GoOut
GoOut is a privately held cultural events discovery and ticketing platform serving consumers, venues, and organizers across Czechia and Slovakia via its website, iOS app, and a network of 70+ physical ticket shops that accept cash through Allwyn terminals.
- Company typePrivate
- Founded2011
- HeadquartersPrague, Czechia
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What GoOut does
GoOut is a privately held cultural events discovery and ticketing platform serving consumers, venues, and event organizers across Czechia and Slovakia. The platform is operated by PLG Czech Republic, s.r.o. (registered in Prague, File No. C 212454, IČO 01901613) with a Slovak subsidiary, Ticketportal SK, s. r. o., in Bratislava, and offers event listings, artist and venue directories, and online ticket purchasing in Czech, English, and Slovak via a web interface and an iOS mobile app branded "GoOut – Your Cultural Guide."
The core technology is a web-based ticketing marketplace complemented by a mobile app and integrations with payment processors PayU, Google Pay, and Twisto (buy-now-pay-later), as well as Allwyn terminals that enable cash payments at a network of more than 70 physical ticket shops across Czech cities including Prague, Brno, Ostrava, Plzeň, and České Budějovice. Customer service is handled through phone, email, and a Daktela AI-powered chat widget on the website; a Help Centre / Knowledge Base supports both consumers and organizers.
GoOut monetizes primarily through commissions on ticket sales processed for event organizers (transaction-fee model), supplemented by digital gift vouchers (Christmas, Birthday, Universal designs) that are valid for one year from purchase. Pricing is pay-as-you-go with variable per-event ticket prices, discount categories (students, children, disabled), and no publicly disclosed commission rates. The platform is positioning to serve both consumer-side ticketing demand and organizer-side distribution via physical and digital channels, with named venue relationships including Grandhotel Pupp, Hotel Thermal, Lucerna Music Bar, Roxy, and O2 arena, and organizer relationships including Milion+ Entertainment.
GoOut firmographics
Firmographics- Name
- GoOut
- Legal name
- PLG Czech Republic, s.r.o.
- Website
- https://goout.net
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GoOut is a privately held cultural events discovery and ticketing platform serving consumers, venues, and organizers across Czechia and Slovakia via its website, iOS app, and a network of 70+ physical ticket shops that accept cash through Allwyn terminals.
- Ownership category
- akta.pro rank
GoOut industry classification
Industry- Product category
- Online Event Ticketing
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Event Discovery, Listings & Calendar Platforms (MPAGAJAL)
- akta.pro secondary industry
- Destination/Activity Booking Marketplaces (Tours & Tickets Aggregators) (THAKAAAH)
Keywords
Where GoOut is headquartered
LocationHeadquarters
- HQ city
- Prague
- HQ country
- Czechia
- HQ region
- Europe
Offices2 records
Markets served
GoOut business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Ticket Sales Commission: GoOut charges event organizers a fee for ticket sales processed through the platform, operating as a marketplace for cultural event tickets.
- Gift Vouchers: GoOut sells gift vouchers valid for events in Czech Republic, valid for 1 year from purchase date and usable repeatedly.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Individual event tickets with variable pricing |
| One time/ perpetual license | Pay-as-you-go | Gift vouchers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
GoOut product offering
Product offeringCore offering
GoOut operates an online cultural events discovery and ticketing marketplace that allows users to browse events, artists, venues, and organizers across Czechia and Slovakia, and to purchase tickets directly through the website or mobile app. The platform is complemented by a network of 70+ physical ticket shops across Czechia where customers can buy tickets in cash or via Allwyn terminals, and by gift vouchers that can be redeemed for events. Event organizers list events and sell tickets through the platform, with GoOut earning commission on ticket sales.
Product overview
GoOut is a cultural events discovery and ticketing platform operating in Czechia and Slovakia. The core product enables users to browse events by category, city, and genre; purchase tickets online; and access venue and artist information. The platform is complemented by a mobile iOS app, a gift voucher system (valid 1 year), a network of physical ticket shop partners, and a help centre for customer and organizer support.
Differentiator
Problem solved
Functional benefit
Products and services
- GoOut Platform Cultural events discovery and ticketing platform enabling users to browse events, purchase tickets, and access venue and artist information across Czechia and Slovakia. Available via web in Czech, English, and Slovak languages.
- GoOut Mobile App iOS mobile application providing cultural event discovery and ticket purchasing functionality on mobile devices for users in Czechia and Slovakia.
- GoOut Gift Vouchers Digital gift voucher system allowing users to purchase vouchers in multiple designs (Christmas, Birthday, Universal) that are valid for events in the Czech Republic for 1 year from purchase and can be redeemed repeatedly.
- Physical Ticket Shop Network Network of 70+ physical ticket shop locations across Czechia including tourist information centers, travel agencies, cultural venues, and municipal offices where customers can purchase tickets in cash or via Allwyn terminals.
Companies that use GoOut
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
GoOut technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
GoOut partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- PayUcorePayU is the payment processor used by GoOut for credit card transactions. Customers can pay using payment cards through the PayU gateway.
- Allwyn (formerly Sazka)coreAllwyn terminals enable cash payments at physical ticket shop locations. Customers can pay for tickets in cash through Allwyn terminals at various ticket outlets across Czechia.
- Physical Ticket Shop Networkcore70+ physical ticket shop locations including tourist information centers (TIC), travel agencies, cultural venues, and municipal offices across Czechia that sell GoOut tickets in cash or via Allwyn terminals.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
GoOut competitors and assessment
Company assessmentRegional players
- Slevomat: Czech deals and experiences marketplace offering local event and experience vouchers; adjacent model of curated local offerings with consumer-facing payment in Czech market.
Direct peers
- Resident Advisor: Electronic music event discovery and ticketing platform with venue/artist listings; comparable in being a cultural events guide plus ticket sales vertical in Europe.
- Songkick: Concert discovery and ticketing service aggregating live music events worldwide; comparable event-discovery-first consumer funnel into ticket purchases.
- Eventbrite: Global self-serve event ticketing and discovery platform directly competing with GoOut's online marketplace model for concerts, festivals, and cultural events.
- Fever: Experiences and events marketplace operating in major European cities; comparable in curating local cultural events and tickets, increasingly active in Central Europe.
Broad incumbents
- Ticketmaster: Dominant global ticketing incumbent operating across major venues and events; overlaps with GoOut in concert and live entertainment ticketing in Europe.
- See Tickets: European ticketing provider for live events and festivals; comparable end-to-end ticketing infrastructure for organizers and consumers.
- Eventim: European ticketing and live entertainment group with strong Central European footprint; comparable in providing organizer-facing ticketing infrastructure and consumer marketplaces.
Others
- GoOut Tickets (regional ticketing): Self-reference not included; Ticketportal (operated by the same PLG group in Slovakia) functions as a related regional ticketing brand with overlapping venue relationships.
Emerging players
- Bandsintown: Concert discovery and ticket purchasing platform with artist-driven event recommendations; comparable in being a discovery-led ticketing platform for live music.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
GoOut social profiles
Digital presenceGoOut financial estimates
Financial estimateRevenue estimate
Valuation estimate
GoOut leadership team
Management profileNumber of profiles
GoOut funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GoOut M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GoOut
What does GoOut do?
GoOut operates an online cultural events discovery and ticketing marketplace that allows users to browse events, artists, venues, and organizers across Czechia and Slovakia, and to purchase tickets directly through the website or mobile app. The platform is complemented by a network of 70+ physical ticket shops across Czechia where customers can buy tickets in cash or via Allwyn terminals, and by gift vouchers that can be redeemed for events. Event organizers list events and sell tickets through the platform, with GoOut earning commission on ticket sales.
Is GoOut a public or private company?
GoOut is a private company. It is classified as unknown and is currently operating.
When was GoOut founded?
GoOut was founded in 2011. It employs 11 to 50 people.
Where is GoOut based?
GoOut is headquartered in Prague, Czechia, in the Europe region.
How does GoOut make money?
Two revenue lines are on record. Ticket Sales Commission is the primary driver. The others are gift Vouchers.
Who are GoOut's main competitors?
Slevomat is listed as a regional player. Direct peers are Resident Advisor, Songkick, Eventbrite and Fever. Broad incumbents are Ticketmaster, See Tickets and Eventim. GoOut Tickets (regional ticketing) is listed as an others. Bandsintown is listed as an emerging player.
Does GoOut have an API?
No public API is recorded for GoOut.
What industry is GoOut in?
GoOut's product category is Online Event Ticketing. Its primary akta.pro industry code is MPAGAJAL, Event Discovery, Listings & Calendar Platforms, with a secondary code of THAKAAAH, Destination/Activity Booking Marketplaces (Tours & Tickets Aggregators). Its SIC code is 7900.