBest Takeout Restaurants in Orange CountyThis article presents a curated list of nine top-rated restaurants in Orange County suitable for takeout and delivery services. The featured establishments include Asada Tacos + Beer, Bear Flag Fish Co., Brooklyn City Pizzeria & Market, China Moon, Din Tai Fung, Goop Kitchen, Mama D's Italian Kitchen, Saigon Beach, and Sugarfish. Each entry highlights specific menu offerings and online ordering options available to customers.BloombergHow Din Tai Fung Became America’s Top-Earning Restaurant ChainDin Tai Fung, with 17 US locations, generates an annual average of $27.4 million per location, nearly triple Nobu's. CEO Albert Yang calls it a proud achievement but not the ultimate goal.YahooDin Tai Fung is Taiwan's most beloved restaurant. But is it worth a two-hour wait?A couple and a friend waited over two hours for a table at Din Tai Fung in Taipei, where they ordered xiao long bao and other dishes. The meal cost $62 total, and the xiao long bao were praised as amazing, though the egg drop soup was bland. The restaurant has over 170 locations worldwide.PR NewswireDIN TAI FUNGⓇ CELEBRATES LUNAR NEW YEAR WITH RED ENVELOPE GIVEAWAY AND MENU FILLED WITH LUCKY DISHESDin Tai Fung, the Michelin-recognized dumpling restaurant brand, is celebrating Lunar New Year 2024 with a promotional campaign featuring red envelope giveaways containing Soy Noodle appetizer gifts and Golden Ticket prizes at its U.S. locations from February 8-12. This marks the brand's first-ever short film campaign, themed around togetherness and cultural appreciation, alongside a curated menu of dishes symbolizing prosperity, longevity, and good fortune for the Year of the Dragon. The promotional offers are valid at participating U.S. Din Tai Fung locations, excluding Las Vegas.