Marble Distilling
Marble Distilling is a craft distillery in Carbondale, Colorado, producing award-winning vodka, whiskey, gin, liqueurs, and shrubs using a proprietary WETS water/energy recapture system, and operating The Distillery Inn, Club Marble, and Barrel Club for consumers across Colorado.
- Company typePrivate
- Founded2015
- HeadquartersCarbondale, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Marble Distilling does
Marble Distilling Co. is a craft distillery and hospitality company headquartered at 150 Main Street in Carbondale, Colorado, operating at 6,400 feet elevation in the Roaring Fork Valley near Aspen. Founded in 2015 by Connie Baker and Carey Shanks, the company produces award-winning spirits including vodka, whiskeys, rye, bourbon, and liqueurs (Gingercello and Moonlight Expresso coffee liqueur), as well as zero-proof shrubs. All spirits are made from 100% Colorado grains and Crystal River water filtered through Yule Creek marble, the same stone used for the Lincoln Memorial. The company's central technical differentiator is WETS (Water Energy Thermal System), a proprietary closed-loop water and energy recapture system that achieves a 1:1 water use ratio versus an industry average of 9-100+ liters per liter of spirit, uses 20% less energy than comparable distilleries, and is independently verified by Siemens. The facility is 65% solar-powered and has held net zero status since its founding year.
The business operates as a vertically integrated portfolio combining spirits production with hospitality and subscription-style membership programs. Spirits are sold direct-to-consumer through a Shopify e-commerce storefront and the on-site tasting room, and wholesale through 687+ retail and restaurant locations across Colorado, including Total Wine and Costco. The Distillery Inn, described as the first boutique inn in the world housed inside a working distillery, offers five luxury suites for nightly rental. Two recurring membership programs generate engagement and predictable revenue: the Barrel Club, where members age their own personalized 11L American Oak barrel of whiskey or bourbon, and Club Marble, a social club offering tiered individual, couple, and corporate/hospitality memberships. The company also hosts private events across four on-site venues (Tasting Room, Outdoor Patio, Rooftop Deck, Barrel Room) with capacities ranging from 20 to 90 attendees. The company is family and friends-owned, with no institutional investors or disclosed funding rounds, and operates with 1-10 employees.
Marble Distilling firmographics
Firmographics- Name
- Marble Distilling
- Legal name
- Marble Distilling Company, LLC
- Website
- https://marbledistilling.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Marble Distilling is a craft distillery in Carbondale, Colorado, producing award-winning vodka, whiskey, gin, liqueurs, and shrubs using a proprietary WETS water/energy recapture system, and operating The Distillery Inn, Club Marble, and Barrel Club for consumers across Colorado.
- Ownership category
- akta.pro rank
Marble Distilling industry classification
Industry- Product category
- Craft Spirits
- NAICS
- Distilleries (312140), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482), Beer, Wine, and Liquor Retailers (445320), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Spirits Distilling & Brands (CRADAIAC)
- akta.pro secondary industries
- Distilled Spirits Production & Distilling (AFAFAAAC), Distilleries (Tasting Rooms) (THAFALAG), Spirits/Cocktail Bars Operated by Producers (THAFALAJ), Spirits Distillery Tours & Tastings (Whiskey, Rum, Gin, Vodka) (THAJAGAF), Fine Wine & Luxury Spirits Retail (CRANABAE)
Keywords
Where Marble Distilling is headquartered
LocationHeadquarters
- HQ city
- Carbondale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Marble Distilling business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales, Others
Revenue model
- Spirits Sales: Direct-to-consumer and wholesale sales of award-winning spirits including vodka, whiskey variants, gingercello liqueurs, and coffee liqueurs. Products sold in 750ml bottles at price points ranging from $35-$90. Sold through company e-commerce, distillery tasting room, and 687+ retail/restaurant locations across Colorado.
- Distillery Inn: Five luxury boutique hotel suites housed within the working distillery, available for nightly rental. Revenue from room bookings with amenities including spa bathrooms, private balconies, complimentary bicycles, Tesla charging stations. First Inn in the world housed within a working distillery.
- Barrel Club Membership: Unique membership program where members receive a personalized 11L American Oak barrel aged minimum 2 years. Members participate in tasting, monitoring maturation, and bottling their own whiskey/bourbon. Yields up to 18 bottles per barrel with first access to special releases.
- Club Marble Membership: Social club membership offering access to lounge, curated events, early access to tastings and new releases, priority booking and discounts at the Distillery Inn, members-only dinners, private event hosting privileges. Flexible memberships for individuals, couples, and corporate/hospitality partners.
- Event Hosting: Private event hosting including corporate gatherings, weddings, family reunions, board meetings. Multiple venue spaces: Tasting Room (570 sq ft, 90 capacity), Outdoor Patio (270 sq ft, 20 capacity), Rooftop Deck (30 capacity), Barrel Room (290 sq ft, 30 capacity). Bottling party experiences available.
- Shrubs and Mixers: Zero-proof vinegar-based shrubs crafted with real fruit and balanced acidity for non-alcoholic occasions or cocktail mixers. Sold through the same e-commerce and retail channels as spirits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Marble Vodka - 750ml bottle |
| Unit Pricing | Pay-as-you-go | Moonlight Expresso Coffee Liqueur - 750ml |
| Unit Pricing | Pay-as-you-go | Gingercello Ginger Liqueur - 750ml |
| Unit Pricing | Pay-as-you-go | Moonlight Expresso Reserve - 750ml |
| Unit Pricing | Pay-as-you-go | Gingercello Reserve - 750ml |
| Unit Pricing | Pay-as-you-go | Marble Whiskey (Silver Label) - 750ml |
| Unit Pricing | Pay-as-you-go | Ragged-Mountain Rye Whiskey - 750ml |
| Unit Pricing | Pay-as-you-go | Fightin' Whiskey - 750ml |
| Unit Pricing | Pay-as-you-go | Back Country Bourbon Whiskey - 750ml |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels9 records
Marble Distilling product offering
Product offeringCore offering
Marble Distilling manufactures handcrafted spirits including vodka, whiskey variants, gin/liqueurs (Gingercello, Moonlight Expresso coffee liqueurs), bourbon, rye, and non-alcoholic shrubs at its distillery in Carbondale, Colorado. The company operates a vertically integrated portfolio combining spirits production with on-site hospitality experiences including The Distillery Inn (a five-suite boutique hotel within the working distillery), Club Marble social club and tasting room, Barrel Club personalized barrel-aging membership, and private event hosting across multiple venue spaces.
Product overview
Marble Distilling Co. is a craft distillery headquartered in Carbondale, Colorado, producing award-winning spirits with a focus on sustainability. The company operates a vertically integrated portfolio combining spirits production with hospitality experiences. The core product line consists of handcrafted spirits including Marble Vodka, Silver Label Whiskey, Fighting Whiskey (Hoovers), Ragged-Mountain Rye Whiskey, Back Country Bourbon Whiskey, Gingercello, Gingercello Reserve, Moonlight Expresso, and Moonlight Expresso Reserve, all made with 100% Colorado grains and Crystal River water filtered through Yule marble. The portfolio extends to non-alcoholic shrubs and zero-proof drinking vinegars. Complementing spirits production, the company operates The Distillery Inn (the world's only boutique inn inside a working distillery), Club Marble (a social club with membership privileges), and the Barrel Club (allowing members to age personalized whiskey on-site). Event hosting services include multiple venue spaces for private gatherings and corporate events.
Differentiator
Problem solved
Functional benefit
Brands
- The Distillery Inn: The world's first boutique inn housed inside a working distillery, offering five luxury hotel suites in Carbondale, Colorado.
- Club Marble
- Barrel Club
Products and services
- Marble Vodka Handcrafted vodka made from an original blend of all-natural Colorado grains, distilled in copper pot stills and filtered through crushed Yule marble. Gluten-free, Non-GMO, 80 proof, sold in 750ml bottles at $35.
- Silver Label Whiskey Single cask whiskey created by blending multiple single casks, aged minimum two years in 53-gallon American Oak casks at 84 proof. Bottles are numbered and signed; sold at $55 per 750ml.
- Fightin' Whiskey (Hoovers) Limited edition single cask whiskey aged minimum two years in new 53-gallon American Oak casks, bottled at 101 proof, numbered and signed; also known as Hoovers 5-Grain Whiskey; sold at $80 per 750ml.
- Ragged-Mountain Rye Whiskey Limited edition single cask rye whiskey aged minimum three years in new 53-gallon American Oak casks at 92 proof, numbered and signed; also referred to as Hoover's Revenge Rye; sold at $70 per 750ml.
- Back Country Bourbon Whiskey Limited edition four-grain bourbon aged minimum three years in new 53-gallon Char #3 American Oak casks at 94 proof, single cask release, numbered and signed; sold at $90 per 750ml.
- Gingercello Award-winning ginger liqueur — a modern adaptation of the Italian classic — made with fresh-cut ginger and sweet lemon zest. Gluten-free, Non-GMO, 70 proof; sold at $40 per 750ml.
- Gingercello Reserve Bourbon barrel-aged version of Gingercello using barrels from fellow Colorado distilleries, providing a warm and spicy profile compared to the light, fruity original; sold at $53 per 750ml.
- Moonlight Expresso Premium coffee liqueur blending dark-roasted Guatemalan coffee and Ugandan vanilla beans with a touch of sweetness; inspired by Italian craftsmen who worked in the Marble quarry. Gluten-free, Non-GMO, 52 proof; sold at $40 per 750ml.
- Moonlight Expresso Reserve Barrel-aged coffee liqueur made by distilling vodka with Guatemalan coffee and Ugandan vanilla beans, combined with in-house cold brew and beet sugar; aged minimum one year in Hoovers Revenge Rye casks; sold at $53 per 750ml.
- Shrubs Vinegar-based drinking shrubs crafted with real fruit and balanced acidity, designed for zero-proof drinks, mixing, or adding to favorite spirits. Sold through e-commerce and retail channels.
- The Distillery Inn The first inn in the world housed within a working distillery: five luxury hotel suites available for nightly rental with fireplaces, private balconies, spa bathrooms, Tesla charging stations, and a rooftop deck. Guests can order cocktails delivered to their room.
- Club Marble Membership Social club membership within the distillery featuring a lounge, full bar, and private Barrel Room. Includes access to curated events, early tastings, priority Distillery Inn booking, members-only dinners, and private event hosting privileges. Flexible memberships for individuals, couples, and corporate or hospitality partners.
- Barrel Club Membership Membership experience where members age their own bourbon or whiskey in the distillery's Barrel Room. Members receive a new 11L American Oak Barrel (#3 char) filled with their chosen spirit, engraved with their name, stored in a humidity-controlled barrel locker, and can visit to sample and bottle at desired proof. Yields up to 18 bottles per barrel with first access to special releases.
- Event Hosting Private event hosting services at the distillery including the Tasting Room (570 sq ft, 90 capacity), Outdoor Patio with fireplace (270 sq ft, 20 capacity), Rooftop Deck (30 capacity), and Barrel Room (290 sq ft, 30 capacity). Bottling party experiences available for birthdays, team building, and special occasions.
Quantifiable outcome
- Water savings of 4 million gallons annually (equivalent to 6 Olympic swimming pools)
- +5 more outcomes
Companies that use Marble Distilling
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
Marble Distilling technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Marble Distilling partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Fellow Colorado DistilleriesminorFellow Colorado award-winning distilleries provide their bourbon barrels for use in aging Marble's Bourbon Barrel Aged Gingercello Reserve. This reciprocal arrangement allows Marble to create barrel-aged expressions while supporting the broader Colorado distilling community.
Scale indicators9 records
Recent moves6 records
Expansion highlights10 records
Marble Distilling competitors and assessment
Company assessmentDirect peers
- Laws Whiskey House: Denver-based craft whiskey producer specializing in bonded bourbon and rye grain-to-glass. Comparable in Colorado craft whiskey positioning, premium pricing, and aged-spirit inventory dynamics.
- Breckenridge Distillery: Colorado-based craft distillery producing bourbon, whiskey, vodka, gin, and liqueurs with award-winning positioning and on-site restaurant/venue. Highly comparable in product mix, premium pricing, and Colorado tourism-driven GTM.
- Leopold Bros: Colorado craft distillery focused on small-batch, farm-to-bottle spirits with terroir-driven positioning. Comparable in craft ethos, premium pricing, and emphasis on local Colorado ingredients.
- Woody Creek Distillers: Aspen-area Colorado craft distillery producing vodka, gin, whiskey, and liqueurs with similar Roaring Fork Valley geographic anchor. Comparable in premium craft positioning and Aspen tourism exposure.
- Distillery 291: Colorado Springs craft distillery known for small-batch whiskey and gin with Colorado grain sourcing. Comparable in craft distillery scale, award-winning positioning, and limited-edition single-cask releases.
- Stranahan's Colorado Whiskey: Iconic Colorado craft whiskey producer with strong brand identity and limited-edition single-cask releases. Comparable in craft whiskey positioning, premium pricing ($50–$90/bottle range), and Aspen/Denver tourism exposure.
Emerging players
- Treaty Oak Distilling: Texas craft distillery with on-site hospitality, restaurant, and inn offerings. Comparable in distillery-plus-hospitality business model and destination experience strategy.
- St. George Spirits: California craft distillery with broad portfolio across gin, whiskey, vodka, and liqueurs. Comparable in craft scale, premium positioning, and award-winning portfolio breadth.
- Koval Distillery: Chicago-based craft distillery with strong sustainability and organic certifications. Comparable in sustainability-forward craft positioning, premium pricing, and small-batch grain-to-glass ethos, though located outside Colorado.
Broad incumbents
- Pernod Ricard (sustainability distillery portfolio): Global spirits major with aggressive sustainability commitments (e.g., The Absolut Company, Jameson) and the capital to scale sustainability programs rapidly. Represents the incumbent threat that could match Marble's sustainability credentials at scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Marble Distilling social profiles
Digital presenceMarble Distilling financial estimates
Financial estimateRevenue estimate
Valuation estimate
Marble Distilling leadership team
Management profileNumber of profiles
Profiles2 records
Marble Distilling funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Marble Distilling M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Marble Distilling
What does Marble Distilling do?
Marble Distilling manufactures handcrafted spirits including vodka, whiskey variants, gin/liqueurs (Gingercello, Moonlight Expresso coffee liqueurs), bourbon, rye, and non-alcoholic shrubs at its distillery in Carbondale, Colorado. The company operates a vertically integrated portfolio combining spirits production with on-site hospitality experiences including The Distillery Inn (a five-suite boutique hotel within the working distillery), Club Marble social club and tasting room, Barrel Club personalized barrel-aging membership, and private event hosting across multiple venue spaces.
Is Marble Distilling a public or private company?
Marble Distilling is a private company. It is classified as family owned and is currently operating.
When was Marble Distilling founded?
Marble Distilling was founded in 2015. It employs 1 to 10 people.
Where is Marble Distilling based?
Marble Distilling is headquartered in Carbondale, United States, in the North America region.
How does Marble Distilling make money?
Six revenue lines are on record. Spirits Sales are the primary driver. The others are distillery Inn, barrel Club Membership, club Marble Membership, event Hosting and shrubs and Mixers.
Who are Marble Distilling's main competitors?
Direct peers on record are Laws Whiskey House, Breckenridge Distillery, Leopold Bros, Woody Creek Distillers, Distillery 291 and Stranahan's Colorado Whiskey. Emerging players are Treaty Oak Distilling, St. George Spirits and Koval Distillery. Pernod Ricard (sustainability distillery portfolio) is listed as a broad incumbent.
Does Marble Distilling have an API?
No public API is recorded for Marble Distilling.
What industry is Marble Distilling in?
Marble Distilling's product category is Craft Spirits. Its primary akta.pro industry code is CRADAIAC, Spirits Distilling & Brands, with a secondary code of AFAFAAAC, Distilled Spirits Production & Distilling. Its NAICS code is 312140 and its SIC code is 2080.