Iberseries & Platino Industria

What Iberseries & Platino Industria does

Iberseries & Platino Industria is a Spanish non-profit association (Asociación) that organizes the largest annual international professional event for the Spanish and Portuguese audiovisual industry. Founded in 2021 and domiciled in Madrid, the event is co-organized by EGEDA, Fundación Secuoya, and FIPCA, with institutional support from public bodies including Comunidad de Madrid, Madrid Film Office, ICEX, and ICAA. It runs annually at Matadero Madrid and convenes producers, distributors, streaming platforms, broadcasters, financiers, and press.

The event program comprises a main conference and keynote track, the Iberscreenings content showcase, the Foro de Coproducción y Financiación, specialized training workshops (Taller de Showrunners, Taller Pensar como Productor), multiple pitch competitions (with partners including HBO Max, Prime Video/Amazon MGM Studios, Telefe Studios, 3Pas Studios, Dopamine, Sony Pictures Television, and BH5 Studios), the Euro Atlantic Series Co-Pro Pitch and the Pitch de Obras Literarias para su Adaptación Audiovisual. The 2024 edition attracted more than 2,600 professionals from over 50 countries, up from 2,500 across 45 countries in 2023.

Revenue is generated through professional accreditation fees (with Early Bird tiers), corporate sponsorship packages (Gold, Silver), and exhibitor rentals. Self-serve accreditation is managed through an Eventival-powered online portal serving distinct categories for buyers, professionals, exhibitors, and press. Marketing and outreach are conducted through owned social channels (Instagram, LinkedIn, X/Twitter, Facebook, YouTube), a newsletter, partnerships with international trade media (Deadline, Variety, The Hollywood Reporter, Screen Daily, El País), and participation at international markets including Marché du Film, Berlinale Series Market, Content Americas, and Rio2C.

Name

Iberseries & Platino Industria

Legal name

Asociación Iberseries y Platino Industria

Website

https://iberseriesplatinoindustria.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Iberseries & Platino Industria is a Madrid-based non-profit association that runs the leading annual international professional event for the Spanish and Portuguese audiovisual industry, convening producers, streaming platforms, broadcasters, financiers, and buyers at Matadero Madrid.

Ownership category

akta.pro rank

Product category

Entertainment Industry Events

NAICS

Convention and Trade Show Organizers (561920), Business Associations (813910)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Professional & Association Conferences (MPAGAGAB)

akta.pro secondary industries

Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA), Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM), Sponsorship, Exhibitor & Partnership Management Services (THAHACAK)

Keywords

• Audiovisual industry events
• Coproduction financing forums
• Content pitching sessions
• Industry networking markets
• Screenings showcases

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Professional Accreditation: Professionals pay accreditation fees to attend the event, with Early Bird discounted rates available for early registration. The accreditation provides access to conferences, keynotes, screenings, networking activities, and buyer programs.
2. Sponsorship and Exhibitor Packages: Corporate sponsors support the event at various levels (Gold, Silver sponsors) and exhibitors rent spaces to showcase their companies, studios, and content.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Iberseries & Platino Industria is an annual international professional event held in Madrid that brings together audiovisual industry professionals from Spain, Portugal, Latin America, and globally. The event provides a concentrated marketplace for content pitching, co-production and financing forums, content screenings (Iberscreenings), conferences, training workshops, and structured networking through the Mercado MAI. It is organized by EGEDA, Fundación Secuoya, and FIPCA and operated as a non-profit association under Spanish law.

Product overview

Iberseries & Platino Industria is the largest international event for audiovisual industry professionals in Spanish and Portuguese. Rather than a unified software product, it is a portfolio of professional industry activities including the main event (conferences, keynotes, panels), Iberscreenings (content showcases), the Foro de Coproducción y Financiación (co-production forum), specialized training workshops (Taller de Showrunners, Pensar como Productor), pitch competitions (Euro Atlantic Series Co-Pro Pitch, Pitch de Obras Literarias), and the Mercado MAI networking market. These components work together to facilitate connection between business and creative talent, exchange of ideas and projects, and financing opportunities in the Iberoamerican audiovisual sector.

Differentiator

Problem solved

Functional benefit

Brands

• Iberscreenings: Screenings section featuring film and audiovisual content screenings for buyers interested in Spanish and Portuguese content.
• Platino EDUCA

Products and services

• Iberseries & Platino Industria Main Event Annual international audiovisual industry event for Spanish and Portuguese-speaking professionals, featuring pitching sessions, conferences, keynotes, screenings, and networking activities. Targeted at producers, platforms, TV networks, distributors, and buyers in the Ibero-American audiovisual sector.
• Iberscreenings Content screening section showcasing Ibero-American series and films to international buyers and distributors. Targeted at acquisition executives and content commissioners attending the event.
• Foro de Coproducción y Financiación Co-production and financing forum connecting project developers with producers, platforms, distributors, and potential partners for joint ventures. Targeted at producers seeking financing and financial partners evaluating audiovisual projects.
• Taller de Showrunners Training workshop for showrunners, consolidating as a reference space for developing new talents and projects in the audiovisual industry. Targeted at emerging and established showrunners in the Ibero-American market.
• Euro Atlantic Series Co-Pro Pitch Pitch initiative to promote co-production and international circulation of European fiction series, docuseries, and animation with global ambition, open to European Atlantic Arc countries, Nordic countries, and other European territories.
• Pitch de Obras Literarias para su Adaptación Audiovisual Pitch competition connecting publishers and literary agencies from Spain and Latin America with producers, platforms, studios, and television networks seeking new intellectual properties for audiovisual adaptation.
• Platino EDUCA Educational initiative using Ibero-American cinema as a teaching tool, featuring encounters, screenings, and discussions about cinematic adaptations of literary works.
• Mercado MAI (Mercado Audiovisual Iberoamericano)

Quantifiable outcome

• 2,600+ professionals from 50 countries participated in 2024 edition
• +2 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

16 partnerships are on record, tiered core, major and supporting.

• EGEDAcoreStrategic or Co-development PartnerEGEDA (Entidad de Gestión de Derechos de los Productores Audiovisuales) is one of the main organizers of Iberseries & Platino Industria, providing industry credibility and audiovisual sector expertise in Spain and Latin America.
• Fundación SecuoyacoreStrategic or Co-development PartnerFundación Secuoya, the foundation arm of the Secuoya Content Group, co-organizes Iberseries & Platino Industria, contributing production industry connections and operational expertise.
• FIPCAcoreStrategic or Co-development PartnerFIPCA (Federación Iberoamericana de Productores de Cine y Audiovisual) collaborates as an organizer, bringing the broader Iberoamerican production community to the event.
• Madrid Film OfficemajorGTM or Marketing PartnerMadrid Film Office (Ayuntamiento de Madrid) supports the event as a sponsor, promoting Madrid as a filming destination and audiovisual hub.
• Comunidad de MadridmajorGTM or Marketing PartnerComunidad de Madrid provides institutional support and sponsorship, positioning the region as a center for audiovisual production.
• ICAA (Instituto de la Cinematografía y las Artes Audiovisuales)supportingGTM or Marketing PartnerSpanish government body supporting the audiovisual sector that participates in the event as an activity supporter.
• ICEX Spain Trade and InvestmentsupportingGTM or Marketing PartnerICEX supports international promotion of Spanish audiovisual content and participates in the event as a supporter.
• Spain Film CommissionsupportingGTM or Marketing PartnerSpain Film Commission collaborates to promote Spain as a filming destination for international productions.
• DeadlinesupportingGTM or Marketing PartnerInternational entertainment industry trade publication providing media support and coverage of the event.
• VarietysupportingGTM or Marketing PartnerLeading entertainment industry trade publication offering media support and coverage.
• The Hollywood ReportersupportingGTM or Marketing PartnerMajor entertainment industry trade publication providing media coverage and visibility for the event.
• El PaíssupportingGTM or Marketing PartnerMajor Spanish newspaper providing media support and Spanish-language coverage of the event.
• Screen DailysupportingGTM or Marketing PartnerInternational film industry publication providing media coverage.
• Mrs. GreenfilmsupportingStrategic or Co-development PartnerEnvironmental consulting company that provides sustainability support for the event production, helping implement sustainable practices and deliver the ONCA sustainable production recognition.
• Berlinale Series Market (EFM)supportingGTM or Marketing PartnerPartnership with Berlinale's European Film Market for promotional collaboration and cross-promotion of industry events.
• Rio2CsupportingGTM or Marketing PartnerBrazilian creative industries market with which Iberseries & Platino Industria collaborates for international market presence and cross-promotion.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Marché du Film (Cannes Film Festival): The film industry market running parallel to the Cannes Film Festival, bringing together producers, distributors, sales agents, and platforms for deal-making, screenings, and pitching — the same core value proposition as Iberseries & Platino Industria for the Iberian/Latin American audiovisual market.
• Berlinale Series Market / European Film Market (EFM): Industry market at the Berlin International Film Festival that hosts screenings, co-production meetings, and series-focused programming for European and global buyers. Direct comparable in format (market + screenings + pitching) and audience (commissioners, buyers, producers).
• MIPCOM / MIPTV (RX/Reed Midem): Flagship global content markets held in Cannes twice a year, focused on TV and series distribution, content sales, and co-productions across all genres and geographies — the most established comparable for a B2B audiovisual deal-making marketplace.
• Series Mania Festival: Leading European series festival based in Lille, France, combining competition screenings, a co-pro pitching forum (Series Mania Forum), and an international buyer program — a near-identical format to Iberseries' conference plus pitch session model.
• Conecta Fiction & Entertainment: Spain-based international co-production forum for fiction and entertainment formats, focused on connecting European and Latin American producers with platforms and financiers — direct overlap in geography, audience, and co-production pitch format.
• Ventana Sur: Buenos Aires-based audiovisual market co-organized by INCAA and Marché du Film, focused on Latin American film and series — directly comparable as a regional industry marketplace serving the same Iberian/Latin American content ecosystem.
• Rio2C: Brazilian creative industries market held in Rio de Janeiro covering audiovisual, music, and innovation, with an active co-production and international partnerships track — explicitly cited as a cross-promotion partner and the leading LATAM equivalent.
• Content Americas: Miami-based annual content market focused on the Americas, covering scripted, unscripted, and formats for buyers and platforms across the hemisphere — closest U.S.-hemisphere comparable for buyers/producers in the Spanish/Portuguese content market.
• Sunny Side of the Doc: France-based annual documentary pitch and co-production forum, with a strong track record of connecting European and Latin American doc producers with international buyers and platforms — comparable in event-driven pitch forum format and international co-production focus.

Broad incumbents

• NATPE (National Association of Television Program Executives): Long-standing U.S.-based association and content market serving the broader North American broadcast and streaming ecosystem; broader in geographic scope than Iberseries but overlapping in mission (industry association running an annual deal-making marketplace for content professionals).

Market position

Strengths5 records

Weaknesses5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/iberseries_pi
• YouTubeyoutube.com/channel/UCy10ZRc1mVUOApqjXxlRqTA
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/iberseries-platino-industria
• Instagraminstagram.com/iberseriesyplatinoindustria

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Iberseries & Platino Industria